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Kickoff Project Plan

The document outlines 10 topics to discuss at a kick-off meeting for a new website project. These include defining the purpose and goals of the site, identifying target audiences and their needs, conducting a task analysis to prioritize key functions, setting measurable usability objectives, discussing expectations and requirements, addressing accessibility, identifying available resources, initial technology requirements, and creating a timeline and project plan. The kick-off meeting provides an opportunity for stakeholders to align on vision and strategy before beginning website development.

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57 views

Kickoff Project Plan

The document outlines 10 topics to discuss at a kick-off meeting for a new website project. These include defining the purpose and goals of the site, identifying target audiences and their needs, conducting a task analysis to prioritize key functions, setting measurable usability objectives, discussing expectations and requirements, addressing accessibility, identifying available resources, initial technology requirements, and creating a timeline and project plan. The kick-off meeting provides an opportunity for stakeholders to align on vision and strategy before beginning website development.

Uploaded by

datatransfer_kesgav
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Questions to Ask at Kick-Off Meetings

1. Define purpose/vision for the site



What is the purpose of the site? What are the goals of the site?

2. Develop goals for the site


How would you define a successful Web site for your organization? What does success look like? How will you know when you have been successful? How would you describe the site? From an organizations viewpoint? From a users viewpoint?

3. Define audiences & goals


Who are the users of the site? (Primary and secondary users) How would you describe the users? (User characteristics, i.e., age, experience, education, etc.) Why will they come to the site? (User needs, interests, and goals) When and where will users access the site? (User environment and context) How will users access the site? (User computer settings, i.e., connection speed, resolution, etc.)

4. Conduct task analysis and prioritize tasks


What will users do on the site? (User tasks, content, features and functionality) Which tasks are critical to users success on the Web site? (Criticality) Which tasks are most important to users? (Importance) Which features of the site will users use the most? (Frequency) Which features are prone to usability issues? (Vulnerability) Which tasks are critical to the organizations success on the Web site? How often will users frequent your Web site? What will compel users to return to your Web site?

5. Determine measurable usability objectives


Which tasks should users be able to accomplish easily with few errors? (Efficiency) Which tasks should users be able to finish quickly and efficiently? (Effectiveness) What level of satisfaction should users have after using the site? (Enjoyability)

Source: Usability.gov

Source: Usability.gov

6. Discuss expectations, requirements & preferences


What is your vision of what the site should do? Describe your initial view of the project. What do you think the project should entail? What prompted the redesign? Who will be the key point of contact? Are there any restraints, mandates, or guidelines for the site? Are there any sites you would like to model or a particular style that you prefer? What characteristics/attributes/attitude should the site convey to users?

7. Determine accessibility requirements and needs


Is the site currently accessible? What type of accessibility testing has been done? What types of accessibility tools are being used? Who is the key point of contact on accessibility issues?

8. Identify available resources and training needs


What level of resources is available for site updating and maintenance? Do you have content writers skilled in writing for the Web? Are there graphic designers on staff? Who will be responsible for programming and maintaining the site? Who is in charge of site marketing and promotion?

9. Discuss initial technology needs


What are your hosting needs? Do you currently have a domain name or do you need a new one? Are you currently using a content management system? If so, which one? Are you currently logging Web metrics? If so, what metrics are you currently capturing? Do you currently have a search engine? If so, what type of search are you using?

10. Timeline and Project Plan

Source: Usability.gov

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