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Publishing Your First Ebook

The document discusses how to get inspiration for publishing your first eBook, including writing exercises like imagining you're a beginner in your topic, free writing, expanding on previous work, borrowing from other writers, and using random objects. It also profiles 4 inspiring self-published authors like Tim Ferriss who found success publishing eBooks on their own. The overall goal is to provide aspiring authors with tips and examples to feel confident in publishing and promoting their first eBook.
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© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
273 views

Publishing Your First Ebook

The document discusses how to get inspiration for publishing your first eBook, including writing exercises like imagining you're a beginner in your topic, free writing, expanding on previous work, borrowing from other writers, and using random objects. It also profiles 4 inspiring self-published authors like Tim Ferriss who found success publishing eBooks on their own. The overall goal is to provide aspiring authors with tips and examples to feel confident in publishing and promoting their first eBook.
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 105

PublishingYour FirsteBook

AneBookforaspiringauthorsandselfpublishers...

Introduction
SincetheinceptionofEjunkie.info,theentireteamhasbeenrelentlessly workingtowardsinspiringandmotivatingthosewholikeusareawedbythe endlessopportunitiesthattheInternethastooffer.Thisisablogforthose strivetomakeamarkforthemselvesbyexploringnumerousplatformsthatthe Internethastooffer.Ourarticlesareaimedtowardsbringinginformation, ideas,tips,examples,updatesandchangesthatcanhelpourreaderscantakea calculativeandwellinformedapproachtowardsachievingtheirgoal.

"PublishingYourFirsteBook"isonesuchattemptbyEjunkie.infowherewe've broughttogether10authorstohelpyoupublishyourveryfirsteBook.It's needlesstosaythatpublishinganeBookisnochild'splay,butifyouknowthe righttoolsandplatforms(apartfromtheabilitytowrite),thenpublishingan eBookisquiteeasy;thiseBookaimstoshowyouhow.

WeunderstandthatwritingandpublishinganeBookconsistsofvarious tormentingstages,thereforetomakethingslessoverwhelmingwe'vedivided theeBookinto4sections: Inspiration Tools Platform Promotion


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WesincerelyhopethatthiseBookinspiresyoutofinallygetstartedonyour eBookwithoutworryingaboutformatting,publishingandpromotingitinlater stages.Becauseonceyouaredonereadingthis,youwillhaveenoughconfidence tomakesurethatyougrabattentionofasmanyreadersasyoucanandbecome asuccessfulselfpublishedauthor.

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TableofContents
Inspiration
1.
2. 3. 4. 5.

FiveWritingExercisesToGetYouInspiredFast InspiringAuthorsForAspiringSelfPublishers BookWritingTipsThatWork FindingInspirationForYoureBook

711 1218 1921 2226

Not Your Mother's Itsy Bitsy Spider: Identify eBook 2733 Obstacles

Tools
6. 7. 8. 9. 10. ImportantToolsToHelpPublishYoureBook OnLaunchinganeBookPainlessly 3538 3943

A Guide On Designing eBook Covers and Easily 4449 ConvertingYoureBookIntoPDF How to Write an eBook: Answers to Frequently Asked 5059 QuestionsaboutSelfPublishing ShortcutsforProofreadingYoureBookinRecordTime 6063

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Platform
11. 12. 13. 14. OptimizingYoureBookForTheWeb Yes,YouCanPublishABook 5 Things New SelfPublishers Should Know That Will HelpSellMoreeBooks 4WaysToGetYoureBookIntoYourCustomersHands 6567 6873 7481 8287

Promotion
15. 16. 17. iveWaysToPromoteYourFirsteBook F 5ReasonsToUseABlogToBuildAnAuthorPlatform ForYoureBook HowtoPromoteYoureBookOnline? 8994 9598 99103

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Inspiration

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FiveWritingExercisesToGet YouInspiredFast

ByAliLukeofAliventures

Whetheryouwriteasahobbyoraspartofyourbusiness,therellbetimeswhen youfeellikeyouhavenothingtosay.Perhapsyouvegottocomeupwithablog post,butitseemslikeyouvewrittenabouteverypossibleangleofyourniche oryouwanttodevelopagreatproductidea,butyourenotsurewheretobegin.

Thesefiveexerciseswillhelp:

Exercise#1:ImagineyoureaBeginner

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Whateveryourniche,mostofyouraudiencewillbebeginners.Ifyourean expertinyourfield,itcanbetoughtowritepostsoreBooksthatreachthose people.

Sothinkback.Imaginethatyoureabeginner,juststartingtoexploreyour field.Whatquestionsdoyouhave?Whatdoyouneedtoknowbeforegoing further?

Ifyouvegotablogaboutplayingtheguitar,forinstance,youmightcomewith topicslike: Howtobuyyourfirstguitar Howtotuneyourguitar Thefirstthreechordsyoushouldlearn Howtoplayaverysimplepieceofmusic

Exercise#2:FreeWriting

Freewritingisatechniquewhereyouwriteforasetperiodoftime(10minutes iscommon)withoutstopping.Youcandothiswithpenandpaperorona computer;youmightliketotrybothmethodstoseewhichsuitsyoubest.

Whenyourefreewriting,youshouldgofastwithoutrushing.Dont

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worryaboutspelling,grammarorpunctuation:yourtaskistokeepyour penmovingonthepage(oryourfingersonthekeyboard)untilthetimeisup. Youcanwriteaboutanythingthatcomesintoyourhead(thisisalsoknownas streamofconsciousnesswriting).Thisisanexercisetogetwordsflowing,not somethingdesignedtoproduceafinishedpiece:youwontbeshowingyourfree writingtoanyone.

Onceyouvefinishedafreewritingsession,lookbackthroughwhatyouve writtenandhighlightanyideasthatyouwanttotakefurther.

Exercise#3:ExpandonaPreviousPiece

Onesimplewaytocomeupwithnewideasistodrawthemfromsomething youvealreadywritten.Printoutapopularpostonyourblog,withwide marginssothatyoucaneasilyjotdownnotes.Gothroughandlookforanything thatyoucouldexpandintoanotherpost.Youllprobablyfindplentyofideas thatyoucaneasilydevelop.

Lookoutfor: 1. Opportunitiestowritethenextsteporamoreadvancedtopic. Forinstance,ifyouwroteapostabouthowtosetupyourGmailaccount thenyoumightgoontowriteabouttipsandtricksforusingyourGmail accounteffectively.

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2. Placeswhereyoumightneedtospelloutsomethingfor beginners.Forinstance,ifyourpostcasuallymentionsbuyyourdomain name,thenyoucouldwriteabouthowexactlytodothat,howtochoosea gooddomainname,andsoon. Aswellasbeingagreatwaytoadddepthtoyourblog,thisalsomeansyoull haveplentyofopportunitiestointerlinkyourposts.

Youcanusethesameprocessforanypieceofwriting:forinstance,ifyouvegot abasicfreeeBook,youcoulddevelopeachchaptertocreateapaidforresource.

Exercise#4:BorrowfromanotherWriter

Theresnothingwrongwithborrowing:writersdoitallthetime.Manyof Shakespearesplotswereborrowed,forinstance(andplentyofpeoplehave borrowedplotsfromShakespeareinturn...)

Someofthethingsyoucanborroware: 1. Thefirstlineofapiece.Thisworksespeciallywellifyourewriting fiction.(Youcanalwayschangeorremovethefirstlinelater.) 2. Thestructureofapiece.IfyoureadagreatblogpostoreBook,break itdowntolookatthestructureandseewhetheryoucandosomething similarforyourownniche. 3. Thetitleofapiece.Trylookingonmagazinecoversforgreattitles,and


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seehowyoucouldtweakthetitletosuityourownpurposesbychanginga fewwords. 4. Agreatquote.Startingyourpieceofwritingwithaquotecanbeagood waytosetthetoneandtoaddvalueforyourreader.Youcouldchoose somethingfamous,funny,orhighlyrelevanttoyourownfield.

Exercise#5:UseanObject

Lookawayfromthescreenforamomentandglancearound.Whatcanyousee? Ifyoureinanoffice,youprobablyhavelotsofitemsnearbyperhapspens, notebooks,acoffeecup,aphone,books...

Anyobjectinyourenvironmentcanbecomeatooltoinspireyou.Pick oneatrandomandseewhatlinksyoucoulddrawbetweenitandyour topic.Ifyouwriteaboutgadgets,forinstance,acoffeecupcouldinspireyouto blogaboutwhattodoifyouaccidentallydropyoursmartphoneintoyourdrink. Ifyouwriteaboutcelebrities,apencouldinspireyoutoproduceapost comparingdifferentcelebritieshandwriting.

AbouttheAuthor:AliLukeistheauthorofthenewlyreleasedPublishing eBooksForDummies,whichwillhelpyou,create,publish,andmarketyour eBook.Findoutallaboutit(andgrabyourcopy)here.

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04InspiringAuthorsFor AspiringSelfPublishers

ByE junkie.info

Asawriter,youareboundtohaveafavoriteauthor,whomyouadmire,lookup to,drawinspirationfromandmostimportantly,enjoyreading.Butinmost cases,writerstendtomissoutongainingmotivation,andeveniftheydon't,it ismostlyshortlived.Bestsellingauthorsmaybei nspiring ,buttheyhavea 'largerthanlife'aurathatcanintimidateeventhebestofliterarygeniuses.

Whatoneneedsisanexamplethatonecanrelateto,anexampleofsomeone whostartedoutlikeanyotheraspiringwritersippingcoffeeinasecluded cornerofanearbycafe.TheworldiswellawarethattheeBooksbusinessisin


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fullthrottle,andwhetheryoulikeitornot,ithasgivenopportunitiesanda platformtomanywritersoutthere;irrespectiveoftheirw ritingskills .

But,todaywewouldliketoshareperfectexamplesofauthorswhohavemadeit biginthewritingbusinessallontheirown.Notonlyaretheygoodwriters, butalsocreativepublishers.Apotentcombinationinthedigitalworld.Havea lookattheseinspiringauthors,whowillalsomotivateyoutoreachouttoyour rightfulaudience.

TimFerriss
Hisdebutbook"T he4HourWorkweek "was aninstantsuccess,abookthatmakesyou wannaquityourjobandabandonthe'rat race'tobecomeaselfmadeentrepreneurby workingfewerhoursandbecomingthe'new rich'.AccordingtoWikipedia"Hemarketed hisbookheavilythroughbloggerswithwhom hecreatedpersonalrelationships."

TimFerriss,holdsaworldrecordinGuinnessBookofWorldRecordsfortango, he'saNationalChineseKickboxingchampionandhashadhisshow'Trialby Fire'airedonHistoryChannel.Heisonly32yearsofageandspeaks5 languages.

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"IranaGoogleAdwordscompaign,whereyouradappearsbasedon keywordsthatpeopleweresearchingfor.Iranadozendifferentads withadozendifferentpotentialtitlesastheadvertisingheadline, withthepotentialsubtitlesastheadtext.Theclickthroughpage wasnothing,butIwasn'tconcernedwiththeconversionorcostper acquisition.Iwasonlyconcernedwiththeclickthroughratewhich ofthosedozenheadlineswasmostpopular.Soforlessthan$150in oneweekusingkeywordsasafixedvariable,Iwasabletoidentify "The4HourWorkweek,Escape9to5,LiveAnywhereandJointhe NewRich"asthemostsuccessfultitlesofar."

e rnmoreaboutTim errissand i f scinating ook. La F h sa b

JohnLocke
JohnLockeisthefirstselfpublishedwriter whohassoldmorethan1millioneBooks throughAmazon'sKindleDirectPublishing Platformandistheeighthauthortobecome amemberofAmazon'sKindleMillion Club.

Lockehasauthored7internationalbestsellers(crimefiction),outofwhich threeofhisbooksmadeittotop3inAmazon/KindleBestSeller'sList;allof hissevenbookshavemadeittothislist.Otherthanhissensationalwriting,

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whatmakesLockeanoutstandingauthoristhathefollowsastrict$0.99 pricingmodel.Accordingtohiswebsite,Every7seconds,24hoursaday,a JohnLockenovelisdownloadedsomewhereintheworld!.

Hehasrecentlypublishedanonfictionbookcalled,HowISold1Million eBooksin5Monthswhereheshareshisexperienceofbecomingasuccessful eBookauthorwithoutanyagentsorliterarypublishersinthepicture.

"Thesedaysthebuyingpubliclooksata$9.99eBookandpauses.It's notanautomaticsale.Andthereasonit'snotisbecausethebuyer knowswhenaneBookispricedtentimeshigherthanithastobe. Andsothebuyerpauses.Anditisinthispausethisgolden,sweet scentedpausethatweindependentauthorsgaintheadvantage, becauseweofferincrediblevalue.

ReadourexclusiveinterviewwithJohnLocke.

JoannaPenn
JoannaPennisanauthorofthreenon fictionalbooks:'HowtoEnjoyYourJob', 'FromIdeatoBook'and'FromBookto Market'andhasrecentlypublishedan actionadventurethriller'Pentecost'.She

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alsorunsahighlyresourcefulandinformationalblog:'The reativePenn C ' whereshewritescontentforthosewhowishtowriteorareinterestedin publishing,shealsowritesarticlesonhowonecanleveragetheInternetfor marketingandpromotingtheirbooks.

"I'mpassionateaboutsharingeverythingIlearnalongthewayin ordertohelpyousavetime,moneyandheartache. IalwayswantedtowritefictionbutIthoughtIhadtobeaBooker prizewinningliteraryfictionauthorandthatwasjusttoodaunting soIdidnteventry.Thenafterventuringintodigitalpublishing, bloggingandnetworkingwithotherauthors,Igainedtheconfidence totrywritingfictionagain.IlookedatmybookcaseandrealizedI readactionadventurethrillersandIlovearchaeological,religious andpsychologicalthemes.SothenIdecidedtowriteabookIdlove toreadandPentecostwasborn!Itsthefirstinaseriessonowthe floodgatesareopen."

Thereissomuchthatonecanlearnfromher,herjourneytobecomingan authorandtranscendingherselffromabusinessconsultantistrulyinspiring. Sheherselfdrawsinspirationfromthefirstauthorinthelist:TimFerris.

ReadourexclusiveinterviewwithJoannaPenn.

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AmandaHocking
Amandawashardly7yearsofage,when shestartedherloveaffairwithbooks,by theageof12sherealizedthatsheismeant todojustonethingwithherlife:write.By theendofherhighschool,she'dalready writtenabout50shortstories,and numerousnovels.Herfirstnovelwas "DreamsICan'tRemember",andshe finishedwritingitwhenshewas17.Nowlet'sfastforwardfewyears,by2010, Amandahadwrittenabout17novels...allunpublished.

Likeeveryaspiringauthor,shesubmittedhernovelstonumerouspublishers, butonlygotrejectionlettersinreturn.Shereceivedsomanyrejections,thatit becameapartofherlife.Finally(andthankfully),shedecidedtosellherbooks onAmazon.On15thApril2010shemadeherfirstbookavailableforKindle readersonAmazon.

Toher,andeveryone'ssurprise,byJanuary2011,she'dsoldover185,000 eBooks,withmajorityofsalescomingfromAmazonandBarnes&Noble.One couldsaythatitwasherpricingpolicythatgaveherthatinitialpushinthe selfpublishingworld.Shechargedonly$0.99forherfirstbook,apricethat mostreaderswon'tevengiveasecondthoughtbeforebuying.

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"EverythingI'dheardaboutselfpublishingisthatitwasimpossible tomakealiving,reachreaders,orproduceaqualityproduct.But lastyear,IheardabouthowsomeotherauthorslikeJoeKonrath andKarenMcQuestionaredoingwellwitheBooks.SoIthought thatIhadnothingtolose.I'dwrittenabout12bookswhenIdecided toselfpublish,andIthoughtitwouldbebetterthanthemsittingon mycomputer.Worstcasescenario,nobodywouldreadthem,and that'swhatwashappeninganyway."

ReadHocking'sinspiringstoryindetai . l

Thesearesomeofthemostinspiringselfpublishedauthorswhoevery aspiringwritermustgainmotivationfrom,foritissuchexampleswho restoreourfaithindreamsbecomingareality.Theyarenosuper humans,theyarelikeyouandme,theonlydifferenceisthatinsteadof waitingforanopportunitytoknockontheirdoors,theywentahead knockingopportunities'door.

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BookWritingTipsThatWork

ByJeffGoinsofGinsWriter o

Herearesometipsthathaveworkedforme,allowingmetokeepmyheadinthe game.MaybetheyllhelpyouwithyoureBook,too:

Setadailywordcountgoal. Writewhenyoufeelenergizedandinspired. Whenyouneedtorest,rest.Justdontusethatasanexcusetobelazy. Alsowritewhenyoudontfeellikeit.Somedays,youjustneedtoshow upandputthetimein. Dontbeatyourselfupwhenyoudonthitthedailywordcountgoal,or

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missaday.Giveyourselfgrace.Tomorrowsanotherday. Celebratesmallvictories.Patyourselfonthebackfor300words. Today,itsenough. Setasidetimetowrite.Protectthattimeatallcosts.Forme,early morningisbest. Dontbeatyourselfupwhenyousleepinormissyourdailytime.Just keepwriting. Getafeedbackgrouptogiveyouhonestcritique.Dontbedefensive; holdyourworkwithanopenhand. Pray.AskGodforhelp.Or,ifyoudontbelieveinGod,pray.Trustme: youneedit. Allowyourselfafewquirkyindulgences.Forme,itsFrenchPress coffeeandambientmusictogetintothemoodtowrite. Writeinchunks.Focusononesectionatatime.Dontletthewhole bookoverwhelmyou.Today,justworryaboutyourlittlesection. Gooutoforder,ifyouneedto.Ifyouaremostexcitedaboutthemiddleof thebook,startthere.Followyourpassion.Youcanalwaysgobackand writeChapter1later.

Dontcheckemail.Imserious.Closeitrightnow.Donotevenleaveit open.E mailisaproductivitykiller .

DontcheckFaceBook.Again,Imnotkidding.Closethatwindow. DontcheckTwitter.Hey,whatswrongwithyou?Yourestartingto

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soundlikeme.Justgettoworkalready.

Alwayshaveawaytotakenotes(IuseE vernote onmyphone).Bring yourlaptopornoteBookwithyouwhereveryougo.Stealfiveorten minuteswhereveryoucaninthecar,waitingforthebus,onyourlunch break,whatever.Everylittlebitcounts.

Readbooksthatinspireyou.Readapieceoffictionoramemoiror whateveryoufindinspiring.Andofcourse,IalwaysrecommendT heWar rt ofA .

Thatsit.Remember,thisisamarathon.Paceyourself.Seeyouatthefinish line.

Abouttheauthor:JeffGoinsisawriterwholivesinNashville,TN(USA) withhiswife,son,anddog.Youcanfindhimonlineatgoinswriter.comorfollow himonTwitter@ jeffgoins .YoucanalsocheckouthisbestsellingeBook,YouAre aWriter(SoStartActingLikeOne),aty ouareawriter.com

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FindingInspirationFor YoureBook

ByZivanaAndersonofM indsetDestination

Youhaveideasburninginsideofyou.Theycomeatrandomtimeswhenyoure walkingthedogorintheshower.Theykeepyouupatnightandyourpartner nudgesyoutostopmumblinginyoursleep.

Yes!Youhavethedesiretowriteandsharewithothers.Youveheardaboutthe advantagesandbenefitsofwritinganeBook.

Sowheretostartandwhattodofirst?

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AnswerthewhyofwritingyoureBook

Beforeyoustartchannellingyourideasdownaroadsitbackandthinkofthe bigpicturefirst.ImaginethatsomeonehasdownloadedyoureBook,switched offthephoneandreaditfromcovertocover.Yourreaderhasjustturned(or clicked!)thelastpage.

Nowwhatdoyouwantthemtofeel?

Inspired?Excited?Thattheyareholdinganactionplantheycanimplement?

WhatdoyouwantyoureBooktoachieve?Atthispointitsnotaboutgetmore readersormakeapassiveincome.Itcouldrangefrombreakingatopicdown intosmallerstepstosettingupaprecursorforaseriesofeBooksonaparticular topic.

Iftheanswersarentcomingeasilytoyou,thenusethesequestionsasprompts: Lookaroundyouandnotewhatirritates,frustratesotherpeople? Whatdoyouhaveadeepknowledgeorexcitementabout? Whatdopeopleregularlyaskyouradvicefor? Whatarethetopicsthatwhenyouexplainittoothers,theysaygoshyou make

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itlooksoeasyandyouthinkummmdoesnteveryoneknowhowtodo it?

Getclearonyourobjective:

Nowthatyouhavesomeideas,letschannelthem.Whilstyouareprobably sittingwithmultipleideas,itisbesttostartwithone.

Todothisbeclearabouttheobjectivethatyouwanttoachieve.

WilltheeBookhelp: Createahooktocapturetrafficvisitingyourblog? Showyourauthorityinaparticulararea? Becomeapaidproductandgeneratepassiveincome? Beusedaspartofaseriestoeducateyourreaders?

Dosomeresearch:

Therearemanydefinitionsofmarketingoutthere.Ithinkthisoneexpressesit initssimplestformmarketingisaboutidentifyingandmeetingtheneedsof yourtargetmarket...

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Toooften,peoplestartsomethingbecauseitfeelsrightortheythinkitsa goodidea.Thebasisoftheideaisnodoubtsoundbutwhereitcanfalldownis ontheexecution.HowonepackagestheeBook,identifiestheUSP,key messagesandoutcomestheseareallfinetunedbytheneedsofthemarket.

Researchandtestyourideausingamixofonandofflineresources. DiscusstheconceptofyoureBookandtheoutcomesyouwantreadersto attainwithyourfriends.Ifyoucantverbaliseittothemgobacktothe drawingboard. Ifyouhaveanexistingblog,bounceitoffaselectedgroupofyourreaders RunasurveythroughyourFacebookorLinkedinpages UseGoogleTrendstocheckoutwhatpeoplearesearchingforrelatedto yourtopic GooglekeywordsandAdwordswillgiveinsighttosomekeywordsthatcan bebuiltaroundthethemeofyourbook

DefineatimeperiodtocompletetheeBook

OneofthemostdifficultthingsaboutwritingeBooksisthatitisneverquite perfect.Itisverytemptingtowrite,rewriteandrewriteanother100times beforeyouhitpublish.Atthispointrememberthelawofdiminishing returns.Simplyputwhenyouvedone90%oftheworkthenext10%isnot whatwillmakeitthebestseller.

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AsyouwriteyoureBookgobacktoyouroriginalwhytocheckthatyourtone andmessagearebringingthatemotionthroughasyouintended.

Useoneofthemanystockphotoorimagebankstohaveimageryguideyouas youwrite.Byusingacombinationofwordsandimagesyouwillfindthatyour messageandtonealignandintegrateintooneanother.Thisgivesthereadera senseofyouandyourbrandwhichisimportantwhentheyreturntoyourblog andlooktodeveloparelationshipwithyou.

AbouttheAuthor:ZivanaAndersonmentorswomenonhowtoinvesttimeand energymeaningfully.HerowntussleswiththenotgoodenoughGorillahas givenheradeepunderstandingofhowitcansendyoudownlongdarkroads thatyoudidntintendtowalk.YoucanfollowheronTwitterandFacebook.

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NotYourMother'sItsyBitsy Spider:IdentifyeBook Obstacles

ByStefanieFlaxmanofR evisionFairy

Itypedawayatmykeyboard,engrossedinmywork.

Ilikem etaphors andc ontradictions ,bla,bla,bla

WhenIstoppedtotakeabreath,Iglancedupattheceilingandmyeyeszoomed inonadarkmassinstarkcontrasttothewhitepaint.

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Igrabbedmyglassesandwrappedthemaroundmyfacetoconfirmmyfinding.

Yep.Aspider.

Highceilingsarebeautifuluntilaneightleggedcreatureishangingoutabove yourbed.Whattodo?

Duetotheoutofreachlocation,thebestsolutionwasmyfavoriteaction: nothing.Letnaturetakeitscourse.

Withinminutesthearachnidwascrawlingitswaytowardawindowonthe oppositeendofmyapartment,alongthelinewheremywallmeetsmyceiling.A start,buthehadalongwaytogo.Afteranotherminute,hestoppedjust stoppedonhispathtooutside.

Atthispoint,Ibegantoanalyzewhathecouldhavebeenthinkingabout:his motivations,theobstaclesaheadofhim.

Whenweembarkonanynewjourney,therearegoingtobeeventsand eartbreaks h thatmakeusquestionourbeliefsanddecisions.Nothingissmooth sailing,butshouldthatbeareasonnottostartinthefirstplace?

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Ifweidentifyobstaclesthatcouldpotentiallythrowusforaloopbeforewe activelypursueac hangeinourlives ,wearebetterequippedtohandlethe unforeseenturbulencethatalsoappearsonourvoyagetoanewplace.

Herearethreewaystoconquercommonobstaclesthatoccurwhenyouwrite yourfirsteBook.

Obstacle1:ImAllAlone

WhenItsyBitsymadehisfirststop,herealizedthemagnitudeofthetaskthat hejustembarkeduponanditscaredhim.

Hehadasafelifeinsideandfrozewhenhebegantothinkthathewascrazyfor wantingalifeoutside.Howcouldhetakeonsuchataskbyhimself?

Solution1:NoSupportisSupport

Asyouw riteandedityourlife ,youacknowledgethatthepencilisinyourhand. Whenyouwanttowriteoutsomethingnew,oreditoutacertaintypeof behavior,itisnoonesresponsibilitytotellyou,itsokaytobedifferentnow. Itsokaytogrow.

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Youretheonlyonewiththepowertosay,WhywasIdoingthingslikethat? Thatsnotworking.IthinkIlltrysomethingnewandseewhathappens.

Youmayunrealisticallythink,IfIonlyhad__,thenitwouldbeeasierto achievewhatIwant.Unfortunately,nopersonorcircumstanceisevergoingto makeiteasierforyou.Structuresbasedonotherpeoplesapprovalorsupport willinevitablycrumble.

Takecomfortinyourpureintentions.Youdonthaveanythingtoprove.Theres noonearoundwhoyouneedtoimpress.Youdecidedthatyouwantedtostarta writingproject,andyouremovingtowardthatgoal.

Obstacle2:ItsTooFar

Thenextday,ItsyBitsyshookoffhisfearofbeingalone.Herealizedthathe didntneedanyonetocheerhimon;capableandconfident,hewentbackto work.

Abouthalfwaytohisgoaloffreshairandnewscenery,hepausedagain.While hestartedthemorningstrong,bytheafternoonhewasonceagaintiredand doubtful.

Thebeneficialresultattheendofhistravelsseemedtoofaroff.Willitever
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appear?

Solution2:Patience&Pacing

Youneedtorecognizethecompletionofminigoalsalongtheway.Hugsmall victories.

Althoughitmaytaketimetofinishwhatyoustart,whenyouconsistentlywork towardsomething,yourtransformationbeginstotakeshapeevenifyoudont noticeit.

ItsperfectlyfinethatItsyBitsystoppedtorest.Hedidntneedtocrawlstraight outthewindowonhisfirsttry.Thedistancethathehadtocoverwaslonger thananythingthatheeverexperiencedbefore.

Itssmartertopaceyourselfthantogetsooverwhelmedandwornoutthatyou havetostopforgood.Celebratewhereyouarewhenyourethere.Enjoyyour surroundingsbecausetheresalwaysmoreaheadforyouwhetheryoureready foritornot.

Obstacle3:WhatDoesOutsideLookLike?

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Hourslater,IspottedItsyBitsyonlyafewfeetawayfromthewindow.Anew lifeoutsideseemedrealisticbecausehisexperiencehadgivenhimexpertise, andhenolongerviewedhisjourneyasunmanageable.

Hewasnowmotionlessbecausehesecondguessedhisdesires.Doesheeven wanttocarryonhisexistenceoutsideanymore?

Solution3:YouGetWhatYouNeed

Yourjourneytogetoutdoorshaspreparedyouforwhatmayshowup.

Onceyouveputhabitsintoplacethatarealignedwiththepersonwhoyou wanttobe,thereisnoturningback.Youknowhowtor ollwiththepunches and dealwithwhatarises.

Yourinternalchoicescanbuildapeacefulliferegardlessofexternal ircumstances. c

DidItsyBitsyMakeIt?

ThenexttimeIlookedforhim,hewasnowheretobefound.

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Hehadthecouragetobevulnerablewhenpresentedwitht heunknown .You can,too.

AbouttheAuthor:StefanieFlaxmanisthecreatorof@RevisionFairyand authorofthenewpainkiller,HowtoOvercomeHeartbreakWithoutProjectile Vomiting:AGuideforCynicalHopelessRomantics.

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Tools

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ImportantToolsToHelp PublishYoureBook

ByMelissaMillerofA ssociateDegreeOnline

Itsfinallyhappened:eBooksaleshavetoppedthoseofphysicalbooks.The Marchrevenuer eport fromtheAssociationofAmericanPublishersconfirmsthe trendthatweveallbeenexpecting.Accordingtothereport,eBooksoutsold traditionalbooksthatmonthbyover$50million.Giventhatinformation,I thinkitssafetosaythateBooksaremorepopularthaneverbefore.

Whilethatnewsmightgiveanxietytocertaintraditionalistswhobemoanthe

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declineoftheclassicpaperback,peopleintheeBookandselfpublishing industryshouldtakeamomenttorejoice.Youdontneedadegreeinrocket sciencetoguessthateBookarethewayofthefuture.PeoplearebuyingeBooks ingreaternumberseveryday,andthatmanyplentyofpotentialcustomersfor authorstryingtogettheirworkoutinthemarket.

Giventhisgreatnews,IdliketooffertipstoupandcomingeBookauthorswho wantsomehelpintheselfpublishingindustry.TheworldofePublishingisa competitivemarket,butwiththerighttoolsyoucanmakeyourownmarkonit.

Createspace

CreatespaceisaselfpublishingresourceforauthorsinterestedinePublishing. ThecompanyisownedbyAmazon,soyouknowthattheyknowhowtosellan eBookortwo.CreatespacesproximitytoAmazonmakesthemanidealservice forauthorswhowanttointroducetheireBookstoawideaudiencefromthe verystart.Thecompanyhelpsaspiringauthorspreptheirworkforthewebin additiontoprovidingfantasticmarketingservicesdesignedtoincreasethe visibilityofaneBook.Createspacealsogivesauthorsthechancetoselltheir eBooksdirectlyfromtheKindlebookstore,ahugeadvantageconsideringthe widespreadpopularityoftheeReader.

Createspacealsohasanroyaltycalculatoravailableforauthorswhowantto estimatetheroyaltiesthatthecompanywillexactfromsales.Thecompany
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generallytakesfairlylowroyaltiescomparedtootherpublishinghouses,butyou canalwaysdoublecheckwiththecalculatortogetthebestprice.

LuluandBookbaby

LuluandBookbabyaretwosimilareBookpublishingservicesthatcaterto writerswhoareentirelynewtotheeBookpublishingprocess.Iputbothof theseservicesunderthesameheadingbecausetheybothcatertomore independentandnichewriters.LulupublisheseverythingfromYAhorror novelstocomputerinstructionmanualstotop10marketinglists.Bookbaby hasasimilarlydiversecollectionofpublishedtitles,fromcookbookstocollege studyguidestodetectivenovels,andthediversecontentspeakstotheir strengthsasapublishinghouse.Thereisnoworktoosmallortoonichethat eitheroftheseserviceswontturndown,andthatswhyIlovethem.

BothLuluandBookbabywillhelpyoupublishyoureBookinavarietyof formatssopeoplecandownloadthemtoalmostanydigitalreader.Moreover, bothservicesofferextensivemarketingandcoverdesignfeaturesthathelpgive youreBookthatextraspecialedgeoverthecompetition.

Learnfromtheexperts

Aboveall,IthinkitsimportantthateBookauthorslearntheinsandoutsofthe

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industryfromtheirpeers.eBookpublishingisarelativelynewindustry,but therearealreadyplentyofexpertsouttherewillingtosharetheirknowledge witheagerwriters.Joinwritingcommunitiesandstrikeupaconversationwith anindustryexpert.Youwontregretit!

AbouttheAuthor:MelissaMillerisafreelancewriterandbloggerhailing fromthegreatstateofTexas.MelissaMillerspecializesinwritingaboutthe educationfield.Ifyou'reconsideringpursuinganassociatedegreeonline, Melissa'smanypostsonthesubjectcanhelplighttheway.Emailherat [email protected].

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OnLaunchinganeBook Painlessly

ByAlexisGrantofAlexisGrant

Writingandselling yourowneBookcanbeagreatwayto s upplementyour income andgrowyournetwork,butcreatingaqualityproductforyouraudience isntalwaysaseasyasitsounds.

Howshouldyougoaboutstartingthewritingprocess?Whatsthebestwayto promoteyoureBooklaunch?AndhowdoyougetpaidonceyoureBookstarts selling?

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Herearesomeofmytoptipsforcreatingandl aunchinganeBook ,soyoucan taketheconfusionoutoftheprocessandstartwriting!

Writeandhireaneditor.ThefirststepwhencreatingyoureBookisto simplysitdownandwriteit.Decideontheproblemyoullhelpyouraudience solve,thenwriteinavoicesimilartohowyoublog,conversationally,notstiff.

Thelengthofthecompleteddocumentdependsonyourtopic,audienceand writingstyle;writeuntilyouvecoveredalltheimportantinformation,then trimtheexcess.

iringaneditor H willhelpyoutightenupthecontentandifyouwanttobe perceivedasaprofessional,dontskipthisstep.Eatthecosts,becauseyoure goingtomakegoodmoneyoffthiseBookanyhow,right?

Chooseaformat.YouwantyourPDFeBooktolookappealingonbothane readerandacomputerscreen.Sodontthinkintermsofoldschoolbook formats.Favoureasytoread,largefontandplentyofvisuallyfriendlywhite space.

NoticethedetailsineBooksbyotherwriterstheappearanceoftheirheader andfooter,thelocationofpagenumbers,etc.andincorporatethoseeffective presentationsintoyourownwork.

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Decideonapriceandplatform.Becausethisisarelativelynewmedium, theresnomagicformulaforfiguringouthowtopriceyourwork.Whileprices vary,informationaleguidesoftencostmorethantraditionalbooks.Itsnot unusualtoseethempricedat$19,$29,$49ormore.Researchyourniche,ask forfeedbackandsettleonwhatfeelsright.

Fromthere,decidewhetheryoullsellyoureBookstraightfromyourwebsiteor useadistributorlikeAmazon.Ifyousellfromyourownsite,youkeepallthe profits,whichsoundprettygreat,right?Thechallengeisthatyoullneeda decentsizedplatformtodothissuccessfully.

Ifyouu seAmazon ,youllcastawidernet,buttheylltakeacutofyoursales. Thatmeansthedecisioncomesdowntoafewfactors:thesizeofyouraudience, howmuchyouresellingyoureBookforandhowyoufeelaboutsharingthe proceeds.

ConsiderPayPalandejunkieifyousellyoureBookyourself.Ifyouopt tosellyourbookstraightfromyourownsiteratherthanuseadistributor, considerusingP ayPal andejunkietomaketheecommerceprocessautomatic. (AndImnotjustsayingthatbecauseImwritingforejunkie;theecommerce sitehastotallysimplifiedtheprocessforme.)ejunkiecostsonly$5/month initially,routesyoursalesthroughPayPalandsendsyoureBooktobuyers automatically.Italsooffersanaffiliateoption,whichletsotherbloggersearna commissionforsellingyourproducts.Atleast33percentcommissionis

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standard,andmanyauthorsoffer50percent.

Promote!OnceyoureBookiswritten,formattedandreadytoseetheworld, itstimetocreateap romotionplan .Approachbloggerswithbigplatformsand askforreviews,Q&Asorguestposts,keepinginmindthatyoullhaveto actuallywritetheguestpostsyoupromise.

Useyournetwork!Keeptrackofthepeopleyoupitchandtheirresponsesina GoogleDoc.Ifyoudothisproperly,youllbeabletoremembereveryonewhos helpingspreadthewordaboutyourbookandthankthemaccordingly.

Offerprelaunchdiscountsandbonuses.Ifyouhaveasolidemaillist,offer yoursubscribersadiscounttoshowyourappreciationfortheirsupportand makesomesalesintheprocess.AndgivepeoplewhopurchaseyoureBooka littlesomethingextrathattheyrenotexpecting,likeadiscountonanother productfromyouoranaffiliate.Itsalwaysagoodideatosweetenthepot, right?

WritingandlaunchinganeBookmayseemlikeadauntingprocess,butit doesnthavetobe.Ifyouknowtherightsstepstotakethroughouttheprocess, youllgetyourbookoutintotheworldinnotimeandmakesomemoneywhile youreatit.

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AbouttheAuthor:AlexisGrantistheauthorofH owtoBuildaPartTime SocialMediaBusiness.

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AGuideOnDesigningeBook CoversandEasily ConvertingYoureBookInto PDF

ByHectorCuevasofI nboundPro

HowToCreateanEyeCatchingeBookCover

IvecreatedafeweBookcoversinthepastandIvegottenprettygoodwith Photoshop,soIllbecreatingmyecovermyself.

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Iwontbeabletocovereverythingthatgoesintocreatingtheactualimagein Photoshop,becausethatwouldtakeforever,butIllsharewithyoueverything youneedtoknowtogetitfromanideainyourheadtoanicelydesignedcover.

HerearethesoftwareprogramsIuse:

Photoshop7 3DPhotoshopActionScripts

The3DPhotoshopactionscriptsarelifesavers.Onceyoucreatetheimagein Photoshop,youcansimplyrunthescriptfromwithinPhotoshopandgeta nicelydesignecoverinamatterofminutes.

ThesearethestepsItakewhendesigninganeBookcover. 1. OpenUpPhotoshop7 2. Runstep1ofthescriptIwanttorun 2.5Thisstepcreatesthetemplateyoucandesignyourcoveron.Once yourdesignisreadyyoucanmoveontothenextstep. 3. Runstep2ofthescriptIpicked 4. Copytheentireimageandshrinkit ThesescriptscreatereallyBIGimages.ThelastthingyouwantisareallyBIG pictureofyoueBookcoverslowingdownyourloadingspeedwhenpeoplevisit yoursite.Sobesuretoshrinkit.

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Thefinalproductafterrunningstep2ofthescript lookslikethis.IchoosetheSpiralBinderStanding forthisexample,butthereare40otherlayouts andtemplatestochoosefrom.

Theotheroptionyouhaveishavingsomeonedoit foryou.Imsureyoucanfindatalenteddesigner onFiverrtodothisforyoufor5bucks.Asa matterfact,thereareplentytochoosefrom.Clickheretocheckthemout.


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WhatAboutYoureBooksLayout?

TheeBooklayoutconsistsofafewelements. Howmanycolumnswillyouuse? Whatsthecolorscheme? Whatwillbeyourheader? Whatwillbeyourfooter? Whatfontswillyouuse? AllofthesequestionsareimportantwhenthinkingabouteBooklayouts,but theyrenotascriticalasthewriting.Obviously,ifyoudontanywordsonpaper, thentheresnothingtostyleormakelookpretty.

ButassumingyouhavewrittenpagesforyoureBook,letmesharewithyou

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whatIvedoneasfaraslayout.Ivekeptthingsreallysimplereally.

ImonlyusingONEcolumnwithalargeimageonthesideofeverypage.The colorschemeissimple,too.

WhitebackgroundBlacklettersOrangeHeadingsRedSubHeadings TheheaderandfooteroneverypageincludethenameoftheeBook,andthe nameoftheauthor(A.k.Ame)

Imonlyusing3differentfontsfortheentireeBook.Oneforthestartofevery section,anotherforthestartofeverychapterandathirdforrestofthewords.

HowtoEasilyConvertYoureBooktoPDFFormat

Onceyouvedoneallofthewritingand styling,itstimetoconvertthatbeautiful pieceofartintosomethingthatyour customerscandownloadandconsume andPDFistheperfectformat. TheconverterIuseisNitroPDFProfessional7.Ilikethissoftwarebecauseit integrateswithMicrosoftWord2010.Itallowsyoutoclickonebuttonand convertsthedocumentinamatterofseconds.


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AnotherreasonwhyNitroPDFisawesomeisbecauseitcreateswebreadyPDF files.IvetriedotherPDFconvertersthatcreateaverylargePDFfile,andyou dontwantthat.

Youwantafilethatiseasytouploadandquicktodownload,sothatyour customersdonthavetowait15minutestoseewhattheybought.Youcanalso findsomefreealternativessimplybysearchingonGoogle,justbesurethat whenyouconvertthedocument,youdontendupwithahugefile.

AbouttheAuthor:HectorCuevasistheauthorbehindInboundPro.net.He teacheshowtogrowanaudienceonlineusingcontent,searchandsocial platforms.FollowhimonTwitter.

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HowtoWriteaneBook: AnswerstoFrequentlyAsked QuestionsaboutSelf Publishing

ByYuwandaBlackofI nkwellEditorial

How/WhyIStartedWritingandSellingeBooks

IstartedwritingandsellingeBooksonlinein2004.Myforayintoself publishingwasquitebyaccident.IownedaneditorialstaffingfirminNewYork Cityatthetimeandrecruitedfulltime,parttimeandfreelancetalent(eg, proofreaders,copyeditors,writers,graphicdesigners,etc.).Ireceivedalotof

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questionsfromwannabefreelancersaboutwhatemployerswerelookingfor. OnceIdansweredthesamequestionsagazilliontimes,Idecidedtowritean eBook.

Itwasntfancyatall;justasimplepdffileuploadedtomycompanysvery rudimentarywebsiteatthetime.Tomydelightandsurprise,Imadesales.Not alotmindyou;tobehonest,veryfewinthebeginning.But,itdidticklemy fancyandgavemeideasforotherepamphlets(thewayIreferredtoeBooksat thetime)toaddtotheline.

WriteYoureBookBecauseEveryoneHasaStorytoTell

WhatIwantyoutogetfrommystoryisthateBooksdonthavetobefancyor somegreat,complicatedorprofoundliterarytome.Itcanbeassimpleas answeringquestions.Thatsbasicallywhatminewereinthebeginning.

Incaseyoudontknow,howtoinformationisthebestsellingkindofinfoonline. And,thatsbasicallywhatmyeBookswere;mostofthemstillare.

WhatExperienceDoYouNeedtoWriteaneBook?

YoudontneedanytypeofformalexperiencetowriteaneBook.And,thats whatmakesitsomuchfun.Ifyouhaveexperiencein,interestinand/orare
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curiousaboutsomething,youcanwriteaneBook.

WhatShouldYouWriteAbout?

Iadvisenewbiestowriteaboutwhattheyknow.Forexample,Ihaveexperience inmanyareas,ie,Ivebeen/amarecruiter,asmallbusinessowner,amarathon runner,arealestateagentandaloanofficer(mortgageconsultant);toname justafewofmyinterests/professions.Andyeah,Iveledaveryrich,somewhat schizophreniclife!

Hence,Icouldwriteabouthowtotrainforyourfirstmarathon,whattoexpect yourfirstyearinbusiness,howtogetcreditchallengedhomeownersreadyto purchasetheirfirsthome;andwhattopreparebeforeyouconsultahomeloan officer(mortgageconsultant).

Seehoweasyitistocomeupwithtopicstowriteabout?

HowLongShouldYoureBookBe?

ThereisnoonesetlengthwhenyouwriteaneBook.Onethingthatwillhelp determinelengththoughisthegenreyouwritein.Forexample,Iwritemostly inthehowtogenre.MostofmyeBooksfallinthe4060pagerange.Mypage particularsare:8.5x11,doublespacebetweenparagraphs(notlines),12point


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TimesRomantype).FYI,ifyouregoingjustonwordcount,astandardpageis 250300words.

Ipointthisoutfortworeasons: 1. Icomefromapublishingbackground,sotendtobeasticklerfordetails likethis;and 2. Everyonecountsapagedifferently.Oneofmypagescouldliterallybe23 pagesforsomeoneelsebecausetheymightusebiggertypeandputdouble spacesbetweeneachline.SeewhatImean? Asaruleofthumb,IwriteuntilIfeelthatIvegivenaclearunderstandingof thetopicathand.ThenIstop.Period.

HowtoWriteeBooksThatSell:HowMuchShouldYouCharge?

Thisisastickysituation.Itdependsonseveralfactors,eg,niche,lengthand competition,tonamethebiggies.

EvenasanexperiencedeBookpublisher,Istilltinkerwiththis.WhatIcantell youisthis,onceyouvepublishedabouthalfadozen,youllstarttonotice certainpatterns(especiallyifyoupublishwithinthesameniche).

Sometimes,salesincreasewhenyouRAISEthepriceofyoureBook. Minedid.
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Sometitleswillsitandsitandsitatcertainprices.Then,youchangeiteither higherorlowerandsalestakeoff.Forexample,theS EOwriting eBookisone ofInkwellEditorialsbestsellers.Itfirstsoldfor$9.95(in2008).Then,after consultingwithafriendwhosaidthepriceshouldberaised,itwasquadrupled to$39.95.Salestookoff.Itstayedthereforovertwoyearsbeforeitwas raisedagain,to$44.95.Saleshaveheldsteady,andIthinkitsbecauseofthe following...

HowMuchMoneyCanYouExpecttoMakeIfYouWriteaneBook?

Iloveitwhenmyinboxlookslikethefollowinggraphic.Incaseyoudontknow, thesearetheemailsIreceivefromEjunkiewheneverImakeaneBooksale fromoneofmysites.

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EventhoughIvebeensellingeBooksonlinesince2004,Ididntgetserious aboutituntil2009.Gettingseriousmeantformulatingamarketingplan; IMPLEMENTINGthatplan;settingupanaffiliateprogram(Ididthisin2008); etc.And,theresstillmorethatIneedtodotoreachmyincomegoals.

ThepointImtryingtogetacrossisitcantakeawhiletostartmakinggood moneysellingeBooksonline.Conversely,ifyouputintheworkrightaway,you canmakeagoofitrelativelyquickly.Howmuchyouearnisdirectly proportionatetohowmuchtimeandeffortyouputintoit.Soundsboringand obvious,butitstrue.

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ForsomeadditionalinsightontheeBookearningsquestion,seethepost WritingeBooksandSellingThemOnline:WhatKindofProfittoExpect& OtherQuestionsAboutSelfPublishingAnswered.Thegistofitisthis:

Howmuchyouearndependsonamultitudeoffactors,eg,theniche inwhichyouwrite,thecompetition,youreBookcover,howwellthe eBookiswritten...andlastbutnotleast,themarketingeffortyou putin.Salesbuildgraduallyandtendtobedirectlyrelatedtohow muchmarketingyoudo.

ThereareanswerstomorequestionsabouteBookwritingandpublishingin thispostalso.

eBookFormats:HowDoYouPublishYoureBookAfterYouWriteIt

TherearemanydifferenttypesofeBook formats ,eg,pdf,mobi(usedfor Amazon);HTML(soitcanbereadinyourwebbrowser);MSWord(yes,youcan evenpublisheBooksinthisformat);etc.

IpublishmyeBooksinthreeformats: 1. Pdfform(foralleBookssoldfromthissite);
2. Word(IpublishthefreelancewritingcontracteBookinthisformatso

thatbuyerscaninputtheirbusinessinfointotheformsandprintthem
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out);and
3. Mobi:ThisistheformatthatIvepublishedallofmyAmazon(forKindle)

eBooksin.Note:Amazonrecentlyupdatedthesoftwaretheyusefor formattingeBooks,stating: KF8[KindleFormat8]replacestheMobiformatandaddsover150 newformattingcapabilitiesincludingsupportforHTML5and CSS3.Inthecomingmonths,wewillrolloutKF8toourlatest generationKindleeinkdevicesaswellasourfreeKindlereading apps.

Ihaventpublishedinthisformatyet;thelasteBookIpublishedwasin December.AsIalludedto,thisisaveryrecentchangeinAmazonseBook formattingtechnology.

Ahh,gottalovegoodoletechnologyandthespeedatwhichitevolves!

WhereShouldYouPublishYoureBookAfterYouWriteIt?

Oneofthebestthingsaboutselfpublishingisthatyouretainallofthecontrol; thisincludeswhereyouchoosetopublish.

PlacestoPublishaneBook

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Themostobviousplaceisfromyourownwebsite/blog.Beyondthis,someofthe biggiesare:

Amazon ; BarnesandNoble ; Lulu ; Smashwords ; Clickbank ;and reateSpace C .

But,thereareliterallyhundredsifnotthousandsofoutletsforyouto publishyoureBookfromplacesliketheselistedhere,totheblogsand websitesofothers.

Eachhavetheirownprosandcons.Butagain,ifyouretaincontroloveryour rights,theresnoshortageofplaceswhereyoucanpublishaneBookonceyouve writtenit.

WhereISellMyeBooks

Inadditiontothiswebsite,myeBooksaresoldonAmazon(notall,butmany);I alsoselloneonClickbankandoneonLulu.Illstartuploadingalltitlesto BarnesandNoblethismonth.Then,tootheroutlets.

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WhyWritingandSellingeBooksIsanEvergreenWaytoMakeMoney Online

OnceeBooksarewrittten,eachoutletyoupublishtoislikefoundmoney becauseyoudonthavetodoanymorework.Howcoolisthat!

ShouldYouWriteaneBook,OrNot?

ThequestionsabouthowtowriteandselleBooksarebecomingmorefrequent asmorepeople(especiallyfreelancewriters)thinkaboutdippingtheirtoesin theselfpublishingwaters.

So,whetheryouveliterallybeendyingtow riteaneBook ,orarejustmildly curioustoseeifitssomethingyoullenjoy,myadviceistodoitatleastonce. Thiswilltellyoualotaboutifthisformofmakingmoneyonlineisforyou,or not.I,forone,amhookedandluckyforme(andyou!)theresneverbeena bettertimetobeaneBookwriter.

AbouttheAuthor:YuwandaBlackheadsNewMediaWords,anSEOwriting company.She'sbeenafreelancersince1993,andhaswrittenandselfpublished over50eBooks.She'staughthundredsofothershowtostartsuccessfulfreelance writingcareers.SheblogsaboutfreelancingatI nkwellEditorial.com .


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5ShortcutsforProofreading YoureBookinRecordTime

ByStefanieFlaxmanofR evisionFairy

Inthepast,IveprovokedsomeoutragedresponseswhenIvewrittentipsabout proofreadingyourowndocuments.

VariationsofYousimplycantfindyourownwritingmistakes!Youneed someoneelsetoproofreadyourworkforyou!haveechoedthroughblog commentswhenIveaddressedthisapparentlytabootopic.Iunderstandthe sentiment,butIthinkthatthebenefitsofworkingwithaf reelancecopyeditor orproofreaderareobvious.

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Whenawritercanalsop roofreadlikeaprofessionalproofreader ,sheisina uniquepositiontocreateaproductthatcommunicatesherexactintentions.

Herearefivesimplewaystoexamineyourwritingwhenitstimetoproofread thefinaldraftofyoureBook.

1.Eliminatethesuperficial.

WhenIreadaclientseBookforthefirsttime,Isuperficiallyreadthetext withoutmakinganyeditsorcomments.Ineedtogetthegistofthedocument beforeIp roofreaditandmakechanges .

Asthewriter,youalreadyknowyourmessage;lightlyglossingoverthetextisa wasteoftime.Getrightdowntothebusinessofwordanalysis.

2. Engraveeachword.

Readslowertosavetime.Iknowitsoundscounterintuitive,buttypos, inconsistencies,andgrammarmistakesbecomeclearwhenyoupayattentionto eachwordandengraveitsessenceinyourbrain.

Itseasytooverlookwordchoicemistakes,suchasyourinsteadofyoure,if

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youdontcarefullystudythetext.Ultimately,youllneedtoperformmany proofreadingroundsifyouapproachyourfirstattemptwithtoomuchspeed.

3.Listproperterms.

Createaseparatelistthatyoucaneasilylookatwhenproofreadingyourmain document.Wheneveryoureadapropername,term,orphrasethatyouuse throughoutthetext,writeitonyourlist.

Forexample,ifProofreadOMaticisthenameofyourproduct,addtheterm tothisdocument.YoucouldhaveaccidentallywrittenProofreadOMaticor Proofreadingomaticinsubsequentmentions.Ifyoumakealistforfuture referenceasyouproofread,youcreateastyleguidetohelpkeepyourtext consistent.

4.Categorizeyourcontent.

Onceyouknowthatasectionofyourtextisflawless,stopproofreadingit.Focus onweakerareas.

Youcanhighlightdifferentportionstosignifythelevelofworkthatyouneedto do.Highlightthetextingreenifitscompletelyproofread,yellowifitstillneeds alittlework,andredifitstillneedsagoodamountofyourattention.


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5.Drivecrosscountry.

Aftercompletingthestepsabove,IrecommendreadingtheeBookaloudfrom thebeginning,evenifyouthinkitserrorfree.Thisstepislikeacrosscountry drive.

Ifyourtextisquitelong,youstillhavetotakebreaks,butyouwanttobeable toproofreadthecontentforlongstrideswithoutf indinganerror .Onelastread throughforcohesivenessandclarityisanoftenoverlookede ditingsolution that improvesyourwriting.

BonusTip

Planaheadtotakeabreakafteryoufinishwritingyourfinaldraft(afullday, attheveryleast).Proofreadtocraftyourwriting.Yourmostbrilliantsentences cantakeshapeatthisstageinthewritingprocess.

AbouttheAuthor:StefanieFlaxmanisthecreatorof@ RevisionFairy and authorofthenewpainkiller,H owtoOvercomeHeartbreakWithoutProjectile Vomiting:AGuideforCynicalHopelessRomantics.

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Platform

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OptimizingYoureBookFor TheWeb

ByAnnaHicksofP aidTwice

Thewaysofbookpublishingarechangingdramatically,withmoreandmore authorsdecidingtopublishthemselvesintheformofaneBook.Moreandmore peoplearepurchasingiPads,Kindles,Nooks,andotherdevicesonwhichthey canreaddigitalformsofbooks,andauthorsarecatchingup.Nowadays,there areactuallymoredigitalbookssoldthanhardcopies.Sinceauthorscantakein nearlyalloftheirprofitsiftheyselfpublishinsteadofafractionofbookprofits iftheygothetraditionalpublishingroute,thedecisiontocreateaneBookcan beanobrainer.

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Thereisadifferencebetweensimplypublishinganebookandpublishingit properlysoitmakesmoney.However,soitisimportanttooptimizeyoureBook fortheweb.Therearevariouswaystodothis:

CreateMultipleFormats

ThefirstistomakeyoureBookavailableinasmanypotentialformatsas possible.TheeasiestformatisaPDF.PDFfilescanbereadbyanyoneonany typeofcomputer,andthatsortofuniversalitymakesthefiletypevaluable.

CreateanePubFile

TheothercommonfiletypeforaneBookisane Pubfile .Topublishyourbook onAmazon,BarnesandNoble,andtheothermajorebooksellers,you'llneedto submitanePubfile.UnlikecreatingaPDF,makinganePubfilecanbe difficult.Youneedtomakeallheadings,subheadings,andformattingstyles verystandardizedsotheycanberecognizedonNooks,Kindles,andsoon.It willtakealongtrialanderrorprocesstomakeyoureBookintoanePubfile.

TheeasiestwaytotransferyourebookintoanePubfileistosaveitasa filteredWebpage.IfyoucreateyourebookoriginallyasaWorddocument, simplyclick"SaveAs"andthenclick"WebPage(filtered).Youwillstillneedto tailorimagestofittheePubstandardsifyouhavetheminyourdocument,but savingthefileinthismannerandthenuploadingittothevariousdistribution


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servicesshouldworkjustfine.

AnEyeCatchingCover

Finally,itisabsolutelyvitalforyoureBooktohaveanattractivecover.Theysay youshouldn'tjudgeabookbyitscover,butpeopledoitallthetime.Studies haveshownthatanunattractiveeBookcoverisactuallyworsethanhavingno coveratall.SowhenyougotocreateyoureBookcover,besuretoactuallytake thetimetomakesurethatthedesigniswellthoughtoutandprofessionally designed.

Whetheryourbookisaboutthea veragecreditcarddebtperfamily oraddinga ewadditiontoyourfamily n ,itneedstolookprofessional.Ifyoudon'thave experiencecreatingcovers,plunkdownthemoneytohaveoneprofessionally done.Intheend,itwillworththemoney.

AbouttheAuthor:AnnaHicksistheadminofp aidtwice.com .

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Yes,YouCanPublishan eBook

ByJeffGoinsofGinsWriter o

Soyou'vegotanideaforaneBook,butyou'renotsurewheretostart?Jointhe club.MostpeopleImeetsaythis.Thatthey'dlovetomaybewriteabook someday.

Turnsoutthehardpartisn'thavingtheideaorinspirationforaneBook;it's writingit.

Therearethreethingsyoucandotostandoutfromthepackofpretenderswho talkaboutpublishinganeBookbutneverdo.They'resimple,butintentional
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stepsyoucantaketobuildanaudiencethatwillwanttohearwhatyouhaveto say.Andinthisdayinage,that'sallyoureallyneed.

IfyouwanttowriteeBooks,thenstarthere:

1.Buildaplatform

Publishersandliteraryagentsallhaveoneimportantquestionwhenyou submitaeBookideaorproposaltothem:"Doyouhaveaplatform?"

Whattheymeanbythisis,Doyouhaveinfluence?Canyouspeak,andpeople willlisten?Doyouhaveauthorityonaparticularsubjectandawayto communicateit?Havepeoplegivenyoupermissiontoshareinformationwith them?

Therearevarioustypesofplatforms: Radioshow Podcast Televisionprogram YouTubechannel Newspaperormagazinecolumn Blog


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Thetrickistopickaformatthatmatchesyourvoiceandthenstartbuildingit. Itwilltaketime,patience,andpermission.Agreatprimeronthissubjectwould beSethGodinsbook,PermissionMarketing.

Onecrucialtoolforbuildingyourplatformisrespect.Youwillneedtorespect people.Neverspamthem,alwaysaddvalue.Andyouwillwin.

Rightnow,apopularplatformtypeforemergingauthorsisablog.Andthere'sa fewreasonsforthat:bloggingischeap(ifnotfree),easytolearn,andaccessible bythousandsofpeople.

Thousandsofauthorsaremakingagoodlivingbysimplybuildinganonline audienceandthenpublishingforthem.Youcandothesame.

2.Createapersonalbrand

Authorshavebrands.Thisgoesbeyondyourpersonalityandlikesanddislikes. Ithastodowithyourwritingvoiceandwhatsrelevanttoanaudience.

Noteveryaspectofyourpersonalitywillberepresentedinyourbrand.And thatsokay.Youwillneedtopicktherighttoneforthegroupyouretryingto reachandfocusonsharingwhatmattersmosttoothers. Justtobeclear,abrandisnotthesubjectofyourblogoryourlogo.Itshowyou


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coloryoursubject;itsaparticularflairthatmakesyou,thewriter,unique.In otherwords:yourvoice.

Youcanwriteaboutcookingorentrepreneurshipandstillhavethesamevoice. Youcantalkaboutautomechanicsorwriteinspirationalfictionandstillhave thesameunderlyingtone.That'swhatyourbrandis.

Thegoodnewsisthatwithablog,youcantryoutdifferentwaystorepresent yourselfuntilyoufindwhatworksforyouandyourreaders.

Everythingyoudoneedstoconnectwiththisrepresentationofyourself.Your headshots,blogheader,etc.allneedtosupportthisbrand,thisvoice.

3.Findyourtribe

Publishingisntjustaboutwriting.Itsaboutrelationships,too.Youhaveto knowtherightpeopletogetnoticed.Andthebestwaytodothatistofindyour tribeoffollowersandfanswhowillsupportyou.

Atribeisdifferentfromaplatform.Whereasaplatformistheassetyouuseto reachanaudience,yourtribeconsistsofthepeoplethathelpyoubuildit.

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Therearethreetypesofpeoplewhomakeupatribe: Fans Friends Advocates

Fansbuyyourwork.Thebestwaytoearnthemistobegenerous.(Trygiving awayafreeeBookheresmine.)

Friendshelpyougrowinyourcraft.Thebestwaytoconnectwithotherwriters whocanhelpyouistonetwork(oftenbydoingfavors).

Advocateshelpyoubuildyourreach.Thewaytogetontheirradaristodo qualityworkandlookforopportunitiestoserve.

Youneedallthreeofthesetypesofpeopleinordertomaketheright connectionstoseeyourplatformgrowandeventuallylandyourselfaneBook contract.

Thisistheageofnoexcuse.Therecenttrendofselfpublishingandauthors makingithappenwithoutwaitingforpermissionisevidenceofthat.Nowadays, youdon'tneedaneBookcontracttofindathousandfansandbecomeabest seller.

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Youjustneedtodothework.

Ironically,thisattitudeofnotwaitingtobepickedwhatwillmakeyou attractivetotraditionalpublishers,aswell.

Whateveryoudo,thethingtonotdoiswait,tostall.It'stimetobuildyour platformandgetyourmessageheard.Fortunately,thishasneverbeeneasier. Thehardpart,whichhasalwaysbeenandwillalwaysbehard,isstarting.I hopeyoudojustthat.

Abouttheauthor:JeffGoinsisawriterwholivesinNashville,TN(USA) withhiswife,son,anddog.Youcanfindhimonlineatgoinswriter.comorfollow himonTwitter@ jeffgoins .YoucanalsocheckouthisbestsellingeBook,YouAre aWriter(SoStartActingLikeOne),aty ouareawriter.com

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5ThingsNewSelf PublishersShouldKnow ThatWillHelpSellMore eBooks

ByYuwandaBlackofI nkwellEditorial

SellingeBooksOnline:MyExperience

IvebeenwritingandsellingeBooksonline(selfpublishing)since2004.Last year,Ipublished50eBooksonAmazon,andhavewrittenprobably6070since 2004(IveneveractuallycountedtheexactnumberofeBooksIvewritten;can youbelieve!).


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FYI,thewriteroftheabovementionedemailisalsoanexperiencedeBook writerandseller.ShespublishednumerouseBooksandhasbeenafulltime freelancewriterformorethan7years.Ipointthisouttohighlightthateven experiencedselfpublisherscanhavedifferentviewsaboutsellingeBooksand eBookmarketingtactics.

WhatitalwaysboilsdowntoiswhatYOUwantoutoflife;whatyourpersonal goalsare.

Withthatbeingsaid,followingarefivethingsthatcametomindwhenIread heremailthatyoumaybenefitfromifyoudecidetowriteandselfpublish eBooks.

1.WhenMarketingeBooks,YourOwnWebsiteIsVital:ThiseBook writersexperienceparallelsmyownwhenitcomestosales.Asin,Isellway moreeBooksfrommyownwebsitethatIdoviaotheroutlets,eg,Amazon.How muchmore?

MyeBookSalesStatistics:Asofthiswriting,mywebsitesalesaccountfor about90%ofmytotaleBooksales.Now,myAmazonsalescreepupevery month,andonedayIfullyexpectmysalestheretosurpassmywebsitesales. But,thismaybeafewyears.

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ForsomesuccessfulselfpublisherslikeJohnLockeandJAKonrath,thisisnt true.ButIdbetthatforthevastmajorityofselfpublishedeBookauthors,itis.

Bottomline:BuildingawebsiteisvitaltoyoureBookmarketingsuccess.So, thisshouldbeoneofthefirstthingsyoudowhenyoustartsellingeBooks online.

2.MarketingeBooksDoYouHaveaPlan?Piggybackingonthelastpoint, manyeBookwritersmakethemistakeoffocusingontheproduct(theeBook), insteadofthemarketingoftheproduct.Yousee,thewritingistheeasypart; marketingiswheretherealelbowgreasecomesin.Proof?

Inthepost,Reaching1,000eBookSalesaMonth:WhatIveLearned,self publisherLindsayBurokerwrote:

WhenIepublishedmyfirsteBooklastDecember,I,likemany, harboredsecrethopesforovernightsuccess.IthinkIsoldabout25 copiesthatfirstmonth,andhalfofthosewerepitybuysfrom friendsandrelatives.Iknowsomeofyoucanrelate! AfterrealizingIwouldntbeaNYTbestsellerbytheendofmyfirst month,Igavemyselfamoremodestgoal:gettothepointwhereIm selling1,000eBooksamonthbythistimenextyear.

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Howdidshereachhergoal?Astheposthighlights,sheobviouslyputtogethera planandstartedworkingit,eg,blogging,investinginpayperclickads,doing freegiveaways,etc.Shereachedhergoalwayaheadofschedulebytheway.Go Lindsay!

TopromotemyeBooks,Iblog,writeanddistributearticles(articlemarketing), andpublishnewsletters.

WhateveryoureBookmarketingplanis,theimportantthingtorememberisto stayconsistentwithit.ItstheonlywaytogetandkeepeBooksales consistent.

3.WheretoSelleBooksOnline:AsIwroteinthepost,HowtoWritean eBook:AnswerstoFrequentlyAskedQuestionsaboutSelfPublishing:

Themostobviousplaceisfromyourownwebsite/blog.Beyondthis, someofthebiggiesare: Amazon; BarnesandNoble; Lulu; Smashwords; Clickbank;and

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CreateSpace. But,thereareliterallyhundredsifnotthousandsofoutletsfor youtopublishyoureBookfromplacesliketheselistedhere,tothe blogsandwebsitesofothers.

WhilemyefriendwasnthavinggreatsuccesswithAmazonandisthinkingof closingheraccount,itsnotsomethingIwoulddo,eventhoughmysalesthere haventexactlybeenwhatIwantthemtobe.ThemainreasonIfeelthisway is...onlineeBooksellingoutletslikeAmazonandBarnes&Noblearehuge. And,assuccessfulselfpublisherJAKonrathpointsout,eBookshelfspaceis forever,whichmeansthatwhatsnotsellingtodaycouldbeabigsellerin5or 10years.

4.ToSellMoreeBooks,YouNeedtoWriteMoreeBooks:Oneofthe thingsIvelearnedasaselfpublisheristhatyouhavetoproducemoretosell more.InoticedthatmyeBooksalesstartedtotakeoffafterIdpublished1012. WhenIjusthadtwoorthreetitles,mysalesdidntdomuch.Also,Iwasnt marketingthatmucheither,sothatsprobablyabigfactor.

But,if/whenyoudecidetomakeselfpublishingacareer,youlltakeitmore seriously.ThismeansyoulldothingslikedevelopinganeBookmarketingplan andwilldevoteblocksoftimetocreatingnewproducts.

Inshort,youlldoeverythingaregularbusinesspersondoeswhowantsto
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maketheircompanyasuccess.Because,whenyouselfpublish,yourein businessinbusinessforyourself.

5.FocusonHotSellers:AlthoughIdontworrytoomuchaboutindividual eBooktitlesales,onethingIhavestartedtodoisfocusonhotsellers.For example,IwrotearelationshipeBook(adeparturefrommynormalsubject matter)underapseudonymonawhim.Ifinisheditinadayortwoand uploadedit.

Thatlittleunplannedsuckeraccountsfor2530%ofmyAmazonsaleseach month!Icantbelieveit.IonlysellitonAmazonbecauseitswrittenundera pseudonymandIcantsellitfrommysiteinthepdfversion(whichkindof pissesmeoffatmyselftobehonest).

ThislimitstheamountofmarketingIdoforthiseBook,butonethingIhave doneissetupaseparateTwitteraccountforitandIplantobuildablogforit. FYI,Illwritemoreaboutwhattoexpectwhenyouwriteunderapseudonymin afuturepost.

WhatIwantedyoutorealizeisthatwhenyourealizeyouhaveagoodselleron yourhands,producemoreonthatsubject/moreinthatniche.

Ihaveseveralmorelifestyle/relationshipseBooksonmylisttowritebecause

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thesalesofthiseBookhasmademerealizethatevergreentopicslikemaking money,debtfreedom,love,etc.canmeanevergreensales.And,ifyouwrite enoughtitles,youdontevenhavetosellthatmanyeBookspermonthtomake reallygoodmoney.

HowtoEarnAbout$3,000PerMonthSellingeBooks

Forexample,foraneBookthatsellsfor$3.99,yougetabout$2.80ofthatfrom Amazon(70%ofthesalesprice).Bysellingonly1,000eBookspermonth(just 33perday),thats$2,800.IfyouwrotehalfadozeneBooksandsold5.5copies perdayofeachone,thatgetsyoutothisgoalrightthere.

Onefinalpoint,thebeautyofwritingseveraltitlesinspecificnichesgetsyou doublethebangforyoureBooksmarketingbuckbecauseyoucancrosspromote.

IhopethisinsightoneBooksellingandeBookmarketinghelps.Remember,the roadtoselfpublishingsuccessisamarathon,notasprint.Itsnotquickriches, notbyalongshot.Ifyouthinkthat,forgoodnesssakesDONTselfpublish. But,writingandsellingeBooksonlineisagreatwaytomakemoneyonline fromhomeifyouhavethedisciplinetowriteandmarket,andthepatienceto waitforyoureBooksalestogrow.

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AbouttheAuthor:YuwandaBlackheadsNewMediaWords,anSEOwriting company.She'sbeenafreelancersince1993,andhaswrittenandselfpublished over50eBooks.She'staughthundredsofothershowtostartsuccessfulfreelance writingcareers.SheblogsaboutfreelancingatI nkwellEditorial.com .

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4WaysToGetYoureBook IntoYourCustomers'Hands

ByHectorCuevasofI nboundPro

Needlesstosay,theeBookpublishingindustryhasgrowndramaticallyoverthe pastfewyears.Thisyearalone,downloadableeBookshavesurpassedhardcover booksalesforthefirsttimeintheU.S.

Thisgrowthisduetoafewthings.Peoplearenowmuchmorecomfortable buyingdownloadableeBooksonlinethaneverbefore.Thefearoffillingouta formwithyourcreditcardinformationandbuyingsomethingyoucan'tactually holdinyourhandsisdeclining.

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Secondly,eBookreadersareawesomeandpeoplelovethem.Salesofthese tabletsandreadingdeviceshavesoaredinthepastfewyears.They'rebecoming moreaffordableandmakeitsupereasytobuyanddownloadeBooks.

Thethird,andIbelievemostimportant reasonforthisgrowth,ishoweasyitisnow topublishanddistributeyoureBookto hundredsandthousandsofpeople.Many publishingplatformshavebeenhardat worktomakethisprocessassimpleas possible.

ThisiswhatI'mgoingtobediscussingin thisarticle.We'lltacklethetop3most populareBookpublishingplatformsandhowyoucanstartsellingyoureBook withaonepagewebsiteand$5/monthservice.

1.Smashwords

Website:Smashwords.com

Smashwordsis100%free.Youcansignupforafreeaccount,uploadyoureBook andstartselling.Youcanearn60%oflistpricefrommajorbookretailersor

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85%atthebookstoreonSmashwords.com.

What'sreallycoolaboutSmashwordsisthattheyofferafreestyleguide.This guideisfullofgreatinformationabouthowtocreateandformataeBookhigh qualityeBook.Theguideis103pagesandhas29stepbystepinstructionsto getyoustartedwithSmashwords.

SmashwordsalsooffersfreeISBNs,eBookconversionstomultipleformats,and consolidatedsalesreporting.TheymakeeBookpublishingeasy.Thesearejust someofthereasonswhyit'soneofthelargestdistributorsselfpublished eBooksintheworld.

2.AmazonKindleDirectPublishing(KDP)

Website:KindleDirectPublishing

Ifyou'regoingtobesellingyoureBookandwanttoreachthousands,then gettingitintheAmazonKindlestoreisamust.JustlikeSmashwords,Amazon alsooffersfreetutorials,guidesandvideostogetyourstarted.

Theirvideotitled"BuildingYourBookForKindle"isextremelyhelpful;itcan helpyougetunstuckduringthebookcreationprocess.Amazondoesan amazingjobofwalkingyouthougheverystepofthewaysocompletingyour


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firstKindlebookdoesn'tdriveyouinsane.

AmazonalsoofferstheKDPSelectprogram,whichallowsAmazonPrime membersto"borrow"yourbookforfree,butyoustillgetpaid.Here'show Amazondescribesit: KDPSelectisanewoptionthatfeaturesa$6millionannualfund dedicatedtoindependentauthorsandpublishers.Ifyouchooseto makeabookexclusivetotheKindleStoreforatleast90days,the bookiseligibletobeincludedintheKindleOwnersLending Libraryandyoucanearnashareofthefundbasedonhow frequentlythebookisborrowed.Inaddition,bychoosingKDP Select,youwillhave[...]theoptiontoofferenrolledbooksfreeto readersforupto5daysevery90days. SowhetheryouwanttoDoityourselforhireaprofessionaltoconvertyour bookfortheKindle,Amazonprovidesyouwithallyouneedtogetstarted.

3.iBooksAuthor

Website:AppleiBooksAuthor

Icouldn'ttalkabouteBookswithoutmentioningApple.Theyarenotfarbehind intheeBookmarketandthey'rebringingchangeandinnovationthatwill benefittheindustrybigtime.

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Apple'siBooksAuthorisadownloadablesoftwarethatallowsyoutocreateand publishmultitoucheBooksfortheiPad,iPhone,andiPodtouch.Thedownside isthatit'sonlyavailableforMacowners.OnceyoureBookiscreated,youcan sellitintheiBookstore.

ThereasoniBooksAuthormakesittothetop3selfpublishedeBook distributorsissimplybecauseofthenumberofiPods,iPhonesandiPadsthat havebeen(andwillbe)sold.ThemarketisenormousandifsellingeBooksis thegoal,thenAppleneedstobepartoftheequation.

4.Publish&SellonYourOwnWebsite

ThelastoptionI'mgoingtobetalkingaboutispublishingandsellingyour eBookonyourownwebsiteorblog.ThisiswhatIdidandyoucandoit,too,by followingafewsteps.

BeforeIgetintoit,pleasenotethatthereasoneBookdistributorslike Smashwords,Kindle,iBooks,Pubit,andBookBabyexistisbecausetheyhelp authorsgettheirworkinthehandsoftheirtargetmarket.Theyhelpauthors reachpeopletheywouldn'tnormallyreach.

WhenyoudecidetopublishandsellyoureBookonyourownsite,it'simportant toalreadyhaveasmallaudiencetosellto.Faceit,ifnooneknowsyoureBook

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exists,noonewillbuy.So,let'sgetstarted.

AfteryouwritetheeBook,thefirstthingyou'llneedisaPDFconverter.Iuse NitroPDFtoconvertmyMicrosoftWordDocumentintoPDFformat.ThisPDF fileiswhatIdistributetomycustomersoncetheyhaveplacedtheirorder.

Ejunkiemakesthissupersimpleandeasytodo.Onceyousignupforan account,(whichonlycosts$5permonth)youcanuploadthePDFfileandcopy the"buynow"buttonHTMLcodetheyprovide.Thenextstepiscreatingthe salespagethatwillselltheeBookforyoupastetheHTMLcodeandyou're done.

Oncethisprocessiscompleted,youcanbegintellingyouraudienceaboutyour neweBookandstartselling.

Ihopeyouenjoyedthisarticle.Nowisthetimetodecidewhatserviceyou're goingtouseandhowyou'regoingtopublishyourwork.It'syourturntogoout andcreateandsellyourowneBook.

AbouttheAuthor:HectorCuevasistheauthorbehindInboundPro.net.He teacheshowtogrowanaudienceonlineusingcontent,searchandsocial platforms.FollowhimonTwitter.

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Promotion

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FiveWaystoPromoteYour FirsteBook

ByAliLukeofAliventures

Congratulations!You'vefinishedyourfirsteBook,andyou'vemadeitavailable forcustomerstobuy.Nowyoucanjustsitbackandwatchthesalesrollin, right?

Well,unlessyoualreadyhaveaverylargeandeageraudience,you mightfindthatsalesareabitdisappointing.Thismakessense,really:if nooneknowsaboutyoureBook,oriftheydon'thavemuchinformationtogoon, theywon'tbebuyingit.AndevenifyoureBookisfree,youstillneedtogetthe wordoutthere.


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ManyeBookauthorsshyawayfromwordslike"marketing"and"promotion". Perhapsyou'reoneofthemyoudon'twanttoputyourselfforward,oryou've comeacrosssomeshadymarketingpracticesonline,andyou'reworriedabout associatingyourselfwiththeyellowhighlighterbrigade.Ormaybeyousimply thinkyoudon'thaveenoughtime.

ThegoodnewsisthattherearelotsofwaystopromoteyoureBook thatareeasyandquick,andthatdefinitelydon'tinvolvescamming anyone.Herearefivegreatonesforyoutotry:

1.CraftaGreatSalesPage

YoureBookneedstohavea"salespage"onyourwebsiteorblogthisisone pagethatcontainsalltheinformationaboutyoureBook,andthathasa"buy" buttonforpeopletobuyit.

Agreatsalespageneeds: AclearexplanationofyoureBook.What'sitaboutandwho'sitfor? BulletpointsthatlistkeybenefitsofreadingyoureBook.(Aimforabout five.) AnimageoftheeBookcover,toaddvisualinterestandprofessionalism. Testimonialsorexcerptsfromreviews.(See#2.)

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AnoverviewofthecontentsoftheeBookyoumightsimplywanttolist thechapters.

2.GetTestimonials/ReviewsofYoureBook

Aswellasbeinghugelyeffective,testimonialsandreviewsareagreatwayfor shyauthorstopromotethemselvessomeoneelseissayingnicethingsabout youreBook.

AtestimonialisfromsomeonewhoreadyoureBookandfounditreallyuseful. They'llprobablyemailtheirtestimonialstraighttoyoutoincludeonthesales page.Itmightmentionanyinitialconcernstheyhad(perhapstheprice,orthe length)butitwillbeverypositiveoverall.

Areviewisusuallymoreimpartial.Itmightmentionbadpointsaswellas goodones.Thepersonwritingthereviewwillprobablypublishitontheirown blogorwebsite,butyoucanquotefromitonyoursalespage.

Thebestwaytogettestimonialsandreviewsissimplytoaskpeople.Most authorswillgiveawaysomefreecopiesoftheireBooktoencouragereadersto provideatestimonialorwriteareview.

3.Create(orGrow)YourMailingList
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EvenifyouhaveablogoraTwitteraccountwithabigfollowing,it'simportant tohaveamailinglisttoo.Thisisagreatwaytoreachyourpotentialcustomers directly.

IrecommendusingAweberorMailChimptostartyourlist:botharegreat, professionalservicesthatprovideyouwithlotsofusefultoolsandthatensure youdon'tfallfoulofanyantispamlaws.

Ifyoualreadyhaveamailinglist,lookforwaystogrowit.Youcould: Offerashort,freeeBookexclusivelytoyourmailinglistmembers Mentionyourmailinglistattheendofyourblogposts,orguestposts(see #4) ProvideaspecialmembersonlydiscountcodeforyoureBook(see#5)

4.WriteaGuestPostforaBigBlog

Wouldn'titbegreattohaveaccesstoanaudienceofover100,000people?With guestposting,youcan.

Largeblogswilloftenwelcomeguestpostspiecesofcontentwrittenforfreeby authorslikeyou.Inreturnforyourcontent,yougeta"bio"attheendofthe guestpost,whereyoucanwriteaboutyoureBookandincludealinktoyour salespage.


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Ifyou'rethinkingaboutguestposting,makesureyoulooktoseeifyourtarget bloghasspecificguidelinesorinstructionsforguestpostersmanywill.Make sureyourguestpostisyourverybestwork,asthiswillmakeitmorelikelytobe accepted.

5.OfferaDiscounttoSpecificGroups

Wealllovetogetabargain...andeBookcustomersarenoexception.By creatingadiscountcode(orperhapsseveralcodesfordifferentpurposes),you canhelpnudgepeopletowardsbuying.

Discountsaregreatfor: Earlybirdbuyers:youmightprovideaspecialdiscountwhenyoulaunch youreBook Yourmailinglist:thisalsomakesagoodincentivetojointhelist Readersofblogswhereyou'veguestposted And,inthefuture,youcanevensupplydiscountcodestocustomerswhobought yourfirsteBook.

Tryatleastoneoftheabovetipsthisweek,andyou'llsoonbemakingsales. BestofluckwithyoureBook!

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AbouttheAuthor:AliLukeistheauthorofthenewlyreleasedPublishing eBooksForDummies,whichwillhelpyou,create,publish,andmarketyour eBook.F indoutallaboutit( andgrabyourcopy)here .

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5ReasonstoUseaBlogto BuildanAuthorPlatform ForYoureBook

ByPriyaFlorenceShahofPriyaShah

PromotinganeBookhaschangedagreatdealnowadays.Althoughitiseasyto selfpublish,sellingbookswillbedifficultforauthorwhohasnotbuilta platformofreadershungrytoreadtheirbooks.

Oneofthebesttoolsyoucanusetostartbuildinganauthorplatformisablog. Herearefivereasonswhy.

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1.Blogsarenotsalesy

Aswriters,weareoftenwaryofsoundingsalesyinpromotionsforoureBooks. Weveerawayfromanysortofmarketingthatmakesusfeelcheaporhypey.Too muchmarketingtalkputsusofffromtheverycrucialtaskofpromotingour eBooktoboostsales.

Blogsareatoolforcommunication,andarenotasalesletter.Theyarelike writingalettertoyourreadersandallowyoutoshowcaseyourwritingtalent andeBookexcerptsaswellasyourpromotionswithoutsoundingsalesyor puttingoffreaders.

2.Blogsallowyoutouseyourpassion,i.e.writing,tocapturean audience

Blogsareatoolthatallowsyoutouseyournaturaltalentforwritingtoreach outtoyouraudienceandbuildarelationshipwiththem.ManyeBookshave startedoutasblogsandviceversa.

Mostwriterstaketoblogginglikeafishtowater.Blogsarethewriters essentialmediumtofeaturesamplesofyourwriting,capturesubscribersand keepintouchwithreadersandpotentialeBookbuyers.

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3.Blogsareinexpensiveandeasytosetup

Thecostofsettingupablogcanrangefromfree(onBlogspot.comor Wordpress.com)tolessthan$50,includingthepriceofadomainandpaid hosting.Youcanusefreeorpaidthemestodesignyourblogoraddittoan existingwebsite.

Manybestsellingauthorshavebuiltupmassivefollowingsbybloggingonfree sites,likeGameofThronesauthor,GeorgeR.R.Martin.

4.Blogsboostyourcommitmenttoyourart

Formostprofessionalwriters,writingisadisciplinethatmustbefollowedevery day.Committingtowriteablogregularlykeepsyourwritingskillssharp,even ondayswhenyoudontfeellikewriting.

5.Blogshelpyougrowacommittedreadership

Bloggingisawayoftellingyourreadersthattheywillhearfromyou,comerain orshine.Knowingthatyourfavouriteauthorisgoingtoupdatetheirblog regularlykeepsreaderscomingbackformore.

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Blogsarealsoeasilysharedwithothersandthesocialmediacomponentof bloggingcanaloneensurethatyourpostsgoviral,especiallyonceyouhave builtaloyalreadershipoffanswholoveyourwriting.

BuildingaloyalfanfollowingyoucantakeyoureBooktobestsellerstatus,no matterwhereyoupublishit.

AuthortheAuthor:PriyaFlorenceShahisformerjournalist,author,editor, internetpublisherandcontentmarketingconsultant.Visitheratpriyashah.com. Contactusifyouneedhelpinwritingabookthatcanmakeyouaninstant authorandexpertinyourfield.

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HowtoPromoteYoureBook Online?

ByContelBradfordofC ontelBradford

WhenitcomestopromotingyoureBook,wehavegoodnewsandbadnews.The badnewsisthatwhiletheinternetprovidesaccesstoaglobalaudienceforyour work,theelectronicpublishingsectorisdifficulttoconquer,anditisultimately agamethatproducesmorelosersthanwinners.

ThegoodnewsisthatwhenaneBookfails,itisusuallynotacaseofthecontent itselfbeingpoorlywritten,butratherpoorlymarketed.AsaneBookauthor, doingagreatjobmarketingissomethingentirelyunderyourcontrol,andif youvebeenstrugglingtogetexposure,takenoteofthesefivetipstoturnthings around.

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1.GatherReviews

Abriefdescriptionpiquestheinterestofpotentialreaders,whileafullsynopsis tellsthemwhatyoureBookisallabout.Asanauthor,youcaneasilyboast abouthowintriguingandvaluableyourworkis,butthoseclaimshavevery littlesubstancewithoutfeedbackfromconsumers.

Tocombatthis,youmustroundupreviews.Thereareanumberofwebsitesand servicesthatspecializesolelyineBookreviews,soreachouttothesechannels forsomekindwords.Youcanalsoencouragecustomers,friends,colleagues,and evenfamilymemberstosubmitreviews,aslongastheydontshareyourlast name.

Onceyouhaveanicecollectionofreviews,publishthemonyourWebsiteto showhowothersarespeakingpositivelyaboutyourcontent.Thelargerthe collectionofgoodreviewsyouhave,thebetterchanceotherswillbuyand downloadyoureBook.

2.PublishaBlog

Ablogistheidealvehicleforpromotingjustaboutanything,fromproductsto ideastoopinions,andeBooksarenoexception.Mostblogplatformsare designedtoattracttheattentionofsearchengines,afactorthatcandeliverfar

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morepotentialreaders.

BlogsalsogiveyouavarietyofwaystopromoteyoureBookfromwithin.For example,youcanteaseyouraudiencewithjuicyexcerptsorpostreviews.Dont forgettochronicleyourjourneysinbookpublishingandmarketing.An interestingbackstorycaneasilysellreadersonthefinishedproduct.

Thekeyhereispublishingquality,relevanteBookrelatedcontentona consistentbasis.Fallofftrackjustabit,andyourtargetaudiencewillforget aboutyoureBookandmoveontothenextauthorsblog.

3.StartanAffiliateProgram

PromotingyoureBookthroughanaffiliateprogramisagreatwaytogenerate moreexposureandsalesforyourpublishedwork.Targetyourprogramat contentpublishersinyournichewhocanexposeyoureBooktoabrandnew audience.

Creatingyourownserviceiseasywithanadvancedshoppingcartprogram,ora trustedthirdpartyservicelikeClickBank.SincepublishinganeBookisa relativelyinexpensiveendeavor,youcansharegenerouscommissionswithyour affiliatesandstillseehealthyprofits.

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4.GetSocial

Moreauthorsareflockingtothesocialnetworkstopublicizetheirwork.Thisis forgoodreason,becauseFacebookandTwitterareexcellentpromotional platformsforyourwork.Chancesare,adecentportionofyourreadingaudience ispluggedintothesocialnetworkingspace,soitisuptoyoutofindawayto connectandengagewiththem.

Useanapproachthatconsistsofbuildingafollowingfirst,ratherthanone gearedtodrivinginstantsales.Socialnetworkingcanbeagreatmarketingtool, butyouraudiencewillquicklytuneyououtifyoulayitontoothickwiththe promotionaltactics.Dontbeausedcarsalesmanbuildreaderinterestover timeandtheyllbemorelikelytodownloadyoureBook.

5.PromoteYourself

ThemosteffectivewaytopublicizeyoureBookispromoteyourselfastheauthor ofthetitle.Sohowdoyoupromoteyourself?Therearemanyways,buttheyall requirebeingproactiveandtakinginitiative.

Startbymakingafewguestappearancesonrelatedblogs,andthenmoveonto submittingqualityarticlestoezinesanddirectories.Next,chimeinwithadvice onpopularQ&Asites,butbesuretoincludealinkbacktowhereyoureBook

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canbepurchasedordownloaded.

ThemarketforeBooksisnotonlythriving,itsexploding.Electronicpublishing hastakenthepoweroutofthehandsoftraditionalpublishers,andmany authorsarehavingmoresuccesswiththeelectronicformatthantheycould haveeverimaginedwithtraditionalprint.

Thankstothisgreatshiftinpower,youcanpromoteyourself,promoteyour work,andmakesomenicecashforallofyourefforts.

AbouttheAuthor:ContelBradfordistheauthorofseveraleBooks,andisa frequentcontributortoablogrunbyBenchmarkEmail,oneoftheworldsglobal emailmarketingsolutions.

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ThankYouNote
Wearethankfultoallthesephenomenalbloggersformakingthisproject possible.Wearethankfultoallthesephenomenalauthorsformakingthis projectpossible.Kudostoallofthemforcontributingsuchinsightfuland practicalarticles.Ifyoutoowishtobecomea'selfpublishedauthor'someday andexperiencethatelatedfeelingofinspiringsomeoneelse,thenvisitthese blogsandweassureyouthatyouwillnotbedisappointed.

AliLuke:h ttp://www.aliventures.com/ JeffGoins:h ttp://goinswriter.com/ ZivanaAnderson:h ttp://mindsetdestination.com/ StefanieFlaxman:h ttp://revisionfairy.com/ MelissaMiller:h ttp://www.associatedegreeonline.com/ AlexisGrant:h ttp://alexisgrant.com/ HectorCuevas:http://www.inboundpro.net / YuwandaBlack:h ttp://inkwelleditorial.com/ AnnaHicks:htp://www.paidtwice.com/ t PriyaFlorenceShah:h ttp://www.priyashah.com/ ContelBradford:http://contelbradford.com/

OurspecialthankstoS tock.xchng andD reamstime forbeingexcellentimage resourcesforthisEbook.

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ThankYoufordownloadingthis eBook.
Hopeyoulikedit!

ConnectwithEjunkie:

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