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Arvind Lifestyle Brands Limited

Arvind Lifestyle Brands Limited is a subsidiary of Arvind Ltd, India's largest integrated textile company. Arvind produces denim fabrics and is one of the largest denim producers in the world, exporting to 70 countries. It has licensing relationships with many international brands and owns 12 of its own brands. Arvind sells products through over 1000 exclusive brand stores and 1200 counters across India. The company produces a wide range of fabrics like denim, shirting, khaki, and knits. It also has large ready-to-wear manufacturing facilities for jeans, shirts, and knits serving major international brands.
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0% found this document useful (1 vote)
351 views3 pages

Arvind Lifestyle Brands Limited

Arvind Lifestyle Brands Limited is a subsidiary of Arvind Ltd, India's largest integrated textile company. Arvind produces denim fabrics and is one of the largest denim producers in the world, exporting to 70 countries. It has licensing relationships with many international brands and owns 12 of its own brands. Arvind sells products through over 1000 exclusive brand stores and 1200 counters across India. The company produces a wide range of fabrics like denim, shirting, khaki, and knits. It also has large ready-to-wear manufacturing facilities for jeans, shirts, and knits serving major international brands.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Arvind Lifestyle Brands Limited is a subsidiary of Arvind Ltd which is Indias largest integrated textile

player and is one of the oldest and most respected groups in the Textile Business in India. Arvind is also
one of the largest producers of denim fabrics and is supplier to a large number of fashion brands in the
world. Arvind has been a pioneer in bringing international brands to India and first brought ARROW to
India in the year 1993. Arvind has licensing relationships with many international brands including GAP,
TCP, Gant, Nautica, Aeropostale, Arrow, Izod, US Polo Association, Sephora, Elle, Ed Hardy, Hanes,
Cherokee and Geoffrey Beene. Arvind also has a portfolio of 12 of its own brands. Arvind has recently
launched stores of marquee retailers Gap and The Childrens Place. Arvind has a JV with PVH Corp. for
the Tommy Hilfiger and Calvin Klein businesses in India. It also runs the value retail chain, Megamart.
The company sells through more than 1000 exclusive brand stores and 1200 counters across India.

Life

Style

Fabrics

Denim
There are many delightful features of Arvind denim: An annual capacity of 110 million meters; the
position of 3rd largest producer of denim in the world; and an export network of 70 countries
worldwide. Prominent products in this category include ring denim, indigo voiles, organic denim, bistretch denim and fair trade certified denim. This is apart from regular light, medium and heavy weight
denims. They come in various shades of indigo, sulphur, yarn-dyeds, in 100% cotton and various
blends.
Shirtings
Arvind Shirting fabric has many aces up it's sleeve. It is one of the most well-known products of Arvind
Group, selling at a premium in the international market. It has an astonishing annual capacity of 34
million meters. Prominent products within this category include fabrics with non-iron properties,
mechanical finishes, printed fabrics apart from the cotton and cotton blends in Linen, Lycra, Polyester,
Modal,

Silk

etc.

with

varieties

in

yarn

dyeds

and

solids.

Khaki
The many virtues of Arvind Khaki merit your undivided attention: An annual capacity of 21 million
meters which facilitates the launch of two new collections annually; and the distinction of being the
only khakis division in South East Asia to do so. The division provides the finest fabrics in the variants
of 100% Cotton, Cotton Rich Polyester Blend, Cotton Lycra, Cotton Tencel, Cotton Linen, etc to name a
few. The division has an integrated plant with weaving and processing facilities. The most prominent
products in this range include Chinos, Canvas, Ribstop, HBT, Tussore, Cavalry, Structures and Dobbies.
It's easy to see why the most discerning customers flock here: The exalted list includes GAP, J Crew,
Polo Ralph Lauren, Abercrombie & Fitch, Banana Republic, Ann Taylor, Liz Clairborne,(US), Marks and
Spencer, Pull & Bear, Benetton, Grotto Gas, Diesel, Debenhams, (UK), Madura Garments, and Color
Plus

(India).

Knits
Arvind's knits department has an annual knitting capacity of 10,000 tons. Apart from the basic knitting

capabilities (jersey, pique, rib, and interlock), Arvind has mastered specialty knitting techniques such
as yarn-dyed autostripers, jacquards, and stretch fabric. The knits vertical has a fabric dyeing capacity
of 6500 tons per annum and yarn dyeing capacity of 3500 tons per annum. It has the ability to process
both tubular and open-width fabric and offer specialty finishes like mercerization, singing and various
forms of brushing and peaching. The department also boasts of a state-of- the art print shop equipped
with fully automatic placement printing capabilities.
Voiles
Arvind is the uncontested market-leader in the manufacture of voiles, with a production capacity of 33
million meters per annum. Arvind's voiles are primarily used as blouse material and are sold in the
domestic market through an impressive network of 150 dealers, reaching over 5000 retail outlets
throughout India. High quality Swiss voiles are exported to Switzerland, Sri Lanka and countries in the
Middle East.

Lifestyle Apparel
Ready to Wear.
Ready to Get Noticed.
The manufacture of ready-made garments has emerged as a key business area for Arvind, enabling us
to become a one-stop shop for leading apparel brands across the globe. Arvind garments receive
design inputs from Studio Arvind, which has highly creative designers from the world over, hard at
work at the drawing board. It's no wonder that Arvind has effectively captured the imagination and
fancy of diverse and discerning customers; becoming the preferred wear - be it in boardroom dressing
or campus classics or just plain affordable fashion. Arvind has successfully enhanced lifestyles across
profiles - the conformist, the modernist and the rebel are each happy to be Arvind customers.
Jeans
Arvind boasts of the largest ready-made Jeans facility in India with an annual capacity of 9 million
pieces. Our key customers include GAP, VF Corporation, Ben Sherman, ESPRIT, FCUK, Guess among
many others. The facility is equipped with a state of the art laundry, which offers specialty washes in
addition to the basic stone, enzyme and bleach washes. We are capable of specialty finishes like hand
sanding, sand blasting, whiskers with laser and hand; garment tinting, spraying, brushing, grinding,
and permanent creasing and coating. Key automations like the cylindrical feed of the arm, loop attach
machine, pocket attach machines etc. ensure the highest efficiency. The product mix includes
innovative products like recycled jeans, organic and fair trade jeans, and various performance finishes.
Shirts
Arvind's ready-made shirt capacity stands at 4 million pieces per annum and is set to grow. With the
support of Studio Arvind, the facility produces shirts of the highest quality for brands such as ESPRIT,
Mexx, Next, and FCUK among others. The factories are designed for the most efficient material flow
and host key automations like auto-welt pocket machines, pneumatic bottom hem machines, and
various special attachments. The facility is equipped with a laundry designed to offer all kinds of wet
and dry washes and performance finishes.
Knits
Servicing customers that include Marks and Spencer, Reebok, Adidas, Hanes Brands and FCUK among
others, the ultra-modern knits garments facility has a production capacity of 9 million pieces per
annum. The facility, designed on the principle of straight line material flow, boasts of a multi-skilled
work force and key automations such as the unit production system to ensure the highest productivity.
The product portfolio includes men's and women's tee shirts, men's and women's polo shirts, golf
polos, full placket shirts, and training wear. The unit is capable of producing innovative products like

climate control apparels, variety of printed apparel, fair trade and organic apparel and a variety of
performance finishes. Arvind's ready-made garment portfolio of Jeans, Shirts and Knits is ready to
grow, and will soon include Khakis as well.

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