Investment Is Putting Money Into Something With The Hope of Profit. More Specifically, Investment Is The
Investment Is Putting Money Into Something With The Hope of Profit. More Specifically, Investment Is The
INVESTMENT
Investment is putting money into something with the hope of profit. More specifically, investment is the
commitment of money or capital to the purchase of financial instruments or other assets so as to gain
profitable returns in the form of interest, income,(dividends), or appreciation (capital gains) of the value
of the instrument.. An investment involves the choice by an individual or an organization, such as a
pension fund, after some analysis or thought, to place or lend money in a vehicle, instrument or asset,
such as property, commodity, stock, bond, financial derivatives (e.g. futures or options), or the foreign
asset denominated in foreign currency, that has certain level of risk and provides the possibility of
generating returns over a period of time.
Capital investment decisions are long-term corporate finance decisions relating to fixed assets
and capital structure. Decisions are based on several inter-related criteria. Corporate management
seeks to maximize the value of the firm by investing in projects which yield a positive net
present value when valued using an appropriate discount rate. These projects must also be
financed appropriately. If no such opportunities exist, maximizing shareholder value dictates that
management return excess cash to shareholders. Capital investment decisions thus comprise an
investment decision, a financing decision, and a dividend decision.
Tatical decision
It generally involes a relatively small amount of funds and does not constitute
a major departure from the past practices of the company.
Strategic decision
It involves a large sum of money and may also result in major departure
from the past practices of the company . acceptance of a strategic investment decision involves a
significant change in the company’s expected profits associated with ahigh degree of risk.
A firm may have several investment proposals for its consideration. It may adopt one of them,
some of them or all of them depending upon whether they are independent, contingent or
dependent or mutually exculsively.
Independent proposals
These are proposals which do not compete with one another in a way that acceptance of one
precludes the possibitity of acceptance of another . In case of such proposals the firm may
straightway “accept or reject” a proposal on the basis of a minimum return on investment requried.
All those proposala which give a higher return than a certain desired rate of return are accepted and
the rest are rejected.
The term captial investment requried refers to the net cash outflows which is the sum of all
outflows and inflows occuring at zero time period . the net outflow is determined by taken into
account the following factors
Installation cost
Amount paid for an asset; not its market value, insurable value, or retail value. It generally
includes freight-in and installation costs, but not interest on the debt to acquire it.
Working captial
Investment in a new project may also result in increases or decreases of net working capital
requriements. A part of this increase in current asset may be offsets by increase in current liabilities
, this amount should therefore be taken as apart of the initial capital. The investment requried in
the form of net working captial will be recovered at end of the life of the project. However ,
investment in working captial and the recovery of working captial will not balance each other on
account of time value of money. Generally all captial investment proposal for increasing revenue
require additional working capital, while almost all captiqal investment proposals for reduction in
cost resut in saving of working capitqal by increasing the firm’s operational efficiency.
A new asset may be purchased for replacement of an old asset. The old asset may therefore be
sold away. The cash realized on account of such sale will reduce the cost of new investment.
Tax effects
The amount of profit or loss on the sale of the assets may affect the cashflows account of tax
effects. The profits/ loss is ascertained by taking into account the cost of the asset, its book value
and the amount realized on its sale. The tax liabilty of the company will be different in each of the
following cases:
Investment allowance
This is allowed toencourage captial investment in machinery and equipment . India this allowance
at 20% of the cost of new machinery and equipment for calculating income tax liability for year in
which such asset was put into service.
Cut-off-point
The cut off point refers to the point below which a project would not be accepted. For example , if
management desires that the investment in the projects should be recouped in three yerar the period
of the three years would be taken as the cut off period. A project incapab;le of generating necessary
cash to pay for initial investment in the project within three years, will not be accepted.
Different capital investment proposals have different degrees of risk and uncertainty. There is
a slight difference between risk and uncertainty. Risk involves situations which the
probabilities of a particular event incurring are known whereas in uncertainty, these
probabilities are not known. Of course in most oases these two terms are used interchangeably.
Risk in capital investment decisions may be due to general economic conditions, competition,
technological developments, consumer preferences, labour condition etc. On account of these
the revenues , costs and economic life of a particular investment are not certain.
Business risk is the uncertainty associated with operating cash flows of a business. There are
different dimensions of business risk, namely sales risk and operating risk.
Financial risk is the uncertainty associated with how a firm finances its business (that is, debt vs.
equity). We measure this with the degree of financial risk
Default risk is the uncertainty associated with the payment of required cash flows of a security
(that is, the interest or principal of a bond) when promised.
Reinvestment rate risk is the uncertainty associated with the yield on the reinvestment of
intermediate cash flows (e.g., the interest earned on a bond). The longer the maturity (all other
features the same), the more the reinvestment rate risk. The greater the coupon rate (all other
features the same), the more the reinvestment rate risk
Interest rate risk is the sensitivity of a security's price to the change in market yields. The longer
the maturity of a bond (all other featues the same), the more the interest rate risk. The greater the
coupon rate of a bond (all other features the same), the less the interest rate risk.
Currency risk is the uncertainty associated with changes in the relative value of currencies
There are several methods for evaluating and ranking the capital investment proposals. In
case of all these methods the main emphasis is no the return which will be derived on the
capital invested in the project. In other, words, the basic approach is to compare the
investment in the project with the benefits derived therefore..
Following are the main methods generally used:
Pay back period
Discounted cash flow method
Net present value
Present value index
Accounting rate of return
INDUSTRY PROFILE
Automobile dealers are the bridge between manufatures and the customers. New car dealers are
primarly in retailing new cars sport utility vechile passenger and cargo vans. New car dealers
employ more than 25-30 workers in the industry.Most new car dealers sell these new vechile in
combination with other activities such as repair services, retailing quality used cars and selling
replacement parts and accessories these dealers offer one stop shopping forcustomers who wish
to buy finance and services their next vechile sales and account for only one out of the ten jobs
in the industry.
The indian commerial vehicles (CV) industry has a long histroy , possible dating back to
the passenger vehicles. TELCO, the first entrant in the segment , continues to be the largest one
to date , with a market reach unrivalled by its competitors . TELCO pioneered production of
commerical vehicles in the country with technical collaboration with daimler-benz of germany in
1954
The entry of ashok leyland , with technology from british leyland, marked the beginning
of competition in the truk and bus segment. The next major change in the automobile industry
came about in late eighties, when the superior Japenese Light Commerical Vechicles (LCV)
made their debut in India. This brought to the fore the critical role of indigenisation as ameans of
ensuring steady growth and survial during difficult times.
The managerial playesrs in the commerical vechile industry like Hindustan Motors , Premier
AutomobilesLTD and standard Motors Pvt Ltd withdrew from LCV market in late eighties due
to stiff compettion in passenger car market and their inability to compete in the CV market . the
commerical vehicle (HCV and LCV combined) sales have increased from 6,66,664 in 2008to
7,87,269 in 2009 at a CGAR of 49.29%
The industry comprises two/three wheelers, passenger cars, Multi Utility Vehicles (MUVs),
commercial vehicles and tractors. Investment activity in the automobile industry has centered on
Car-MUV segment, which has seen the entry of a host of foreign manufacturers. The number of
car manufacturers has gone up from three in the early 90’s to more than ten at present. The two-
wheeler segment has seen termination of foreign collaborations and the domestic players striking
out on their own and doing well. Commercial vehicles and tractors are still dominated by
established Indian players. While the two-wheeler segment witnessed an impressive growth
largely due to growth in the motorcycle segment, the LCV and MUV segments saw fall in sales.
While the HCV segment stagnated, car segment grew by about 5%. Indian automobile industry is
well protected with the import tariffs being as high as 60% for new completely built units
(CBUs) and 105% for old vehicles.
Industry features
The industry is highly capital intensive in nature. Though three-wheelers and tractors have low
barriers to entry in terms of technology, other segments are capital and technology intensive.
Costs involved in branding, distribution network and spare parts availability increase entry
barriers. With the Indian market moving towards complying with global standards, capital
expenditure will rise to attune to future safety regulations.
The industry is highly fragmented in nature. In the last ten years, supply has outstripped
demand, as multinationals and domestic players have set up large-scale manufacturing facilities
to meet future needs. As a result, there is an absence of pricing power with manufacturers.
Competition is expected to increase further, as global majors are planning to enter India either
through direct investment or imports.
Presence of a large number of players especially in the passenger car and two wheeler
segments has ensured stiff competition. Competition is based both on technology and more
importantly price. Key to success is therefore value added products but at affordable prices.
Since customers of all segments of the automobile industry are value conscious, factors such as
fuel efficiency and diesel engines are also key differentiators in the Indian market. The Indian
consumer is now having an increasing choice with large number of vehicle models launched
each year. In line with the growing income of the Indian middle class the entry-level vehicle is
moving up the ladder. The entry-level two-wheeler has become the scooter instead of moped and
the preferred family vehicle is the more expensive motorcycle instead of scooter. Mopeds, or low
capacity engine vehicles, are now more stylish and are preferred only by students. In the
passenger car segment, the B class vehicles, consisting of the more powerful hatchbacks are the
fastest growing segment, indicating an increasing affluence of an entry-level car buyer. The
capacity utilization, which also has a critical bearing on the profitability, has been low for
Commercial vehicle, Car and MUV segments while it has been healthy for the two-wheeler
segment.
As far as the auto sector is concerned, we expect demand for two-wheelers to grow at a
CAGR of 10% to 12% in the next three years. At the same time, passenger car and
commercial vehicle sales are likely to grow at a slower rate in FY06 as compared to the last
three years. This is on the backdrop of higher fuel costs, increase in finance charges and the
likelihood of prices increasing in the near-term in an effort to comply with the new emission
norms. If an investor wishes to invest in auto stocks, it is better to go for those companies
that have diversified segment and market presence (not just leveraged on India) to lower their
risks.
The growth in the sale of commercial vehicles is closely depending on two factors like
Agricultural freight movement and Industrial freight movement. The commercial vehicles
segment has grown by 27 per cent in 2002-03. Over the years, despite the fact that the growth
has been healthy, large inventories piled up during the boom period of 1997-98, has affected the
growth of CV segment adversely. This situation is changing and the demand pick up will
certainly help to make the industry. The commercial vehicles sales were the highest in the last
six years and the medium and heavy commercial vehicles market share was up at 60 per cent.
Also the Company Ashok Leyland managed a 24 per cent growth in volumes in the
domestic market during 2002-03.
The Cv segment displayed a strong of 20% in 2003. A total of 3.01 lac vehicles were sold
during the year, compared to 1.58 lac in the year 2002. Both contributed the growth, the MHCV
and the LCV segment which saw sales rising by around 28%. MHCV’s contributed to nearly
60% of the total sales, while the share of LCV’s was 40%. The overall growth in CV’s was
largely due to a sharp rise in the domestic sales which jumped 30.4% at 1.91 Lac units, while
exports declined 9.8% 10704 units.
COMPANY PROFILE
Ashok Leyland is one of India’s leading manufacture of commercial vehicles. Eight out of ten
metro state transport buses in India are from Ashok Leyland. At 70 million passengers a day,
Ashok Leyland buses carry more people than the entire Indian rail network.
From 18 seater to 82 seater Double Decker buses, from 7.5 tonne to 49 tonne in haulage
vehicles, from numerous special application vehicles to diesel engines for industrial, marine and
genset applications, Ashok Leyland offers a wide range of products.
For over five decades, Ashok Leyland has been the technology leader in India's Commercial
vehicle industry, moulding the country's commercial vehicle profile by introducing technologies
and product ideas that have gone on to become industry norms.
Ashok Leyland vehicles have built a reputation for reliability and ruggedness. The 375,000
vehicles we have put on the roads have considerably eased the additional pressure placed on
road transportation in independent India.
The share of goods movement by road arose from 12% in 1950 to 60% in 1995. In passenger
transportation, the jump is equally dramatic: from 25% to 80%. At 70 million passengers a day,
Ashok Leyland buses carry more people than the entire Indian rail network.
In the populous Indian metros, four out of the five State Transport Undertaking (STU) buses
come from Ashok Leyland. Some of them like the double-decker and vestibule buses are unique
models from Ashok Leyland, tailor-made for high-density routes.
HISTORY
The origin of Ashok Leyland can be traced to the urge for self-reliance, felt by independent
India. In 1948, Ashok Motors was set up in what was then Madras, for the assembly of Austin
Cars.
In 1950 started assembly of Leyland commercial vehicles and soon local manufacturing under
license from British Leyland. With British Leyland participation in the equity capital, in 1954, the
Company was re-christened as Ashok Leyland.
Since then Ashok Leyland has been a major presence in India's commercial vehicle industry with
a tradition of technological leadership, achieved through tie-ups with international technology
leaders and through vigorous in-house R&D.
Ashok Leyland started manufacture of commercial vehicles in 1955, with technology from and
equity participation by Leyland Motors Ltd., UK.
In 1987, the overseas holding by Land Rover Leyland International Holdings Limited (LRLIH) was
taken over by a joint venture between the Hinduja Group, the Non-Resident Indian
transnational group and IVECO Fiat Spa, part of the Fiat Group and Europe's leading truck
manufacturer.
In the journey towards global standards of quality, Ashok Leyland reached a major milestone in
1993 when it became the first in India's automobile history to win the ISO 9002 certification.
The year 1994 was also the year, when international technology changed the way India
perceived trucks.
A new breed of world-class trucks - technologically superior and eco-friendly - rolled out on
Indian roads from our state-of-the-art manufacturing plant at Hosur, near Bangalore. 'Cargo'
brought with it, a new set of values and unmatched benefits, ushering in a revolution
The more comprehensive ISO 9001 certification came in 1994 and ISO 14001 certification for all
vehicle manufacturing units in 2002.
MAJOR MILESTONE
Joint venture
Nissan motors
John degree
Automotive infotronics
Ashley Alteams India’s pvt ltd
Association companies
Automotive coacher &companies Ltd ACCL
Lanka Ashok Leyland
Hinduja foundries
IRIZAR-TVS
Ashok Leyland Project services
THE PLANTS
ENNORE PLANT
Spread over 127 acres, Ashok Leyland Ennore is a highly integrated mother plant accounting for
over 50% of ALL's total production. The plant manufactures a wide range of vehicles and houses
production facilities for important aggregates such as engines, gearbox, axles and other key in-
house components.
ALWAR PLANT
Established in 1982, the Alwar Unit, in Rajasthan, is primarily an assembly plant for a wide
range of vehicles with an emphasis on passenger chassis, including CNG buses
BHANDARA UNIT
Ashok Leyland's Bhandara Unit is also an assembly plant for vehicles, but in addition, houses
modern manufacturing and assembly facilities for sophisticated synchromesh transmission.
HYDERABAD PLANT
The Ductron Casting Unit (DCU) at Hyderabad is Ashok Leyland's in-house supplier of Grey
and Spheroidal Graphite Iron castings. Formerly known as Ductron Castings Ltd, this unit was
acquired by Ashok Leyland in 1990 to augment the foundry capacity of the Group. DCU was
awarded the ISO 9002 certification in 1995.
HOSUR PLANT
Ashok Leyland’s brand new Cab Panel Press Shop is an imposing addition to the industrial
skyline of Hosur. At 800 m above sea level, it is also the tallest in the Hosur industrial belt. This
state-of-the-art facility is housed in a 99-acre expanse with a built up area of over 15,000 sq.m.
The Shop is equipped to stamp select panels for Cargo cab, G-45 and C-45 FES - totally, 55
panels and their variants. Right now it houses eight presses and has the provision to
accommodate four more. The versatility of the presses can be utilized for making panels of
complex shapes and profiles with appropriate tooling and dies. In addition to catering to our
present needs, the Press Shop can take up additional panels of new / current models. Right at the
design stage, a rainwater harvesting facility was integrated into the Shop. A 60,000-sqm lawn
and the 2,500 saplings planted recently in the premises will give the Shop a cool, green cover.
Built with an investment of Rs 1350 million, the Shop is designed and developed to be a state-of-
the-art facility. The 210m long Press Shop consists of two bays with a 36m span in each bay. The
24m high Press bay has an underground tunnel, 7.1m deep and 90m long, to handle the end bits
generated during the process of panel pressing. The other bay is 17m high.
THE PRODUCT RANGE
Ashok Leyland products come with a promise of durability and economics of operations
throughout its product life. A comprehensive customer care support right from consultancy to
after market support is always there.
Ashok Leyland offers comprehensive product range with trucks from 7.5T GVW to 125T GTW,
buses from 19 to 80 seaters, a host of special application vehicles and diesels engines for
industrial, genset and marine applications. The traditional of technology innovation and
reputation for ruggedness, reliability and operational; economy has created a market preference
for Ashok Leyland Vehicles.
Product Range
PRIMARY OBJECTIVE
SECONDARY OBJECTIVE