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About this ebook
Most of us create because we need it. It is also nice if our creations can become our life's work and support us. This volume was designed to help an artist, photographer, writer or fine art crafter figure out how to make their passion pay for itself.
Find out how to avoid mistakes that could be holding back your sales. Learn how to pick better events to attend, and what to take with you. Want a few tips on how to tell in advance if you'll make money on sales at an event. Learn steps to help you choose a good event.
LanguageEnglish
PublisherGail Daleys Fine Art
Release dateFeb 16, 2019
ISBN9781386437130
Author
Gail Daley
Gail Daley is a self-taught artist and writer with a background in business. An omnivorous reader, she was inspired by her son, also a writer, to finish some of the incomplete novels she had begun over the years. She is heavily involved in local art groups and fills her time reading, writing, painting in acrylics, and spending time with her husband of 40 plus years. Currently her family is owned by two cats, a mischievous young cat called Mab (after the fairy queen of air and darkness) and a mellow Gray Princess named Moonstone. In the past, the family shared their home with many dogs, cats and a Guinea Pig, all of whom have passed over the rainbow bridge. A recent major surgery on her stomach and a bout with breast cancer has slowed her down a little, but she continues to write and paint.
Other titles in Are You Making Money? Series (5)
Introduction to the Internet: The Modern Artist's Handbook, #1 The Hard Stuff: The Modern Artist's Handbook, #2 Rating: 0 out of 5 stars0 ratingsArt Show Basics: The Modern Artist's Handbook, #3 Rating: 0 out of 5 stars0 ratingsFraming Art On A Budget: The Modern Artist's Handbook, #4 Rating: 0 out of 5 stars0 ratingsAre You Making Money?: The Modern Artist's Handbook, #5 Rating: 0 out of 5 stars0 ratings
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Titles in the series (5)
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Book preview
Are You Making Money? - Gail Daley
DISCLAIMER
––––––––
The information in this booklet is for general information purposes only; it is not intended to be tax or legal advice. Each situation is specific; consult your CPA or attorney to discuss your specific requirements or questions
.
Table of Contents
DISCLAIMER
INTRODUCTION
CHOOSING AN EVENT TO ATTEND
QUESTIONS TO ASK
THE IDEAL EVENT
OUTDOOR EVENTS
WHAT TO BRING
INDOOR EVENTS
TABLETOPS
DOES & DON’TS
RE-SALE NUMBERS:
HOW TO APPLY FOR A SELLERS PERMIT
WHAT DOES ENGAGED IN BUSINESS MEAN?
INSURANCE REQUIREMENTS
DID YOU MAKE MONEY?
DID YOU MAKE A PROFIT?
SELLING ORIGINAL ART AT A NUTS & BOLTS EVENT
SAMPLE SALES RECEIPT
MAKING RESIDUAL INCOME
SELLING BOOKS & ART DURING LOCKDOWN
FREE SOFTWARE SITES TO CREATE A PRESENTATION
TIPS ON PHOTOGRAPHING YOUR ART
LIGHTING
DISTORTION
CAMERAS
CAMERA SETTINGS
EDITING PHOTOS
YOU NEED THREE IMAGE SIZES
TIPS ON PRICING ART
MARKETING TIPS FOR AUTHORS
PRICING
KNOW YOUR BOOK
ELEVATOR PITCH OR TAGLINE
ADVERTISING & PUBLICITY
BOOK COVERS
POOR FORMATTING
CREATING AN ATTRACTIVE COVER
TEASERS ON THE COVER
BACKGROUND IMAGE
STEPS TO CREATE YOUR OWN COVER
REASEARCH
FINDING USABLE IMAGES
BOOK COVER SIZES
TEST YOUR COVER
MOST USEFUL SITES FOR WRITERS:
BOOK RESEARCH
GRAMMAR & SPELLING
PROWRITINGAID.COM.
MAKE YOUR OWN COVER
SHUTTERSTOCK
NEXMUSE
DISTRIBUTION & BOOK FORMATTING
CONVERTIO
DRAFT2DIGITAL
PROMOTIONAL SITES
BOOK BRUSH
FIVERR.COM
BOOK FUNNEL.
AUTHORSXPROMOTION
USING AN AGENT
ABOUT THE AUTHOR
OTHER BOOKS BY GAIL DALEY
NOTES
––––––––
.
INTRODUCTION
Most of us create because we need it. It is also nice if our creations can become our life’s work and support us. This volume was designed to help an artist, photographer, writer or fine art crafter figure out how to make their passion pay for itself.
Please note, anything covered here is NOT to be taken as legally binding. In other words, If I mention a website, or suggest a method or means to accomplish your goal, it is only a suggestion. I made these suggestions from my personal experience and what did or did not work for me. If something doesn’t work for you, go find something that does.
CHOOSING AN EVENT TO ATTEND
As an artist just beginning to sell your work, the more visible your art is, the potential collectors will see it and talk about it, and perhaps buy it! You need to get your name out there. The more potential buyers who have seen your work, the more they will talk about it! Art & Craft Fairs and Festivals can be an important sales tool for artists and writers. One of the simplest ways to meet potential customers is go participate in local events where buyers can see and purchase your work. These festivals and fairs come in all sizes and locations, and the quality of the fair itself as well as the artists who attend can be widely different, so choose your event wisely. To make a good choice, you will need to decide on many things; how many of these events you can afford to attend, how far you want to travel, how much physical work will be needed at the event and are you capable of performing it.
QUESTIONS TO ASK
Before choosing to participate in an event, it is important to ask at least some of the questions below rom the event promoters:
How much are the entry fees? If the fee is too high you may not make a profit, even if you make sales.
What was the average sales volume by exhibitors in past years?
How many years has this event been in existence? A brand-new event will have to do more advertising in order to bring in crowds.
Who attends the event? I.e., what economic demographic is the event aimed at? This is very important,
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