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Tourism and Transport: Future Prospects'. Tourism and Hospitality Planning and Development

Tourism is dependent on transportation to access attractions and destinations. While the car is currently the dominant form of transportation outside of city centers, it contributes to congestion and environmental issues. One potential solution discussed is implementing "visitor travel plans" to minimize negative impacts while maximizing local economic benefits, similar to employee travel plans used to encourage more sustainable transportation options. Conservation of natural and historic sites requires balancing visitor spending with environmental protection. Currently only a small percentage of visitors arrive at UK leisure destinations using public transportation, walking, or cycling. While reduced car access and parking affect driver behavior, lifestyle choices around increased exercise also show potential for shifting to non-car transportation options for short trips.

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Natalie Nguyen
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25 views

Tourism and Transport: Future Prospects'. Tourism and Hospitality Planning and Development

Tourism is dependent on transportation to access attractions and destinations. While the car is currently the dominant form of transportation outside of city centers, it contributes to congestion and environmental issues. One potential solution discussed is implementing "visitor travel plans" to minimize negative impacts while maximizing local economic benefits, similar to employee travel plans used to encourage more sustainable transportation options. Conservation of natural and historic sites requires balancing visitor spending with environmental protection. Currently only a small percentage of visitors arrive at UK leisure destinations using public transportation, walking, or cycling. While reduced car access and parking affect driver behavior, lifestyle choices around increased exercise also show potential for shifting to non-car transportation options for short trips.

Uploaded by

Natalie Nguyen
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Tourism and transport: future prospects.

Tourism and Hospitality Planning and


Development

Tourism is about transport. Tourism might be defined as travelling in order to access a leisure
experience from home or wherever you are staying to a tourist attraction, whether that is a
single attraction, such as a stately home, event, beach or theme park, or a several attractions
and places to visit. But it is the car, which is now the prime form of visitor transport, at least
outside city centres, that concerns most domestic markets and is the major threat to destination
development. Driving or being driven is a prime leisure activity for the majority of people living in
the UK. The modern car is a comfortable, superbly designed people-cocoon which requires
minimal physical effort to enjoy. It insulates its occupants from the outside world with all its
noise, smells and dangers. One potential solution is the extension of the travel plan approach.
The travel plan concept was developed primarily to encourage the employees of urban
factories, educational institutions and offices to change modes from the car to more sustainable
options. The key objective of any visitor travel plan must therefore be to minimize the negative
environmental and social impacts of visitor travel while maximizing local economic benefit. The
custodians of any heritage site, from a national park to a medieval castle, have to balance the
spending power of the visitor with what may be their first priority, conserving the resource. With
a mere 35 per cent of visitors currently arriving by bus and train to most leisure destinations in
the UK and another 23 per cent walking or cycling These changes of behaviour generally were
not to help congestion or the environment but the well-being of the respondent him- or herself.
However, there was also an element of lifestyle choice such as taking more exercise. This
bodes well for walking and cycling at least for short trips. But it is also clear that reduced
access, congestion and restricted parking do affect drivers behaviour.

The link between travel motives and activities in nature based tourism

The relationship between travel motivations and activities has generally been examined
empirically in tourism and recreation. This has been done either directly or indirectly. The direct
approach refers to studies that have investigated how specific sets of travel motivations (e.g.
escape, socialisation, etc.) are related to sets of travel activities (hiking, dining, etc.). The
indirect approach includes research that has dealt with the same issue with higher-order
constructs (i.e. push/pull). In these studies researchers have examined how push factors
(motivations) may have influenced pull factors (activities and other destination attributes). With
regard to the link between travel motivations and activities (preference/participation) in nature-
based tourism, there have been sporadic attempts to look into this issue in detail (i.e. at the item
level). Segmentation has been the common approach used to examine this relationship, where
nature-based tourists have been grouped either in terms of travel motivations or travel activities
and the resulting segments/groups compared based upon motivations or activities respectively.
five motives were for their current trip: to do physical activities (PHYSICAL), to mentally relax
(RELAXATION), to escape from everyday life (ESCAPE), to get to know new places/cultures
(NOVELTY), and to get experiences to talk about later (PRESTIGE). In line with the aim of the
study, the four travel activities were regressed on the five travel motives by also controlling for a
set of socio-demographic variables. Since the dependent variables were dichotomous, the
logistic regression procedure was applied using STATA software

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