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SBI Marketing Aptitude Computer Knowledge Model Paper 2008

This document contains a 40 question multiple choice quiz on marketing and computer knowledge topics. The questions cover subjects such as IT terminology, computer hardware, software applications, marketing strategies, and digital marketing channels. Sample questions include defining common computer terms like "keyboard" and "IT", identifying supercomputers as the fastest and most expensive computers, and recognizing email as similar to writing a letter.

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Gaurav Sharma
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500 views

SBI Marketing Aptitude Computer Knowledge Model Paper 2008

This document contains a 40 question multiple choice quiz on marketing and computer knowledge topics. The questions cover subjects such as IT terminology, computer hardware, software applications, marketing strategies, and digital marketing channels. Sample questions include defining common computer terms like "keyboard" and "IT", identifying supercomputers as the fastest and most expensive computers, and recognizing email as similar to writing a letter.

Uploaded by

Gaurav Sharma
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Model Question Paper – Marketing Aptitude / Computer Knowledge - 2008

1. A keyboard is this kind of device—


(A) black
(B) input
(C) output
(D) word Processing
(E) None of these
Ans : (B)

2. IT stands for—
(A) information Technology
(B) integrated Technology
(C) intelligent Technology
(D) interesting Technology
(E) None of these
Ans : (A)

3. Which of the following refers to the fastest, biggest and most expensive computers ?
(A) Personal Computers
(B) Supercomputers
(C) Laptops
(D) Notebooks
(E) None of these
Ans : (B)

4. A collection of related information sorted and dealt with as a unit is a—


(A) disk
(B) data
(C) file
(D) floppy
(E) None of these
Ans : (C)

5. The process of a computer receiving information from a server on the Internet is known as—
(A) pulling
(B) pushing
(C) downloading
(D) transferring
(E) None of these
Ans : (C)

6. Which part of the computer helps to store information ?


(A) Disk drive
(B) Keyboard
(C) Monitor
(D) Printer
(E) None of these
Ans : (A)

7. ………………is the process of carrying out commands.


(A) Fetching
(B) Storing
(C) Executing
(D) Decoding
(E) None of these
Ans : (C)

8. The role of a………generally is to determine a buyer’s needs and match it to the correct
hardware and software.
(A) computer Scientist
(B) computer sales representative
(C) computer consultant
(D) corporate trainer
(E) None of these
Ans : (B)

9. Which of the following groups consist of only output devices ?


(A) Scanner, Printer, Monitor
(B) Keyboard, Printer, Monitor
(C) Mouse, Printer, Monitor
(D) Plotter, Printer, Monitor
(E) None of these
Ans : (D)

10. The rectangular area of the screen that displays a program, data, and/or information is a—
(A) title bar
(B) button
(C) dialog box
(D) window
(E) None of these
Ans : (D)

11. A(n)………contains commands that can be selected.


(A) pointer
(B) menu
(C) icon
(D) button
(E) None of these
Ans : (B)
12. An error is also known as—
(A) bug
(B) debug
(C) cursor
(D) icon
(E) None of these
Ans : (A)

13. Arithmetic Operations—


(A) involve matching one data item to another to determine if the first item is greater than, equal
to, or less than the other item
(B) sort data items according to standard, predefined criteria in ascending order or descending
order
(C) use conditions with operators such as AND, OR and NOT
(D) include addition, subtraction, multiplication and division
(E) None of these
Ans : (D)

14. Sending an e-mail is similar to—


(A) picturing an event
(B) narrating a story
(C) writing a letter
(D) creating a drawing
(E) None of these
Ans : (C)

15. Promotion in Marketing means—


(A) passing an examination
(B) elevation from one grade to another
(C) selling the products through various means
(D) selling the product in specific areas
(E) None of these
Ans : (C)

16. Microsoft Word is an example of—


(A) an operating system
(B) a processing device
(C) application software
(D) an input device
(E) None of these
Ans : (B)

17. Sources of Sales Leads are—


(A) Data Mining
(B) Market Research
(C) Media Outlets
(D) Promotional Programs
(E) All of these
Ans : (E)

18. Any data or instruction entered into the memory of a computer is considered as—
(A) storage
(B) output
(C) input
(D) information
(E) None of these
Ans : (A)

19. Which part of the computer displays the work done ?


(A) RAM
(B) printer
(C) monitor
(D) ROM
(E) None of these
Ans : (C)

20. One of the methods for Market Monitoring is—


(A) to watch TV serials
(B) to discuss with other sales persons
(C) to monitor media outlets
(D) All of these
(E) None of these
Ans : (C)

21. Market Expansion means—


(A) hiring more staff
(B) firing more staff
(C) buying more products
(D) buying more companies
(E) None of these
Ans : (E)

22. A series of instructions that tells a computer what to do and how to do it is called a—
(A) program
(B) command
(C) user response
(D) processor
(E) None of these
Ans : (A)

23. Effective marketing helps in—


(A) developing new products
(B) creating a competitive environment
(C) building demand for products
(D) All of these
(E) None of these
Ans : (D)

24. Which is the part of a computer that one can touch and feel ?
(A) Hardware
(B) Software
(C) Programs
(D) Output
(E) None of these
Ans : (A)

25. A Call in Marketing means—


(A) to phone the customers
(B) to visit the customers
(C) to visit the marketing site
(D) to call on prospective customers
(E) None of these
Ans : (D)

26. Delivery Channel means—


(A) maternity wards
(B) handing over the products to the buyers
(C) places where products are made available to the buyers
(D) All of these
(E) None of these
Ans : (C)

27. Processing involves—


(A) inputting data into a computer system
(B) transforming input into output
(C) displaying output in a useful manner
(D) providing relevant answers
(E) None of these
Ans : (B)

28. One of the following is a target group for the marketing of Internet Banking.
(A) All the customers
(B) All the educated customers
(C) All the computer educated customers
(D) Only creditors
(E) All of these
Ans : (C)
29. Innovation mean—
(A) Product Designing
(B) New ideas
(C) Impulse
(D) Both (A) and (B)
(E) None of these
Ans : (D)

30. One of the following is a target group for the marketing of educational loan.
(A) All the customers
(B) Students
(C) Only poor students
(D) Students having promising educational track record
(E) All of these
Ans : (B)

31. Service after sale is not the function of—


(A) Marketing staff
(B) Seller
(C) Director of the company
(D) Employees of the company
(E) All of the above are wrong
Ans : (A)

32. If done through………the rural marketing would be more effective.


(A) fairs
(B) village fairs
(C) door to door campaign
(D) All of these
(E) None of these
Ans : (B)

33. Market Survey means—


(A) Market Research
(B) Market Planning
(C) Marketing Strategies
(D) Market Monitering
(E) All of these
Ans : (A)

34. ………can be done through digital Banking ?


(A) Mobile phone
(B) Internet
(C) Telephone
(D) All of these
(E) None of these
Ans : (A)

35. A good seller should have the following quality/qualities ?


(A) Devotion to the work
(B) Submissive
(C) Sympathy
(D) All of these
(E) None of these
Ans : (D)

36. The rural marketing is not required because—


(A) rural people do not understand marketing
(B) its not practical from the cost point of view
(C) it is sheer wastage of time
(D) All are wrong
(E) All are correct
Ans : (D)

37. Planned-cost service means—


(A) Costly products
(B) Extra profit on the same cost
(C) Extra work by seller
(D) All of these
(E) None of these
Ans : (B)

38. Internet marketing means—


(A) Self-marketing
(B) Core Groups monitering
(C) Employees marketing
(D) All of these
(E) None of these
Ans : (E)

39. The aim of successful marketing is—


(A) to increase the sale
(B) to increase the profit
(C) to increase the output of sellers
(D) All of these
(E) None of these
Ans : (D)

40. The networking becomes……through networking.


(A) very difficult
(B) dull
(C) easy
(D) has no role in marketing
(E) None of these
Ans : (C)

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