Service Tips
Service Tips
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We hope this guide assists you and benefits your career by making it more rewarding on a personal and financial basis.
8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
This publication contains the opinions and ideas of its author and is designed to provide useful advice in regard to the subject matters covered. The author and the publisher are not, however, engaged in rendering business, accounting or other professional advice or services in this publication. This publication is not intended to provide a basis for action in any particular circumstances without consideration by a competent professional. The author and publisher expressly disclaim any responsibility for any liability, loss or risks, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the contents of this publication. Copyright Douglas P. Fisher 2003.
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Hospitality Recreation and Tourism Program; Hospitality Advisory Committee for Centennial College; Board of the Institute of Certified Management Consultants of Ontario.
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Service Techniques
Understanding the terminology and professional standards
There are many types of restaurant service, from formal to casual, and from quick service to fine dining. It is helpful to be able to identify and understand all of these service styles and to know when and where to use elements of each of them. Most styles of formal service originated in the great houses of European nobility and have been modified over the years for restaurant usage. Many restaurants have taken elements of one or more types of service and combined them to accommodate their own style, menu or image. Following, you will find an overview of each type and a description of basic serving etiquette.
Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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French Service
French service is distinguished by the fact that the food is cooked or completed tableside in front of the guests. The service is quite formal and very elegant. The food is brought from the kitchen on heavy silver platters or chargers and placed on a tableside cart called a gueridon. The food is prepared on the gueridon, which has a small burner for sauting and tabletop space for finishing the food. Some familiar items prepared in this manner are Steak au Poivre (Pepper Steak), Caesar Salad and Flambed desserts.
Russian Service
Russian service is similar to French service in many ways, as it is also quite formal and elegant and the guest receives a great deal of one-on-one time with the server. The main difference between French and Russian service is that all the food is prepared and arranged on formal or silver serving platters in the kitchen. The server brings the platters and heated dinner plates to the
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
Once the food is prepared, it is served to the guests on heated plates from the gueridon. This type of service is quite labour intensive and at times can require two servers, however, guests usually love the show and it allows the server to spend much more time one-on-one with each table. Usually, the greater the skill level of the server providing the service, the greater the appreciation of the guest, and the better the tip.
dining room on a tray, which is placed on a side stand. The plates are placed in front of the guests from the right, proceeding around the table clockwise. Then standing to the left of the guest, the server presents the platter of food and, using a large spoon and fork, serves the desired portion to each guest. The server moves around the table counter-clockwise. All un-served food is returned to the kitchen. This type of service allows the server to spend more time at the table with the guests, as the service of the food is more formal and, therefore, more leisurely. This is an environment where service skills and server personality can definitely increase the enjoyment of the guests.
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English Service
English service is used occasionally in a private dining room of a restaurant or at a club, but most often is used by service staff in a private home. The food is arranged on platters brought to the table, and placed with the heated plates in front of the host. The host then carves the meat or entre, dishes out the vegetables and hands the plate to the server, standing at his left, who then serves the guests starting with the hostess, then the guest of honour and finally all other guests. All sauces and side dishes are placed on the table and are passed by the guests themselves. There are other styles of service used in many restaurants, such as banquet service, family style service and buffet style service. However, with these types, there is much less interaction with the guest and they comprise a less rigid approach to the above noted standards. Depending on the degree of formality of the meal, there may be two, three or four courses. With each course the used silverware is removed and new silverware is brought to the table for the next course. For example, if a guest was having steak and another guest having lobster, the steak knife and lobster fork and crackers would be brought out after clearing away the dirty dishes from the previous course, but before the steak and lobster arrive at the table.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
American Service
American service is less formal than French, Russian or English, and is the style most commonly used in Canadian restaurants today. The main difference between American service and the other types is that the food is plated in the kitchen and served to the table with most of the food on the entre plate. The food is served from the guests left and the beverages are served from the guests right. All soiled dishes are removed from the guests right. In this manner the servers hand and arm are away from the guest.
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Serving etiquette
It is always important to have the basics of good service at your fingertips, so you can concentrate on your guests, make their stay more enjoyable and, in the end, everyone wins.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
Serving beverages
Always serve beverages from the right of the guest with your right hand. Place an already filled glass such as milk or soda to the right of the guest. When pouring beverages such as coffee or wine, do so without lifting the cup or glass from the table.
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1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable
5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
concerns, they can ask for the manager (and provide his/her name).
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1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Table maintenance
Table maintenance is a big issue and impacts directly on the level of service offered and, as a result, your tip. Guests like to sit at a clean table and one that is clutter free. Ensure that you are at the table often, clearing dirty dishes, removing wine and cocktail glasses that are not being used and replacing cutlery as necessary. Offer more wine, clean up spills and show the guests that you are mindful of their experience at the restaurant and in your section.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Guest Connect
A sure-fire way to increase tips and keep guests happy... no matter what
The dining experience can be made up of several significant points, however, the one that supercedes all, is that the service staff and management connect with the guest. So what is the guest connection?
Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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What is important
Most restaurateurs will say that the most important thing a server can do is wait tables with efficiency, take on as many as they can and maximize sales. However, sales maximization should be looked at over a longer period of time than just one visit, and to do this the guest must feel as welcome in the restaurant as they would in their own dining room at home. It is true that the fewer tables a server has, the better the level of service that can be provided. When going after the guest connect, the fact is, a server can earn increased tips by providing better service to fewer tables than by providing adequate delivery service to more tables.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
Smile
Everyone should smile all the time when on the restaurant floor. The restaurant is a stage and the staff are actors so SMILE all the time! Stand straight, dont slouch and SMILE!
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By making the guest connection the primary function of the server, the job changes from delivering food to the table, to chatting and making friends with the guest. This makes them feel at home. A restaurateur is better served when the server is responsible for creating the relationship and taking care of the guest needs in every respect, rather than be an order taker and a food delivery person. The guest connection is provided at every level. One article in this handbook discusses how to take care of children in the restaurant when you read it you will see that it is an important part of the guest relationship and the guest connection. The guest connection transforms the relationship between the service staff and the guest, and if executed correctly, eliminates most barriers and surprisingly most complaints.
than anticipated because of a kitchen backlog, if you forgot to put in their entire order, if the food is overcooked or cold, if the music is too loud or if the room is too cold or too hot, a guest is likely to complain. Once a guest is in the complaining mode, it is very difficult to get them back to a happy state and once one thing goes wrong, there is seldom an opportunity to make things right again that is if you are their servant rather than their friend. If you make the connect, then the guest can inform you of issues in a different manner asking for help or asking what is going on. Then you as a friend can solve those problems either by providing polite explanations or by being proactive and informing the guest that there is a delay due to a certain reason and hoping that they do not mind the wait. In time of concern, you can always buy them a drink or drop a snack on the table.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
Saying goodbye
It has been found that the guest connect works best if you still care about the guest after they pay their bill and give you a tip. The guest connect is not a hustle but a sincere interaction with your guests. If you work it correctly, the guest will return and ask to be seated in your section.
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Service Timetable
A practical guide to efficient service
Restaurants are no longer patronized by individuals who are in need of nourishment alone. People dine out for a variety of reasons and choose locations based on quality of food, atmosphere and service. Service staff should be natural during the service period. Beyond that, the restaurateur should control guest/staff interaction through the introduction of minimum standards which should be set as to the minimum number of table visitations that the staff should conduct. To that end, the Service Timetable helps facilitate proper interaction between the two parties.
Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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4. If it takes the kitchen approximately 10 to 12 minutes to prepare the meal, then the server should go to the kitchen nine minutes after placing the order to pick it up. (If a call system is used, the server should wait until called). The meal should then be delivered promptly to the appropriate table. 5. Approximately one minute after the order has been placed in front of the guest (or after they have tried their meal), the server should return to the table to ensure that everything is fine. It is imperative that the server return shortly after the meals are served, in case there is a problem. It is usually the aim of the restaurateur to provide the best of all products. If there is an error in the item or the way it was prepared, it is always best to rectify the situation as quickly as possible. This illustrates good service and a respect for the guests needs and expectations. 6. Depending on the style of service, it will likely take the guest 15 to 20 minutes to consume their meal (longer in a formal dining situation or if adults are accompanied by children). For the most part, the guests should be left to dine in peace for this time period and should only be disturbed if they are obviously
looking for some assistance. When the guests finish their meals, the tables should be cleared immediately and the dessert and coffee order should be taken. It is important to take the dessert order as soon as the guest's table is cleared, so that the service staff can keep the operational flow moving toward the table and its ultimate turnover.
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7. Desserts should be picked up from the kitchen within three to five minutes of being ordered and should be brought directly to the table. 8. Once again, depending on the style of service and the type of dessert offered, it will take approximately 10 minutes for the guest to consume dessert. Once dessert is completed and the server has asked if anything else is required and the guest has indicated that they are done, the guest cheque should be presented. If the guest does not want to pay quickly, they will likely let the guest cheque sit on the table for a while. However, if they are trying to leave the restaurant quickly, prompt delivery will be noticed while slow delivery will be considered poor service.
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9. In quick service and theme restaurants, as well as in fine dining restaurants where people are lunching, most guests pay quickly and want to carry on with their normal activities. It is, therefore, imperative for the server to pick up the check and payment as soon as possible. Always return the change, even if it is just a few cents, and never ask if the guest wants change (its like asking are you going to leave me a tip?). 10. The table should be cleaned and reset within two minutes of the departure of the guests. This has several benefits. It shows the guests who remain, that you are concerned about cleanliness and it provides you with the opportunity to turnover the table quickly, thus potentially increasing sales and the resultant gratuity.
restaurant). While some may balk at the implementation of this system, it has been proven over and over again that it does increase service efficiency, effectiveness and assists in increasing table turnover. It is also important to note that, when implementing the system, cooks and support staff must be aware of what is expected of the service staff. The Service Timetable's implementation will only be effective if everyone on the staff works as a team. Finally, a restaurateur should modify the time schedule in order to meet his individual circumstances, however, the parts of the Service Timetable that deal with guest satisfaction, should not be altered. Accordingly, guests should always be greeted promptly upon entering the restaurant and should be acknowledged by their server immediately upon seating. Additionally, one minute after the appetizer, entree or dessert is served, the server should come to the table to ensure that everything meets with the guests satisfaction, and if not, the server should be empowered to remedy the situation immediately.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
Flexible timetable
The optimum service is the sum of the minutes that you set out for each one of the above noted steps. In some restaurants this time period is 35 minutes, but in most it will be somewhere between 45 and 90 minutes(generally in the 45 to 60 minute time frame in a casual restaurant and closer to 90 minutes in a fine dining
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Serving Children
Make them happy and they will keep their parents coming back
While many restaurateurs say that they cater to children simply due to the fact that they offer a childrens menu, there are few, outside of the quick service market that really deliver on the promise. Children are a special breed, and their needs are specific. Parents with children also have individual needs when they go out to a restaurant, and if you can successfully deliver and meet their demands, you will capture this group as a loyal clientele for a long time. So what are the elements that make a dining experience fun for children?
Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Instant food
First and foremost, children expect instant food. When they are called to the dinner table at home, be it for breakfast, lunch, dinner or snack time, the food is usually on the table waiting for them. They arrive at the table, eat and disappear. When children go to a quick service restaurant (QSR) they experience almost the same speed as when they are at home and QSR is where most parents take their children for their first dining experiences. By understanding this need for instant food, a restaurant and its service staff can focus on satisfying this need, and if you do, you will go a long way in making the dining experience a pleasure for the children and, more importantly for the parents. Obviously the food in a full-service restaurant cannot be instant, however, by ensuring that the children at the table are provided with some sort of snack, almost as soon as they sit down or shortly thereafter, they will have something to eat and their parents will be thankful.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Special menus
Many parents do not believe that their children need to eat meals priced at the level of most casual or high-end restaurants. Special menus should be developed for children that either provide adult meals in childrens portions or that provide special meals for children, which are familiar to them. The latter could include items like macaroni and cheese, hamburgers, or even a childrens portion of chicken and steak. In most cases the childrens meal should include a soft drink, juice or milk, and an inexpensive dessert. If the childrens meals have three courses, then the parents will likely also have three courses with the children which will ultimately increase sales and, therefore, the server tip.
Entertainment
Entertaining children as best you can increases the enjoyment of the dining experience for all. The easiest form of entertainment is to provide the children with something to do. A fill-in colouring sheet with either crayons or coloured pencils, a special childrens menu they can draw on or has word searches or other similar diversions, are just enough to take the edge off and give the children something to do. Offering something like little puzzles with the restaurants name on it that they can take home also acts as a marketing vehicle.
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A server can also develop some interactive riddles or childrens jokes they can tell at the table, directing the jokes to the children. This brings a little levity and shows the children and parents that you have a real interest in the well-being of the family during the evening.
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Tours
If the restaurant offers a unique cooking technique or has something really interesting on the premises, a server could offer a tour for the children (although many parents may tag along). The time away from the table prior to service, or between courses if the kitchen gets backed up, will go a long way for the children, as they will not have to sit for so long. Kitchen tours, provided the children do not go behind the line, are always fascinating for them (just make sure the kitchen is clean and that you have asked the kitchen staff prior to bringing children to the back). You must understand, as a good server, that dining out can be a very stressful endeavor for the parents as they are very aware of their childrens behaviour. What goes almost unnoticed at home a spilled drink or something dropped on the floor can be a great cause for tension on the part of the parents who are trying to make sure the kids are on their best behaviour. If the server is attentive and helpful, by being right there to clean up the spilled drink with a smile and friendly no problem, let me get you another one right away, it will go a long way toward alleviating stress at the table and you are more than likely to be rewarded for the effort. You should also ensure the table is safe for children by removing all table settings that could be dangerous to children under age 3 (e.g. candles, knives, forks, wine glasses, hot beverages). Make sure that the glasses you serve them are only half full (so spills are not as messy to clean up) and refill their glasses often.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
Focus
When dealing with children, understand that they are a special breed and connect with them. It will make the time with you more enjoyable for them, their parents and will likely relieve some of the stress related to servicing them.
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Wine Service
A fantastic way to increase sales, customer satisfaction and your tip
Selling and serving wine can be fun and very rewarding to both a restaurateur and server and in almost all situations, wine enhances a meal and in some cases can make a restaurant relatively unique in the marketplace. We are familiar with one restaurant that sold $50 to $100 bottles of wine with their hamburgers. We know of another failing steakhouse that still serves the same low quality meats, but has developed such an astonishing wine list that the guest is willing to forgive the food and its sales are booming. Every casual restaurant should serve wine professionally, and aggressively, in order to increase guest satisfaction, sales, profits and server tips.
Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Wine list
The restaurants management should develop a wine list, wine card or wine book (to whatever level is necessary) so that the host or server can present a written wine list with the menu. The wines offered should be priced in accordance with the menu pricing and should complement the foods offered (e.g. they should drink well with the food offered). Most guests find it pretty difficult to order wine from a verbal list and a listing on a blackboard does not necessarily promote sales. A wine list, outlining the wines by region or grape varieties, is usually the best way to present your wine offerings to guests. The wine list should always be presented to the host or hostess of the evening, notwithstanding if they have asked for it. In many cases, those guests who would not normally buy wine, may do so if encouraged gently and presenting the wine list is the first of several methods of encouragement.
Staff knowledge
Wine has come a long way in the past twenty years and so has the sophistication of the consumer. While staff do not have to become wine snobs in order to sell wine, it is best that staff are reasonably well-versed in the grape types (usually called varietials) and the origin of the wines (e.g. Bordeaux wines come from the county of Bordeaux in France). In order to learn about wines at a basic level, staff should enroll in an introductory wine class (usually offered in the local culinary college, by a local newspaper wine columnist or the provincial liquor control board) to learn the fundamentals of wines and the foods that they complement. Once armed with this knowledge it will be easier for the server to have a positive interaction with the guest as to which wine they may enjoy most and which wines complement their meal.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Suggestive selling
If the guest has not ordered wine before their meal, then a server would be well advised to make suggestions of wine by the bottle or glass after the meal order is taken. Rather than be brash and ask Would you like a glass of wine with that? you could take the approach of can I suggest the house Chardonnay which is from Australia, and would taste great with the salmon you ordered? The second approach provides a more appealing sell and allows you to focus the guest on the order, up-sell the wine and leave the table without having to wait while they continue to peruse the menu. Having wines available by both the bottle and glass makes it more easy to sell. > Dont shake the bottle. > Carry the bottle to the table and present it to the host (or the person who ordered the wine). The presentation is simple and should consist of the server holding the wine bottle on a slight angle with the label facing the guest. The server should repeat the name of the wine and the vintage (year) of the wine. This allows the guest to verify both and ask you to proceed. (Some service staff present the wine holding it in a white linen napkin which adds a bit of elegance). > Without putting the bottle down on the table, open your corkscrew knife (a servers corkscrew has a small knife for cutting the foil top off, a corkscrew and a leverage arm), and in one wrap around motion, cut the foil top off the top of the bottle about 18 inch from the top. At all times the bottle should remain still, and the label facing the table. > Next, close the knife, open the corkscrew, and without moving the bottle, twist in the corkscrew until it has fully penetrated the cork. > Finally, flip the leverage arm onto the rim of the bottle and slowly and gently lift out the cork.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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> With a napkin or the cork, wipe the top of the bottle to ensure that no residue cork is left on the bottle and pour 1 to 1.5 ounces of wine for the host, or person who ordered the wine, so they can try it. While they are trying the wine stand next to them, holding the bottle with the label facing out. > Most guests enjoy the fact that servers present the cork to them (it is a ritual) and while some sniff the cork, the main purpose is really so the guest can examine the condition of the cork. If it is rock hard, it has dried out and air may have gotten into the wine and oxidized it. If it smells musty, there may be a problem with the wine. If the cork feels wet and spongy, air may have gotten into the wine. If there is a red wine stain on the outside of the cork, it is no longer airtight, as the seal has been broken and air has gotten into the wine.
> A guest may complain that their wine is off or corked. That simply means that the wine has reacted to something in the cork (e.g. the chemical used to bleach and wash it). When this happens, the wine will give off a very distinctive odour which is dank and musty like an old book or smells of vinegar. This will turn the wine and make it undrinkable. If the wine is off, then suggest to the guest that you bring out another of the same bottle (sometimes an odd bottle is poorly sealed) or suggest another similar varietal wine. > Once the host has indicated that the wine is fine, pour wine for everyone at the table, starting with the women, then the men and finally the host (whether male or female). > When pouring wine ensure that the bottle remain relatively still, do not rest the neck of the bottle on the glass, and fill the glass only one-third to one-half in volume. This allows the guest to swirl the wine to enjoy the nose (aroma) and to examine the colour and legs (viscosity) of the wine, should they decide to do so. > Once you are finished the pour, place the wine (if red) at the end of the table with the label facing the table. If the wine is white, place the remaining wine in an ice bucket with a napkin draped over the bucket, either on or next to the table.
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Special wines
In some restaurants where older red wines are served, it is appropriate to decant the wines. This is a process where the wine is poured into a glass decanter in order to allow the wine to open up or breathe. It also allows the server to remove the sediment that has settled at the bottom of the wine bottle after years of proper storage. Decanting wines is a process which takes a little bit of time and is usually not done for younger red wines. If working in a restaurant that is serving older wines, the owner or manager would likely be well-versed in the art of decanting, and service staff should be trained in-house as to the best ways to decant wines. However if a guest asks you to decant the wine, no matter what the age, always oblige them and do so with a smile never embarrassing your guest.
Final notes
Great servers will ensure that guests never have to touch the wine bottle and are always watching the table and are there to pour more wine as the glasses deplete. Also, if you are looking at ways to expand your tips, then you should be aware that one bottle of wine pours about 5 glasses. For larger tables or tables of four or more, an aggressive server may suggest one bottle of wine with appetizers and another with dinner. Another approach is to bring the wine out early in the dining experience, pouring most of the wine prior to appetizer service and topping off the glasses prior to dinner service. When dinner arrives, the server can suggest another bottle of wine that may augment the dinner choices. And finally, if a guest, for whatever reason decides to return the wine just take it back and inform your manager. If the wine is corked it is not useable. If the wine was simply not to the guests taste, then it can be used at the bar and sold as wine by the glass.
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The Up-Sell
Increasing sales... increases tips
So many servers, so little time. So much opportunity, so little drive. When it comes to being the best you can be, there are certain objectives. Give great service as we have outlined earlier, but you also need to increase your sales and increase your table turns. If you can add another $10 in sales to each table you serve and if you can turn-over each table 10 minutes faster each evening, you will end up with another $1.50 in tips, at the least, per table. So how does a server increase revenues? Well, there are many methods and if the management of your restaurant does not implement them, you should!
Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell
Incentives
Some restaurateurs provide incentives, others dont. If your management team doesnt, that should not deter you and your fellow sales staff. Create an incentive to make you all work harder, drive more and sell more. Chip in for a bottle of Scotch, pool some money and set your goals who can sell the most desserts, the most bottles of wine, the most side dishes, the most appetizers, who can earn the largest percentage tip on a credit card. Each one of these ideas will make you work harder on one area of the business and provide you with a benefit for being the best.
Suggestive selling
Suggestive selling is a great tool. Most restaurant guests have no idea what they want when they come to a restaurant. I know of a rib restaurant that sells more fish, because the staff tells everyone that the fish is the best thing on the menu. Every table has onion rings, because the staff tells the guests that they cannot dine in the restaurant unless they order onion rings (the guests laugh and they all buy them). Suggest a milkshake to a child over a soft drink, and you have just added $2 to $3 to the guest cheque.
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1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service
This person is telling you something loud and clear, they are NOT HAPPY. He or she is not concerned with whose fault it is. To diffuse a difficult situation you can handle the complaint in the following manner:
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Apologize courteously.
This doesnt mean that you have done something wrong, it means you are telling them you are sorry they are upset. There is a big difference between the two.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Menus
Guests with visual impairments and elderly guests may have difficulty reading a standard restaurant menu. For those restaurants that have fancier menus, it may be prudent to develop a few menus that have very large black print (e.g. 1/2 inch to 3/4 inch) and a white or off-white background so that the menu is easier to read. Furthermore, a restaurant may find a benefit to having a flashlight on hand to better illuminate the menu for those with failing eyesight. Three percent of the visually impaired population in Canada has the ability to read Braille. For help in preparing a Braille menu, you can contact your local Institute for the Blind for assistance. Having a Braille menu available allows those who are visually impaired and read Braille to have a feeling of being welcomed. Finally, a great server will offer assistance in getting through the menu. If the service staff offers to read the menu to the guest or inquires as to what the guest enjoys, then the server can make multiple recommendations as to what the offerings are in the category the person is interested in. When servers are reading the menu to a visually impaired person, you should ask them if they would like you to sit with them for a minute to assist (while I think sitting with guest is very unprofessional in this case it may make the guest feel less conspicuous).
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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The only exception to this concept is that elderly guests generally do like quieter spots, especially in busy and loud restaurants. When seating an elderly guest that you think may have an issue with noise or music, ask them and seat them in an appropriate area. In cases of visually impaired guests who are not escorted by a sighted person, the host should offer them their elbow to hold while they are being escorted. Tell the person that you are about to seat them, tell them they can take your arm and touch the back of their hand with the arm you are offering they will find your elbow. Walk them directly to their table, remembering that they will need room between you and the other obstacles in the dining room (e.g. tables, chairs, guests, servers, stuff on floors) and you must inform them of everything in their way. You must also remember that they are visually impaired yet can walk at a normal pace. When you get to the table tell them you are there, take their hand and place it on the back of the chair. Tell them if the chair has an arm so they feel for it before they sit on it.
When seating a visually impaired person ask them if you can tell them a little about the dining room and where the facilities are. If they say yes, then tell them first what is on the table, then what is around them, and finally where the washroom facilities and host stand are, along with providing a quick review of the rooms atmosphere.
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable
5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Saying good-bye
These groups of individuals may need a little extra assistance when leaving the restaurant. You can offer such assistance by asking them if you can get their coat, helping them on with it and escorting them through the dining room. Moving a table out of the way or holding a chair is also helpful, as is carrying a bag or doggie bag for them, as they move toward the door. Where this assistance may not turn into a tip right away, it will show the guest that you care, are interested in their well-being and they will return. If they experience the same care and attention when they come back, they will return more often, and, as a result, you will benefit along with the restaurant owner.
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Introduction The Author Table of Contents 1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
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Walk in unannounced
When you walk into the restaurant unannounced (e.g. none of the people there know you are coming) is there someone to meet and greet you? Would you like to be greeted by a smiling person who welcomes you and inquires how you are doing? When the host takes you to the table, do they drop the menus on the table and walk away or do they hand them to you and suggest that you have a nice evening? Do you sit in a clean chair or booth and is the floor under you clean enough or is there too much residue from the previous guest? Is the table really clean or are you wiping a few strands of the last persons meal off the table? Is the salt, pepper, ketchup, etc. full?
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable 5 Serving Children 6 Wine Service 7 The Up-Sell 8 Guests From Another Planet 9 Serving the Visually Impaired, Handicapped and Elderly 10 What Do Guests Want?
Delivery
Did your drink come to the table when you wanted it? Was the wine opened properly? Did you have to order it by number or could the server repeat the name of the wine? Was it served properly? Was your appetizer plate cleared prior to your dinner arriving? Did the server ask you to keep your fork or did you get a clean one? Has your table been maintained yet?
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Look around
Check out the room, the tables next to you is there someone trying to get the servers attention by looking around or waving their hands? Is someone trying to wave down anyone in order to pay their bill (and no one wants to take their money?) Did someone arrive to check on your meal yet? Are you having fun yet?
As you leave
Did the manager (your boss) come over enough times to see how you are doing? Did they check any other tables while you were there? Are they supporting your service standards and helping out or are they just minding the store? Did someone thank you at the door and make you feel special and important on the way out?
1 Service Techniques 2 Be There For Your Guest 3 Guest Connect 4 Service Timetable
As you leave, take note that you were likely the most important
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guest in the restaurant that night your friends and boss were serving you and it is very likely that you got the best service that was delivered that night. Was it good enough? Can you improve on it? And if you can, will you? You should get all your co-workers to do the same it is an unbelievable experience, usually an embarrassing insight, and it provides you with the tools to become a much stronger professional.
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