Assignment-1 International Business
Assignment-1 International Business
International Business
: 2015201
Cheerag Bajaj
: 2015210
Mukul Pandey
: 2015219
Priyanka Mishra
: 2015229
Sanjukta Roy
: 2015239
Introduction
Germany is the center of Europe, not only geographically, but also in the political and economic
geography. In European countries, its population is the second largest after Russia, with more
than 81 million people, according to The World Factbook. Germany is the largest economy in the
continent and the world's fifth largest after US, China, Japan and UK.
Although there has been German influence on the border countries - Austria, Belgium, Czech
Republic, Denmark, France, Luxembourg, the Netherlands, Switzerland and Poland but all
these cultures, to varying degrees, have a hand in shaping the current Germany as well.
91.5% of the population of Germany is Germans, with Turkish being the second largest ethnic
group at 2.4 percent. According to the World factbook, the remaining 6.1% consists mainly
Greek, Russian, Italian, Polish, Serbian - Croatian and Spanish descents.
Values
Germany places a high priority on the structure, privacy and timeliness. The German people
prefer to embrace the values like thrift, hard work and diligence and there is great emphasis on
the need to ensure that "the trains run on time."
According to trade 2.0 Passport, a guide to etiquette online business from the University of
Salford in Manchester, England, " Germans are most comfortable when they can organize and
compartmentalize their world into controllable units. Time, therefore, is managed carefully, and
calendars, schedules and agendas must be respected."
Germany is full of stoic people who strive for perfection and precision in all aspects of their
lives. They do not admit mistakes, even joking, and rarely share the praise. At first their attitude
may seem unfriendly, but there is a strong sense of community and social humanitarism and the
desire to belong.
Languages
According to Angelo State University Center for International Studies, not surprisingly, the
country's official language is German. More than 95 percent of the population speak German as
their first language. Other languages used are Serbian in East Germany; North and west Frisian,
spoken around the river Rhine; and Danish being spoken mainly in areas along the Danish
border. Romani, which is a native language, Turkish and Kurdish are also spoken.
Religion
Christianity is the dominant religion, with 65 to 70 percent of the population identify themselves
as Christians. This number includes 24 million Catholics, according to CBS News. Muslims
make up to 3.7 percent of the population, according to Angelo State University, while 28.3
percent are not affiliated or have a different religion from Christianity or Islam.
Beer is the most popular alcoholic beverage, and the country is known as the birthplace of a
number of beer varieties, including Pilsner, Weizenbier (wheat beer) and Alt. These beers were
crafted according to Reinheitsgebot, or the "Purity Law," a 16th-century Bavarian law that
decreed that beer could only be brewed from barley, hops and water, according to NPR. Brewers
used the yeast available in the air. Brandy and schnapps are also favorite German alcoholic
beverages.
The Arts
Culture doesn't just refer to how people interact and look. Germans have made tremendous
contributions to classical music, and the traditions of famous German or Austrian composers
such as Johann Sebastian Bach, Wolfgang Amadeus Mozart, Ludwig von Beethoven, Johannes
Brahms, Richard Wagner and Gustav Mahler live on today.
With their penchant for precision and engineering, it is not surprising that Germans have a strong
tradition of printmaking by woodcut and engraving. There is also a strong representation of all
phases of architecture including Romanesque, Gothic, Classicist, Baroque, Rococo and
Renaissance represented in cathedrals, castles and public buildings. One well-known example
of classic German art is the Brandenburg Gate, a former city gate that is now used to symbolize
Berlin's unity.
Business Culture
The desire for orderliness spills over into the business life of Germans. Surprises and humor are
not welcomed. Everything is carefully planned out and decided upon, with changes rarely
occurring after an agreement is made. There is a high regard for engineers in German, as
evidenced by the countrys success in the automotive industry. Because of this high level of
respect for hands-on expertise, companies tend to be headed by technical experts rather than
lawyers or those with a financial background.
Workers at all levels are judged heavily on their competence and diligence, rather than
interpersonal skills. Communication with co-workers as well as outsiders tends to be direct and
not always diplomatic.