In Full Bloom: News From Snowflake in March

Cloud Coverage

Storming in with the latest Snowflake company and product news

Where Great Minds Meet Great Machines: Housing the Future of AI in Silicon Valley

One of the best parts about moving? The upgrades, of course. Enter: our new Menlo Park campus and The Silicon Valley AI Hub. Last month, Snowflake unveiled plans for a nearly 30,000 square foot space dedicated for developers, startups, and business leaders to shape the future of AI — all under our roof in the South Bay. From flex desks and event spaces to a production studio and cafe, the hub will serve as a home base to accelerate technology, encourage collaboration, and make the next big thing possible. Talk about a housewarming worth celebrating.

The LLM Lowdown: Snowflake Launches an AI Discourse Community

The AI Data Cloud gives people something to talk about — so we created an official place to talk about it. This month, we launched an AI Research and Development Community, aimed at promoting discourse about, you guessed it, AI. There, you’ll find AI updates and announcements, research papers, AI OSS projects, tutorials, and use cases, and a way to connect with our research team directly. Ready to break out your keyboard, say hello, and get involved? Check out the forum here.

Best in Snow

Cool culture, chill and driven people.

Power to the People: Democratizing Data With Poland’s AI Team

AI and accessibility go together like research and engineering — at least according to Snowflake Warsaw leader Michal Gdak. This month, the engineering director sat down to chat about the Poland AI team’s unique blend of talent, their flagship features, and their core mission to allow users to get the data they want, when they want, however they want — all with the greatest of ease. Some features they’re working on to make that mission a reality? Everything from Cortex AI and Cortex Analyst to Snowflake Copilot. To learn more about how Snowflake is bringing AI to all, check out Michal’s blog here.

Platforms, Pitches, and Parenthood: Whitnee Hawthorne Rewrites the Playbook on Business and Balance

Juggling parenthood and professional growth is never easy, but Whitnee Hawthorne has cracked the code — and created an entire platform and philosophy around it to boot. Under her blog “The Savvy Working Mom,” the full-time GTM lead and part-time influencer encourages working moms to rethink their approach to work-life balance — and take charge at home and the office. One thing she’s taking charge of? Snowflake’s Travel and Hospitality vertical, which is growing as fast as her follower count. For more on Whitnee’s guide to work, life, and sales at Snowflake, check out her blog here.

From Business Systems to Bike Trails: Bhavana Dwivedi Pedals Strategy and Solutions

Whether addressing pain points in the business or pushing through the pain on an uphill climb, Bhavana Dwivedi knows what it takes to reach the finish line. This month, the senior business systems analyst sat down to chat about her passion for biking, her role, and how her analytical and driven approach keeps her on track for success wherever she is. From leading integration projects to leading the pack, check out Bhavana’s path to Snowflake and the podium here.

Breaking the Ice Ceiling: Snowflake Celebrates Women’s History Month

The power of data x the power of women? Sign us up. In honor of Women’s History Month, we created moments and meet-ups to empower women with community and data capabilities across the globe. Some notable gatherings? A networking event in Bellevue, WA, a PyData meet-up celebrating International Women’s Day, and our first-ever Snowflake Women in Data event in Latin America. To learn more about how we brought women together throughout the month, check out the Snowflake Women in Data event here.

On the Radar

The events forecast, from meet-ups to conferences and more.

Ice, Ice, Baby: Iceberg Summit 2025

Ready to open your mind to open source? Join industry experts April 8-9 in San Francisco and online for Iceberg Summit 2025, a two-day event packed with live workshops, Q&As, networking, and more. Some notable Snowflake speakers on the agenda? Russell Spitzer, Yufei Gu, and Attila - Péter Tóth. Register and learn more about the event here.

Eat Up: Data for Breakfast is On the Menu

They say breakfast is the most important meal of the day, and we’re serving it up all month long. Throughout April, catch us at our Data for Breakfast event in Europe, Asia, and the U.S. for a morning of networking, panels, demos, and introduction to Snowflake’s AI Data Cloud. Find and register for a date near you.

Ice Breakers

Test your Snowflake smarts.

In honor of March Madness (and Women’s History Month), we’ve got two games lined up for the ultimate match up. Check out Whitnee and Bhavana’s blogs to complete the games below and drop your answers in the comments.

Ready to hit the data slopes? Check out Snowflake’s open roles.