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Ian Raj Gunaseelan 2. Susann Jacobsen 3. Timothy Law 4. Weicheng Yang 5. Wan Izyan Hazwani Wan Zainuddin

Morrison is one of the largest retailers in the UK, offering over 20,000 product lines across its 450+ stores in the UK and Hong Kong. As one of the "big four" supermarket chains, Morrison aims to provide outstanding value, customer service, and quality across its fresh foods, groceries, and home goods departments. Founded in 1899, Morrison has grown from a small egg and butter merchant to a major supermarket chain through expanding its market stalls and counter service over the past century.

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31 views

Ian Raj Gunaseelan 2. Susann Jacobsen 3. Timothy Law 4. Weicheng Yang 5. Wan Izyan Hazwani Wan Zainuddin

Morrison is one of the largest retailers in the UK, offering over 20,000 product lines across its 450+ stores in the UK and Hong Kong. As one of the "big four" supermarket chains, Morrison aims to provide outstanding value, customer service, and quality across its fresh foods, groceries, and home goods departments. Founded in 1899, Morrison has grown from a small egg and butter merchant to a major supermarket chain through expanding its market stalls and counter service over the past century.

Uploaded by

wan izyan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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1 .

IAN RAJ GUNASEELAN

2.
3.
4.
5.

SUSANN JACOBSEN
TIMOTHY LAW
WEICHENG YANG
WAN IZYAN HAZWANI WAN ZAINUDDIN

OVERVIEW

Morrison is one of the biggest company that offering range of goods in excess
of 20 000 different lines.
Morrison is one of the big four company.

Have more than 450 stores around UK and there is also branch in Hong Kong.

The philosophy is to offer outstanding value of money, unbeatable customer


service and a pleasant.

Morrison offer an exceptional range of fresh foods, groceries, household and


home and leisure goods. Besides, there is also market street.

Their innovative collection of individual fresh food shops, focusing on personal


service and bringing traditional craft skills into the modern supermarket
environment.

History:1899: William Morrison funded the company and was awarded a


Knighthood in the 2000 New Yearss Honours List, for services
to food retailing.
1958- this company started the company as an egg and butter
merchant in Bradford, West Yorkshire. then the company
developed into market stalls & counter service .

OVERVIEW (CONT.)
Vision- food specialist for everyone
MissionGoals and objectiveValues

- passing saving on the customer

- quality
- reducing waste
Purpose - to provide a range of prices that are simpler, more competitive
and based on Morrisons strengths.

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