Innovision Consulting Private Limited

RESEARCH AND MANAGEMENT SERVICES

FOR M4P, VALUE CHAINS, LED, LIVELIHOODS AND FOOD SECURITY PROGRAMS

COMPANY OVERVIEW

Innovision Consulting Private Limited works in the field of private sector led economic development for poverty
alleviation. Based in Dhaka, Bangladesh, Innovision Consulting provides research and management services to
development projects, national and international NGOs and the development partners to design, manage,
monitor, evaluate and communicate market based interventions that increase income of the poor and create
job opportunities in industrial and agricultural sectors or value chains. With 22 full time professionals, more
than 30 part time researchers and consultants, internet based office set-up and logistics support we are
capable of moving our professionals across the country at any given time.

Our clients include- ACDI/VOCA, Action for Enterprise (AFE), CIMMYT, GRM (Nigeria), International
Development Enterprise (IDE), InterCooperation, International Labour Organization (ILO), Katalyst, Palli Karma
Shahayak Foundation (PKSF), Practical Action, Project Concern International (PCI), RFLDC (DANIDA), SDC
Bangladesh, SMEPS (Yemen), SuNMaP (Nigeria), Swisscontact (Indonesia, South Africa) Traidcraft Exchange,
UNDP, World Vision (Afghanistan and USA), World Food Programme (WFP).

FOCUS ON M4P INTERNATIONAL NETWORK IN M4P

Innovision is a leading consulting firm in Bangladesh specializing We are professionally connected with most of the
in this holistic market based approach also called M4P. The leading M4P theorists and practitioners in the
Market Development Approach or Making Markets Work for the world. This includes Alan Givson and Rob
Poor (M4P) provides the government and the agencies a way to Hitchins from The Springfield Centre UK, Jim
promote shared or inclusive growth and achieve sustained impact Tanburn from the Donor Committee for Enterprise
on poverty by changing how market systems operate. M4P Development (DCED), Linda Jones, Aly
focuses on the underlying causes or failures that prevent market Miehlbradt, Peter Roggekamp, Peter Besseiger
systems from working for the benefit of poor people. It is a and Prashant Rana from Swisscontact, Hans
comprehensive approach with application in both economic and Posthumus, Dan Norell (Private Sector Specialist-
social fields. World Vision). The founders of Innovision were
associated in the development process of the
The government, private sector, trade bodies and not for profit
Operational Guide for Making Markets Work for
sector are the key market forces that dictate the core market-
the Poor that was published in 2008. The staffs of
demand and supply, the support functions- access to information,
access to finance, skills development, infrastructure, research and Innovision are professionally trained on M4P by
development and the rules and regulations or the policies. Market The Springfield Center UK, Opportunities
oriented interventions thus require deep understanding of how Unlimited, AFE, Hans Posthumus. Innovision
the market forces work and strong partnership with the Consulting regularly participates in dialogues and
stakeholders to solve market constraints or imperfections that consultation meeting on SEEP Network USA and
restrict millions of poor people from serving the market, increase M4P Hub.
their income and improve their livelihood.

COUNTRY OF EXPERIENCE

Afghanistan: MYAP Project funded by USAID and implemented by World Vision

Bangladesh: ACDI/VOCA (USAID MYAP Title II bid) , Action for Enterprise (AFE), SDC Bangladesh (LED
Scoping mission), Katalyst for M4P projects on fisheries, seeds, fertilizer and furniture sector, UNDP CHTDF
(LED project design), Food Security for Ultra Poor (FSUP) Program funded by EU and implemented by World
Food Programme (WFP), TVET Program funded by EU and implemented by International Labour Organization
(ILO), Project Concern International (PCI) for USAID MYAP Title II bid, Palli Karma Shahayak Foundation
(PKSF), Practical Action, International Development Enterprise (IDE), InterCooperation, World Vision, Traidcraft
Exchange, RFLDC (DANIDA), CIMMYT.
Indonesia: LED NTT project implemented by Swisscontact
Nigeria: GEMS 1 Program funded by DfID and implemented by GRM, Support to National Malaria Program
(SuNMaP) funded by DfID and implemented by Malaria Consortium led consortium.
Yemen: Tomoohi Project funded by USAID and implemented by SMEPS
Zimbabwe: PRP Innovation Program funded by DfID and implemented by GRM and Swisscontact South Africa

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SERVICES

Research: Innovision Consulting Private Limited services also include support to development
has gained a wide reputation for its meticulous projects, national and international NGOs to
know-how and proficiency in several fields of develop staffs capacity on M4P or market oriented
qualitative research and studies. Relevant services approach, value chains development, livelihoods
provided by Innovision are - and food security programs, Local Economic
Development (LED) programs and Cluster
Baseline Survey
Development programs.
Food Security and Livelihood Analysis
Market Research Project Design & Management (M4P, Value
Monitoring and Impact Assessment Chain Development, Livelihoods and Food
Policy Review Security Programs, LED Programs, Cluster
Scoping Study Development)
Value Chain and Sub-sector Assessment Staff Development (M4P, Value Chain
Development)
Management: Innovision Consulting provides Monitoring and Evaluation (based on Donor
management and market facilitation support to Committee for Enterprise Development (DCED)
design, implement, monitor, evaluate and framework)
communicate M4P projects. The management

M4P PROJECTS MANAGED

Innovision Consulting is one of the most trusted service providers to Katalyst (a renowned project funded by
DfID, SDC, CIDA and Royal Netherlands Embassy). In testimony to our competency, we have successfully
acquisitioned and managed several M4P projects as a co-facilitator of Katalyst till dates, which include -
- Fisheries (White fish): Linkage with input companies to ensure improved cultivation technique and
increased production; Promotion of economically and environmentally viable flood plain based fisheries
- Fisheries (Thai Koi, Tilapia and Pungasius): Improved hatchery and farm capacities for increased
production; establishing market linkages for export market penetration
- Seeds: Building capacity seed companies to source, produce and promote quality seeds
- Fertilizer: Promotion of balanced fertilizer in partnership with compost and micro-nutrient companies
- Furniture: Increasing competitiveness of the SMEs through skills development, access to and use of
quality finishing materials, improved design, marketing and promotional activities.

VALUE CHAINS SERVED

We support enterprise development projects to select and assess pro-poor and economically significant value
chains in their targeted regions. Our specialties are strengthened through years of hands on experience in
implementing value chain development projects. Value chains we served are mentioned below.
Bangladesh: Fisheries (White fish, Tilapia, Thai Koi, Pungasius, Shrimp and Prawn), Seeds (Rice, vegetable,
maize, potato), Fertilizer (chemical, micro-nutrients, compost), Furniture (wooden and processed wood),
Mushroom, Jute, Jute Diversified Products, Maize, Seasonal fruits and fruit processing (pineapple, banana),
spices (turmeric, chili), Dairy, Poultry, Pulses and Oil Crops, Floriculture, Vegetable
Nigeria: Long Lasting Insecticidal Nets (LLIN), Leather goods
Yemen: Agricultural Inputs
Afghanistan: Wheat, Wool products
Indonesia: Cashew nut, Cocoa

LIVELIHOODS AND FOOD SECURITY, LED PROGRAMS DESIGNED

- WFP FUSP: Consultancy to assess economically viable IGAs and design asset transfer programs for
sustainable uptake of the IGAs by the targeted vulnerable women in Pabna and Sirajganj districts.
- USAID PROSHAR: Support to ACDI/VOCA and PCI to research and design livelihood and food security
interventions based on market oriented approach for selected value chains in targeted upazilas as a
preparation for the bid for USAID MYAP title II Program.
- UNDP CHTDF: Consultancy to UNDP CHTDF program to design LED strategies and interventions in
Rangamati, Khagrachhari and Bandarban districts.

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INNOVISION TEAM

Spearheaded by Sadruddin Imran and Md. Rubaiyath Sarwar, Innovision Consulting Private Limited currently
employs 22 full time professionals and more than 30 part time research associates and consultants. The
professionals work on three core teams- research, project management, growth management and
communications. Our professional staffs come from diversified educational background which includes MBA,
economics, agronomy, environmental engineering, international relations, marine science, statistics and social
science. The staffs have been extensively trained on project management, M4P, Value Chain development,
monitoring and evaluation respectively by MDF Sri Lanka, AIT Thailand, Opportunities Unlimited, The
Springfield Center UK, DCED and Action for Enterprise (AFE).

OFFICE FACILITIES

Innovision Consulting Private Limited is situated in a premier location of the capital of Bangladesh. The office
premises of Innovision is outfitted with internet connectivity, 24 hr power backup, water supply and other
means of official facilities. All staffs have laptops and internet connectivity and can work remotely from any
place at any time. The whole office is aided with a full-fledged set of furniture and cabinets, dining and
refreshment facilities to be treated as a healthy and comfortable workplace. Innovision possesses its own
vehicles for regular movements and official tours within the country. Different other transport facilities and
managing outbound business tours with necessary supports are also in the logistic capacity of the organization.

KEY PERSONNEL

Sadruddin Imran
Chairman and Chief Executive Officer

Sadruddin Imran is the founder and Chairman of Innovision Consulting Private Limited. He is involved in all
research and implementation work of Innovision as part of the management team and also leads the
administration and finance department. Prior to his role in Innovision, he has served in Katalyst, a multi-donor
funded private sector development project for more than 5 years in different capacity and was a member of the
core leadership team there. He was involved in assessment and implementation work in more than 20 rural and
industrial value chains and subsectors during his professional career in Bangladesh, Indonesia, Afghanistan,
Nigeria and Yemen. He worked with clients like Swisscontact Indonesia, Katalyst, Intercooperation, GRM
International, Action for Enterprise, World Vision, International Labor Organization, ACDI/VOCA, Project
Concern International, International Development Enterprises, Palli Karma Sahayak Foundation among others.
Mr. Imran received professional trainings from Asian Institute of Technology, Thailand and International Labor
Organization, South Africa among others. He participated in different workshops and seminars in Thailand,
China, Italy, Belgium and India. He holds MBA and BBA degree from Institute of Business Administration,
University of Dhaka, the premier business school of Bangladesh.

Rubaiyath Sarwar
Managing Director

Md. Rubaiyath Sarwar is the founder and the Managing Director of Innovision Consulting Private Limited, a
specialized consulting firm in Bangladesh on agribusiness and industrial value chain analysis, strategies and
interventions, monitoring and impact assessment. Since 2004, Rubaiyath Sarwar has worked on research,
project design and implementation on 14 agribusiness and industrial value chains in Bangladesh which include
furniture, cultured fisheries, poultry, seeds, fertilizer, floriculture, vegetable, maize, turmeric, pineapple,
banana, agro-tools, mushroom, pulses and oil crops, beef fattening and dairy. Clients that he served directly
include UNDP, World Food Program (WFP), Katalyst, Intercooperation, Opportunities Unlimited, International
Development Enterprises (IDE), ACDI/VOCA, Project Concern International (PCI), Palli Karma Shahayak
Foundation (PKSF). He has also served Swisscontact Indonesia on their Local Economic Development program
in Nusa Tenggara Timur Province in Indonesia. Currently, as the Managing Director of Innovision Consulting,
Rubaiyath Sarwar directs a team of 22 professionals in several short term research and long term projects on
value chain and enterprise development. Rubaiyath Sarwar is an MBA and BBA from the Institute of Business
Administration (IBA), University of Dhaka, the premier business school in Bangladesh.

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