Post-Graduate Diploma in Management

Full Time
2015-17 Batch

Course Title - International Business and Indias Global Integration

Area: Economic Environment and Policy

Term VI
3 Credits

Course Owner
Prof. Kasturi Das

Course Faculty
Prof. Kasturi Das
Prof. Amrita Ghosh Dastidar
Prof. Ratna Vadra
Prof. Soma Arora
Prof. Neelam Tandon (VF)

Course Description:
No word perhaps has evoked as much passion and controversy at the same time as the word
globalization, which carries an array of meanings among different people and disciplines. It is a
historical process that has connected the world and influenced it, for better or worse, in every
aspect of life. The new era of globalization stands for "the inexorable integration of markets,
nation-states and technologies to a degree never witnessed before--in a way that is enabling
individuals, corporations and nation-states to reach around the world faster, deeper and cheaper
than ever before". The opportunities for international business that are being unfolded in this era
are as pervasive as the challenges confronting the firms in the global village. The global financial
crisis of 2008 has brought to the fore certain fundamental questions about markets and
globalization. How integrated should economies really be? How much regulation is right? What
would be the appropriate role of the institutions of global economic governance in these turbulent
times? So on and so forth. As far as India is concerned, after decades of planning, state control
and insulation, the country is gradually coming of age in its integration with the global economy.
The countrys rising economy and burgeoning middle class have earned India a place alongside
China as one of the worlds two indispensible emerging markets. Indias tech-savvy
entrepreneurs and rapidly globalizing firms are making their foray all across the world. The past
several years are witness to an increasing number of Indian managers joining the C-suite of some
of the worlds leading multinationals. Yet there are several challenges that are holding back the
country, its people, firms, as well as its brands from realizing their true potential in the global
arena.
Conceived against the aforesaid backdrop, the course International Business and Indias Global
Integration is aimed at providing a holistic understanding of the key opportunities and
challenges confronting international business and its managers in a globalized world, of which
todays India is an integral part. With its global breadth and India depth, the course will help
the students take a holistic approach in designing effective international business strategies.
The objectives of the course are:

to develop the ability to analyze the global business environment in an integrated manner;
to develop an understanding of the roles the institutions play in creating or changing such
environment;
to develop knowledge of operational tools and options, methods and strategies used and
practiced in international business;
to develop an understanding of the linkages of the Indian economy with the rest of the
world, and the advantages and disadvantages thereof;
to build the skill in students to use such knowledge and understanding in strategizing
international expansion.

Desired Learning Outcomes:

After the completion of this course, students will demonstrate:

1. an understanding of the global business environment, as also the linkages of the Indian
economy with the rest of the world.
2. the capacity to analyze the trends in the global business environment.
3. an understanding of the global regulatory framework of international trade and investment.
4. the ability to use tools and options, methods and strategies in leading firms to global
competitive advantage.
5. an understanding of issues involved in business in a cross-cultural set up.
6. an understanding of business skills required to succeed in international business.
7. the ability to critically analyze situation to suggest innovative future growth opportunities in
the context of international business (Sub-goal 3.1).
Pedagogy:
There will be a strong emphasis on dialogue and student participation and therefore the pedagogy
is designed with a mix of experience sharing, real life case discussions, assignments and
industry/research based projects, besides lectures in the class. The course is focused on strategic
issues with cases as the primary vehicle for learning. Cases will provide ample opportunity to
reinforce the theoretical learning.
Course Requirements:
1. Since much of the learning in this course is expected to be achieved through class discussion
and interaction, it is important that the students are prepared to present and defend their ideas
in the class. This not only requires studying the assigned material but also reflecting on them
before coming to the class.
2. Class participation will be based on the value a student adds to the class through his/her
questions, comments and reflections. It is the quality of participation that matters, not the
frequency.
3. The class will be divided into several groups (by the APO) for the group projects (as well as
for any other group-level assignments). Each group will take up a project (live/desk) related
to international business as assigned by the faculty. This assignment will involve submission
of a project report as well as its presentation by each group. Evaluation of group projects will
be based both on individual and group-level performance.
4. As this course dwells on the contemporary global and Indian economic issues, reading
financial dailies is an essential requirement of this course.
Evaluation:
Components of Evaluation
End-term examination
AACSB/AOL Evaluation
Internal Assessment (Class participation/Case
Presentation/Group Projects/Quiz/Assignments)

Weightage of Marks
(in percentage)

Component for AACSB

AOL (Sub-goal 3.1)

40
10

50

Recommended Text Book:

Daniels, John D., Lee H. Radebaugh, et al., International Business: Environment and Operations,
15th Edition, Pearson Education.
Select References:
1. Hill, Charles W. L. and Arun K. Jain, International Business: Competing in the Global
Market Place, Sixth Edition, McGraw Hill Education, 2009.
2. Peng, Mike. W. and Deepak. K. Srivastava, Global Business, Cengage Learning, 2011.
3. World Trade Report.
4. World Investment Report.
5. Economic Times and/or other financial dailies.
HBS Cases:
1.
2.
3.
4.

Stalemate at the WTO

Levendary Caf
Amore Pacific
Bharti Airtel in Africa

Other References:
Will be provided in due course.

Course Outline: Modules/Sessions/BasicReadings:

Duration of a Session: 75 Minutes
PART 1: THE BACKDROP OF INTERNATIONAL BUSINESS
Session 1: Introduction - understanding international business
15 minutes
Introduction and outline of
the Course.

30 minutes
Globalization: Dimensions
drivers. Pros and Cons

Basic Reading: Daniels, Radebaugh, et al., Chapter 1.

and

key

30 minutes
Why do companies engage in
international business? Conducting
international business in a globalized
world

Session 2: The present world trade and investment scenario and Global Value Chains
15 minutes
Introducing major trends in
the contemporary global
economy

50 minutes
Overview of the global trade and
investment scenario. Global value
chains. Emerging economies in the
global trade and investment landscape

10 minutes
Concluding the session

Basic Readings: World Trade Report; World Investment Report.

Session 3: Multinationals as facilitators for global integration
15 minutes
What are MNCs? Power of
MNCs

50 minutes
MNCs as facilitators of global integration

10 minutes
Concluding the session

Basic Reading: Daniels, Radebaugh, et al., Chapter 1.

PART 2: STRATEGIC ISSUES IN INTERNATIONAL BUSINESS
Session 4: Country analysis and risk assessment: methods and tools
20 minutes
What factors to consider
while comparing countries
to enter?

45 minutes
Country evaluation and selection tools
and methods
.

10 minutes
Concluding the session

Basic Reading: Daniels, Radebaugh, et al., Chapter 12.

Session 5: Strategic international expansion
10 minutes
Introduction
to
topic/Case

the

55 minutes
Case discussion

10 minutes
De-briefing and conclusion

Basic Reading: HBS Case: Amore Pacific.

Session 6: Options for international expansion and entry strategies
20 minutes
Factors affecting operating
modes
in
international
business

45 minutes
Foreign expansion: alternative operating
modes

10 minutes
Concluding the session

Basic Reading: Daniels, Radebaugh, et al., Chapters 13 & 14.

Session 7: Strategic alliances
30 minutes
Motives for entering strategic
alliances and collaborations of
various types

35 minutes
Challenges of strategic alliances and
collaborative strategies

10 minutes
Concluding the session

Basic Reading: Daniels, Radebaugh, et al., Chapter 14.

Session 8: Decision making in a multi-cultural framework
10 minutes
Introduction
to
topic/Case

the

55 minutes
Case discussion

10 minutes
De-briefing and conclusion

Basic Reading: HBS Case: Levendary Caf

Sessions 9&10: Mechanisms of International Trade
15 minutes
Introduction to the topic and
issues therein

120 minutes
Discussion on various mechanisms of
international trade

15 minutes
Concluding the session

Readings: Will be provided in due course.

PART 3: INDIAS GLOBAL
INTERNATIONAL BUSINESS

INTEGRATION

AND

IMPLICATIONS

Session 11: Evolution in India's external sector and international competitiveness issues
30 minutes
Indias
external
liberalization

sector

35 minutes
Indias
trade
performances
and
international competitiveness issues

Readings: Will be provided in due course.

10 minutes
Concluding the session

FOR

Session 12&13: India and the World Trade Organization (WTO): Implications for International
Business Managers
30 minutes
Multilateral
trade
regime
under
the
GATT/WTO

60 minutes
Indias role in the WTO
policy formulation

50 minutes
Impact
of
the
WTO
regulatory framework on the
Indian
economy.
Implications
for
international
business
managers

10 minutes
Concluding the session

Basic Reading: HBS Case: Stalemate at the WTO

Other readings: Will be provided in due course.
Session 14: India's engagements in regional trade agreements (RTAs): Business Implications
15 minutes
Proliferation of RTAs
and the underlying
reasons

15 minutes
RTAs building blocks or
stumbling blocks to the
Multilateral Trade Regime?

35 minutes
Indias engagements in
RTAs: motivations and
business implications

10 minutes
Concluding the session

Readings: Will be provided in due course.

Session 15: Inward and Outward Foreign Direct Investment (FDI) in India
15 minutes
FDI scenario in India:
inward FDI and outward
FDI

50 minutes
Prospects and challenges of India as an
FDI destination

10 minutes
Concluding the session

Readings: Will be provided in due course.

Session 16: Prospects and challenges confronting Indian multinationals and Brand India
10 minutes
Introduction
to
topic/Case

the

55 minutes
Case discussion

Basic Reading: HBS Case: Bharti Airtel in Africa

Sessions 17: AACSB/AOL Assessment
Session 18-20: Project Presentations

****
6

10 minutes
De-briefing and conclusion