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M.B.A. III-Semester Examinations, December-2006. E-Commerce Time: 3 Hours Max. Marks: 60 Answer Any FIVE Questions All Questions Carry Equal Marks

The document provides exam questions for an MBA course on e-commerce. The questions cover topics such as the drivers and limitations of e-commerce, uses and limitations of the web, comparisons of B2B and B2C e-commerce, products suited for online advertising, requirements for internet payments, requirements of EDI, comparisons of firewalls and proxy servers, and the global and Indian prospects for e-CRM. Students are instructed to answer 5 of the 8 questions provided.

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Srinivasa Rao G
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41 views

M.B.A. III-Semester Examinations, December-2006. E-Commerce Time: 3 Hours Max. Marks: 60 Answer Any FIVE Questions All Questions Carry Equal Marks

The document provides exam questions for an MBA course on e-commerce. The questions cover topics such as the drivers and limitations of e-commerce, uses and limitations of the web, comparisons of B2B and B2C e-commerce, products suited for online advertising, requirements for internet payments, requirements of EDI, comparisons of firewalls and proxy servers, and the global and Indian prospects for e-CRM. Students are instructed to answer 5 of the 8 questions provided.

Uploaded by

Srinivasa Rao G
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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R5/NR

Code No.R5/NR-311/MBA

M.B.A. III-Semester Examinations, December-2006.

E-COMMERCE

Time: 3 hours Max. Marks: 60

Answer any FIVE questions


All questions carry equal marks
---

1. Explain in detail the drivers that promote e-commerce. What are


the limitations and advantages of E-Commerce?

2. Briefly describe some uses of the Web. What are the limitations of
the Web? Explain in detail.

3. Compare and contrast B2B and B2C e-commerce. What are the
pros and cons of B2B e-commerce?

4. What kind of products are most suited to being advertised online?


What are the reasons why on line advertisement constitutes a very
small percentage of the advertising market?

5. What are the requirements for internet-based payments? Explain


each briefly.

6. Mention key requirements of EDI. What are the applications,


advantages and disadvantages of EDI?

7. Compare and contrast Firewalls and proxy servers and their


security functions.

8. What is the global scenario for e-CRM? What are the prospects for
e-CRM market in India?

^^^

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