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Entrep Midterm Pretest

This document contains a 28-question multiple choice test on applied entrepreneurship topics. The questions cover concepts like customer profiling methods, components of the income statement, types of capital investments, steps in conducting market research, and differences between entrepreneurs and businessmen. The test asks students to identify terms, concepts, and strategies related to entrepreneurship and business planning.
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0% found this document useful (0 votes)
141 views

Entrep Midterm Pretest

This document contains a 28-question multiple choice test on applied entrepreneurship topics. The questions cover concepts like customer profiling methods, components of the income statement, types of capital investments, steps in conducting market research, and differences between entrepreneurs and businessmen. The test asks students to identify terms, concepts, and strategies related to entrepreneurship and business planning.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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BAIS CITY NATIONAL SCIENCE HIGH SCHOOL 7.

Marga is a customer who wants privacy and


PRETEST IN APPLIED ENTREPRENEURSHIP elitist isolation. What kind of atmosphere she
Midterm prefers?
SY: 2019-2020
A. Casual
NAME: B. Exclusivity
GR. & SECTION: C. Formal
DATE: D. Normal
SCORE:
8. Pedro has a milk tea shop. In order for his
Part I product to attract more customers, he paid Daniel
Padilla to advertise. This marketing strategy is
Direction: Encircle the letter of the correct answer. under ___.

1. This includes the demographics and cultural A. Modeling


dimensions that govern the relevant entrepreneurial B. People
behavior. C. Promotion
D. Technique
A. Ecological Environment
B. Economic Environment 9. Which of the following is the first step in
C. Social Environment conducting a survey research?
D. Technological Environment
A. Create questionnaire.
2. It is mainly driven by supply and demand forces. B. Determine your sample.
C. Develop research objectives.
A. Ecological Environment D. Choose the interviewing methodology.
B. Economic Environment
C. Social Environment 10. How do entrepreneurs differ from
D. Technological Environment businessmen?

3. It makes or breaks competing participants in any A. Entrepreneurs easily give up when the
industry. business is going down while businessmen
don’t.
A. Ecological Environment B. Entrepreneurs don’t find ways in introducing
B. Economic Environment new or better products/ services while
C. Social Environment businessmen do.
D. Technological Environment C. Entrepreneurs are innovative opportunity
seekers while businessmen main objective
4. It is the most preferred instrument for in-depth is simply to earn profits
quantitative research. D. Entrepreneurs’ main objective is simply to
earn profits while businessmen are
A. Focus Group Discussion innovative opportunity seekers.
B. Observation
C. Panel Discussion 11. When an entrepreneur just knows whether
D. Survey something will work or not without necessitating
logical, systematic, and sequential thinking, this
5. Customer knowledge starts with good customer ability is called _____.
profiling. The following are methods of profiling
customers EXCEPT ____. A. Entrepreneurial gut frame
B. Entrepreneurial gut game
A. Demographics C. Entrepreneurial heart flame
B. Physiographics D. Entrepreneurial mind frame
C. Psychographics
D. Technographics 12. Mario is an entrepreneur. Even if his business
is not so productive compared before, he is still
6. It is a tangible good or the intangible service that positive that he will be able to regain his business
the enterprise offers to its customers in order to through new innovations. This ability is called____.
satisfy their needs and to produce their expected
results. A. Entrepreneurial gut frame
B. Entrepreneurial gut game
A. Food C. Entrepreneurial heart flame
B. Price D. Entrepreneurial mind frame
C. Product
D. Promotion

1
13. Which of the following is true? 20. These refer to tastes of particular group of
people.
A. Assets= Liabilities + Equity
B. Assets= Equity-Liabilities A. Consumer bias
C. Equity= Liabilities + Assets B. Consumer needs
D. Liabilities= Assets+ Equity C. Consumer preferences
D. Consumer wants
14. Lanie is planning to build a business worth
millions of pesos of investment. What should Lanie 21. This involves the harnessing of human, money
do first? and physical resources from well-selected sources.

A. Conduct a survey. A. Business Delivery System


B. Conduct an interview. B. Enterprise Delivery System
C. Conduct a feasibility study. C. Input Delivery System
D. Conduct a pre-feasibility study. D. Output Delivery System

15. This refers to the specific target market 22. The following are part of the fifth section of the
segment of a particular enterprise. business plan EXCEPT.

A. Client A. Market demand and supply


B. Customer B. Industry dynamics
C. Macromarket C. Macro environmental factors
D. Micromarket D. Main Value Proposition

16. It measures an enterprise’s performance in 23. It contains everything that is relevant and
terms of revenue and expenses over a certain important to business audience.
period.
A. Business Mission
A. Balance Sheet B. Business Plan
B. Cash Flow Statement C. Business Vision
C. Funds Flow Statement D. Executive Summary
D. Income Statement
24. It is based on the estimated number of possible
17. They represent all the investments in the customers who might avail of the product or
enterprise including initial investments being service.
considered in pre-feasibility study.
A. Customer
A. Assets B. Market Potential
B. Balance Sheets C. Market Prospect
C. Equity D. Segmented Market
D. Liabilities
25. This would determine the needed capacity of
18. Mr. Juan Dela Cruz is already in the stage operations.
wherein he already has an idea where to locate the
business and whose he will market the product or A. Quantities demanded
service. B. Quantities requested
C. Price expectation
A. Opportunity Screening D. Delivery expectation
B. Opportunity Sealing
C. Opportunity Seeking 26. These are the cost related to the preparation for
D. Opportunity Seizing the launch of the business.

19. The following are some options you can do in A. Expected Costs
order to come up with the product or service B. Pre-operating Costs
concept, EXCEPT _____. C. Pre-operating Investments
D. Working Capital Investments
A. Find a market niche that has not been filled
by competitors. 27. Mr. Pedro Makatao purchased land, machines
B. Create a concept similar to the winning and other equipment for his business. These long-
products in the market place. term investments are called ________.
C. Conceptualize a product that would change
the way customers think, behave and buy. A. Working Capital Investments
D. Conceptualize a product in a positioning B. Service Capital Investments
category where the participants are rather C. Long Term Capital Investments
strong. D. Production/Service Facilities Investments

2
28. Mrs. Ana Makasakay owns a small bakery in
Bais City. At the end of the month, she computed
the costs of the materials, labor and overhead of
making her products. This is part of an income
statement called ____.

A. Cost of goods sold


B. Cost of products sold
C. Operating expenses
D. Products expenses

29. It is one of the most common qualitative


research tools and can be used for generating
initial insights.

A. Focus group discussion


B. Interview
C. Panel discussion
D. Survey

30. The group of entrepreneurs conducted a survey


where respondents are randomly selected from the
population. This sampling technique is called
______.

A. Lottery sampling
B. Non-probability sampling
C. Probability sampling
D. Random sampling

Part II: Write your answer at the back.


(For 10 Points)

31. Why is it important to study


entrepreneurship as a STEM student?

32. Are you willing to take Entrepreneurship as


a career as well? Why or why not?

“Do your best and let God do the rest.


Fighting!”

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