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Internship Report References

The document lists references used in a report or paper under two sections - Employees Interviewed and Books. The Employees Interviewed section lists 6 employees of Pak Elektron Limited who were interviewed. The Books section lists 6 marketing and management books as references. The document also lists 6 websites as additional references.

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Aamir Shehzad
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15K views

Internship Report References

The document lists references used in a report or paper under two sections - Employees Interviewed and Books. The Employees Interviewed section lists 6 employees of Pak Elektron Limited who were interviewed. The Books section lists 6 marketing and management books as references. The document also lists 6 websites as additional references.

Uploaded by

Aamir Shehzad
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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REFERENCES

EMPLOYEE’S INTERVEIW

Mr. Mian Javed


Business Development Manager, Pak Elektron Limited
Mr. Rana Samee Ullah
Senior Business Development Executive, Pak Elektron Limited
Mr. Junaid Iftikhar
Brand Manager, Pak Elektron Limited
Mr.Irfan Zia
Brand Manager, Pak Elektron Limited
Mr. Malik Tanveer
Assistant Credit Control Manager, Pak Elektron Limited
Mr. Syed Shabir Haider
Corporate Services Manager, Pak Elektron Limited

BOOKS

Principles of Marketing by Philip Kotler and Gary Armstrong (12 th edition)

Marketing: A Strategic Approach by J R McColl-Kennedy and G C Keil

Marketing by Quester, Mcguiggan, Perreault, Mccarthy ( 4 th edition )

Marketing Management by Kotler, Keller, Koshy and Jha ( 13th edition )

Management by Danny Samson and Richard L. Daft ( Pacific Rim edition)

WEBSITES

http://www.pel.com.pk

https://www.cia.gov/library/publications/the-world-factbook/geos/pk.html

http://www.sbp.org.pk/index.asp

http://www.economist.com/markets/rankings/displaystory.cfm?story_id=13349331

www.airconditioning-systems.com/R134a.html

www.pacra.com/pressrel/PEL_P08.pdf

R1

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