Digital Living Network Alliance:

Sharing Digital Content

1
Overview
A wired and wireless interoperable
network where digital content such as
photos, music and videos can be
seamlessly shared through personal
computers (PCs), consumer electronics
(CE) and mobile devices in and beyond the
home.
Our Vision:
Established in June 2003 by 17 companies Our Founding:
A cross-industry organization of leading
consumer electronics, computing industry
and mobile device companies.
Who We Are:
2
Overview
Design guidelines for interoperable
products
Develop liaisons with other industry
standards bodies
Implement compliance testing and
certification programs
Implement a consumer-focused logo
program for certified products
Our
Initiatives:
To enable the cross-industry convergence
by establishing a platform of
interoperability based on open and
established industry standards.
Our Goal:
3
Overview
Total Members: 333*
21 Promoter Members
311 Contributor Members
Rapid Growth
Significant interest in collaborating
interoperability initiatives across all
related industries
Truly Global
23 countries represented
Full member, in-person meetings held
in multiple regions worldwide
Plugfests held worldwide
Effective Digital Networking
Organization
Commitment of global brands
Commitment of high-level executives
* As of September 2006
* As of September 2006
Promoter Members
Promoter Members
Board of Directors
4
DLNA Interest
Has No Boundaries
CE
Components
Mobile
Network
PC
R & D
Semiconductor
Telecommunications
Where Members are
Headquartered
Industries Represented
by Membership
Ot her
2%
EM EA
15%
A P A C
38%
No r t h A mer i c a
45%
5
Home Networked Device
Interoperability Guidelines
Published June 04, 1 year after
org. formed
Collaborative effort of cross-
industry members
Formed from consumer usage
scenarios and open &
established CE, PC and Mobile
industry standards
6
Home Networked Device
Interoperability Guidelines
Wired: 802.3i, 802.3u
Wireless: 802.11a/b/g
IPv4 Protocol Suite
HTTP 1.0/1.1
UPnP Device
Architecture 1.0
UPnP AV 1.0
JPEG, LPCM, MPEG2
Media Formats
Device Discovery,
Control and Media
Management
Media Transport
Network Stack
Network
Connectivity
7
Optional Media Formats Addendum
Video
Audio
Imaging
GIF TIFF PNG
MP3 WMA9 AC-3 AAC
ATRAC3plus
MPEG1 MPEG4 WMV9
Published January 05
Added support for 11 media
formats
Broadened applicability of
Interoperability Guidelines
8
Plugfests: Building Momentum to
Certification
Asia-Pacific
Q4 2006
DLNA Interoperability Guidelines (June 2004 and March 2006)
North America
Q3 2006
DLNA Interoperability Guidelines (June 2004 and March 2006)
Europe
Q2 2006
DLNA Interoperability Guidelines (June 2004 and March 2006)
North America
Q1 2006
DLNA Interoperability Guidelines (June 2004 and March 2006)
North America
Q4 2005
DLNA Interoperability Guidelines (June 2004)
Asia-Pacific
Q3 2005
DLNA Interoperability Guidelines (June 2004)
Asia-Pacific
Q2 2005
DLNA Interoperability Guidelines (June 2004)
Asia-Pacific
Q1 2005
DLNA Interoperability Guidelines (June 2004)
Location 2005-2006 Plugfests
9
Certification & Logo Program
Launched September 05; supported by quarterly
plugfests worldwide
Verifies that products are designed to DLNAs
Interoperability Guidelines and meet DLNAs certification
testing requirements
89 Publicly-named DLNA CERTIFIED devices to date:
2 Network Attached Storage Devices 27 Desktop PCs
3 Digital Media Adapters 15 LCD TVs
7 HDD/DVD Recorders 4 Digital Media Players
23 Laptop PCs 8 Digital Media Servers
10
Updates to the Home Networked
Device Interoperability Guidelines
Published March 06
Continued collaboration between
cross-industry members
Broadens the DLNA Network to
include printer and mobile device
capabilities, giving consumers
more products and features that
they want and expect to use
11
Extended Mobile Support
AVC (MPEG-4) video coding standard
Mandatory media format for video
interoperability
Designed for optimized content storage and
transfer
Offers low bit rate/high quality transport
Bluetooth technology support
Optional wireless transport protocol common in
mobile devices
12
Additional Mechanisms
Real-time Transport Protocol (RTP)
Common transport for streaming audio and
video over the Internet
Simplifies support for Internet streaming content
Quality of Service (QoS)
Improves robustness and reliability of streaming
content delivery
Available across the entire DLNA network
Upload/Download
Content can be uploaded and downloaded
between mobile devices and AV products
13
10 More Device Classes
(MIU) Media Interoperability Unit
(M-NCF) Mobile Network Connectivity Function
(M-DMC) Mobile Digital Media Controller
(M-DMD) Mobile Digital Media Downloader
(M-DMU) Mobile Digital Media Uploader
(M-DMP) Mobile Digital Media Player
(M-DMS) Mobile Digital Media Server
(DMPr) Digital Media Printer
(DMC) Digital Media Controller
(DMR) Digital Media Renderer
In addition to Digital Media Server (DMS) and Digital Media
Player (DMP), the current Guidelines now support:
14
What do the current Guidelines
mean?
Guidelines previously addressed:
Two device classes (DMS and DMP)
The ability to pull image, video or audio
content from a server to a player
For example:
Use a TV remote control to select a video
stored on a DMS and watch it on the TV
Use a stereo remote control to select a song
stored on a PC and play it on the stereo
15
What do the current Guidelines
mean?
Guidelines now address:
12 device classes (printer, mobile DMS, mobile DMP, etc.)
The ability to pull and push image, video or audio content
from a server to a player/renderer
The ability to print
The ability to manage media with a mobile device
For example:
Upload images from a digital camera to a PC or TV for viewing
Use a mobile phone to transfer a song from the PC to the
stereo, and play the song
View a photo from a media server on a TV, and send it to
print on a networked printer
Roadmap
17
Link Protection Guidelines
Released in October 2006
Defines link protection for commercial
content
Preserves rights of copyright owners
and content providers
Lays the necessary groundwork to
introduce commercial content into the
DLNA network
18
Certification & Logo Program
Expansion
Rolls out 1H 2007
Compliance test tools and
interoperability test plans currently in
development
Plugfests continue to aid in program
development
Next Plugfest: Q406 Seoul, Korea
19
Summary
DLNA Interoperability Guidelines have been
updated to:
Bring Printer and Mobile Device capabilities to the DLNA
network
Introduce 10 additional device classes as well as mobile
device support and full-network mechanisms
Upcoming initiatives include:
Certification & Logo Program support for current Guidelines
Content Protection Guidelines to be released in 2006
Membership growth continues
331 members to date; global representation
Momentum for truly digital living continues to build
rapidly through the efforts of DLNA and its
members