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DHL Ion Casestudy Jaguar

Jaguar Land Rover lacked visibility and accuracy in its UK and European inbound freight costs. DHL was awarded the contract to manage Jaguar Land Rover's inbound supply chain and implemented collection services across the UK and Europe. DHL's logistics services created an optimized inbound supply chain that balanced costs and reliability while generating shared efficiencies. This reduced Jaguar Land Rover's inbound supply chain costs by 12% and improved responsiveness and performance.

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219 views2 pages

DHL Ion Casestudy Jaguar

Jaguar Land Rover lacked visibility and accuracy in its UK and European inbound freight costs. DHL was awarded the contract to manage Jaguar Land Rover's inbound supply chain and implemented collection services across the UK and Europe. DHL's logistics services created an optimized inbound supply chain that balanced costs and reliability while generating shared efficiencies. This reduced Jaguar Land Rover's inbound supply chain costs by 12% and improved responsiveness and performance.

Uploaded by

mayur45
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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jaguar / land rover

SUPPLY CHAIN OPTIMIzATION

Jaguar Land Rover was seeking a logistics partner that could provide
clear improvement to its Inbound Supply Chain. The prestige vehicle
manufacturer lacked cost visibility and budgeting accuracy in its UK
and European inbound freight spend.

DHL was awarded the contract and implemented the UK Inbound collection service Services summary
in August 2008 for 350 UK suppliers. In April 2009, DHL implemented the European • Inbound Supply Chain
Inbound collection service across 17 countries with just under 500 suppliers. management
• Tactical Planning
DHL’s Lead Logistics Service creates the most competitive inbound supply chain, • Container management
balancing cost with service reliability. It provides flexibility and is able to generate shared • Vendor management
efficiencies and savings with Jaguar Land Rover’s suppliers and other DHL accounts. • Logistics Cost management

Jaguar Land Rover supported the change initiatives at every level, accelerating the
improvement programmes ahead of schedule.

Scope of operation:
• UK & EU Inbound supply chain management for the 3 UK plants at Solihull,
Halewood and Castle Bromwich
• Services include Freight Planning, Vendor management, Container management
and Data management
• Procurement of all service provider needs within EU network
• Average of 1,800 collections per week
• Over 14,000 active part numbers

5223_DHL_Optimisation_Cstudy.indd 1 23/12/09 15:25:08


jaguar / land rover

Key benefits of supply chain optimization at Jaguar Land Rover: “The DHL automotive team has done
• Inbound supply chain cost reduced by 12% an excellent job on this very complex
transition and has made a real
• Responsive planning to production changes
difference as a joint team with
• ‘Best fit’ European networks utilised for better reliability and performance
Jaguar Land Rover.”
• Integrated supply chain management and costing
David Dyke
Continuous improvement in: Director, Material Planning & Logistics
• Operational and carrier management via shared user Freight Control Tower Jaguar Land Rover
• Rationalized Cross Dock & Pallet Park solution – 18,000m2 facility replaced with
more efficient 5,000m2 operation

Teamwork and trust:


• Open and honest discussions on cost and risk reduction
• Upstream savings and supplier collaboration initiatives

Environmental performance:
• Carbon reduction of 22%
• Use of shared networks across Europe
• Routing and scheduling with vehicle capacity utilisation technology

For further information contact:


Martin Dougherty
+44 (0)7788 148303
Transparent cost Integrated IT KPI measurement at each
[email protected]
& cost reduction targets system linkage stage of supply chain

12% reduction in Reduced manpower Service improvement


supply chain cost managing systems achieved

5223_DHL_Optimisation_Cstudy.indd 2 23/12/09 15:25:15

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