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Ipad With Retina Display

The document is a marketing description of the 4th generation iPad. It highlights the iPad's high resolution Retina display with over 3 million pixels, its thin and light design, and its powerful A6X chip. It also describes the iPad's advanced 5-element camera lens, durable aluminum body, and commitment to reducing environmental impact through recyclable materials and toxin-free production.

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Angel Rojas
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95 views

Ipad With Retina Display

The document is a marketing description of the 4th generation iPad. It highlights the iPad's high resolution Retina display with over 3 million pixels, its thin and light design, and its powerful A6X chip. It also describes the iPad's advanced 5-element camera lens, durable aluminum body, and commitment to reducing environmental impact through recyclable materials and toxin-free production.

Uploaded by

Angel Rojas
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 9

ngel Arturo Rojas Snchez

Liceo de Apodaca 9 B Norway 10/01/2013

Cover Page --------------------------------------------------------------------------------- 1 Index Page ---------------------------------------------------------------------------------- 2 Marketing Describe ------------------------------------------------------------------------3 6 Little Resume ------------------------------------------------------------------------------- 7 Reference Sources ------------------------------------------------------------------------- 8 Conclusion ----------------------------------------------------------------------------------- 9

The most important feature on any iPad is the screen. So thats where we started by building the breakthrough Retina display with over 3 million pixels. To create a display like this was an engineering feat in its own right. But we went even further. We designed a camera that could take images as brilliant as the display itself. And we enclosed iPad in a unibody so thin and light, you can take all those pixels with you wherever you go. And they travel beautifully.

In order to create a display with a 2048-by-1536-pixel resolution, we had to design it in a completely new way. Every pixel in a display has multiple signals telling it when to light up. But when you have a lot of pixels and a lot of signals on the same plane, signals get crossed and image quality suffers. To make sure everything on iPad looks crystal clear, Apple engineers elevated the pixels onto a different plane separating them from the signals. Its technology thats breakthrough. Just like iPad itself.

pixels pixels per inch

More pixels than an HDTV

Megapixels matter. But the quality of a photo is determined by other things, too like the cameras optics, image signal processor, and software. The iSight camera uses advanced optics to give you the best picture possible. With an /2.4 aperture and a five-element lens, it captures light efficiently to produce a sharper and brighter overall image. And the hybrid infrared filter typically reserved for expensive SLR cameras keeps out harmful IR light for more accurate, uniform colors.

Advancements that go layers deep. The five-element camera lens built into iPad captures light efficiently to produce a sharper and brighter overall image.

Even with so much power built into iPad, its incredibly thin and light. From the A6X chip to the Retina display, we had to engineer each component to maximize performance while minimizing size and weight. So at just 0.37 inch thin and less than 1.5 pounds, iPad isnt just capable, its portable, too.* depth weight

height

iPad is sleek, beautiful, and engineered to handle life on the go thanks in large part to the aluminum unibody. By consolidating many parts into one, everything becomes less

6
complex and far more precise. The result is an iPad thats thin, light, and durable enough for the ins and outs of everyday life.

Lightning connector Not only is the Lightning connector 80 percent smaller than the 30-pin connector, it was designed to be reversible and significantly more durable.

How a product looks and performs matters, but so does its impact on the environment. Thats why nearly every Apple product is made from highly recyclable materials like aluminum, and why we refuse to use harmful toxins in our components. Every iPad is free of brominated flame retardants (BFRs) and polyvinyl chloride (PVC). In fact, Apple has one of the strictest BFRfree and PVC-free standards in the industry. And we expect the same from our suppliers. We go so far as to disassemble our products into individual components and materials in our Cupertino lab. Then we test them using many methods, including X-ray fluorescence spectroscopy and ion chromatography. We do this to ensure that every product we release meets our environmental standards. To learn more about Apples dedication to reducing the environmental impact of our products and processes, visit the Apple and the Environment website.

Little Resume
The fourth-generation iPad (marketed as iPad with Retina display, colloquially referred to as the iPad 4) is a tablet computer produced and marketed by Apple Inc. The fourthgeneration iPad features new and upgraded components such as the Apple A6X chip, and the Lightning connector, which was introduced on September 12, 2012. It ships with iOS 6.0, which provides a platform for audio-visual media, including electronic books, periodicals, films, music, computer games, presentations and web content. It was announced at a media conference on October 23, 2012 as the fourth-generation of the iPad line, succeeding the third generation iPad, and was first released on November 2, 2012 in thirty-five countries. The device was released throughout December in six other countries including China, India and Brazil. The third generation was discontinued following the fourth's announcement. The device is available with either a black or white front glass panel and can be purchased with various connectivity and storage options. Storage size options include 16 GB, 32 GB and 64 GB, the available connectivity options are Wi-Fi only and Wi-Fi + Cellular with LTE capabilities. The fourth-generation iPad received primarily positive reviews and was praised for its hardware improvements as well as the retina display, which was also featured in the device's predecessor. Furthermore benchmarks reveal that the fourth-generation iPad is able to perform CPU reliant tasks twice as fast as its predecessor. During the first weekend of sales, an aggregated amount of three million fourth-generation iPads and iPad minis were sold.

Apple Home: http://www.apple.com/ipad/design/ Wikipedia: http://en.wikipedia.org/wiki/IPad_(4th_generation)

In my professional opinion the iPad

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