A calculation of the amount of time users are shown or "exposed" to ads in your app. Appears in the User metrics card of your app overview dashboard.
Calculated as the total ad exposure time over the selected date range divided by the total engagement over the selected date range.
Introducing our newly revamped My AdMob Page, a personalized Help page that houses relevant information for your account.
You can better maintain your account health, ensure necessary setup is completed and have the right optimization tips targeted to your apps. Stay tuned for more!