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ODC Section C Group 6

The document discusses 3M's history as an innovative company and whether it remains innovative today. It notes that 3M has action and audit teams to motivate employees to generate new ideas, and programs like Genesis to encourage entrepreneurship. The document also explains that 3M traditionally focused on matching technology to customer needs, emphasized individual entrepreneurship, and created award programs to recognize innovative achievements.

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Aditya Chadha
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32 views6 pages

ODC Section C Group 6

The document discusses 3M's history as an innovative company and whether it remains innovative today. It notes that 3M has action and audit teams to motivate employees to generate new ideas, and programs like Genesis to encourage entrepreneurship. The document also explains that 3M traditionally focused on matching technology to customer needs, emphasized individual entrepreneurship, and created award programs to recognize innovative achievements.

Uploaded by

Aditya Chadha
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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3M: Profile Of an Innovating Company

Made By: Group 6, Section C, PGPM 2012-14 Faiz Shamsul Haque Kshitij Agrawal Manav Gupta 12P134 Rahul Kr. Gupta 12P142 Vikas Jain 12P146 Vishal Agarwal Margaux Sion 12P157 12P178 12P179

Is 3M still an Innovative Orgz?


Yes, 3M is still an innovative organization

It had Action and Audit teams which guided employees and motivated them to generate innovative ideas
It launched programs like Genesis to encourage individual entrepreneurship

Is 3M still an Innovative Orgz?


Rapidly increasing its R&D budget; currently around 7% of sales With the organizational growth, the management has come up with new policies and changed its core organizational structure to suit the trends of the age

What made 3M traditionally an innovative organization?


It focused on matching technology to customer needs It always emphasized on individual entrepreneurship Sales force were made to relay customer needs technicians in lab to innovate Awards and credential programs such as Induction into the Carlton Society, Golden Step Award program, The Genesis program and the Circle of Technical Excellence were created to recognize achievement through peer nomination

What made 3M traditionally an innovative organization?


Retained the legacy of technological innovation, market responsiveness & institutionalized entrepreneurship Increased R&D expenditure to more than double from $238 m (4.4% of sales) to $505 m (6.5% of sales) Company culture helped generate innovation by both external demand and internal capability:
Externally, expanding customer needs & demand helped 3M create new market opportunities Internally, culture encouraged employees to learn new processes to find new market opportunities

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