PROJECT REPORT ON

A COMPARATIVE ANALYSIS OF RELIANCE MONEY DEMAT A/C VERSUS INDIABULLS DEMAT A/C

SUBMITTED TO

PUNJAB TECHNICAL UNIVERSITY

in partial fulfillment for the requirement of the award of degree of

MASTER OF BUSINESS ADMINISTRATION

Submitted By PARMINDER SINGH (University Roll No.) !"!#$"%!$&

GUJRA'ALA GURU NANA( INSTITUTE OF MANAGEMENT ) TECHNOLOGY* CIVIL LINES LUDHIANA

ACKNOWLEDGEMENT
This research would not have been possible without the monumental support from Re+i,-.e M/-ey Ltd. Of course, ultimately such help come from people. I would li e to than Reliance !oney "td. for #ivin# me the approval to do this pro$ect in the or#ani%ation. It is a #reat pleasure to ac nowled#e the support of M01 S2,3ti S2,0m, (&enter !ana#er). 'e was there every step of the way. I have learnt a lot from him about share mar et. I want to than all the respondents who provided me time and information for my pro$ect and at the same time new e(periences in day to day life. I than my faculty #uide M01 P,04i-de0 Si-52 who help me out at every critical point and #ave me his valuable advice to solve problems. I want to #ive my special than s to all faculty members of ).).N.I.!.T for providin# me opportunity to wor on this pro$ect. "ast but not the least I am very than ful to ).).N.I.!.T as this institute provided me an opportunity to come into this field and do trainin# in Reliance !oney "td.

PARMINDER SINGH

DECLARATION

here

by

declare

that

this

pro$ect

wor

entitled

*+

&O!,+R+TI-. +N+"/0I0 O1 R."I+N&. !ON./ 2.!+T +3& -.R0U0 IN2I+ 4U""0 2.!+T +3&5 is my wor , carried out under the #uidance of my 1aculty #uide !r. ,arvinder 0in#h and my company #uide !r. 0ha ti 0harma. This report neither full nor in part has ever been submitted for award of any other de#ree of either this university or any other university.

,+R!IN2.R 0IN)' ).).N.I.!.T &ivil "ines, "udhiana 676889

PREFACE

This pro$ect report pertains to the ma in# of a TRAINING /6 M1B1A1 .u00i.u+um1 The ,UR,O0. of this pro$ect is to ma e the students to have thorou#h nowled#e of the topics #iven to them. I learned a lot from the hard wor I put in to collect information re#ardin# the same, which would be of #reat use in my near future as a professional. :ustification cannot be done to whatever I have learnt within a few pa#es but I have still tried my best to cover as much as possible about *+ &O!,+R+TI-. +N+"/0I0 O1 R."I+N&. !ON./ 2.!+T +3& -.R0U0 IN2I+ 4U""0 2.!+T +3&5 in this report. 4ein# students of !asters in 4usiness +dministration, we need to be aware of the or#ani%ational internal3e(ternal environment.

ABSTRACT
The 0tudy is done on the *+ &omparative +nalysis of Reliance !oney;s 2emat +3& -ersus Indiabulls 2emat +3& with the ob$ective to find out that which company is providin# more facilities to the customers. +nd to chec the satisfaction level of customers of both companies. The scope of the study was timed in "udhiana city only. In the study an attempt was made to cover every aspect of these ob$ectives are find out for the company.

<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<< << 0i#nature of the !a$or +dvisor

<<<<<<<<<<<<<<<<<<<<<<<<<<<<<< 0i#nature of the 0tudent

LIST OF CONTENTS SR1 NO1 6 = 9 7 > CHAPTER NO I II III I-I -II TOPIC 7PART8A9 'I0TOR/ O1 +2+ )ROU, INTRO2U&TION TO &OR,OR+T. INTRO2U&TION O1 R."I+N&. &+,IT+" INTRO2U&TION O1 R."+IN&. !ON./ INTRO2U&TION TO IN2I+ 4U""0 7PART :B9 O4:.&TI-. ? N..2 1OR 0TU2/ R.0.+R&' !.T'O2O"O)/ +N+"/0I0 +N2 INT.R,R.T+TION "I!IT+TION0 1IN2IN)0 +N2 0U)).0TION0 &ON&"U0ION 4I4"IO)R+,'/ +NN.@UR. PAGE NO1

HISTO RY OF ADA GROU P

PART8A HISTORY OF ADA GROUP

F/u-de0; M01 D2i0ub2,i Amb,-i 2hirubhai +mbani the most cherished was perhaps India;s #reatest wealth creator. In one lifetime, he built, startin# from the proverbial scratch, India;s lar#est private sector enterprise. Ahen 2hirubhai embar ed on his first business venture, he had a seed capital of barely U0B 988 (around Rs 67,888). Over the ne(t three and a half decades, he converted this fled#lin# enterprise into sum of Rs C8,888 crore colossus an achievement which earned Reliance a place on the #lobal 1ortune >88 list, the first ever Indian private company to do so. Under 2hirubhai e(traordinary vision and leadership, Reliance scripted one of the #reatest #rowth stories in corporate history anywhere in the world, and went on to become India;s lar#est private sector enterprise.

Ahen

HISTORY OF GR

2hirubhai +mbani died, his both sons (!u esh 2hirubhai +mbani ? +nil 2hirubhai +mbani) launched into a bitter and very public battle, which spanned the past seven months. 1inally, on :une 6D, =88> their mother, Eo ilaben 2. +mbani, announced a settlement between them. +fter this statement the empire was divided between them. 0o the empire which was #iven to +nil 2hirubhai +mbani came to be nown as *+2+ #roup5.

INTRODUCTION TO CORPORATE

Vi<i/To build a #lobal enterprise for all our sta eholders, and a #reat future for our country, to #ive millions of youn# Indians the power to shape their destiny, the means to reali%e their full potentialF

Mi<<i/Our !ission is to eep the customer satisfaction as focus point of all our operations, adopt the best international practices in underwritin#, claims and customer service, be the most innovative in product development, establish

presence all over India, ensure sustained value addition to all sta e holders and to uphold &orporate -alue ? &orporate )overnance.

I-t0/du.ti/- /6 50/u=;
The Reliance G +nil 2hirubhai +mbani )roup is amon# India;s top three private sector business houses on all ma$or financial parameters, with a mar et capitali%ation of Rs.9=>,888 crores (U0B D6 billion), net assets in e(cess of Rs.66>,888 crores (U0B =H billion), and net worth to the tune of Rs.>>,888 crores (U0B 67 billion) +cross different companies, the #roup has a customer base of over 688 million, the lar#est in India, and a shareholder base of over 6= million, amon# the lar#est in the world. Throu#h its products and services, the Reliance < +2+ )roup touches the life of 6 in 68 Indians every sin#le day .It has a business presence that e(tends to over 7,>88 towns and 988,888.villa#es in India and > continents across the world. The interests of the )roup ran#e from communications (Reliance &ommunications) and financial services (Reliance &apital "td), to

#eneration, transmission and distribution of power (Reliance .ner#y), infrastructure and entertainment. Aithin a year of its birth as a result of demer#er of Reliance Industries, +nil 2hirubhai +mbani )roup (+2+)) had #one for a corporate ima#e ma eover, unveilin# a new lo#o and si#nature tune in line with its customer interface. The #roup has allocated appro(imately Rs. 6>8 crore for the corporate advertisement film, with the theme line, IThin bi##erJ Thin betterI, in televisions and other media outlets. +ccordin# to +nil +mbani, the corporate ma eover presents the #roup with the opportunity Kto #et closer to our new identity, to reflect on the philosophy behind it, and to celebrate the spirit of teamwor that lies at the heart of it.K New corporate colors blue and red convey values of inte#rity, confidence, ener#y and passion... Reliance +pe( is an embodiment of hope, optimism and success. +bout the &hairmanL !r. +nil 2 +mbani Re#arded as one of the foremost corporate leaders of contemporary India, !r. +nil 2 +mbani, 7D, is the chairman of all listed companies of the Reliance +2+ )roup, namely, Reliance &ommunications, Reliance &apital, Reliance .ner#y and Reliance Natural Resources.
+mbani Institute of Information and &ommunications Technolo#y, )andhina#ar 'e is also the president of the 2hirubhai

+n !4+ from the Aharton 0chool of the University of ,ennsylvania, !r. +mbani is credited with pioneerin# several financial innovations in the Indian capital mar ets. 'e spearheaded the country;s first forays into overseas capital mar ets with international public offerin#s of #lobal depositary receipts, convertibles and bonds.

Under his chairmanship, the constituent companies of the Reliance +2+ #roup have raised nearly U0B 9 billion from #lobal financial mar ets in a period of less than 6> months. !r. +mbani has been associated with a number of presti#ious academic institutions in India and abroad. He i< .u00e-t+y , membe0 /6; 4oard of )overnors, Indian Institute of !ana#ement (II!), +hmadabad 4oard of )overnors, Indian Institute of Technolo#y (IIT), Eanpur .(ecutive 4oard, Indian 0chool of 4usiness (I04), 'yderabad Aharton 4oard of Overseers, the Aharton 0chool, U0+ In :une =887, !r. +mbani was elected as an Independent member of the Ra$ya 0abha G Upper 'ouse, ,arliament of India, a position he chose to resi#n voluntarily on !arch =>, =88C.

A>,0d< ,-d A.2ie4eme-t< /6 M01 Amb,-i

0elected by +sia wee ma#a%ine for its list of I"eaders of the

!illennium in 4usiness and 1inanceI and was introduced as the only Inew heroI in 4usiness and 1inance from India, :une 6HHH +warded the 1irst Aharton Indian +lumni +ward by the Aharton India .conomic 1orum (AI.1) in reco#nition of his contribution to the establishment of Reliance as a #lobal leader in many of its business areas, 2ecember =886

 &onferred IThe .ntrepreneur of the 2ecade +wardI by the 4ombay !ana#ement +ssociation, October =88= &onferred Mthe &.O of the /ear =887; in the ,latts )lobal .ner#y +wards -oted the M4est role model; amon# business leaders in the biannual !ood of the Nation poll conducted by India Today ma#a%ine, +u#ust =88C -oted Mthe 4usinessman of the /ear; in a poll conducted by The Times of India G TN0, 2ecember =88C

Ob?e.ti4e< /6 ADA G0/u=

S2,0e2/+de0 I-te0e<t Ae value the trust of shareholders, and eep their interests paramount in every business decision we ma e, every choice we e(ercise Pe/=+e C,0e Ae possess no #reater asset than the Nuality of our human capital and no #reater priority than the retention, #rowth and well<bein# of our vast pool of human talent C/-<ume0 F/.u< Ae rethin every business process, product and service from the standpoint of the consumer G so as to e(ceed e(pectations at every touch point [email protected]++e-.e i- [email protected]/-

Ae believe in e(cellence of e(ecution G in lar#e, comple( pro$ects as much as small everyday tas s. If somethin# is worth doin#, it is worth doin# well. Te,m '/03 The whole is #reater than the sum of its partsJ in our rapidly<chan#in# nowled#e economy, or#ani%ations can prosper only by mobili%in# diverse competencies, s ill sets and e(pertiseJ by imbibin# the spirit of *thin in# to#ether5 << inte#ration is the rule, .scalation is an e(ception P0/,.ti4e I--/4,ti/Ae nurture innovation by brea in# silos, encoura#in# cross<fertili%ation of ideas ? fle(ibility of roles and functions. Ae create an environment of accountability, ownership and problem<solvin# Gbased on participative wor ethic and leadin#<ed#e research Le,de0<2i= by Em=/>e0me-t Ae believe leadership in the new economy is about consensus buildin#, about #ivin# up controlJ about enablin# and empowerin# people down the line to ta e decisions in their areas of operation and competenceF S/.i,+ Re<=/-<ibi+ity Ae believe that or#ani%ations, li e individuals, depend on the support of the community for their survival and sustenance, and must repay this #enerosity in the best way they can Respect for &ompetition

C/m=,-ie< u-de0 ADA 50/u= Relian e Capital

Reliance &apital is one of India;s leadin# and fastest #rowin# private sector financial services companies, and ran s amon# the top 9 private sector financial services and ban in# companies, in terms of net worth. The company has interests in asset mana#ement and mutual funds, life and #eneral insurance, private eNuity and proprietary investments, stoc bro in# and other activities in financial services.

Relian e Communi ation! Limited

The fla#ship company of the Reliance G +2+ )roup, Reliance &ommunications "imited, is the reali%ation of our founder;s dream of

brin#in# about a di#ital revolution that will provide every Indian with affordable means of communication and a ready access to information. The company be#an operations in 6HHH and has over 7D million subscribers today. It offers a complete ran#e of inte#rated telecom services. These include mobile and fi(ed line telephonyJ broadband, national and international lon# distance services, data services and a wide ran#e of value added services and applications aimed at enhancin# the productivity of enterprises and individuals.

Relian e "nfra!tru ture Ltd

It is not only India;s lar#est private sector enterprise in power utility but also the lar#est private sector player in many other infrastructure sectors of India. In the power sector we are involved in #eneration, transmission, distribution and tradin# of electricity and constructin# power plants as .,& partners. In

the infrastructure space the company is focused on roads, urban infrastructure which includes !RT0, 0ea lin and +irports, 0pecialty Real .state which includes business districts, trade towers, convention centre and 0.O which includes IT ? IT.0 0.O and non IT 0.O as well as free trade %ones.

Relian e #ealth
In a country where healthcare is fast becomin# a boomin# industry, Reliance 'ealth is a focused healthcare services company enablin# the provision of solution to Indians, at affordable prices. The company aims at providin#

inte#rated health services that will compete with the best in the world. It also plans to venture into diversified fields li e Insurance +dministration, 'ealth care 2elivery and Inte#rated 'ealth, 'ealth Informatics and Information !ana#ement and &onsumer 'ealth. Reliance 'ealth aims at revolutioni%in# healthcare in India by enablin# a healthcare environment that is both affordable and accessible throu#h partnerships with #overnment and private businesses.

Relian e Media $ Entertainment

+s part of the Reliance < +2+ )roup, Reliance .ntertainment is spearheadin# the )roup;s foray into the media and entertainment space. The ey content initiative are across !ovies, !usic, 0ports, )amin#, Internet ? mobile portals, leadin# to direct opportunities in delivery across the emer#in# di#ital distribution platformsL di#ital cinema, I,T-, 2T' and !obile T-. Reliance +2+ )roup acNuired +dlabs 1ilms "imited in =88>, one of the lar#est entertainment companies in India, which has interests in film processin#, production, e(hibition ? di#ital cinema. Reliance .ntertainment has made an entry into the 1! Radio business throu#h +dlabs Radio

www.bi#H=Pfm.com havin# won 7> stations in the recent biddin#, 4I) H=.P 1! is already India;s lar#est private 1! radio networ launched in the comin# months. with 6= radio stations across the country as on =Dth 1ebruary =88P, with many more to be

Relian e %ower

Reliance ,ower "imited is part of the Reliance +nil 2 +mbani )roup and is established to develop, construct and operate power pro$ects domestically and internationally. The &ompany on its own and throu#h subsidiaries is currently developin# 69 medium and lar#e si%ed power pro$ects with a combined planned installed capacity of =D,=88 !A, one of the lar#est portfolios of power #eneration assets under development in India. Our

69 power pro$ects are planned to be diverse in #eo#raphic location, fuel type, fuel source and off<ta e, and each pro$ect is planned to be strate#ically located near an available fuel supply or load center. The identified pro$ect sites are located in western India (6=,==8 !A), northern India (H,8D8 !A) and northeastern India (=,H88 !A) and southern India (7,888 !A). They include si( coal<fired pro$ects (67,C=8 !A) to be fueled by reserves from captive mines and supplies from India and abroad, two #as<fired pro$ects (68,=D8 !A) to be fueled primarily by reserves from the Erishna )odavari 4asin (the KE) 4asinK) off the east coast of India, and four hydroelectric pro$ects (9,988 !A), three of them in +runachal ,radesh and one in Uttara hand. Reliance ,ower has acNuired the two ultra me#a power pro$ects of 7,888 !A each at 0asan in !adhya ,radesh and Erishnapatnam in +ndhra ,radesh. The P,7D8 !A pro$ect to be located at 2adri in Uttar ,radesh is e(pected to be the lar#est #as<fired power pro$ect at a sin#le location in the world. Ae intend to sell the power #enerated by these pro$ects under a combination of lon#<term and short<term ,,+s to state< owned and private distribution companies and industrial consumers.

N,me ,-d +/.,ti/- /6 G0/u= ./m=,-ie<

Re+i,-.e C,=it,+ 7Re5i<te0ed O66i.e9

+ddress

'<4loc , 6st 1loor, 2hirubhai +mbani Enowled#e &ity 2istrict New !umbai 0tate, !aharashtra, 7P8868

Tel. No. 1a( No. .mailL

8==<989=P888 8==<989=P=8= rcl.investorQrelianceada.com (C/0=/0,te O66i.e9

Re+i,-.e C/mmu-i.,ti/+ddressL Tel. No. Re+i,-.e He,+t2 Addre!!& .state, !umbai Tel. No. &ontactL

2hirubhai +mbani Enowled#e &ity Navi !umbai, !aharashtra, 788P8H 989P 9999 7Corporate Office) 6H, Aalchand 'irachand !ar#, 4allard 788886, India H6<8==<989=P8883H6<8==<989=P=69 1rederic .&astroQrelianceada.com

Re+i,-.e E-te0t,i-me-t Add0e<<;

7C/0=/0,te /66i.e9 +dlabs 1ilms "td* 1ilm &ity &omple(, )ore#aon .ast, !umbai < 788 8C>, !aharashtra

Tel. No.

RH6 == =D7= 9999

INTRODUCTION TO RELIANCE CAPITAL

I-t0/du.ti/- /6 Re+i,-.e .,=it,+

Reliance &apital "td is a part of the Reliance < +nil 2hirubhai +mbani )roup, and is ran ed amon# the => most valuable private companies in India. Reliance &apital is one of IndiaIs leadin# and fastest #rowin# private sector financial services companies, and ran s amon# the top 9 private sector financial services and ban in# #roups, in terms of net worth. Reliance &apital has interests in asset mana#ement and mutual funds, life and #eneral insurance, private eNuity and proprietary investments, stoc bro in#, depository services, distribution of financial products, consumer finance and other activities in financial services. The Reliance +nil 2hirubhai +mbani )roup is one of IndiaIs top = business houses, and has a mar et capitali%ation of over Rs.=,H8,888 crore (U0B P> billion), net worth in e(cess of Rs.>>,888 crore (U0B 67 billion), cash flows of Rs. 66,888 crore (U0B =.D billion) and net profit of Rs. P,P88 crore (U0B 6.H billion)

B/,0d /6 di0e.t/0<
Amit,b2 J2u-?2u->,+, 7Vi.e8C2,i0m,-9 !r. +mitabh :hun$hunwala was appointed -ice &hairman on !arch =8, =88C. 'e is a 2irector on the 4oard of 'armony +rt 1oundation and Reliance +2+ )roup ,vt. "td. R,?e-d0, C2it,+e 7I-de=e-de-t Di0e.t/09 !r. Ra$endra &hitale, 'e is a 2irector on boards of the 'indu$a T!T "imited, +mbu$a &ement "imited, and Reliance )eneral Insurance &ompany "td. C1 P1 J,i!r. &.,. :ain, C6, is the former &hairman and !ana#in# 2irector of NT,& "td. (National Thermal ,ower &orporation).

C/m=,-ie< u-de0 Re+i,-.e .,=it,+

Relian e Mone' Relian e Mutual (und )RM(*

Relian e Life "n!uran e

Relian e General "n!uran e Relian e Con!umer (inan e

INTRODUCTION TO RELIANCE MONEY

I-t0/du.ti/- /6 Re+i,-.e m/-ey

Reliance !oney is promoted by Reliance &apitalJ one of IndiaIs leadin# and fastest #rowin# private sector financial services companies, ran in# amon# the top 9 private sector financial services and ban in# companies, in terms of net worth. Reliance &apital is a part of the Reliance +nil 2 +mbani )roup. Reliance !oney which commenced commercial operations in +pril =88P has over 988,888 customers and 7,988 outlets in more than 9,>88 locations across India. +s on !arch 96, =88D, Reliance !oney had a distribution networ of over D,>88 outlets in over 7,=>8 locations Thus, Reliance !oney provides a comprehensive platform, offerin# an investment avenue for a wide ran#e of asset classes. Its endeavor is to chan#e the way India transacts in financial mar et and avails financial services. Reliance !oney offers a sin#le window facility, enablin# you to access amon#st others, .Nuities, .Nuity and &ommodity derivatives, Offshore Investments, I,O;s, !utual 1unds, "ife Insurance and )eneral Insurance products. Ad+antage! of the Relian e mone' &ost .ffective &onvenience 0ecurity to en 0in#le Aindow for !ultiple ,roducts 9 in 6 Inte#rated +ccess 2emat +ccount with Reliance &apital

 It also offers news from the 2OA :ON.0 and R.UT.R0.

P0/du.t< /6 Re+i,-.e M/-ey

C/mm/dity; &ommodities means rice, wheat, su#ar, #old etc. These could be traded without ownin# a piece of the commodity you trade in. &ommodities, which you have been eatin# or usin# all this years or donnin# it as a fashion accessory or even runnin# you car with, can be now traded on the Indian e(chan#es. It has always been traded in the )lobal e(chan#es, now it is your turn to e(perience the power of commodities. F/0e@; The #lobal forei#n e(chan#e mar et is the bi##est mar et in the world. The nearly U02 = trillion daily turnover e(ceeds the combined turnover of the entire world;s stoc and bond mar ets. There are many reasons for the popularity of forei#n e(chan#e tradin#, but amon# the most important are, the hi#h liNuidity =7 hours a day and the very low dealin# costs associated with tradin#. The mar et is so lar#e that a handful of players can never influence its outcome EAuityL .Nuity is a share in the ownership of a company. It represents a claim on the company;s assets and earnin#s. The terms share, eNuity and stoc mean the same thin# and can be used 'oldin# a company;s stoc means that you are one of the many owners (shareholders) of a company, and, as such, you have a claim (to the e(tent of your holdin#).To everythin# the company owns. +s an owner, you are entitled to your share of the company;s earnin#s as well as any votin# ri#hts attached to the stoc . +nother e(tremely important feature of eNuity is its limited liability, which means that, as a part<owner of the company, you are not personally liable if

the company is not able to pay its debts. In case of other entities such as partnerships, if the partnership #oes ban rupt, the partners are personally

liable towards the creditors3lenders and they may have to sell off their personal assets li e their house, car, furniture, etc., to ma e #ood the loss. In case of holdin# eNuity shares, the ma(imum value you can lose is the value of your investment. .ven if a company of which you are a shareholder #oes ban rupt, you can never lose your personal assets. De0i4,ti4e<L 2erivative products have been around for a lon#, lon# time. In fact, as early as the 6C>8s, dealin#s resemblin# present day derivative mar et transactions were seen in rice mar ets in Osa a, :apan. The first leap towards an or#ani%ed derivatives mar et came in 6D7D, when the &hica#o 4oard of Trade (&4OT), the lar#est derivative e(chan#e in the world, was established. Today, eNuity and commodity derivative mar ets are rapidly #ainin# in si%e in India. In terms of popularity too, these mar ets are catchin# on li e a forest fire. G/+d C/i-<; +n instrument of lon# term investment, )old acts as a hed#e a#ainst inflation besides providin# hi#h liNuidity. !ost Indians share an emotional bond with )old nearly borderin# on spirituality. 1estive occasions ? auspicious days li e + shaya Trithiya, 2ussehra, 2hanteras32iwali are days when customers thron# )old sellin# outlets to have a piece of this precious metal. 4ut in a hi#hly disor#ani%ed )old mar et, the purity aspect and thereby the value for one;s !oney durin# the purchase of )old has

always been a Nuestion mar . 1or the customer, the lac of access to a branded, affordable, reliable )old coin has always been a matter of concern. Reliance aims to brid#e this #ap by #ivin# HH.HHS pure, =7 carat, and 0wiss )old coins throu#h its distribution networ . +vailable in 8.>#, 6#, >#m and D#m denominations, these =7 carat, HH.HHS pure, internationally certified )old coins cater to a lar#e se#ment of the society in both the retail and the

corporate world. +vailable in tamper proof pac a#in#, the overall loo and feel of these coins is far superior ? they possess a #reat finish. These )old coins are Ideal for customers or corporate to be used as a #iftin# idea, for retail3a#ent contests, as employee rewards etc. Retail customers buy these coins $ust for the pleasure of ownin# it or as an investment idea. Ge-e0,+ I-<u0,-.e; It is a system by which the losses suffered by a few are spread over many, e(posed to similar ris s. Insurance is a protection a#ainst financial loss arisin# on the happenin# of an une(pected event. It is a hed#e a#ainst the occurrence of unforeseen incidents. Insurance products help you in not only miti#atin# ris s but also helps you by providin# a financial cushion a#ainst adverse financial burdens suffered. +ccidents... illness... fire... financial securities are the thin#s youId li e to worry about any time. )eneral Insurance provides you the much<needed protection a#ainst such unforeseen events. Unli e "ife Insurance, )eneral Insurance is not meant to offer returns but is a protection a#ainst contin#encies. Under certain +cts of ,arliament, some types of insurance li e !otor Insurance and ,ublic "iability Insurance have been made compulsory.

IPO; Ahen an unlisted company ma es either a fresh issue of securities or an offer for sale of its e(istin# securities or both for the first time to the public. This paves way for listin# and tradin# of the issuer;s securities. Li6e i-<u0,-.e; "ife insurance helps ,rovide financial assurance ? security for your dependents ? loved ones. It is an important part of the financial plannin# bouNuet for all individuals ? families. "ife insurance products

offer comprehensive financial solutions which besides offerin# financial security also provide opportunity for savin#, investment ? ta( plannin#. Mutu,+ Fu-d<; + mutual fund is an entity, which offers a number of investment schemes with different investment ob$ectives. +n investor interested in investin# in these schemes needs to assess which scheme has an investment ob$ective that matches his, to ma e his selection from amon# the available schemes. !utual funds are well<structured and closely<re#ulated entities, which hire investment professionals to invest and mana#e investors; funds. !utual funds are well<structured and closely<re#ulated entities, which hire investment professionals to invest and mana#e investors; funds.!utual funds issue units to each investor based on the amount invested. Units of mutual funds are similar to shares issued by companies. 1or instance, if an investor invests Rs >,888 in a new scheme of a mutual fund, which is

offerin# units at Rs 68 per unit, he will receive >88 units in the scheme (Rs >,888 3 Rs 68). The mutual fund invests the money collected from unit<holders on their behalf. Income earned on these investments is distributed by the mutual fund amon# its investors in proportion to their holdin# in the scheme. 1or instance, ta in# the above e(ample forward, if the scheme issues a total of 6 la h units and earns a total income of Rs 6 la h in a particular period, it would have earned Re 6 per unit issued (Rs 6 la h 3 6 la h units). The investor, who had applied for >88 units, will be entitled to receive Rs >88 (income earned per unit G Re 6 ( >88 units). Pe0</-,+ Fi-,-.e L There are #ood times and bad times durin# every sta#e of our lives, and bein# financially prepared to face all inds of situations ma es the $ourney of life a lot easier and certainly more comfortable. P/0t6/+i/ M,-,5eme-t Se04i.e<; +s you drive towards your ob$ective of creatin# wealth, you need to employ the ri#ht investment vehicles, at the ri#ht time. )iven the unpredictable nature of eNuity mar ets, stayin# on course reNuires e(pert maneuverin#, time and effort. ThatIs where ,ortfolio !ana#ement comes in. It #ives your portfolio the ed#e by s illfully siftin# throu#h available investment opportunities to help you reduce ris and ma(imi%e your returnsJ even as you are left with ample time to focus on more pressin# matters. ,ortfolio mana#ement is all about stren#ths, wea nesses, opportunities and threats in the choice of debt vs. eNuity, domestic vs. international, #rowth vs. safety, and many other tradeoffs encountered in the attempt to ma(imi%e return at a #iven appetite for ris .

MEANING OF DEMAT ACCOUNT

In India, a demat account, the abbreviation for demateriali%ed account, is a type of ban in# account which demateriali%es paper<based physical stoc shares. The demateriali%ed account is used to avoid holdin# physical sharesL the shares are bou#ht and sold throu#h a stoc bro er. This account is popular in India. The 0ecurities and .(chan#e 4oard of India (0.4I) mandates a demat account for share tradin# above >88 shares. +s of +pril =88C, it became mandatory that any person holdin# a demat account should posses a ,ermanent +ccount Number (,+N), and the deadline for submission of ,+N details to the depository lapsed on :anuary =88P.

Re+i,-.e m/-eyB< dem,t ,/.

There are many bro in# houses doin# business in India and they char#e a bro era#e on every transaction made online or offline. (4uyin# and 0ellin# are treated as separate transaction). Reliance !oney;s advanta#e over others is that it;s char#in# the lowest bro era#e in the mar et which is $ust 6 paisa on every e(ecutive trade irrespective of the volume traded. Reliance !oney, the bro era#e and distribution arm of Reliance +2+ )roup, aims to tap investors in the smaller towns and cities throu#h a flat fee structure. The current leaders in the retail bro in# se#ment li e I&I&I 2irect, India Info line and Indiabulls offer a Mpay per use; model where the customer pays a percenta#e of the amount transacted by him. Reliance !oney;s bro era#e rates are Nuite competitive. The new wonder is Reliance !oneyIs pre<paid card for stoc mar et bro era#e. Reliance !oney, the financial services division of +nil 2hirubhai +mbani )roup<promoted Reliance &apital, is brin#in# to the mar et pre<paid cards in denominations of Rs>88, Rs>88, Rs6,9>8 and Rs=,>88 with validity period of one year, two months, si( months and twelve months respectively.

TABLE OF BRO(ERAGE PLAN

-alidity +ccess 1ee (in rs.) >88 >88 69>8 =>88 (which ever is earlier) Time validity Turnover 6 year or = months or C months or 6= months or validity Rs. > lac Rs. 6 cr. Rs. 9 cr. Rs. C cr. Turnover limit Non<delivery 2elivery

Turnover turnover Rs. > lac Rs. H8 lac Rs. =.P cr. Rs. >.7 cr. Rs. 68 lac Rs. 98 lac Rs. C8 lac

These cards would offer bro era#e at one<third of the rate bein# char#ed by institutional and individual bro era#e houses. 0ample this. 1or a pre<paid card worth Rs>88, an investor can trade up to Rs> la h in total in futures and option se#ment or can underta e intra<day trade of similar amount, or can underta e a delivery<based activity of Rs> la h. Aith other Rs>88 worth pre<paid card, an investor can trade up to RsH8 la h in futures and option se#ment or can underta e intra<day trade of similar amount. 4esides, an investor can underta e a delivery<based activity of Rs68 la h. The Rs69>8 worth pre<paid card, total tradin# limit would reach Rs9 crore, of which Rs=.P8 crore is for the 1?O se#ment and balance Rs98 la h for delivery< based activities. 1or Rs=>88 pre<paid card, total tradin# limit is fi(ed at Rs C crore that include 1?O limit of Rs>.78 crore and balance RsC8 la h for delivery<based bro in#.

Reliance !oney consumers can trade in eNuities, commodities and offshore Investments, I,O;s, !utual 1unds, Insurance, !oney transfer and !oney &han#in# < all throu#h sin#le window, both off<line and online.

O05,-iC,ti/- C2,0t

&luster 'ead
&entral !ana#er (2irect) &entral !ana#er (Rural) &entral !ana#er (1ranchisee)

4usiness development .(ecutive

,ersonal 1inancial &onsultant

,ersonal 1inancial &onsultant

On the top there is one &luster head In direct se#ment there are 9 central mana#ers and under those there are 6= business development e(ecutive each. 1or rural se#ment there are = central mana#ers. Under those there are > personal financial consultants each. There are = franchisees as central mana#ers under whom there are > personal financial consultants each.

S'OT ANALYSIS

St0e-5t2< 4rand name "ow pricin# 0ecurity ey New technolo#y of Eios machines O==/0tu-itie< U-t,==ed M,03et C2,-5i-5 Cu<t/me0< Mi-d<et /6

'e,3-e<<e< 2evelopin# product 'i#h attrition rate "ac of e(perienced staff

T20e,t< 4etter products of other companies 0tiff mar et 'i#h attrition rate competition from e(istin# players in the

T0e-d A-,+y<i< B,<e Ye,0 D!!D8!$ E "!!

T0e-d A-,+y<i< /6 Tu0-/4e01

/ear =88=<89 =889<87 =887<8> =88><8C =88C<8P Turnover (Rs. in cr.) >7.H7 7D.67 =P7.PH C7C.HH DP9.>P TrendS 688 DD >88 66PP 6>H8

Showing Trend of turnover

1800 1600 1400 1200 1000 800 600 400 200 0 2002-03 100 2003-04 88 2004-05 2005-06 2006-07 500 1177 Trend% 1590

INTERPRETATION;8 The 0ale of Reliance capital is increased year to year. The percenta#e of sales in =88C<8P is 6>H8S as compared to688S in =88=<89 so it means, the increase in sales is very satisfied and all the production resources are fully utili%ed.

B,<e Ye,0 D!!D8!$ E "!! T0e-d A-,+y<i< /6 Net P0/6it

/ear =88=<89 =889<87 =887<8> =88><8C =88C<8P Net ,rofit (Rs. in cr.) 68=.C9 68>.PH H6.PC >9P.C6 CCD.66 TrendS 688 689 DH >=7 C>8

Showing Trend of net profit

700 650 600 500 400 Trend% 300 200 100 0 2002-03 2003-04 2004-05 2005-06 2006-07 100 103 89 524

INTERPRETATION;8 Net ,rofit of Reliance capital is decreased only in the year =887<8>, but company is earnin# much profit after that in every year due to decrease in the all ind of e(penses.

B,<e Ye,0 D!!D8!$ E "!! T0e-d A-,+y<i< /6 E,0-i-5 Pe0 S2,0e 7EPS9 /ear =88=<89 =889<87 =887<8> =88><8C =88C<8P .arnin# ,er 0hare D.8C D.96 P.=6 =7.6= =P.= TrendS 688 689 DH =HH 99P

Shoiwng Trend of EPS

400 350 300 250 200 150 100 50 0 2002-03 2003-04 2004-05 2005-06 2006-07 100 103 89 Trend% 299 337

INTERPRETATION;8 .arnin# per 0hare of Reliance capital is increasin# every year e(cludin# =887<8>. It has risen to 99PS as compare to =88=<89.0o earnin# per share is increasin#. .arnin# per 0hare shows a trend of this due to increase in profit in last two years. 0o the )oodwill of the company is increasin# year by year.

"NTROD,CT"ON TO "ND"A -,LL.

INDIABULLS
Indiabulls is one of the top Indian business houses with business interests in real estate, infrastructure, financial services, securities, retail, multiple( and power sectors. Indiabulls )roup companies are listed in Indian and overseas financial mar ets. Indiabulls was founded by 0ameer )ehlaut, Ra$iv Rattan and 0aurabh !ittal who are en#ineerin# #raduates from the Indian Institute of Technolo#y in 2elhi. The )roup Indiabulls )roup is one of India;s top 4usiness houses with businesses spread over Real .state, Infrastructure, 1inancial 0ervices, 0ecurities, Retail, !ultiple( and ,ower sectors. The #roup companies are listed on important Indian and Overseas mar ets. Indiabulls has been conferred the status of a *4usiness 0uperbrand5 by The 4rand &ouncil, 0uperbrands India

T2e C/m=,-ie< I-di,bu++< Fi-,-.i,+ Se04i.e< (N0.L Indiabulls 1inancial 0ervices) is an inte#rated financial services powerhouse providin# &onsumer 1inance, 'ousin# 1inance, &ommercial "oans, "ife Insurance, +sset !ana#ement and +dvisory services. Indiabulls

1inancial 0ervices "td is amon#st CD companies constitutin# !0&I < !or#an 0tanley India Inde(. Indiabulls 1inancial is also part of &"0+;s model portfolio of 98 4est &ompanies in +sia. Indiabulls 1inancial 0ervices si#ned a $oint venture a#reement with 0o#ecap, the insurance arm of 0ocietT )enerale (0oc)en) for its upcomin# life insurance venture. Indiabulls 1inancial 0ervices in partnership with !!T& "imited, the lar#est commodity tradin# company in India, is settin# up India;s 7th !ulti< &ommodities .(chan#e.

I-di,bu++< Re,+ E<t,te Limited (N0.L Indiabulls Real .state "imited) is India;s third lar#est property company with development pro$ects spread across residential pro$ects, commercial offices, hotels, malls, and 0pecial .conomic Oones (0.Os) infrastructure development. Indiabulls Real .state partnered with 1arallon &apital !ana#ement ""& of U0+ to brin# the first 12I into real estate. Indiabulls Real .state is transformin# 67 million sNft in 6C cities into premium Nuality, hi#h<end commercial, residential and retail spaces. Indiabulls Real .state has diversified si#nificantly in the followin# business verticals within the real estate spaceL Real .state 2evelopment, ,ro$ect +dvisory ? 1acilities !ana#ementL Residential, &ommercial (Office and

!alls) and 0.O 2evelopment. ,owerL Thermal and 'ydro ,ower )eneration.

I-di,bu++< Se.u0itie< Limited (N0.L Indiabulls 0ecurities "imited) is India;s leadin# capital mar ets company with +ll<India ,resence and an e(tensive client base. Indiabulls 0ecurities possesses state of the art tradin# platform, best bro in# practices and is the pioneer in tradin# product innovations. ,ower Indiabulls, in<house tradin# platform, is one of the fastest and most efficient tradin# platforms in the country. Indiabulls 0ecurities "imited is the first and only bro era#e house to be assi#ned the hi#hest ratin# 4U G 6 by &RI0I".

B0/3e0,5e .2,05e< 0.4I allows bro ers to char#e up to =.>S on every trade transaction. Indiabulls char#es 8.>S (either buy or sell) for delivery trades. + complete trade (buy ? sell) would cost 6S. The intra<day bro era#e is 8.8>S. 4ro era#e costs reduce with further volumes in trade.

+ &omparative +nalysis of Reliance !oney 2emat +3c versus Indiabulls 2emat +3c

PART8B

CHAPTER8I INTRODUCTION OF PROJECT "1" P0/?e.t Tit+e

*+ &omparative +nalysis of Reliance !oney 2emat +3c versus Indiabulls 2emat +3c5
"1D Ob?e.ti4e< /6 t2e Study
6. To now that which company is providin# better facilities. =. To 0tudy the problems that the customers are facin# in their demat a3c;s 9. To chec the satisfaction level of customers of both the companies.

"1$ Need 6/0 Study

Indian industry is passin# throu#h a phase of customers mar et. In service sector, li e financial services, Nuality of customer services holds primary si#nificance, particularly in the conte(t of sustained business #rowth. &ustomer satisfaction is #ainin# importance in leaps and bounds. +nd competition is also increasin# day by day, so it is important to do this study in order to find out that which co. is #ood amon# all.

RE.EARC# MET#ODOLG/

CHAPTER8III RESEARCH METHODOLOGY

Research methodolo#y is the specification of method of acNuirin# the information needed to solve the problem at hand. It is not concerned to decision of the fact, but also buildin# up to data nowled#e and to discover the new facts involved throu#h the process of dynamic chan#es in the society. This chapter describes the scope of research wor , research desi#n, and data collection method, samplin# desi#n, data desi#n, data analysis and finally limitations of the pro$ect1 $1" S./=e /6 t2e Study The 0cope of the study is confined to "udhiana city. The time period of the study is restricted to nearly = months i.e. :une =88P to 2ate of completion of study. The comparison of Reliance !oney;s 2emat a3c with Indiabulls demat a3c on completion is li ely to be #reat help to the company in eepin# their customers more satisfied with their service.

$1D Re<e,0.2 De<i5Research desi#n states the conceptual structure within which research is to be conducted. + research desi#n is the arran#ement of conditions for collections and analysis of data in a manner that aims to combine relevance to the research purpose with economy in procedure. The study is based on e(ploratory research desi#n.

$1$ D,t, C/++e.ti/- Met2/d In this study, primary data and secondary data was collected and used for the research purpose. ,rimary data was collected by survey with the help of

Nuestionnaire. The study was conducted with the help of structured Nuestionnaires containin# close<ended Nuestions. The Nuestionnaire was administrated by the personal interview i.e. Nuestions were as ed from the respondents in a face<to<face meetin#. 0econdary data was collected from boo s, reports and various internet sites. $1# S,m=+i-5 P+,0amplin# is an effective set in the collection of primary data and has #reat results on the Nuality of results. The samplin# plan includes the universe, population, samplin# unit and sample si%e. $1#1D P/=u+,ti/+ll people who are usin# demat a3c in "udhiana. $1#1$ S,m=+i-5 u-it +ny 0in#le person usin# either R. money demat a3c or Indiabulls. $1#1# S,m=+i-5 Te.2-iAue Non ,robability &onvenience 0amplin#. $1#1F S,m=+e SiCe The sample si%e in the present study is CC Respondents.

ANALYSIS AND INTERPRETATI ON

CHAPTERGIV DATA ANALYSIS AND INTERPRETATION

"1 Re<=/-de-t< /6 dem,t ,/.1 NEHH O=ti/-< R.money Indiabulls 4oth Re<=/-<e< i- Pe0.e-t,5e >8 >8 8

showing percentage of users

0%

R. money 50% 50% Indiabulls bot

INTERPRETATION;8 It is clear from above table and #raph that >8S respondents are usin# R.money;s demat a3c. and rest are usin# Indiabulls demat.

D1 Re<=/-<e< 0e5,0di-5 6,.t/0< i-6+ue-.i-5 .u<t/me0B< de.i<i/t/ buy dem,t1 7Y/u .,- ti.3 m/0e t2,- /-e9
NVCC O=ti/-< Openin# char#es 4ro era#e Online speed !aintenance char#es Intra<day limit 4rand name Numbe0 /6 0e<=/-de-t< Re+i,-.e m/-ey I-di,bu++< 68 > 99 6D C 6H 99 6C == 67 =8 =P

Showing responses regarding factors for opening a/c

35 30 25 20 15 10 5 0 33 18 10 5 19 6 33 22 16 14 27 20 Relian$e money India bulls

Responses

'

INTERPRETATION;8 The above table and #raphical presentation shows that most of the customers of R. money are attracted by the maintenance char#es and bro era#e char#e by the co. and customers of Indiabulls are more attracted by the brand name.

ro &e ! ra ai nl #e nt in en e s" an ee $e d $ a In r# tra es -d ay lim % ra it nd na m e

! "e ni n#

ar #e s

Factors

$1 Re<=/-<e< 0e5,0di-5 time t,3e- t/ /=e- , dem,t ,/.

NVCC O=ti/-< 6<> days ><68 days 68<6> days !ore than 6> days Numbe0 /6 0e<=/-de-t< Re+i,-.e I-di,bu++< m/-ey 8 8 D 6D 6H 68 C >

Showing time taken to open a demat a/c

20 18 16 14 12 10 8 6 4 2 0 18 19

Responses

10 8 6 5

Relian$e money Indiabulls

0 5-10 days 10-15 days 'ore t an 15 days

1-5 days

Time peroid

INTERPRETATION;8 The above #raph is representin# that most of the customers says that R. money ta es 68<6> days to open a demat a3c, where as most of the customers of Indiabulls says that it ta es only ><68 days in Indiabulls.

#1 Re<=/-<e< 0e5,0di-5 6,.i+itie< =0/4ided by t2e ./m=,-y1 7Y/u .,- ti.3 m/0e t2,- /-e9
NVCC O=ti/-< Investments tips 0ecurity ey Oero bal. a3c 1ree corporate a3c;s &ommodity tradin# ,repaid bro era#e Numbe0 /6 0e<=/-de-t< Re+i,-.e m/-ey I-di,bu++< 68 =9 99 8 => =8 67 8 6P =6 99 8

Showing responses regarding facilities

35 30 25 20 15 10 5 0
en ts

33 23 10 0 25 20 14 0 17 21

33

Responses

Relian$e money India bulls 0

Re #u la rI

INTERPRETATION; The above #raphical presentation shows that R. money is providin# more facilities to customers.

t i" s )e $u rit y &e y *e ro ,r ba ee l. a+ $o $ r" or at -o e a+ m $s m od ity tra .r e" di n# ai d br o& er a# e

n( es tm

Facilities

F1 Re<=/-<e< ,b/ut =0/b+em< 6,.ed i- dem,t ,/.1

NVCC O=ti/-< /es No Numbe0 /6 0e<=/-<e< Re+i,-.e m/-ey =6 6= I-di,bu++< 66 ==

Showing responses for problem faced

25 21 20 Responses 15 10 5 0 Relian$e money Companies Indiabulls 22

12

11

/es 0o

INTERPRETATION;8 The above table clearly shows that =6 customers of R. money and 66 of Indiabulls have faced problems in their demat a3c.

H1 Re<=/-<e< 0e5,0di-5 =0/b+em< t2,t .u<t/me0 2,< 6,.ed1 7Y/u .,- ti.3 m/0e t2,- /-e9
NVCC Re,</-< 0peed problem 'idden char#es "o#in problems 2elay in order e(ecution "ac of 0ecurity +ny other (please specify) Numbe0 /6 0e<=/-de-t< Re+i,-.e m/-ey I-di,bu++< =7 > > C D 7 68 P 8 = 8 8

Showing responses regarding problems faced

30 25 Responses 20 15 10 5 0 )"eed "roblem 1idden $ ar#es 2o#in "roblems 3elay in order e4e$ution 5 5 6 8 4 0 10 7 2 0 0 6ny ot er 7"lease s"e$i5y8 R. money indiabulls 24

2a$& o5 )e$urity

INTERPRETATION;8 The above table and #raphical presentation shows that most of the customers are facin# speed and lo#in problem in R. money;s demat a3c.

%1 Re<=/-<e< ,b/ut <,ti<6,.ti/- +e4e+ /6 .u<t/me0< /- 4,0i/u< ,tt0ibute<1 7F/0 R1 m/-ey u<e0<9
NV99 F,.t/0< Hi52+y <,ti<6ie d 4ro era#e 0ecurity Online 0peed Investment tips !aintenanc e char#es =C 66 8 8 6H P == 7 6= H 8 8 8 P > 8 8 =9 D 8 8 8 C C 8 S,ti<6ied I-di66e0e-t Di<<,ti<6ie d Hi52+y Di<<,ti<6ied

INTERPRETATION +ccordin# to this scale most of the reliance users are hi#hly satisfied with the bro era#e rates ? maintenance char#es of reliance money and dissatisfied with the online speed of the company.

1 Re<=/-<e< ,b/ut <,ti<6,.ti/- +e4e+ /6 .u<t/me0< /- 4,0i/u< ,tt0ibute<1 7F/0 I-di,bu++<9

NV99 F,.t/0< Hi52+y <,ti<6ie d = 68 6P =6 8 S,ti<6ied I-di66e0e-t Di<<,ti<6ie d 66 6> 66 6= P P > 8 8 7 D = > 8 6D Hi52+y Di<<,ti<6ied > 6 8 8 7

4ro era#e 0ecurity Online 0peed Investment tips !aintenance char#es

INTERPRETATION +ccordin# to this scale customers of the India bulls are hi#hly satisfied with the investment tips provide by the company.

&1 Re<=/-<e< ,b/ut <2i6ti-5 t/ /t2e0 ./m=,-y.

NVCC O=ti/-< /es Reliance India bulls No Numbe0 /6 Re<=/-<e< =7 (total) H 6> 7=

Ea st !00 0 0 "e s t #orth

!$%

Reliance &'% )ndiabulls #o ('%

INTERPRETATION;8 The above #raph is showin# that only =7 customers want to shift in other company. In which H are reliance customers ? 6> are India bulls customers

"!1 Re<=/-<e< 0e5,0di-5 i- >2i.2 ./1 .u<t/me0< >,-t t/ <2i6t1

NVCC
Showing responses regarding shifting to which co*
12 10 Responses 8 6 4 2 0 I-I-I dire$t 0 6n#el bro&in# 13,0 ) are& an 6ny ot er 4 0o. o5 Res"ondents 11 9

Companies

INTERPRETATION; < The above table and #raph is showin# that most of customers want to shift in I&I&I direct.

CONCLUSION

CHAPTER8V RESULTS AND FINDINGS 0tudy shows that most of the people are openin# demat a3c in reliance money because of its bro era#e. R. money is ta in# more time to open a demat a3c in comparison of Indiabulls. R. money is providin# more facilities than Indiabulls. The study shows that C7S (appro() customers of R. money and 7=S (appro() customers of Indiabulls have faced problem in their demat a3c. The study also shows that most of the people are facin# the problem of online speed while usin# R. money demat a3c. The study also shows that most of the respondents are hi#hly satisfied with the bro era#e char#e by the reliance money. &ustomers are very dissatisfied by the online speed of the co. It is also find out that most of the respondents want to shift in I&I&I direct.

CHAPTERGVII SUGGESTIONS AND RECOMMENDATIONS +s the study shows that most of the respondents are facin# the speed problem so company should wor on this because it is the main reason behind dissatisfaction of the customers. Re#ular investment tips should be provided to the customers. &ompany should also improve its order e(ecution speed. +lso there should be no hidden char#es on transactions. 2emat a3c should also be open on proper time. &ompany should also tie up with more ban s, so that it will be easy for the customers to do tradin#. +ccount openin# procedure should also be easy. &ustomer service should also be improved.

BIBLIOGRAPH Y

BIBLIOGRAPHY

'''1RELIANCEADAGROUP1COM '''1RELIANCECAPITAL1CO1IN '''1RELIANCEMOEY1COM '''1INDIABULLS1COM '''1'I(IPEDIA1COM '''1GOOGLE1COM

ANNEXURE

Iue<ti/--,i0e U6. In which company do you have your demat a3cW R. money India bulls both

U=. Ahich factors have influenced your decision to buy the demat a3cW (/ou can tic more than one) F,.t/0< Openin# char#es 4ro era#e Online speed !aintenance char#es Intra<day limit 4rand name R. !oney India bulls

U9. 'ow much time it ta es to open a demat a3cW Time t,3e6<> days ><68 days 68<6> days !ore than 6> days R. money India bulls

U7.2oes your company provides the followin# facilitiesW (/ou can tic more than one)

F,.i+itie< Investments tips 0ecurity ey Oero bal. a3c 1ree corporate a3cs &ommodity tradin# ,repaid bro era#e

R. money

India bulls

U>. 'ave you faced any problem in your demat accountW Re<=/-<e /es No R. money India bulls

UC. If yes, than what ind of problems have you facedW (/ou can tic more than one) P0/b+em< 0peed problem 'idden char#es "o#in problems 2elay in order e(ecution "ac of 0ecurity +ny other (please specify) R. money India bulls

UP. +re you satisfied with the companyW Re<=/-<e /es No R. money India bulls

UD. &hec the level of satisfaction of the customer on followin# attributes. Att0ibute< 4ro era#e 0ecurity Online 0peed Investment tips Others UH. Aould you li e to shift in another companyW /es No 'i#hly satisfied satisfied indifferent dissatisfied 'i#hly dissatisfied

U68. If yes than, in which co. do you want to shiftW +n#el bro in# '21& I&I&I direct 0hare han

+ny other (please specify) XXXXXXXXXXXXX

U66.+ny su##estions re#ardin# the service of reliance moneyW XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX

NameXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX

OccupationXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX +ddressXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX Telephone NoXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX