Scribd
Upload
70 views

Narsee Monjee Institute of Management Studies NMIMS University

The document outlines the evaluation pattern for a Micro Economics for Managers course, including a group project worth 30% of the total grade. Students will analyze an industry and firm applying microeconomics concepts, describing the market structure and competitive position. They will forecast demand and submit a report under 2000 words with references. Suggested industries include electronics media, real estate, retail banking, and automotive components. Readings include business dailies and textbooks on microeconomics, managerial economics, and economics principles.

Uploaded by

deepdinks
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
70 views

Narsee Monjee Institute of Management Studies NMIMS University

The document outlines the evaluation pattern for a Micro Economics for Managers course, including a group project worth 30% of the total grade. Students will analyze an industry and firm applying microeconomics concepts, describing the market structure and competitive position. They will forecast demand and submit a report under 2000 words with references. Suggested industries include electronics media, real estate, retail banking, and automotive components. Readings include business dailies and textbooks on microeconomics, managerial economics, and economics principles.

Uploaded by

deepdinks
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
You are on page 1/ 5

Narsee Monjee Institute of Management Studies

NMIMS University

Introduction:
Micro Economics for Managers

Dipankar De
Mumbai, July 2007

1
Evaluation Pattern

• Group Project 30%

• Submission of Brief Outline of the Project (End of session 5)


• Interim presentation (End of session 11)
• Report Submission & presentation (End of session 19)

• Assignments 10%
• Class Test 10%
• End-term Exam 50%

2
Group Project

• Prepare Industry Report applying the concepts & tools of microeconomics. Your
report should broadly cover the following points:

• Choose an industry, and then a firm in operation therein


• Describe the market structure of the firm
• Analyze competitive position, its strategies and challenges facing the firm
• Attempt to forecast demand for its product or services applying methods learned

• References to be added at the end of the report


• Report should be strictly less than 2000 words. Use 1.5 line-spacing with font
size 11.

3
Select Industries

1. Electronic Media industry

2. Real Estate industry

3. Retail Banking industry

4. Auto Components industry

5. ITeS-BPO-KPO industry

6. Gems & Jewelery industry

4
Suggested Reading List

Suggested reading
• At least One business daily (Economic Times, Business Standard, Business
Line, Financial Express)

References
• Micro Economics, Pindyck & Rubinfeld
• Managerial Economics, Damodaran S
• Managerial Economics, Salvatore
• Paul Samuelson & Nordhaus: Economics
• Baumol, W J & Blinder, A: Economics: Principles & Policy
• Henderson & Quandt

You might also like