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Ajayveer Saini - Resume

Ajayveer Saini has over 7 years of experience in marketing, content creation, and social media management. He holds an Advanced Diploma in Marketing and Business Administration from Seneca College where he graduated with high honors. He is skilled in developing marketing plans, managing budgets, and analyzing data to evaluate campaign effectiveness. Currently, he works as an independent content creator and social media manager with over 1 million followers across various platforms.

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161 views1 page

Ajayveer Saini - Resume

Ajayveer Saini has over 7 years of experience in marketing, content creation, and social media management. He holds an Advanced Diploma in Marketing and Business Administration from Seneca College where he graduated with high honors. He is skilled in developing marketing plans, managing budgets, and analyzing data to evaluate campaign effectiveness. Currently, he works as an independent content creator and social media manager with over 1 million followers across various platforms.

Uploaded by

Anonymous CF21mp
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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212-7256 Airport Road

Mississauga
AJAYVEER SAINI 647-770-4742
[email protected]
Account Coordinator | Content Creator | Marketing Strategist

Professional Summary
Performance-driven Marketing specialist skilled in producing creative marketing campaigns and leading successful
product branding, promotions and development.

Education
Advanced Diploma: Marketing and Business Administration 2015 to 2018
Seneca College of Applied Arts and Technology - Toronto, Ontario
• 3.8/4.0 GPA. 3x Presidents Honour List Recipient. Ontario Colleges Marketing Competition 2016.
• Learned to identify buyer behaviour in order to fulfil customer demands most efficiently. Understood branding as a
key selling feature and the importance of consistency in presentations, marketing and customer interaction
• Seneca campus volunteer. Assisted in tutoring students in math coursework and led presentation seminars to aid
students in building public speaking skills
• Certified in: Google Analytics, Hootsuite, HubSpot, CORE TCPS.
• Experienced in AdWords, Facebook Ads, Paid Social Media, SEO/SEM, and Data Analysis.
Skills
• Marketing plan development • Writing, producing and creating creative campaign
• Social Media Management and digital marketing concepts, print, radio and digital marketing plans &
• Collaborating across departments, maximizing materials to meet marketing plan and business unit
productivity and utilizing all resources for maximum objectives.
potential • Evaluating effectiveness and efficiency of marketing
• Managing and optimizing budgets activities using research, analysis and insights.
• Multilingual: Fluent in English, Punjabi, and Hindi

Employment History
Content Creator and Social Media Manager 09/2015 to 02/2018
YouTube
• Created social media following across major networks with a reach of over 1 million followers including YouTube,
Facebook, Instagram and Twitter.
• Retaining clients to build brand awareness and generate leads while managing internal and external online
marketing campaigns and programs.
• Increasing channel traffic by an average of 15% each quarter using cutting-edge inbound marketing techniques.
• Collaborating with designers, creators, and trend setters to create entertaining and shareable content
• Collaborating with developers, advertisers and production managers to market products and services

Chief Financial Officer 08/2016 to 11/2017


Aim High Clothing
• Analysing budgets, financial reports and projections for accurate reporting of financial standing.
• Proposing and achieving cost savings by reducing product return rates.
• Accountable for forecasting and strategic supply planning.
• Creating strategies to increase revenue and reduce spending.
• Boosted website traffic by 90% by creating an integrated social media strategy.

Canada Border Services Agency – Security Officer 01/2011 to 12/2017


G4S Secure Solutions – CBSA Immigration Holding Centre
• Ensured that post orders and security guards' complements are in accordance at all times.
• Completed daily shift logs and specific duties that included patrols and searches.
• Collected information, writing occurrence reports and contacting the appropriate authorities in the event of an
emergency.
• Controlled access to the facility and monitored shift changes.

Volunteer Experience
• Seneca College Residence and Campus Volunteer - 2015 to 2018.
• Canadian Red Cross – 2016. Big Brothers Big Sisters of Canada - 2014 to 2015.
• Mississauga Fire Services Station Assistance - 2010 to 2011.

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