Key External Factors
Key External Factors
weights
rating
Weighted scores
Opportunities: 1. Poultry products trend is growing in population. 2. Poultry products are low cost as compare to mutton and beef etc. 3. Highly used in the events like in wedding ceremonies, parties etc. 4. Chicken required by growing number of hotels and fast food trend in people. 5. Disposable income increase due to inflation. 6. Chicken demand of opportunity to expand the capacity of business. 7. Supply chain and process form of chicken is also an opportunity for us with controlled shed as compare to competitors. Threats: 8. Seasonal and environment change can impact on the production 9. Political fluctuation also has an impact on business strategies. 10. Different diseases and rumors have an impact on demand and profit. 11. Negative market trends towards poultry products (like health conscious). 12. Due to unemployment in country, spending on chicken products decline. 13. Due to poor road and transport infrastructure delay in the delivery. 14. Due to increase in transport cost (like fuel prices) the product cost will increase. Total weighted scores: 1 37 2.94 .10 .04 .13 4 1 4 0.4 0.04 0.52 .06 .07 .08 4 2 3 0.24 0.14 0.24
.07
0.21
.05 .06
1 3
0.05 0.18
.11
0.44
.07
0.21
.05
0.05
.04
0.08
.07
0.14
Mission: Our mission is to provide the value to our customer by manufacturing, selling and delivering high quality poultry products and related services that consistency meets and exceeds their expectations. 0R Our mission is to provide the high quality poultry products and related services to our customers through technological innovation by meeting and exceeding their expectations Vision: To be a world leading company in supplying high quality poultry products which exceed the customer expectation by using new technology. 0R We aim to become a world leading brand and a role model for poultry products by offering great values to our customer through the world Objectives: To increase profit margin. To increase the market share. To facilitate the customers. To make the supply chain efficient.s To attain and retain more customers. To lengthen the product line. To get the competitive edge. To provide better quality, fresh and clean chickens to our customers.
Organizational hierarchy
Owner
Manager
Supplier (contractors)
labor Incharge
Subcontractors
Workers
Shopkeepers