Ecommerce Income Mastery Training Guide

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Copyright © 2019  Hillary Scholl

TABLE OF CONTENT

Introduction

Chapter-1  Importance of having an e-commerce business

Less Financial Cost

Open 24/7

Sell anywhere across the world

Easily display best-sellers

Chapter-2  Hot Ecommerce Trends to Follow

Continued importance of mobile devices

Chinese e-commerce giants rising

Direct contact with consumers

Drop shipping is still viable

Chapter-3  How To Start A Successful Ecommerce Business

Starting an Ecommerce Business

Finding Ecommerce Products

Researching Other Small Online Businesses

Building Online Stores

Chapter-4  Latest Ecommerce Business Ideas

Niche fashion

communities

Digital health services

Go Industrial

Think micro-niche such as gluten free

Chapter-5  All you need to know about e-commerce blogging

Why You Should Be Starting a Blog

Blogging Tips for Better Blog Content

Optimize Content for Keywords

How to Come Up with Blog Post Ideas

Chapter-6  Tips to increase your e-commerce revenue

Focus on Your Market

Reach Out to Repeat Customers

Use Brilliant Product Descriptions

Stop Forcing Users to Register Before Buying

Chapter-7  Finding the right e-commerce niche that you can dominate!

Research Product Subcategories

Do Keyword Research

Think Beyond A Single Product

Try To Create An Advantage Over Amazon

Chapter-8  How to improve your E-commerce landing Page Conversions?

Categorize Your Products

High-Quality Product Images

Audit Your Checkout Process

Simplify Your Headlines

Chapter-9  How to Set Up a Facebook Ad Funnel for eCommerce Products

Set Up Your eCommerce Site With Facebook

Set Up and Populate Your Facebook Ad Targeting Audiences

Establish Product Awareness With a Top-of-Funnel Facebook Campaign

Encourage Product Consideration With a Middle-of-Funnel Facebook Campaign

Chapter-10  How to advertise on Twitter for ecommerce businesses

Why You Should Consider Advertising on Twitter

Twitter Advertising options

Optimize Your Twitter Ad Spend

Test Out Conversational Ads

Chapter-11  How to boost ecommerce sales using Instagram?

How Instagram can drive sales for your business

Switch Your Personal Instagram Account to a Business Account

Use Tools for Selling with Instagram

Showcase Your Customers by Posting User-Generated Content

Chapter-12  Successful Ecommerce Business Stories

Conclusion

Introduction

Are you thinking about starting an ecommerce business? The good news is that worldwide online sales are expected to grow to $4 trillion by 2020. In 2018, in the US alone, ecommerce retailers made $504.58 billion in sales revenue. There are many more benefits of ecommerce.

Online shopping has successfully integrated itself into nearly every facet of modern life, with customers being able to purchase almost anything off the internet and have it shipped directly to them with just a few clicks of a button. However, despite the growing importance of e-commerce in the modern economy, many professionals from all walks of life are still unfamiliar with the rules and trends that are coming to shape the contemporary business world.

In this guide, you’ll discover the advantages of setting up online stores so that you can decide for yourself if this is the right business type for you. Also you will find out the best practices of running a profitable ecommerce business.  These  strategies  and valuable knowledge of online business will help you stay excited and motivated throughout your entrepreneurial journey.

What Are the Advantages of Ecommerce?

You came to learn what are the advantages of having an online business. Top of the list of advantages of ecommerce is less financial cost but other pros include selling internationally, retargeting customers, personalization of the buying experience, etc. These benefits of ecommerce will help you determine if starting an online store is right for you.

#1: Less Financial Cost

One of the ecommerce benefits is that it has a lower startup cost. Physical retail stores have to pay up to thousands of dollars to rent one of their store locations. They also have several upfront costs such as store signs, store design, buying inventory, sales equipment, and more.

Depending on what type of ecommerce business you run, you may only need to hire employees when you grow to a certain level. As your online store is online these employees can work remotely, making it easier to find staff that will suit your company. Your business expenses are generally much lower in ecommerce. This is one of