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Dell Vision and Mission Statement

Dell's vision is to provide customers with superb value technology through high quality, customized systems and superior service. Their mission is to be the most successful computer company by delivering the best customer experience through highest quality products and technology, competitive pricing, and accountability. Dell aims to create loyal customers by offering a superior experience at a great value and being committed to direct relationships and standard-based technology that outperforms the competition.

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12K views

Dell Vision and Mission Statement

Dell's vision is to provide customers with superb value technology through high quality, customized systems and superior service. Their mission is to be the most successful computer company by delivering the best customer experience through highest quality products and technology, competitive pricing, and accountability. Dell aims to create loyal customers by offering a superior experience at a great value and being committed to direct relationships and standard-based technology that outperforms the competition.

Uploaded by

akram123456789
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Dell Vision And Mission Statement

DELL INC.

Michael Dell is the founder of Dell Inc. He started his business by


simple built-to-order concept selling directly to customers. Later
on he started direct sales by mail and phone. Dell is the first
company to list a website. The profits dramatically increased when
Dell started to sell its products through the website.

collective commitment to our customers, direct◊Dell Effect


relationships, global citizenship, team success and winning.

Dell's aim is to create loyal customers by providing superior


experience at a great value. They are committed to direct
relationships, providing best products with standard based
technology outperforming the competition with value and a
superior customer experience.

Purpose:
provide customers with superb value technology

Business:
high quality, relevant technology, customized systems

Values:
superior service and support, easy to buy, easy to use

Vision Statement:

Its the way we do business. It's the way we interact with the
community. It's the way we interpret the world around us-- our
customers needs, the future of technology, and the global business
climate. Whatever changes the future may bring our vision -- Dell
Vision -- will be our guiding force.

So Dell needs full customer satisfaction. In order to become the


most successful computer company, they need the newest
technology and loyal customers.

. It’s the way we interact with the community. It’s the way we
interpret the world around us– our customers needs, the future of
technology, and the global business climate. Whatever changes the
future may bring our vision — Dell Vision — will be our guiding
force.

So Dell needs full customer satisfaction. In order to become the


most successful computer company, they need the newest
technology and loyal customers.

Mission Statement:
Dell's mission is to be the most successful Computer Company in the world at delivering
the best customer experience in markets we serve. In doing so, Dell will meet customer
expectations of:
• Highest quality
• Leading technology
• Competitive pricing
• Individual and company accountability
• Best-in-class service and support
• Flexible customization capability
• Superior corporate citizenship
• Financial stability
• Dell's Long Term Objectives:

Environmental Analysis of Dell Organization Dell's


external environment identifies all the current conditions
and forces that affect its strategic options and define its
competitive situation. It consists of three main sectors: the
Remote Environment, the Industry Environment, and the
Operating Environment. All of these environmental sectors
affect the firm's operations both on an international and
domestic level. Remote Environment In recent years the
computer hardware industry has experienced a slight
decrease in profits. Most of this is due to the recent
downturn in the economy and a decrease in consumer
confidence and spending because of inflation. Many
consumers hesitate to upgrade their computers. As a result,
Dell must explore new markets and introduce attractive
products at a lower-cost to attract its ...

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