J&J Trophy has two branches that sell trophies, plaques, and provide engraving services. The Marysville branch also acts as the warehouse. Management is considering offering custom design services at the Urbana branch to see if it would be profitable, as the Marysville branch recently hired Steve Foster to perform custom design work 20 hours a week. Management needs to consider costs like labor and determine profitability criteria like revenue and costs.
J&J Trophy has two branches that sell trophies, plaques, and provide engraving services. The Marysville branch also acts as the warehouse. Management is considering offering custom design services at the Urbana branch to see if it would be profitable, as the Marysville branch recently hired Steve Foster to perform custom design work 20 hours a week. Management needs to consider costs like labor and determine profitability criteria like revenue and costs.
Merchandising Business: Trophies and Engraving J&J Trophy has branches in Marysville and Urbana. The Marysville store is the warehouse for the two branches. J&J Trophy sells trophies, plaques, and other types of awards. It also provides commercial and industrial engraving. J&J Trophy uses a centralized accounting system. Recently the Marysville store hired Steve Foster to design custom products for local businesses. Steve works approximately 20 hours a week. Management is considering offering custom design services at the Urbana branch to determine their profitability. Thinking Critically: 1. What costs should management consider in evaluating the profitability of this service? 2. What criteria should management use to evaluate profitability