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Ebook39 pages27 minutesThe Purpose Map: Charting a Course to Your Passions, Strengths and Self-Discovery
By Justin Lee
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Personal Growth
Self-Discovery
Passion
Purpose
Strength
Time Travel
Business Strategy
Customer Needs
Personal Development
Self-Improvement
Life Purpose
Purpose Statement
About this ebook
The famed business consultant Roy Spence defined purpose as “a definitive statement about the difference you’re trying to make in the world.” Our purpose is crucial; it’s the “why” that drives us to do the hard work of making the world a better place. But identifying your purpose is a challenge.
Strategist and author Justin Lee believes firmly in the importance of purpose, and in his Scribd Coach audio course The Purpose Map, he helps listeners identify their purpose. In the course, Lee will help you discover your passion, find your strengths and value, and identify your essential ideas so you can put together your “purpose statement,” an inspirational statement to inspire and represent the connection between your work and how it will benefit others. He also shares exercises along the way so you can start working on your purpose statement immediately.
Ready to find your purpose? Jump into the course and let Justin Lee help you chart that course.
LanguageEnglish
PublisherScribd Coach
Release dateDec 7, 2021
ISBN9781094432724
Author
Justin Lee
Justin Lee is a strategist and author. His content is designed to help readers create the change they seek. Lee is especially passionate about helping people find and understand the importance of their purpose. For more from Justin, visit his website, leejustin.art.
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The Purpose Map - Justin Lee
The Purpose Map
The Purpose Map
Charting a Course to Your Passions, Strengths and Self-Discovery
Justin Lee
SCRIBD COACH
Copyright © 2021 by Justin Lee
All rights reserved
ISBN: 9781094432724
First e-book edition: December 2021
Scribd, Inc.
San Francisco, California
Scribd.com
For more, visit www.scribd.com and follow @Scribd on Twitter and Facebook.
About Scribd Coach
This ebook is brought to you by Scribd Coach, a new imprint from Scribd dedicated to short-form, inclusive, and insightful personal and professional growth courses written by recognized experts.
Each Scribd Coach course is available in audiobook format or as an ebook transcribed from the audio course — like the book you’re about to read. If you’re interested in the audio edition of this course, or if you’d like to read more personal growth content from Scribd Coach, check out the Scribd Coach imprint page.
You can share your thoughts on this title by rating and leaving a review on the book page. Thanks for reading — enjoy!
Introduction
Hello, I’m Justin Lee and you are reading The Purpose Map: Charting a Course to Your Passions, Strengths and Self-Discovery, a course from Scribd Coach. I’m glad you’ve decided to join me on this journey toward identifying and living your purpose. Let’s get started.
We all wonder what our purpose is, so let’s start by defining the word. Many dictionaries define, purpose as the reason something is done or created – the reason something exists. But let’s dive a bit deeper with the help of Roy Spence. Spence is the consultant that helped Southwest Airlines define their purpose, and he describes it as, . . . a definitive statement about the difference you are trying to make in the world.
Every great company has a strong purpose statement that drives the internal work performed by their employees. For example, Give people the freedom to fly
, is the one Spence assisted with creating for Southwest Airlines. Apple uses, Enrich lives
, and Starbucks aims to, Inspire and nurture the human spirit.
Purpose statements are all about the why -- the reason for being. Why do you do what you do? Why does your brand exist? These statements declare the reason, scope, and direction of the company. It serves as a compass to
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