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QUESTIONNAIR1

This questionnaire asks respondents about their TV purchase and experience. It collects information on the brand of TV owned, when and where it was purchased, satisfaction with the retailer, reliability of the TV, ease of finding the TV at the retailer, staff knowledge and helpfulness, return and replacement policies, pressure to purchase, contract fairness, and problems experienced in the past 12 months. The purpose is for small research on brands and customer perceptions.

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Ashish Sahotra
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29 views

QUESTIONNAIR1

This questionnaire asks respondents about their TV purchase and experience. It collects information on the brand of TV owned, when and where it was purchased, satisfaction with the retailer, reliability of the TV, ease of finding the TV at the retailer, staff knowledge and helpfulness, return and replacement policies, pressure to purchase, contract fairness, and problems experienced in the past 12 months. The purpose is for small research on brands and customer perceptions.

Uploaded by

Ashish Sahotra
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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QUESTIONNAIRE

This questionnaire is meant for a small research we are doing with regards to brands
and customer perceptions. Your identity will not be disclosed. Carefully fill up the form.
Thank you so much.

1. Which Brand of TV you have in Your house?

i) LG
ii) SONY

2. When did you purchase the LG TV?

i) 1 month
ii) 6 month
iii) 12 month
iv) More than 12 months

3. From where did you buy this T.V.

i) Discount store
ii) Retail chain
iii) Any other

4. Overall, to what extent are you satisfied with (RETAILER) when it comes to buying
[PRODUCT]?

i) Good
ii) Average
iii) Bad

5. TV sold by the retailer are reliable?

i) Yes
ii) No

6. It is quick & easy to find the LG TV at the retailer?

i) Good
ii) Bad
iii) Average
7. The staff at the retailer is well informed about the product & is helpful to you when
you need it.

i) Yes
ii) No

8. The staff at the retailer is well informed about the product & is helpful to you when
you need it.

i) Yes
ii) No

9. Retailer/company would agree to replace, repair, reduce the price or give you your
money back if the product was defective.

i) Yes
ii) No

10. You have felt unduly pressurized to buy the TV at the retailer.

i) No
ii) Yes

11. When a written contract is provided by the retailer, the contract terms are fair.

i) Agree
ii) Disagree

12. How many problems have you experienced in the past 12 months with LG TV.

i) None
ii) Once
iii) Twice
iv) Thrice
v) multiple

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