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Questionnaire: MANAGEMENT, Conducting A Research, "A Comparative Study On Shopping Malls in

This document is a questionnaire for a survey on shopping malls in Bangalore. It asks respondents for their demographic information like age, income, education level. It then asks questions about which malls they frequently visit, how often they visit, what factors influence their shopping decisions and satisfaction levels. It rates different malls in Bangalore and collects opinions on products, prices, services available at different retail stores. The purpose is to gather data for a study comparing shopping malls in Bangalore.

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Varun Mehrotra
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23 views2 pages

Questionnaire: MANAGEMENT, Conducting A Research, "A Comparative Study On Shopping Malls in

This document is a questionnaire for a survey on shopping malls in Bangalore. It asks respondents for their demographic information like age, income, education level. It then asks questions about which malls they frequently visit, how often they visit, what factors influence their shopping decisions and satisfaction levels. It rates different malls in Bangalore and collects opinions on products, prices, services available at different retail stores. The purpose is to gather data for a study comparing shopping malls in Bangalore.

Uploaded by

Varun Mehrotra
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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QUESTIONNAIRE

Dear respondent, As a part of an academic curriculum, Im students of NIFT (NATIONA INSTITUTE OF FAS!IION TE"!NO O#$%, !&dera'ad, doin( )asters in FASHION MANAGEMENT, conductin( a researc*, +A "omparati,e Stud& on S*oppin( )alls in !&dera'ad- !&dera'ad "entral and "it& "entral./ It is our *eart filled re0uest to please participate in t*is sur,e& and contri'ute to (at*er additional 1no2led(e for our pro3ect/ $our personal information 2ill 'e 1ept *i(*l& confidential and 2e ensure t*is information collection is for academic purpose onl& 4ersonal information- 5 6/ Name7/ AddressDemo(rap*ic Information-5 6/ Educational Qualification 7/ Occupation (2or1in(8stud&in(8An& ot*er specif&% 9/ )arital status (sin(le5S 8 married5)% :/ $our mont*l& income is Rs/ (please tic1 t*e appropriate column% ;elo2 6<,=== 6<,==659=,=== 9=,==65<=,=== <=,==656,==,=== A'o,e 6,==,===

</ $our a(e (roup (please tic1 t*e appropriate column%6>57< 7?5 9= 9659< 9?5:= @indl& ans2er t*e follo2in(- 5 6/ 4lease c*oose at least t2o s*oppin( malls from t*e follo2in( A )4) )all )a(na "it& "entral S*oppers stop !&dera'ad central S*oppers stop

A'o,e :=

7/ B*ic* s*oppin( mall do &ou ,isit fre0uentl& (please tic1 Appropriate column%A )4) mall !&d "entral "it& center An& ot*er name it 9/ !o2 man& times do &ou ,isit t*e mall (t*e store &ou preferred to ,isit%A Rarel& Once in a 2ee1 Occasionall& Once in a mont* Bee1ends T2ice in a mont* :/ $ou li1e to s*op 2it*A Sin(le Famil& Friends Ot*ers (please specif&%

</ B*at is t*e 'asic factor t*at dri,es &ou to t*e storeA 4rice of t*e products ocation of t*e store Discounts C ser,ices 4roducts a,aila'le ?/ $ou ,isit t*e mall forA S*oppin( Spend leisure time

Assess ne2 products D/ $ou li1e to ,isit t*e mall durin(A Normal da&s Festi,al Discounts8sales

An& ot*er (please specif&%

Bee1ends An& ot*er (please specif&%

>/ Rate &our satisfaction le,el for t*e follo2in( (please tic1 appropriate column%5 65eEcellent, 75 ,er& (ood, 95 (ood, :5 a,era(e, <5 poor 6 6 6 6 6 6 6 4roducts 7 4rice 7 Ser,ices 7 9 9 : : : : < < < <

<

ocation of t*e store8accessi'ilit& 7 9 Am'ience of t*e mall/ 7 9

Opinion a'out salesmen 'e*a,iour81no2led(e in t*e mall/ 7 9 : < Opinion a'out a,aila'ilit& of par1in( space in t*e mall/ 7 9 : <

F/ 4lease tic1 2*ere do &ou prefer to s*op for t*e follo2in( cate(oriesA "ate(ories 6/ "lot*in( 7/ Electronics Items 9/ Food :/ )o,ies (4GR% </ Accessories !&d/ "entral "it& "enter

6=/ O,erall rate t*e follo2in( retail store from 6 H < (4lease tic1 Appropriate "olumn% 65eEcellent, 75 ,er& (ood, 95 (ood, :5 a,era(e, <5 poor STORE RATIN# !&d "entral "it& "enter

Inter,ie2 Date- 5 Name of t*e Inter,ie2er-5

Inter,ie2 Time- 5

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