Sales Projections
Sales Projections
Number Sold
Menu Mix
Food Cost
Menu Price
Item's Food
Cost %
Item's
Contribution
Margin
Menu Costs
Menu
Revenue
(from cost
sheets)
(from menu)
Food Cost /
Menu Price
Food Cost X
Number Sold
Menu Price X
Number Sold
10
$3.14
$11.50
27.3%
$8.36
$31.40
$115.00
Tomato Bisque
$2.01
$7.99
25.2%
$5.98
$12.06
$47.94
10
$2.79
$6.99
39.9%
$4.20
$27.90
$69.90
$4.00
$9.99
40.0%
$5.99
$20.00
$49.95
10
$3.88
$10.99
35.3%
$7.11
$38.80
$109.90
Pear Salad
$4.24
$8.99
47.2%
$4.75
$33.92
$71.92
$3.20
$8.50
37.6%
$5.30
$16.00
$42.50
$3.32
$9.99
33.2%
$6.67
$26.56
$79.92
$1.13
$6.99
16.2%
$5.86
$9.04
$55.92
$0.57
$7.99
7.1%
$7.42
$2.28
$31.96
$3.66
$13.99
26.2%
$10.33
$25.62
$97.93
$1.38
$11.99
11.5%
$10.61
$5.52
$47.96
$3.05
$9.99
30.5%
$6.94
$18.30
$59.94
$1.26
$6.99
18.0%
$5.73
$7.56
$41.94
$2.57
$8.99
28.6%
$6.42
$7.71
$26.97
$1.30
$7.99
16.3%
$6.69
$7.80
$47.94
Glitter Brownies
$2.11
$7.99
26.4%
$5.88
$10.55
$39.95
11
$0.88
$6.99
12.6%
$6.11
$9.68
$76.89
Latte Blast
$3.49
$7.99
43.7%
$4.50
$31.41
$71.91
$1.01
$7.99
12.6%
$6.98
$7.07
$55.93
Total Menu
Food Cost
$349.18
Total Menu
Revenue
$1,242.27
28.1%
Totals
Total Number
of Covers
50
Average Check
24.85
Restaurant Name
Sales Projections: Forecasted Weekly Sales Calculation
Monday
Capacity
X % Full
Occupied Seats
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
100
50%
50
100
50%
50
100
50%
50
###
50%
50
100
90%
90
100
80%
80
100
50%
50
X Turns
2.0
2.0
2.0
###
1.5
2.0
2.0
Total Covers
100
100
100
100
135
160
100
Total Covers
795
Food
Check
Average
Beverage
Check
Average
(85/15)
Total
Check
Average
24.85
4.38
29.23
Average
Weekly
Revenue
Notes:
This projection is based on occupancy rates once the restaurant is established. These rates will be reduced in the early forecasts and will gradually increase over time to reach this
projection by the end of the first year of operations. See the first and second year detailed sales projections for those adjustments.
Food is calculated at 85% of total check average; beverage is calculated as 15% of total check average.
23,238
Restaurant Name
Forecasted Sales - First Fiscal Year
Adjustments to Revenue
Week
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
Totals
Beginning
Date
(Monday)
1/1/07
1/8/07
1/15/07
1/22/07
1/29/07
2/5/07
2/12/07
2/19/07
2/26/07
3/5/07
3/12/07
3/19/07
3/26/07
4/2/07
4/9/07
4/16/07
4/23/07
4/30/07
5/7/07
5/14/07
5/21/07
5/28/07
6/4/07
6/11/07
6/18/07
6/25/07
7/2/07
7/9/07
7/16/07
7/23/07
7/30/07
8/6/07
8/13/07
8/20/07
8/27/07
9/3/07
9/10/07
9/17/07
9/24/07
10/1/07
10/8/07
10/15/07
10/22/07
10/29/07
11/5/07
11/12/07
11/19/07
11/26/07
12/3/07
12/10/07
12/17/07
12/24/07
Forecasted
Average
Holidays &
Weekly
Decreased
Special
Revenue
Occupancy
Days
$
23,238
-50%
$ (1,000)
$
23,238
-50%
$ (1,000)
$
23,238
-50%
$
23,238
-50%
$
23,238
-45%
$
23,238
-45%
$
23,238
-45%
$
23,238
0%
$
23,238
-40%
$
23,238
-40%
$
23,238
-40%
$
23,238
-40%
$
23,238
-35%
$
23,238
-35%
$
23,238
-35%
$
23,238
-35%
$
23,238
-30%
$
23,238
-30%
$
23,238
-30%
$
23,238
-30%
$
23,238
-25%
$
23,238
-25%
$
23,238
-25%
$
23,238
0%
$
23,238
-20%
$
23,238
-20%
$
23,238
-20%
$
23,238
-20%
$
23,238
-15%
$
23,238
-15%
$
23,238
-15%
$
23,238
-15%
$
23,238
-10%
$
23,238
-10%
$
23,238
-10%
$
23,238
-10%
$
23,238
-5%
$
23,238
-5%
$
23,238
-5%
$
23,238
-5%
$
23,238
$
23,238
$
23,238
$
23,238
$
23,238
$
23,238
$
23,238
$
23,238
$
23,238
$ (1,000)
$
23,238
$
23,238
$
23,238
$ (2,923)
$
1,208,363
Valentimes Day
Mardi Gras
St patrcks day
Good Friday
Easter
Mother's Day
Memorial Day
Strawberry Festival
Independence Day
Sweestest Day
Halloween
Veteran's Day
Thanksgiving
Christmas Eve
Christmas Closed
(5,923)
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
Adjusted
Revenue
10,619
10,619
11,619
11,619
12,781
12,781
12,781
23,238
13,943
13,943
13,943
13,943
15,105
15,105
15,105
15,105
16,266
16,266
16,266
16,266
17,428
17,428
17,428
23,238
18,590
18,590
18,590
18,590
19,752
19,752
19,752
19,752
20,914
20,914
20,914
20,914
22,076
22,076
22,076
22,076
23,238
23,238
23,238
23,238
23,238
23,238
23,238
23,238
22,238
23,238
23,238
20,315
963,091
Notes:
Decreased Occupancy: This business plan assumes that the business will open at 50% of the occupancy rates used in the
weekly revenue projection and then grow by 5% every four weeks. The revenue is adjusted each week to reflect that growth in
business toward full occupancy.
Holidays/Special Days: It is assumed that certain holidays/special days will either increase/decrease business. Those days are
noted with the +/- change in expected revenue.
Revenue by Month: This balance is carried to the Income Statement for Monthly Sales.
Revenue by Month
48,127 January
63,904 February
62,742 March
66,062 April
73,863 May
82,660 June
84,984 July
90,627 August
93,117 September
101,748 October
99,590 November
95,667 December
963,091
Restaurant Name
Forecasted Sales - Second Fiscal Year
Month
January
February
March
April
May
June
July
August
September
October
November
December
Forecasted
Monthly Revenue
$
102,910
$
92,951
$
102,910
$
99,590
$
102,910
$
99,590
$
102,910
$
102,910
$
99,590
$
102,910
$
99,590
$
102,910
Adjustments for
Special Days
Total
1,211,683
$
$
$
$
$
$
$
$
$
$
$
$
-
Adjusted
Forecasted
Revenue
102,910
92,951
102,910
99,590
102,910
99,590
102,910
102,910
99,590
102,910
99,590
102,910
Quarterly
Total Sales
298,771
302,091
305,411
305,411
1,211,683 $ 1,211,683
Notes:
Forecasted Monthly Revenue is calculated as: Projected Weekly Revenue divided by 7 for
an average daily revenue. The average daily revenue is then multiplied by 28, 30, or 31 for the
number of days in the month.
The Quarterly Total Sales are carried to the second year Income Statement.