What Ever Happened To Policy Implementation An Alternative Approach
What Ever Happened To Policy Implementation An Alternative Approach
ABSTRACT
One of the earliest topics addressed by policy analysts was
public policy implementation. Starting with the seminal work of
Jeffrey Pressman and Aaron Wildavsky, policy implementation has
burgeonedfroma largely overlooked interest to perhaps the policy
analysis growth industry over the last thirty years. However, even
though an enormous set of books and articles deals with implementation, it has been described by some as leading to an intellectual
dead end because of its problematic relationship to a generalized
theory of policy implementation. In this article we examine three
generations of policy implementation theory research, emphasizing
its basic reliance on a command (i.e., top-down) orientation, and
we argue that an alternativeframework,one stressing a more
democratic (i.e., bottom-up) approach, would be a morefruitfulline
of inquiry.
J-PART 12(2002):4:467-492
The first generation of implementation studies usually consisted of case study analyses that considered the immense vale of
troubles that lay between the definition of a policy and its execution. These observations of New Towns, In-Town, the twin travails
of the Economic Development Administration (EDA) and the city
of Oakland, and the deinstitutionalization of mental health facilities
in California did much more than examine their respective implementation case studies; in many ways, they forcefully brought the
complexities of policy implementation front and center for public
administrators and policy analysts. In many instances, policy
implementation was seen as two (and often more) parties acting in
opposition to one another, not so much because one was correct but
because both thought they were doing the right thing (e.g., Allison
1971). Barbara Ferman (1990, 39-40) put this situation in a
Madisonian perspective, viewing implementation "as another check
in the American system of government. Like the entire system . . . ,
it can be a source of delay and diversion of objectives, but it can
also protect against the concentration and abuse of power." The end
product of the first generation was a cornucopia of fascinating idiographic case studies, each with its own prescribed lessons, but little
in terms of a generic implementation theory.
The second generation was much more sophisticated and
consciously theoretic, as authors such as Daniel Mazmanian and
Paul Sabatier (1983), Robert Nakamura and Frank Smallwood
was stymied by the perception that it was either too difficult to study
(administrators characteristically acted under their own authority, at
times not even informing the policy maker) or, conversely, too
simple (under the assumption that administrators automatically
carried out whatever policies they were charged with). Harvard
researchers, wondering about the difficulties (well, failures) of
President Johnson's War on Poverty, hit upon the realization of a
shortcoming in policy implementation; they concluded that, for
some, "One clear source of failure emerged: political and bureaucratic aspects of the implementation process were . . . left outside
both the considerations of participants of government and the
calculations of formal policy analysts. . . . " (quoted in Brewer and
P. deLeon 1983, 249). Erwin Hargrove (1975) recognized a similar
problem and, in a defining metaphor, referred to implementation
studies as the missing link, that is, the elusive policy catalyst that
somehow transformed good intentions into good policy. Jeffrey
Pressman and Aaron Wildavsky largely defined the field of policy
implementation in their Implementation (1973 edit.) volume, with
others (e.g., Martha Derthick [1972] and Eugene Bardach [1977]),
comprising what was later to be called the first generation of
implementation studies.
At the same time as the top downers were making their case,
an alternative second generation approach was forwarding what it
claimed was a bottom-up orientation. Scholars like Michael Lipsky
(1971 and 1980) and Benny Hjern (1982; Hjern and Hull 1983)
proposed that street level bureaucrats were the key to successful
implementation and that the top downers ignored them at their peril.
From their vantage point, implementation occurred only when those
who were primarily affected were actively involved in the planning
and execution of these programs. Bottom-up proponents argued that
they were better able to capture the full range of implementation's
intricacies. In consequence, they began to argue that implementation needed to be part and parcel of the policy formulation calculations. In this sense, they were in agreement with Brinton Milward
(1980, 247) when he argued, "If policy researchers wish to improve
the prospects for policy success, they would do well to focus their
research on the relationship between agenda-setting and implementation."
Laurence O'Toole (2000) recently has written on implementation at some length in this journal, again effectively countering (or
at least seriously questioning) the intellectual poverty of the field,
but even he (whom we might admiringly cast in the role of an
avatar of implementation theory) admits that an implementation
"consensus is not close at hand, and there has been relatively little
emphasis on parsimonious explanation" (O'Toole 2000, 267). With
Lester and Goggin (1998), O'Toole (p 284) argues that a great deal
of scholarly work has been "sorta" done on policy implementation"sorta" in that its linkages are not always obvious, its promise
not always lambent, nor the necessary applications articulatedbut,
nevertheless, he concludes, the study of "implementation . . . is
alive and lively." Still, one is forced to question the proposed target,
for as Lester and Goggin (p. 6) concluded (largely singularly, we
might add, if we read the Policy Currents papers accurately): "By
incorporating the insights of communications theory, regime theory,
rational choice theory (especially game theory), and contingency
theories, a 'meta-theory' may perhaps be developed."
'The discussion continued in Policy Currents, the newsletter of the APSA Public
Policy Section, which published Lester
and Goggin's paper and subsequently
printed six additional papers commenting
on it (Winter 1999; P. deLeon 1999b;
Schneider 1999; Meier 1999; Kettunen
2000; and Potoski 2001).
Implementation is the carrying out of a basic policy decision, usually incorporated in a statute but which can also take the form of important executive orders
or court decisions. Ideally, that decision identifies the problem(s) to be
addressed, stipulates the objectivc(s) to be pursued, and, in a variety of ways,
"structures" the implementation process. The process normally runs through a
number of stages beginning with passage of the basic statute, followed by the
policy outputs (decisions) of the implementing agencies, the compliance of
A more satisfying definition would work to simplify the underlying concepts of implementation. Take, for instance, Ferman's
(1990) definition of implementation as what happens between
policy expectations and (perceived) policy results. O'Toole (2000,
266) takes a similar tack when he writes that "[p]olicy implementation is what develops between the establishment of an apparent
intention on the part of government to do something, or to stop
doing something, and the ultimate impact in the world of action."
Schneider and Ingram (1993) talk about affecting changes in
behavioral patterns (i.e., getting constituents to cease doing one
activity [say, speeding] in place of another). The problem here, of
course, is the issue of expectations and their subsequent evaluation
(andreformulation).As many implementation scholars (e.g., Ingram
1990; Rein and Rabinovitz 1975; Matland 1995) indicate, legislative decision makers are notably reluctant to provide exact maps
that outline their expectations of policy results. The courts are
similarly reluctant in this regard, and all of this might easily be
rendered moot when programs change midstream to consider new
contextual factors. Indeed, excessive precision in defining goals
may be counterproductive and deprive implementors of a valued
flexibility.5 This stream of thought runs directly counter to that of
others (e.g., Goggin et al. 1990) who suggest that the clearer the
initial policy directive, the clearer the policy mandate and the more
valuable the direction that is provided for the implementors to
follow. This discussion does not even begin to take into account the
expectations of the intended clientele, assuming they are of one
mind or even that they can be identified.
The pivotal assumption in implementation is that policy
makers can be of one mind when it comes to operationalizing a
policy, for, at base, when multiple players are involved (and they
almost always aresee Hall and O'Toole [2000]), implementation
474/J-PART, October 2002
Likewise, Stephen Bailey and Edith Mosher (1968), in their benchmark study of the Elementary and Secondary Education Act, proposed that the central culprit is the sheer complexity of administrative responsibility (cf, Pressman and Wildavsky 1984). In light of
these difficulties, perhaps implementation failures are really just
overt failures of optimistic expectations. Lin (1996, 4) supports this
A16IJ-PART, October 2002
. .
. . . .
bureaucrats. We need only to remember the administrative headaches described with great humor by Tom Wolfe (1970) in "maumauing the flak catchers" to understanding the fragile nature of the
relationship between citizens and the street-level bureaucrats.
Heather Hill (2000) reminds us that a major requirement of any
police department is to gain and retain their particular public's
confidence. Indeed, Lin (2000) makes the case that even though
they are incarcerated, inmates still have a powerful voice in the
governing of a prison.8 So to say (as Matland does) that street-level
bureaucrats are less responsive to local conditions and attitudes
than are elected representatives is to misread seriously their professional responsibilities. Similarly, Matland cannot imply that streetlevel bureaucrats are further removed from their clientele than are
administrators who are cloistered in state legislatures or federal
bureaucracies. Berry, Portney, and Thompson's (1993) thorough
study of urban democracies in mid-sized American cities dispels
that contention. This is not to declare that bottom up wins the
normative democratic derby, just that the bottom uppers appear to
be more in tune with a participatory democratic approach (cf.,
Barber 1984).
Foreshadowing Matland's line of argument (that top-down implementation is more democratic than bottom-up), Redford ends his
book with a peroration on the prerequisites of "workable democracy" (1969, 196-204). He begins by insisting that elites (elected
officials or administrators) must be "supersensitive" (p. 202) to the
needs of all people. But then he emphasizes that his model of overhead or indirect democracy is not sufficient to produce a workable
system. It is also necessary, he writes, that "all must be able to participate meaningfully in politics" (p. 201). Nor is it sufficient that
hindrances to participationbarriers to free speech, peaceable
assembly, and so onbe removed; there is also a need for positive
measures to ensure that individuals have education, economic
benefit, and status such that they feel empowered to assert their
claims upon the political-administrative system.
'"Among those who have drawn a distincHabermas's systematically distorted communication represents
tion between direct and indirect democ- the age-old conflict between the government (with its representative
racy are Barber (1984); Morone (1990):
J i_
* *
j *
J *
andP deLeond997/
ants."
In this view, civil servants are sworn to uphold the same constitution as are
other officers of government, and they may in fact be competent to define the
public interest on their own authority. Administrators may be as close to
citizens as elected representatives. In fact, legislators may be far removed and
preoccupied with the legislative processes or captured by special interests.
perhaps in its present form, then surely in its promise. Whether this
particular avenue has been examined is open to legitimate question.
O'Toole (2000,283) has observed that top-down and bottom-up
"investigations" are predicated on "quite different notions of
democracy." He goes on to assert, however, that "[searching for an
implementation approach built around a normative theory of discursive democracy would generate a fascinating scholarly agenda, but
it is not the case that an interest in democratic theory has simply
been ignored until now." O'Toole does not offer supporting illustrations, although few implementation scholars are as thoroughly
immersed in the literature as he is.
Ruckleshaus hoped that if he took the options to the people, providing not only
information but also opportunities to discuss the options among themselves,
one would come to be seen as more acceptable. Or perhaps an even better
policy would emerge from the discussion. To some extent, that is just what
happened.
In short, once a decision had been agreed upon, implementation became more a tactic than a strategy. While tactics can turn out
to be problematic, achieving a consensus after the major disputes
have been argued and resolved (nominally in the formulation stage)
reduces the matter of implementation tactics to a second-order
consideration.
As we have suggested, the application of democratic principles
to implementation theory requires a sound understanding of the
contingencies that govern a choice of strategy. Citizen involvement
in the processes of government (including electoral politics, policy
4&4/J-PART, October 2002
High
Low
Administrative
Implementation
Political
Implementation
High
Experimental
Implementation
Symbolic
Implementation
As we noted earlier, there is a workaday world full of procedural or administrative policies and decisions whose implementations are basically designed and concluded without a hitch. The
measures of ambiguity and conflict are both minimal. In short, these
are, as Matland indicates, administrative implementations, and
while they are important in the daily functions of government they
are not contentious. Implementations in this cell are basic exercises
in traditional public administrative practices, largely due to the low
levels of conflict and ambiguity.
In the low ambiguity/high conflict cellwhat Matland terms
political implementationthere could be disagreement on the goals
of the policy. Alternatively, if the players agree as to what ends to
advance (say, public education), there could be great uncertainty
(leading to conflict) as the best way to achieve those goals (busing,
vouchers, charter schools, home schooling, privatization, etc.). In
Matland's words (1995, 163; emphasis in original): "The central
principle in political implementation is that implementation outcomes are decided by power." In such an arena, implementation is
perilous unless and until a compromise can somehow be forged.
A democratic orientation would want to avoid simple coercion
whenever possible. In this cell, the most effective means to this end
would be to negate or overcome what we earlier described as
"systematically distorted communications," in which group dominance is achieved (e.g., through a monopoly on technical information or authority). And this is best accomplished in a discursive
4&5/J-PART, October 2002
AMBIGUITY
In the high ambiguity/low conflict cell (experimental implementation), "outcomes will depend largely on which actors are
active and most involved. The central principle driving this type of
implementation is that contextual conditions dominate the process"
(Matland 1995, 165-66; emphasis in original). The Clean Air Act of
1970 is a good example. There is general uncertainty (for instance,
in goals, technology, and tactics), but the participants seem to agree
among themselves as to the value of the policy. While this cell
generally (sooner or later) reaches an implementation solution, part
of the solution is a recognition that this cell represents an experimental implementation, with ongoing corrections realized from
formative evaluations. In short, while the outcomes might be mixed,
a consensus that activity is considered to be experimental permits
time and (what Sabatier [1993] calls) policy learning. Matland
(1995, 167) suggests that "[t]he bottom-up description of the policy
implementation process is superior to the top-down in describing
conditions in this category.... The top-down models emphasize
command, control, and uniformity and fail to take into account the
diversity inherent in much implementation that occurs." It would
thus seem as if a democratic approachin which these issues over
ambiguity could be hashed-out prior to adoptionwould be the
most appropriate strategy for policies that fall into this cell.
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