How Watson Helps Answer Big Questions With Big Data.: Three Billion Gigabytes. Only One-Half of One Percent
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ImblnrHow Watson Helps Answer Big Questions With Big Data.: Three Billion Gigabytes. Only One-Half of One Percent
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ImblnrHow Watson helps answer big questions with Big Data.
Three billion gigabytes. The sheer volume of Big Data generated every day is astonishing. But just as astonishing, only one-half of one percent of this data gets analyzed and put to work.
On a smarter planet, some organizations are mining
Since Jeopardy!, Watson has become 75 percent smaller and 240 percent faster, and it can now operate from a single server.
270 billion customer service inquiries in the U.S. each year require escalation or go unresolved. Timely access to information could solve three out of ve of these open questions. So IBM has released the Watson Engagement Advisor to help companies cut information search time and tailor customer service to individuals. Australias ANZ Banking Group is looking to use Watsons data-informed insights to offer smarter, faster nancial recommendations to its 2 million wealth management clients. When customers ask questions, nancial advisors detailed recommendations will be powered by the insights Watson uncovers from vast stores of data. Thats more than information as a service. Its insight at the point of action. More accurate measures of effectiveness. Business pioneer John Wanamaker is said to have remarked, Half the money I spend on advertising is wasted. The trouble is, I dont know which half. To tackle this quandary, global information and measurement company Nielsen is testing Watsons ability to help advertisers plan and spend more wiselybetter, smarter, fasterby drawing from a variety of information such as media consumption, buying habits and brand preference. The more you know, the more you can ask. Like the human brain, Watson communicates in natural language and learns as it goes. And as it learns, this cognitive computing system, built on commercially available IBM Power Systems, draws insights from Big Data that can become more perceptive and more useful for more people. Every question that Watson helps users answer can lead to new, bigger questions. And thats how, on a smarter planet, answer leads to answer, and progress builds on progress. To learn more, visit us at ibm.com/watson
To learn more about Watson and the future of cognitive systems, download a preview of the book Smart Machines, by IBM Research Director John E. Kelly III and coauthor Steve Hamm, at cup.columbia.edu/ static/cognitive In a recent study, participants who felt 100 percent sure they were making the correct decision were wrong 20 percent of the time.
this deluge of data with new analytical precision, to discover the one insight, the one connection, the one pattern that can help solve a problem, spark a transformative innovationor save a life.
IBM Watson is one example of a new form of
computing: an advanced cognitive system built to analyze and extract knowledge from vast amounts of largely unstructured data with unparalleled speed and results. Since its triumph on Jeopardy! in 2011, Watsons power has been applied to healthcare, nance, education and government. And its users are starting to nd new ways to help their employees, clients, customers and citizens. Better solutions can transform an industry. It could take as much as 160 hours a week to read all the knowledge published in a given medical eld. Thats why healthcare benets provider WellPoint
It runs on 20 watts. Its smaller than a shoebox. Its the most powerful and efficient computer ever devised: the human brain.
and oncologists at Memorial Sloan-Kettering Cancer Center are putting Watson to work amidst an explosion of genetic research.
MSK physicians are training Watson to quickly
synthesize large volumes of medical data to help physicians anywhere make more-informed decisions about patient care. With better access to more information, oncologists may have better insight into care practices implementing specialized, evidence-based treatment. For doctors and researchers, the benets of greater precision are clear; for patients, they may be immeasurable. Delivering insights from the details. Customers expect that they can ask an organization a question and get an answer. But nearly half of the
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IBM, the IBM logo, ibm.com, Lets Build A Smarter Planet, Power Systems, Smarter Planet, the planet icon and WATSON are trademarks of International Business Machines Corp., registered in many jurisdictions worldwide. Jeopardy! Elements TM & 2013 Jeopardy Productions, Inc. All Rights Reserved. A current list of IBM trademarks is available on the Web at www.ibm.com/legal/copytrade.shtml. International Business Machines Corporation 2013.
