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Aafreen Final Front 1 PDF

This document is a comparative study on the digital marketing strategies of Amazon and Flipkart submitted by Miss Aafreen Jahan Siddiqui to the University of Mumbai to fulfill requirements for a Master's degree in Commerce. The study was conducted under the guidance of Prof. Dr. Megha K. Khedekar at Rajasthani Sammelan's Ghanshyamdas Saraf College of Arts and Commerce, which is affiliated with the University of Mumbai and accredited with an 'A' grade by NAAC.

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61 views

Aafreen Final Front 1 PDF

This document is a comparative study on the digital marketing strategies of Amazon and Flipkart submitted by Miss Aafreen Jahan Siddiqui to the University of Mumbai to fulfill requirements for a Master's degree in Commerce. The study was conducted under the guidance of Prof. Dr. Megha K. Khedekar at Rajasthani Sammelan's Ghanshyamdas Saraf College of Arts and Commerce, which is affiliated with the University of Mumbai and accredited with an 'A' grade by NAAC.

Uploaded by

vaibhav
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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A COMPARATIVE STUDY ON DIGITAL MARKETING

STRATEGIES OF AMAZON V/S FLIPKART

A Project Submitted to

University of Mumbai for partial completion of the degree of

Master in Commerce

Under the faculty of Commerce.

SUBMITTED

BY

Miss Aafreen Jahan Siddiqui

Roll No : 50

MCOM. Semester-III

Under the Guidance of

Prof. Dr. Megha K. Khedekar

Rajasthani Sammelan’s

Ghanshyamdas Saraf College of Arts and Commerce

Affiliated to University of Mumbai Reaccredited by NAAC with‘A’Grade

S.V. Road Malad (WEST) Mumbai -400064.

A.Y. 2018 -2019

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