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Business Plan: Contents

This business plan outlines sections on objectives, finance options, skills and experience, target customers, market and competition, marketing and sales plans, and operational plans. It provides an overview of the business and goals, funding sources, the owner's qualifications, customer research, competitor analysis, promotional strategies, suppliers, staffing, and legal requirements.

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Blue Snowbelle
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38 views11 pages

Business Plan: Contents

This business plan outlines sections on objectives, finance options, skills and experience, target customers, market and competition, marketing and sales plans, and operational plans. It provides an overview of the business and goals, funding sources, the owner's qualifications, customer research, competitor analysis, promotional strategies, suppliers, staffing, and legal requirements.

Uploaded by

Blue Snowbelle
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as ODT, PDF, TXT or read online on Scribd
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Business Plan

Contents:

1. Business and Objectives

2. Finance Options

3. Skills and Experience

4. Target Customers

5. Market and Competition

6. Marketing and Sales Plans

7. Operational Plans

8. Supporting Evidence

1. Business and Objectives

Objectives
Short Term (current year)
Medium Term (1 – 4 years)

Long Term (5 years and beyond)

2. Finance Options
3. Skills and Experience
Previous experience, employment and other work, relevant to this business

Education and training relevant to this business

Transferable skills, talents and traits relevant to this business

Gaps in skills, experience and qualifications and how this will be addressed:

4. Target Customers

Demographic details
AGE GENDER INCOME TYPES

Number of potential customers estimated to be in target regions for this financial year

Brief description of target customers and any other distinguishing features


Customer needs or problems that the business addresses

Approach to pricing of business services and products

5. Market and Competition

Research conducted to understand market, including industry, regions, customers, competitors

Competitor 1
Name
Location
Web Presence
Average prices

Strengths
Weaknesses

Competitor 2
Name
Location
Web Presence
Average prices

Strengths

Weaknesses

This Business

What sets this business apart from competitors

Strengths
Weaknesses

Current or future opportunities

Current or future threats

6. Marketing and Sales Plans


Three key promotional activities which will help meet the business objectives

7. Operational Plans

Other suppliers and/or business relationships critical to delivering products/services re this business
Supplier / Relationship 1
Organisation

Relationship status

Service provided

Key terms of the relationship

Supplier / Relationship 2
Organisation

Relationship status

Service provided

Key terms of the relationship

Other Operational Considerations


Current Staffing

Key Roles

Staffing Plans

Full time

Part time

Key responsibilities and skills anticipated for any future employees


Where this business currently operates from and any significant and other relevant issues

Where it is intended that this business will operate from and any significant and other relevant issues

Laws, regulations and insurances applicable to this business


8. Supporting Evidence

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