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KSOU Syllabus EMBA IBM

This document provides an overview of the syllabus for an International Business Management course offered in Semester I. The course is divided into 5 blocks (A-E) that cover various topics related to international business including the history and reasons for foreign entry, types of foreign direct investment, environmental factors, international business strategies, international marketing, finance, operations, labor strategies, and multinational companies. Each block contains 5 units that delve deeper into the block's overarching topic. References for further reading are provided at the end.

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286 views

KSOU Syllabus EMBA IBM

This document provides an overview of the syllabus for an International Business Management course offered in Semester I. The course is divided into 5 blocks (A-E) that cover various topics related to international business including the history and reasons for foreign entry, types of foreign direct investment, environmental factors, international business strategies, international marketing, finance, operations, labor strategies, and multinational companies. Each block contains 5 units that delve deeper into the block's overarching topic. References for further reading are provided at the end.

Uploaded by

saudali
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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SYLLABUS INTERNATIONAL BUSINESS MANGEMENT

SEMESTER I

Course EMB 1.1 International Business Management
Block EMB 1.1A Introduction to International Business Management
UNIT 1 - History of International business Reasons for foreign entry patterns of International
business
UNIT 2 - Types of FDI Multinational corporations market imperfection approach
UNIT 3 - Approaches on firm based and location specific advantages
UNIT 4 - Environmental factors Economic, Financial, Political, Legal, Cultural,
UNIT 5 Technology in International Business

Block EMB 1.1B International Business Strategy & Introduction to Product, Price &
Distribution
UNIT 1 - International business strategy- Internationalization Management philosophies
UNIT 2 - Porters model Prahalad and Dozs model
UNIT 3 - International marketing strategy
UNIT 4 - Introduction to Product, Price (INCOTERMS), Distribution
UNIT 5 - Promotion in international context.

Block EMB 1.1C Introduction to International Finance & Technology
UNIT 1 - Technology and MNC Technological Interdependence
UNIT 2 - Strategy and innovation Technology accumulation Home or overseas R& D
UNIT 3 - Organizational issues Technological performance
UNIT 4 - Introduction to International finance Exchange rate, Changes, forecasting
UNIT 5 Risk, International cash management, taxation.

Block EMB 1.1D International Operations Strategy & International Labor Strategy
UNIT 1 - International operations strategy Procurement Subcontracting Plant location
decision plant design and interplant relationships
UNIT 2 - Staffing policies Globalization and HRM
UNIT 3 - International labor strategy
UNIT 4 - New directions in Organizational structures
UNIT 5 - Performance evaluation.

Block EMB 1.1E International Acquisitions & Multinational Companies
UNIT 1 - International acquisitions Cultural, legal, political dimensions
UNIT 2 - conventional perspective of acquisition process alternative perspective
Acquisitions and business strategy
UNIT 3 - Successful integration Problems in acquisition integration Approaches to
integration
UNIT 4 - Future of multinational International Co-operation Determinants of competition
UNIT 5 - International managers for millennium.


References

1. International Business James H Taggart, Michael C McDermott
2. International Business- Alexander Hill
3. International Business Francis Cherunilam

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