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Final Report

Efftronics Systems Private Ltd. was founded in 1985 in Vijayawada, India. It began as a manufacturer of LED display boards for Indian Railways. Over time, Efftronics expanded into new products like data loggers and remote terminal units. It now focuses on smart signaling, buildings, cities, and IoT services. Efftronics has over 700 employees and facilities for production, R&D, administration, customer support, and training. It has received several awards and recognition for its IoT and smart city solutions. Efftronics aims to continue innovating and expanding its smart technologies globally.
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0% found this document useful (0 votes)
362 views

Final Report

Efftronics Systems Private Ltd. was founded in 1985 in Vijayawada, India. It began as a manufacturer of LED display boards for Indian Railways. Over time, Efftronics expanded into new products like data loggers and remote terminal units. It now focuses on smart signaling, buildings, cities, and IoT services. Efftronics has over 700 employees and facilities for production, R&D, administration, customer support, and training. It has received several awards and recognition for its IoT and smart city solutions. Efftronics aims to continue innovating and expanding its smart technologies globally.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 57

ORGANIZATION STRUCTURE TRAINING

AT
Efftronics Systems Private Ltd.

A report submitted in partial fulfillment of the requirements for the degree of


Master of Business Administration

By

Under the Guidance of

Prof. Arcot Purna Prasad

Institute of Management
Christ University, Bangalore

MARCH-2018
Declaration

I hereby declare that the Organization Structure Training report on Efftronics Systems Private Ltd.,
has been undertaken by me for the award of Master of Business Administration degree. I have
completed this study under the guidance of Prof. Arcot Purna Prasad.

I also declare that this Organization Structure Training report has not been submitted for the award
of any Degree, Diploma, Associate ship, Fellowship or any other title, in Christ University or in
any other university.

Place: Bengaluru ______Signature_____________


Date: March-2018
Certificate

This is to certify that the Organization Structure Training report submitted by Mr. Murali Krishna
Vunnam is a record of work done by him during the academic year 2018-19 under my guidance
and supervision in partial fulfillment of the requirements of Master of Business Administration
degree.

Place: Bengaluru ______Signature______________


Date: March-2018 Prof. Arcot Purna Prasad
Certificate by Corporate in Letterhead
Acknowledgement

I am indebted to all the people who helped me accomplish this Organisation Structure
Training successfully.

First, I thank the Vice Chancellor Dr Fr Thomas C Mathew, Christ University for giving
me the opportunity to do my project.

I thank Dr. Suniti Phadke, Dean, Prof. Sudhindra S, Associate Dean, Prof. Shrikanth Rao,
Head of the Department, Institute of Management, Christ University for their kind support.

I thank Prof. Arcot Purna Prasad for his support and guidance during my training. I
remember him with much gratitude for his patience and motivation, but for which I could not have
submitted this work.

I wish to express my sincere thanks to my corporate mentor, Mrs Spurthi Dasari, HR-
Manager, Efftronics Systems Private Ltd., for giving me an opportunity to work under her guidance
and successfully complete my training.

I thank my parents for their blessings and constant support, without which this training
would not have seen the light of day.

______Signature______________
Synopsis

Managing organization is one of the most critical aspects in management study, as it teaches us
how to enhance different organizational aspects, which can improve organization’s efficiency and
effectiveness. It is about learning how organization reacts to different scenarios and changes in the
society. As a part of the OST project, I underwent a training program at Efftronics Systems Private
Ltd., which is a big player in the manufacturing of Data Loggers for Indian Railways and a key
player in the manufacturing of LED lights for Buildings.

I extensively researched to understand the organization overview, its global presence, business and
product segments. Not only this, but I also gave my best efforts to understand the organization
environment, its procedures, policies and future growth plans with the help of the company
personnel. I have got a chance to understand organization’s culture-values and mission-vision
statements as well.
Chapter Page
TABLE OF CONTENTS
No. No.
1 INTRODUCTION TO ORGANIZATION

2 ORGANIZATION STRUCTURE
FUNCTIONAL DEPARMENTS AND ORGANIZATION
3
POLICIES
4 SWOT ANALYSIS
FINANCIAL HIGHLIGHTS AND KEY RESULT AREAS
5
OF ORGANIZATION
SIGNIFICANT FACTORS FOR SUCCESS OF THE
6 ORGANIZATION AND SYSTEM OF ACCOUNTING
FOLLOWED IN THE COMPANY
PRODUCT PROMOTIONAL MEASURES OF THE
7 ORGANIZATION & CAREER PLANNING AND
PROMOTION POLICY OF EMPLOYEE

TRAINING MEASURES & SYSTEM FOLLOWED FOR


8 PURCHASING OF MATERIALS
9 HRD MEASURES AND MANPOWER PLANNING

10 PERFORMANCE APPRISAL SYSTEM & FUTURE


PLANS FOR GROWTH OF THE ORGANIZATION
VIEWS OF MANGERS AT VARIOUS LEVELS AND
11
NON-MANAGERIAL STAFF
ADVANTAGES AND DRAWBACKS OF THE
12
ORGANIZATION STRUCTURE
Table Page
No. LIST OF TABLES No.

5
Fig Page
No. LIST OF FIGURES No.

1 DATA LOGEER

8
CHAPTER 1

INTRODUCTION TO
ORGANIZATION
1.1. HISTORY OF ORGANIZATION:
The Managing Director Mr. D. Rama Krishna has started the Organization, along with his two
friends Mr. P. Venkateshwara Rao & Mr. M.V. Ramana Rao, with the name as MPD Electronics in
the year 1985. Later Mr. D. Rama Krishna renamed the company as Efftronics Systems Pvt. Ltd.
and registered it in the year 1986. It all started off as a manufacturer of Microprocessor based
Single Colour Visible LED display system by using 8085 processor at Vijayawada (Andhra
Pradesh) during 1985.
During the early period (1985-1989) Efftronics System Pvt. Ltd was engaged in manufacturing
LED Display Boards like (Single Color Display Board and Multi Color Display Boards etc.) and it
was delivering its services only to Indian Railways. Later it started delivering its services to
different other companies like (Fuel Automation System for BPCL and Stock Exchange
Automation for Vijayawada Stock Exchange etc.). Later Efftronics have introduced Data Loggers
to Indian Railways by the help of which Indian Railways was able to prevent many accidents at
railway crossings and gates. Then in 2003 it started manufacturing LED lights. As of now
Efftronics is into four different sectors like Smart Signaling, Smart Buildings, Smart Cities and IOT
Services. Company at present have 700+ employees.
Efftronics also started customer services centers at 100+ major railway stations across India. At
these centers if there are any installation issues in Data Loggers then accordingly the necessary
immediate actions were taken by Customer Service people. There is a separate team in Vijayawada
Head office the Customer Data Analysis team which takes up and rectify the problem if it is critical
and cannot be solved by the Customer Service themselves. Efftronics concepts for Smart Building
and Smart Cities sectors was also a major factor for the consistent increase in Turn Over (67 Crores
for FY2015-17 to 76 Crores for FY2016-17) year by year. In 2015 it expanded its services to Sri
Lanka Railways and Bangladesh Railways also. Efftronics Systems Private Limited (ISO
9001:2015) have achieved many milestones during its 33 years of journey from 1985.

1.2. COMPANY PROFILE:


 Efftronics started its operations in 1985 with manufacturing of Single Color LED Display
Boards then later it entered Multi Color LED Display Boards for Indian Railways.
 Fuel Automation System for BPCL and Stock Exchange Automation for Vijayawada Stock
Exchange were in 1991&1993 respectively.
 Train Arrival/Departure information display system of Indian Railway was also automated
and displayed on LED screens by Efftronics Pvt.Ltd in 1993.
 Then in 1994 it started manufacturing Signaling Data Loggers for Indian Railways and the
very next year it stated producing Remote Terminal Units (RTU).
 Then the key product of the company Data Loggers got its RDSO approval from Indian
Railways. Then in 1999 Token Display System for Railways was also introduced by
Efftronics.
 Battery Monitoring Unit manufacturing was started in 2002. Traffic lights were automated
for Vijayawada city by Efftronics during 2005. Point Machine System was introduced to
Indian Railways by Efftronics in 2011.
 Then many of Efftronics products were installed in Bangladesh Railways and Sri Lankan
Railways in 2015. Then many other systems like live City Monitoring System (Smart
Governance) and Smart Water Solution for Municipal Corporations were also introduced in
last few years by Efftronics by the help of its Data Loggers.
 The Infrastructure facility of the company comprises of :
1. 15000 sqft modern facility for Planning and Production
2. 10000 sqft facility for Research & Development

3. 7500 sqft facility for Administration

4. 3500 sqft for Customer Support

5. 2800 sqft for Training Center

 Location and Contact Details of the Organization:

EFFTRONICS SYSTEMS PVT. LTD.


40-15-9, Brundavan Colony,
Labbipet, Vijayawada-520 010 A.P. India.
Phones: +91-866 2466675, 2493375
Fax:+91-866 2474097
Website: www.efftronics.com
Mail: [email protected]

1.3. AWARDS AND RECOGNITIONS:

 CIO(Insider) presents Efftronics Systems Private Limited as one of the 20 most


recommended Smart City Solution providers in India 2018.
 It has bagged Chief Information Officers’ (CIO) Choice-2017 award for internet of Things
(IOT) competing with more than 200 multinational companies.
 Japanese AI startup ExaIntelligence has partnered with Indian "internet of things"
technology developer Efftronics to create AI-equipped surveillance cameras for such
applications as traffic management and crime prevention.
 Efftronics has also received the prestigious award for best technology in CeBIT-India
international expo at Bangalore.
1.4. OBJECTIVES OF THE STUDY:
 To study the organization as a system and its various functional areas.
 To get practical knowledge of the application of management theories.
 To have real life knowledge of an organization through various departments.
 To understand the strategies adopted to confront the challenges faced by the company.
 To have a clear picture about the company.

1.5. SOURCES OF DATA COLLECTION:

Primary data collection


 It refers to the data that was collected first hand directly from the sources.
 By interviewing managers.
 Discussion with workers of different levels from various departments.
 Interviewing staffs.

Secondary data collection


 Company booklets.
 Organizational websites
 Annual reports and journals

1.7. PROFILE OF FEW PRODUCTS:


Data Logger System:
Application:
By monitoring the signalling system, Data logger system helps in finding-out the mistakes done by
signal operators, loco pilots and the misbehaviour of signalling systems. Thus, helping railways in
preventing accidents and reducing detentions to train services.
Fig 1 Fig 2
Operation of Data Loggers:
 Data logger is placed in the relay room. Data logger monitors the relay status and records its
change with time stamp.
 Each data logger has number of data output ports for communicating the recorded
information to the Central/ Local Fault Analysing System.
 Data loggers are networked in daisy chain to a Front-End Processor provided in central
location, usually, divisional control office.
 Data logger can be networked with copper cable [twisted type - in 4 wire mode], voice
channels on OFC/MW, data channels [E1] or dark fibre. Data from data logger can be sent
to the central location by mobile network with the help of GPRS.
 Analog and digital Data from FEP is taken by CMU [Central Monitoring Unit] by NMDL
[Network Management of Data Loggers] software to generate online simulation and
signalling equipment faults, wrong operations by SM and mistakes of Loco Pilots.
 The NMDL software further stores the data in the server for access through LAN/WAN, by
multiple users.
 It is possible to send the faults to signal asset maintenance personnel as SMS in the mobile
network to reduce MTTR.
 Reports can be generated to estimate the health of the signalling equipment and inputs
required to be provided to increase MTBF of the equipment.

Specifications:
 Microprocessor based Embedded system.
 DIGITAL INPUTS: 512 to 4096 [optically isolated] - two data loggers can be connected in
tandem to increase the capacity.
 Analog inputs: 32 to 96 [individually isolated].
 Non-volatile Data Storage: in Flash RAMs up to Ten (10) lakhs of events
 Eight serial ports for data network.
 Dot matrix printer interfacing for online/ offline data printing.
 Data Speed: 57.6Kbps.
 In-built dual leased line voice modem or inbuilt dual E1 converter for network
 User interface: LCD and 7-Segment LED display with Keyboard
 Control of potential free relay control from central place.
 Optional GPRS modem connectivity, where copper cable is not available, can directly
transfer data to central place.
As of now Data Loggers Installed by Efftronics:

Country India Sri Lanka Bangladesh


Data Loggers 5413 26 1
RTUs 1941 0 0
Networks 192 1 1
Table 1
LED Lights:
Application:
LED Lights produced by Efftronics are used in both indoor and outdoor at Offices, Educational
Institutions, Hospitals, Industries and Other Commercial Buildings.

Unique Benefits:
1. Unconditional Warranty of 5 years.
2. 65% Power Saving.
3. Ideal Design - Designed for 24 X 7 use in Indian Climatic Conditions. Built with industrial grade
components.
4. Comfort Lighting - Glare free pleasant lighting. Vibrant colors with high CRI
5. A longer life period of more than 10 years.
6. Doorstep Service - 120+ Service centers are available all over India and with 200+ Skilled
service engineers.

Fig 3

Specifications:
Efficacy(Im/W) 80/160
Input Power 0.2-100
Hazardous Chemical 0
Electrical Ballast Needed
CRI 65-97
Lifetime(Hours) 50000
CCT 2700-8000
Dimmable (%) 0.1-100
Efficacy(Im/W) 80/160
Table 2
SMART WATER SYSTEM:
Application:

Smart Water System is used in city municipalities in Andhra Pradesh like Vijayawada and Vizag .
This system works on the supervisory monitoring and control over the distribution & operations
with Data acquisition.records, forecasts various parameters for total accountability and
effectiveness of water distribution to ensure right quality and quantity at the right time.

Fig 4

Functioning and purpose of Smart Water System:

 The RTU (Remote Terminal Units) system collects the date from different meters across
water distribution system and sends that date to the Internet Cloud.
 From the internet cloud the date is fetched by the Gateway and send it to the control room
where the date monitoring happens.
 The data is closely monitored by the Customer Data Analysis team of the Efftronics
company and the outcomes are send to the Municipality Heads for their action if required.
 To ensure right quantity of water daily to the public at the right time. The parameters
monitored to achieve this objective is like Water Flow, Water Level and Duration etc.
 To ensure right quality of water to be distributed daily. The parameters monitored to
achieve this objective is like pH, Turbidity and Chlorination.
 To reduce cost of per unit water by reducing water losses. The parameters monitored to
achieve this objective is like Energy Consumption.
Other Products:
 Digital Clocks with GPS Synchronization System.
 Battery Monitoring System.
 LC Gate Warning Systems for Manned Interlocked Gate.
 Smart Transportation System and Smart Environment System.

1.8. MISSION, OBJECTIVES and STRATEGIES OF THE ORGANIZATION:

VISION:
“To provide insight for enhancing wealth.”
INSIGHT- Here, it refers to the TRUTH. The vision of the company is to develop products &
solutions to the customers which provide truthful Information that can optimize & improve the
Business Process.
MISSION:
To provide Freedom of Creativity/Innovation in exploiting the potential of information
technology.
QUALITY POLICY:
"The company shall provide information technology products/services that exceed customer
expectations in their functionality, usability, reliability, performance, adaptability and support to
achieve market leadership and continual improvement of business performance"
For this ,The organization shall establish and review Quality Objectives to focus on
1.Domain expertise and Technology management for building competence.
2.Quality improvement.
3.Customer Value Creation.
4.Human Resource Development.
5.Development of Niche Products.
6.World class product and process development.
OBJECTIVES:
Identification, understanding and effective implementation of technology for development of
products / services.

 Achieve Mean Time Between Failure of 3 years.


 Improve response time to customer requests.
 Improve Quality in Sigma levels and 50% increase in turn over every year.
 Education of customers regarding product / technology applications.
 Increase organizational productivity by 25% every year.
CHAPTER 2

ORGANIZATIONAL STRUCTURE
Fig 5
 The organization’s main departments are categorized into R&D (Research and Development),
Manufacturing, Customer Support and Administration which are located among the three
building blocks of the company namely Main, CS and Admin. All these departments come
under the CEO (Chief Executive Officer). Total Strength of the organization is 775.

 The R&D department consists of about 130 employees, This department is divided into
different teams based on the type of project and their profile. The teams here are Smart
Signaling, Smart Lighting, TEMC, DQA( Data Quality Assessment), IOT (Internet of Things),
PCB Layout, WCP, Mechanical, Business Dev. Plan , IT and also other products.

 Some of the teams here ( Smart Signaling, Smart Lighting, TEMC, DQA, Other products,
Business Dev. Plan and IT ) are operated by vertical heads directly. These vertical heads are
the Vice Presidents of the organization.

 Like in any other organization, all the sub teams (including which have vertical heads) work in
the direction of Project Managers and Asst. Project Managers ( except WCP).

 The Manufacturing department is made up of about 200 employees. This department is


divided into different teams namely Project Management, Purchases, Stores, Production and
Quality Assurance. Only the Project Management is taken care by the vertical head. All the
other teams have managers.

 The production team here is again divided into different sub teams. These are PCB
Assembling, Testing, Shop Floor and Dispatch. All these sub teams have supervisors to look
after followed by staff members (except shop floor which has only staff members).

 In the same way, Quality Assurance also has different teams namely Inward, In process,
Calibration, Finished Product and Prototype. Here only In process and calibration sub teams
are managed by supervisors.

 The CS division has a different design and structure when compared to other departments.This
whole department is taken care by the Chief Engineer of the organization.

 It consists of two mains namely Technical Head and Administrative Manager.The different sub
teams available under both of them are F and A ,Data Analysis, Mts. And Project management
and Spares Mts. F&A and Spares Mts are taken care by Technical Head and Admin Manager
respectively and the rest two sub teams are looked after by both of them combined.All the sub-
teams here are looked after by managers, team leaders and staff members accordingly.

 The administration department is divided into different sub-teams. These are GAD(General
Administration Department), Finance, Marketing, HRD(Human Resources Development),
QMS(Quality Management System), and SYS admin. Apart from these, the vertical head also
takes care of some other teams with the help of a manager.

 Here, the GAD,Finance, QMS teams are operated with the help of managers. A few members
work under the general managers respectively. QMS works in order to improve the
efficiency,productivity of their processes and also to introduce cost saving methods.

 The marketing division is again divided into different groups. These groups are Sales, EMD
(Exact Match Domain) and LMD (Land Marketing Department). All these groups are taken
care by either managers or executive managers. Under these managers, executives and
coordinators work in the same level.

 The HR Department is also again divided into two different sub-teams namely Recruitment and
PMC(Project Management Consultants). Both these sub-teams are run by separate managers
and executives and coordinators will be working at the same level.

 The SYS admin consists of a set of administrators who work under a manager and assistant
manager. The duty of this team is to install and configure software, hardware and networks
and also to monitor system performance and troubleshoot issues.

 The Vertical Head, with the help of a single manager operates different sub-teams like EAC,
HR General and House Keeping. Supervisors, Technicians and Staff members work
accordingly here.
CHAPTER 3

FUNCTIONAL DEPARMENTS AND


ORGANIZATION POLICIES
3.1. HR DEPARTMENT- Manger Mrs. D Spurthi
Management is one of the most complex and challenging field of Endeavour. The scope of HR
department is very vast. It includes all the major activity in the working life of a worker from the
time of his or her entry to an organization until he or she leaves. Personnel management
is planning, organizing, directing and controlling of the procurement, development, compensation,
integration, maintenance and separation of personnel to the extent the individual, organizational
and social objectives are accomplished. This department treats people as an important asset to be
used for the benefit of the organization, employees and society. It is emerging now as a
distinct philosophy of management aiming at policies that promote mutual goals, mutual respects,
mutual rewards and mutual responsibilities.
The following are the functions of the HR Department at the company
 Recruitment
 On Boarding
 Performance Management System
 Succession / Talent Management
 Workplace Planning
 Payroll
 Compensation and Benefits
 Labor relations- Health and Safety
Recruitment
Before heading to the recruitment process, manpower requirement is checked across all the
departments. Then a list of vacancies is created and it is also uploaded in the intranet site for other
purposes.Six different levels of interview takes place for the candidates after pooling. They are
Written test, First Level Interview, Personality Assessment, HR Interview, Fitness Test and Final
Interview.Once the candidate is appointed, his approval , offer letter and other joining formalities
take place.
On Boarding
Once the candidate is recruited, a separate training schedule is prepared for him/her and it is
released.The schedule will be executed and the candidate is being assessed on different parameters
like attendance, induction checklist, system arrangements and work rights. During his training
period, the total cost and materials invested is also updated regularly. The performance is tracked
through exams, monthly performances and feedback communications. Other parameters like track
record, interviews are also taken into consideration during the evaluation process.Finally his dues,
appointments and office usages are checked. And then the rights of the candidate change ( from
Trainee to Employee).
Training measures
The company has a separate training center TCE-Efftronics at Vijayawada. In that center there will
be only training classes for different level of employees starting from Trainee to Executive
Manager level. Efftronics have a partnership with GARTNER for understanding the technology
trends in the markets and training the employees as required. There will be different courses and
different levels of training depending on the position and team he/she is entering. The training for
an Production trainee will be for 45 days. Whereas for an Executive level post there it will from 90
to 180 days.
Performance Management System
Workforce planning
The planning of workforce meaning calculating the attrition rate of employee and then accordingly
taking the inputs from the department managers like workload the number of people required soon
are estimated. Then the company will give notification for walk-in interviews. Then the required
selection test like written and interview are conducted by the HR team with the help of the
department managers. Then the resources On-Boarding is done.
Payrolls
The payroll function of an accounting department ensures that the organization pays its employees
accurately, including bonuses, commissions and benefits. Attendance details from the HR
department will reach the finance department. The company has in built ERP-Navision (Microsoft
B2B software), which records all the employee related details. The department monitors employees'
time off, vacation and sick leaves. It pays the government taxes as well as union dues and other
withholding from an employee's paycheck. The department also reimburses employees the amount
that they have spent on the travel purpose for service engineers who need to work at railway
stations.
Performance appraisal
The employee performance reports are prepared by the department managers and they are sent to
the HR department regularly. If the employee performance is not proper they will ask, then to get
trained again or they will ask them to leave the organization depending the HR-Manager decision.
If the performance is good, then they will give appraisal/hike in this salary and promotion will be
given to him as required.
Labor Relations
 Yoga
 Aerobics
 Nutritionist Awareness Programs
 Food Committees
 Health Camps
 Fitness Tests
Other HR Services
 Grievances
 Experience/Salary Certificates
 Leave Requests
 Internal Transfer Requests
 Internships
 Ex-Employee verification
 Industrial Visits
3.2. FINANCE DEPARTMENT-Manger Mr. G.V. Krishna Rao
Procurement of capital is one of the most important milestones of ideating a business. It is equally
significant to channelize and allocate finance to various units that enhances successful running of
the business. Thus, finance is an important aspect in achieving the progress of the organization. The
functions of finance department are diverse with distinct procedures for each activity.
The Finance Department of Efftronics System Private Limited plays a key role in maintaining the
accounts of company. Starting from collecting the revenue from the sales department to preparation
of the balance sheet at the end of the financial year.
Functions of the department are:
Accounts payable and receivable
The accounts payable section of Finance department records goods and services, that it receives
and the payments it owes, such as inventory from a supplier or other expenses. The department
records each account payable as a liability and accounts receivable as assets.
Management of taxes
Management of taxes is also the function of finance department. Taxes paid are in accordance with
GST (Goods and Services Tax). Finance department continue watches the amendments and updates
in tax laws as and when required to create good corporate relation with government by paying
return of corporate tax on time according to Company Act 1956.

Inventory
A company's inventory is the goods owned for sale. Inventory is usually sold within a financial
year. Finance department watches the cost of inventory over a specific period against its revenues
to ensure that the cost of raw materials, labor and overhead do not negatively impact cash flow. The
payments that need to pay to vendors are done through finance department as and when required so
that there will not be any disturbance in the production cycle which will affect the turnover of the
company indirectly or directly.

Fixed Assets
To function effectively, a company may need machinery, equipment, vehicles and other fixed
assets it uses over several years. The Finance department is responsible for recording fixed assets
on a balance sheet with depreciation as the years pass by. Fixed assets could be intangible--such as
goodwill or a trademark or tangible--such as machinery. As the company needs an upgrade to
remain competitive, its financial statements will determine how well the company is progressing.
Preparing Profit and loss accounts
The major function of Finance department is to close the book of accounts on monthly basis and to
the prepare Profit and loss accounts. Finance department generally closes the book of accounts by
March 31st. Then the Final Annual Report for the financial year is prepared by the Finance
Department. Finance department makes sure all the statutory requirements are being met and there
is zero noncompliance.

3.3. PRODUCTION DEPARTMENT-Manager Mrs. G. Padmaja


Production is the functional area responsible for turning inputs into finished outputs through a
series of production processes. The Production Manager is responsible for making sure that raw
materials are provided and made into finished goods effectively. He or she must make sure that
work is carried out smoothly and must supervise procedures for making work more efficient and
maintain the quality required for the product.
Efftronics Systems Private Limited has a large plant at Vijayawada in which all the production
activities are carried out. The company is following Just in Time system for productions of goods.
As and when the order comes from the customer then sales team contacts the production manager
and tells the production manager contacts the inventory team and gets the raw material required for
the production process. Then the production team contacts the R&D department and takes the
inputs from them so that the customer will receive the best possible products. Then the production
manager conducts meetings and plans the works according to the number of resources in each team
and the time limit for the order to be delivered.
If the time limit for the order is less and the number of resources are not sufficient to produce in
that limited time, then he will contact the HR department for resources. Then with in time line he
will produce the goods and send them to the logistics department for packaging and delivering the
product to client.

Functions of the department are:


 The production department manufactures goods for the business which are then sold to
bring revenue for the business.
 Every aspect of production is controlled by the production department. By controlling
production, the department efficiently uses things such as labor, machines and materials
judiciously to prevent any wastage.
 The production department works in collaboration with the purchasing department of the
company to make sure that materials needed for production are available. On time when
needed.
 The department also makes sure that the machines and equipment’s used in production are
serviced and properly maintained all the time.

3.4. MARKETING DEPARTMENT-Manager Mr. D. Anvesh


The marketing department promotes the business and drives sales of its products or services. It
provides the necessary research to identify your target customers and other audiences. There is a
specific team in Efftronics Systems Private Limited that is Business Development (BD) Team
which plays a key role in developing the business of the company by following the latest business
strategies in the market. The company’s Sales and Marketing Team takes the inputs from BD Team
to identify new customers.
Functions of the department are:
Listening to customer needs
To establish a marketing strategy, it’s necessary to get closer to the clients and listen to him for
finding out what their needs are. Also marketing department is responsible for linking customers
with the concerned departments in the company.
Track trends and monitor competition
It is very important to know the position of the company regarding the market and the competition.
Marketing department watches the competition to learn what they do best or to identify their
mistakes so that the best practices can be followed, and their failures practices will be lessons so
that our company will not fall into that trap.
Work and transmit brand values
Conceptually, a brand is a representation of the feelings that the products, services and company
turnover shows. The marketing department is responsible for creating and disseminating images,
messages and ideas that best communicate the brand values.
Additionally, marketing department ensures that all company departments convey these messages
in a consistent and unified way.
Communicate with the rest of the company
A company is a chain of members pursuing a common goal and to fulfill its mission and maximize
its profits, while respecting the principles of business ethics. The marketing department ensures that
their actions are aligned with the overall objectives of the company and that they report the work
they are doing.

Help improve sales processes and customer


It is the responsibility of the marketing department to know the users and especially the customers
feelings. A good way for better knowing the customer is that all departments that have more direct
contact with the customer shall be working with the empathy maps.
Customer delight
At the end of the day, the main goal of the company is to delight their customers. Marketing
department, being the front end between customers and the plant, with respect to quantity, quality
and production capacity, heavily contribute for the same.

3.5. RESEARCH AND DEVELOPMENT -Manager T. Bhavani Shankar


The R&D Department of Efftronics System Private Limited will work for new innovative solutions
for the customers benefit and due to the customer benefit the organization sales turnover increase
and so the profit. This department will also identify the flaws with the existing products produced
by the organization and gives the solutions required so that the company will rectify the faults and
the customers will continue their business with the company.

Functions of the department are:


Innovative Solutions
This department is a key player in developing innovative solutions to the existing problems in the
product so that the customer will get the best product at the lowers cost.
Production Cost Reduction
The production cost can be decreased by using the raw materials that will be costing at a lesser
value and the quality will remain the same or even better than the existing raw material quality. The
quality of the product on an overall prospective will remain the same or even improve that is the
main objective of the team.
Entering new products
This team ensures and does the research work required for providing solution to the customer
problem by developing new goods and services so that the company will get more revenue and also
it helps the company to enter new markets with better solution.

3.5. LOGISTICS DEPARTMENT-Manager Mrs. R. Praveena


The objective of Logistics department is a complete process involving planning, managing and
controlling the flow of products, real-time data and human resources from the point of origin to the
point of destination.And also they focus to provide the products and services to customer on time
will out any damage to the products so that the customer relationship will continue at good terms.
Functions of the department are:
The various tasks performed by the department may be summarized as follows:
 Ensuring all the requirements of the customers are met on time in an efficient and safe manner.
 Coordination with the third party logistics. (3PLs)
 To maintain and regular checking of safe and timely dispatch of goods
 Drafting successful plans and procedures for proper implementation of logistics system
 To establish synchronization with the business goals of the organization.
 To ensure time and efficiency in the supply and payment for goods and reduce inventories.

3.6. POLICIES OF THE ORGANIZATION:


Below are some of the key policies of the organization Efftronics Systems Private Limited:
LEAVE POLICY:
Objective: To ensure proper leave procedure in the organization that provides detailed guidelines
in applying, authorizing & encashment of leaves to the employees with the good intention of
Providing rest, rejuvenation of health and for fulfilling social obligations that ultimately helps to
plan for completing the commitments to the customers in time.

Scope: To all the Employees and the Trainees of the organization (to whom stipend is paid)
Procedure:
Every employee will be entitled to take following leaves:
1. Casual Leave
2. Earned Leave
3. Sick Leave
4. Compensatory OFF
5. OD-Off
6. LOP
7. ESI Leave
8. Maternity Leave
9. Long Leave
Type of Leave Minimum Maximum
CL 0.5 2.5
EL 3 A/C Balance
SL 3 A/C Balance
OD OFF 0.5 1
Comp. OFF 0.5 2.5
Table 3
EMPLOYEE TRAINING POLICY:
Objective: To equip employees with necessary skills, knowledge and attitudes to meet the
organization's needs in relation to its objectives and to eliminate deprivation to the organization
which causes through non-utilization of acquired training by an employee due to his/her relieving
from duties.
Scope: Applicable to all employees of Efftronics Systems Pvt Ltd.
Procedure: HRD-PMC shall evaluate the training program by considering following parameters to
decide on nominating employees As per the cost of the training the employee need to serve the
bond period after the training is completed.
1) Necessity of programme

2) Cost, Content

3) Number of hours of training

4) Place of training, Training Organization and Trainer.


CHAPTER 4

SWOT ANALYSIS
Concept Definition:

 SWOT analysis is generally performed to identify and categorize the internal and external
factors. Strengths and weaknesses in SWOT analysis are called as internal factors while
opportunities and threats are termed as external factors.

 SWOT Analysis can be conducted for a situation, an organization, a project, a new venture, a
country, a nation and even individuals.

 This will help organizations in their strategic planning process, and in matching their
capabilities and resources to the competitive environment in which it carries out its operations.

 SWOT analysis is a dynamic part of an organization’s business and management development


process. It entails the collection of information pertaining to external and internal factors which
may have an impact on the organization’s evolution.

 The SWOT analysis definition takes into consideration the weaknesses and strengths of the
organization along with the threats and opportunities it faces in the external environment.
Based on these factors, the company determines its future course of action, combining its
strengths with imminent opportunities while trying to overcome weaknesses and combat threats.

 An organization may also perform SWOT analysis for identifying whether the venture/project
it is about to undertake is feasible and worth investing in or not. It is only after the project’s
strengths and opportunities are outweighing the inherited weaknesses and threats that the
project or venture will be undertaken and invested in.

STRENGTHS :

 30+ years of Product Expertise - Besides having a great product knowledge, the company
engineers also have a huge experience in product expertise (w.r.t the number of years) . They
also train their team in such a way to make them understand how the products affect different
kind of customers far beyond pure features and benefits.This is helping them in the increase of
their sales to a greater extent.

 100+ R&D Engineers - At any point of time, there are about 130 employees present in the
R&D department.All of them here are fully focused. They identify and solve complex technical
problems and carry out ground breaking research in relevant areas.The seniors help the newly
recruited engineers through knowledge sharing sessions.This is resulting in increasing job
performance and also job satisfaction to all of them.

 Unique Variety of Softwares and Projects - Over 30 years in the embedded development
industry has enabled the company to amass an enormous family of customers, partners and
Value Added Resellers (VARs). They want to become the worldwide market leader of its kind.
They believe that the extensive functionality and possibilities of their embedded products and
software will make every potential customer decide to choose our products. Some of their
clients are Indian Railways, Siemens, Ircon International etc.

 High Quality Infrastructure and Machinery - It is a known fact that upgrading


machinery is always helpful in meeting the current technology trends. And also new machinery
has a positive impact on a company’s efficiency, enabling employees to work faster and
increase productivity. Its the same case with this company too.This is helping them to avoid
delays and keep their projects running on time.

 Employee Welfare Benefits - A variety of rewards and recognitions are provided for the
employees performing with excellent efficiency in the form of bonuses. This is helping the
company to maintain healthy relationships with the employees. Different policies like Gym
policy ( where the employees can have access to an outdoor gym) Maternity policy for women
( where a women can avail a leave of 5-6 months ) are also running successfully. A free
medical checkup is also provided for the employees.

 No single person authority. There is an even and proper flow of information.

 Regular Productivity Analysis - Weekly meetings are held by the managers of different
teams separately with the help of vertical heads. Different aspects like growing trends in the
latest industry, percentage of work done by the employees , expected outcome and efficiency
are discussed. Every body gets a chance to express their views and their reports are submitted.
This is helping them to reach their targets on time.

WEAKNESS:

 High Employee Turnover Rate - This can be simply defined as the number of people
leaving the organization during a certain period of time. Out of the other reasons for employee
turnover, voluntary resignations is found out to be the major one. Because of the scheduled
shift timings, strict rules ( A late of 1 min is also not accepted ) the employees are unable to
create work-life balance. Workers with less adequate skills are also reported to leave the
organization.

 Lack of Inputs in Marketing - As the company’s main objective is to work on different


types of software and a large number of projects, the marketing of LED lights is taken less
care. Although these LED lights have unique benefits and great product life, the revenue
generated from this area is less. The employees in the marketing department are also
comparatively low. As a result very few techniques are implemented here which is effecting
the company’s revenue.

 Limited Market Share - This is found out to be the major drawback of the company. With
less influence of the brand and a limited market share , the company is unable to reach its
financial targets in successive financial years. But over the past two years, its financial figures
have gone up tremendously.’

 Lack of Advertising - With a huge number of competitors in the same field, the company is
still yet to start its advertising.Through this way there are high chances that the brand name
reaches to a larger section of people and they will get to know about their products.
OPPORTUNITIES:

 New Market Segments - They have recently entered into the field of Smart Cities. This is
a huge opportunity for them to bring in new ideas here. With less competition in this field (as
of now) , proper planning and working on this area will give them good results in terms of
financial growth , brand value growth and also recognition.

 Expansion In Other Countries - They have started installing data logger systems in
Bangladesh and SriLanka. This will be a very good initiation for them to expand their market
in other countries. After a couple of years , they are also planning to install their products in
other surrounding countries like Nepal and Bhutan.

 IoT Managed Services - Partnering with various industries in order to provide various IoT
solutions is their major opportunity as of now. They are trying to capture business moments in
and rigorously working on agile development. The company is also planning to co -work with
some of the industries like Nokia, Tech Mahindra and Oracle.

THREATS:

 Emergence of New Competitors - As of now, there is no competition for the company in


the railway data logger supply. They expect that within 3-4 years new manufacturers may
arouse in this field. This is one of the major threat for them.
In case of LED lights, the company is facing huge competition from the fellow manufacturers.
Some of their main competitors are:

1. Philips Electronics India Ltd.


2. Osram India Pvt Ltd.
3. Havells India Ltd
4.SYSKA LED.

 Available of Duplicate Goods – As they have recently entered into the market of led lights, the
availability of a variety of duplicate goods is a worry for them. According to the company’s
studies, it is having a large impact on their sales.
CHAPTER 5

FINANCIAL HIGHLIGHTS AND


KEY RESULT AREAS OF THE
ORGANIZATION
5.1. KEY RESULT AREAS (KRA) OF THE ORGANIZATION:

 TURNOVER: The turnover of the company is getting increasing year by year that was a
key motivating factor for the employees and management. This turnover increase will
increase the company profit and indirectly the employee will get benefited in the form of
bonus.

 COMMUNITY IMAGE: This community image is important in bringing new business to


the organization. The way the organization is serving Indian Railways has brought new
clients like Sri Lankan Railways and Bangladesh Railways. The smart cities concept which
was implemented in Vijayawada Municipal Corporation is bring it new clients like Vizag
Municipal Corporation etc.

 CUSTOMER/CLIENT SATISFACTION: The policies, procedures and other factors


determines what degree the customers/clients’ needs are satisfied. 33 years of long journey
with Indian Railways itself tell the customer satisfaction level of Efftronics System Private
Limited.5 Years unconditional Warranty for LED Lights is gaining client confidence and
satisfaction.

 PHYSICAL ENVIRONMENT (PLACE): The physical space, layout, ambiance, tools


and equipment’s that the employees are if following 5S system. Sort, Shine, Set in Order,
Standardize and Stabilize are the 5S parameters.
This is how the company’s 5S system works:
 EMPLOYEE’S: The number of employees, there position & qualifications, pay scales,
benefits and training/development needs of the employees at all levels are in accordance
with market standards and bit better than their competitors. Appraise system and Daily
productivity system is very effective.

 DIVERSIFICATION: The identification/creation/acquisition of new products, services,


geographic and demographic markets to ensure your organization’s continued competitive
viability. This diversification is followed at a very good level in the company every year
they are creating new products and they entered new sectors as and when identified.

 SYSTEMS, PROCEDURES & TECHNOLOGY: The methods, principles and


technologies used, the “way the company does things” to ensure the best of human,
financial and equipment resources to generate profit and is satisfying the customers.

 MANAGEMENT: The management of the company will play a key role in decision
making which will have an indirect impact on the overall organization. Efftronics Systems
Private Limited has Vice-President for every wing. They will be helping the Managing
Direction and CEO of the company in taking important decision related to company.

5.2. FINANCIAL HIGHLIGHTS OF THE ORGANIZATION:


 The turnover of the company is increasing every financial year this is indication for the
growth of the company.
 The amount paid in the form of dividend to the share holders also has increased from year
to year, so the investors are happy for the capital they have invested.
 The amount of loans is very less when compared to the profit of the financial years, so the
liabilities are less.
 (EPS) = (Net Income - Dividends on Preferred Stock) / Average Outstanding Shares.
 The Earning per Share is good in Efftronics System Private Limited.
 As per the company rules the amounts of profit and other expenses should not be revealed
so I have mentioned the summarized details only not the complete report.

CHAPTER 6

SIGNIFICANT FACTORS FOR


SUCCESS OF ORGANIZATION AND
SYSTEM OF ACCOUNTING
FOLLOWED BY THE COMPANY

6.1. SIGNIFICANT FACTORS FOR SUCCESS:


 Data Loggers Systems Introduced into the Railways has brought significant changes in the
case of date analysis and accident prevention.
 There is trans-piracy in information starting from the turnover to the profit is shared daily to
the entire organization. Always targets given and the actual are displayed in graphs with
help of Power BI so that employees are always focused.
 Use of high quality Infrastructure and machinery for regular production which will improve
the productivity of work.
 Just in Time System for raw material gathering will reduce the warehouse for material
management and the transportation cost of raw materials from warehouse to production unit
will be a profit to organization.
 Daily employee productivity analysis will let the HR team to recruit the number of
recourses as and when required.
 Employee welfare is given higher priority so there is a bonus to employees two times a
year. Other welfare provides to the employee’s benefit are like regular free doctor checkup.
 There is good communication among all the teams, so they will not be any delay in the
work.
6.2. SYSTEM OF ACCOUNTING FOLLOWED:
The accounting cycle is the same in a manufacturing company, merchandising company, and a
service company. Journal entries are used to record transactions, adjusting journal entries are used
to recognize costs and revenues in the appropriate period, financial statements are prepared, and
closing entries are recorded. Raw material purchases are recorded in the raw material inventory
account if the perpetual inventory method is used, or the raw materials purchases account if the
periodic inventory method is used. For example, using the periodic inventory method, the purchase
of Rs.750 of raw materials on account is recorded as an increase (debit) to raw materials purchases
and an increase (credit) to accounts payable.

Fig 6

CHAPTER 7

PRODUCT PROMOTIONAL
MEASURES OF THE
ORGANIZATION & CAREER
PLANNING & PROMOTIONAL
POLICY OF EMPLOYEES
7.1. PRODUCT PROMOTIONAL MEASURES OF THE ORGANIZATION:
 The organization is participating in all the International and National level conferences and
summits that deal with the topics like IOT and Smart Cities. So that they can get to know
the new technology in the market which other competitor companies are following in those
sectors and along the Business Development Team projects the technologies that they are
following and the products they are manufacturing so that their products get promotion at
national and international levels.
 They participated in IOT 2nd Expo conducted on March 2018 at Pragati Midan, Delhi, it
took part in Smart City Expo conducted on May 2017 at Pragati Midan, Delhi and it also
participated at CII (Confederation of Indian Industry) meeting in recent times.
 They are advertising goods related to Smart Buildings (LED’s) in newspapers and National
Journal’s.
 In Twitter and Linked In they are promoting devices related to Smart Cities and Smart
Buildings so that it reaches maximum people.
 In Amazon (E-commerce website) they are selling products like LED lights so that they can
reach a large sector of people.
 5 years unconditional warranty is any promotion factors due to which the sales of LED’s is
increasing year by year. The Quote they promote “We sell light not lights” has got good
reach in local market.
 They are having promotion banners in side few Taj-Hotels also. As the cost is a bit high for
their products so they want to target the Upper-class people with the advertising techniques.

7.2. CAREER PLANNING AND PROMOTIONAL POLICY:


 All the employees who are having people reporting under them need to send a detailed
report on those people to the HR department every year. That report includes will few
things set of things like Knowledge, Productivity, Attitude and Quality of work of the
person.
 Knowledge report means new courses whatever he had under gone during that year need to
be mentioned and what is there relativity to the domain in which he is working.
 Productively & Quality of work report means his/her number of working hours and the
target work given to him in that time and how much percentage of the target did he/she
reach in that time and with how much quality did he perform must be indicated.
 Attitude means whether he/she can handle pressure at peak times or not and how good is he
in interacting with other members in the team as and when required for the team need to be
mentioned.

Below table shows the organization promotion chart:

Vice President
Executive Manager
Senior Manager
Manager/Product Manager
Executive/Engineer/Supervisor
Associate/Technician
Trainee
Table 6

 This promotion is not done on the experience basis so if someone is not performing well
even though he is having high experience he will not be promoted.
 Depending on the requirement and the availability of the resources this promotion in band
happens.
 Management decision is final with respective to promotions and de promotions. If they find
the employee is not fit for the new position they will give him 3 months’ time to improve
and if he does not improve he will be de promoted.
 Promotion of levels for employees is clearly mentioned as seen in Table 6. The employee
depending on the designation he/she is having at will be present will be promoted to the
immediate next level.
CHAPTER 8

TRAINING MEASURES & SYSTEM


FOLLOWED FOR PURCHASING OF
MATERIALS
8.1. TRAINING MEASURES:
 The company has a separate training center TCE-Efftronics at Vijayawada. In that center
there will be only training classes for different level of employees starting from Trainee to
Executive Manager Level.
 Efftronics have a partnership with GARTNER for understanding the technology trends in
the markets and training the employees as required.
 There will be different courses and different levels of training depending on the position and
team he/she is entering.
 There will be separate classes on domain knowledge for all the employees who are recruited
irrespective of the position and knowledge they have.
 The training for a Production trainee will be for 45 days. Whereas for an Executive level
post there it will from 90 to 180 days.
 During the training period there will both theory classes and practical works. There will be
regular exams for every 2 weeks to evaluate their performance.
 The training schedule will be prepared by the HR department with consultation of the
respective department manager and the domain expert of that department. Then there will
be review of the schedule by the Vice president or CEO and that will be finalized.
 There will not any separate faculty for teaching, but the Executive/Manger/Senior Manager
of those departments will take the classes as per the schedule.
 The stipend will vary from Rs 4000 to Rs 15000 depending on the position they join.
8.2. SYSTEM FOLLOWED FOR PURCHASING OF MATERIAL:

 The System followed for purchasing of material in Efftronics System Private Limited is Just
in Time (JIT).
 Just-in-time (JIT) manufacturing, also known as just-in-time production or the Toyota
Production System (TPS), is a methodology aimed primarily at reducing flow times within
production system as well as response times from suppliers and to customers. Its origin and
developments were done in Japan, largely in the 1960s and 1970s and particularly at
Toyota.
 The raw material for production at Efftronics is not purchased in huge number and they are
not stored in warehouse. They order the raw material as and when required for production
department. So, the storage space cost and transportation cost of raw material from
warehouse to production unit will not be burden to the company and it is a way of cost
cutting.
 According to JIT, if the replenishment cycle time is shortened, the number of products to
replenish will be reduced and there will be fewer inventories held for a long time. Also, the
time that raw materials and work-in-process items are held in the factory, i.e. the lead time,
will shorten.
 This JIT operation is designed as the automatic nervous system that reacts to information
called "Kanban" issued from previous processes to later processes every minute. As the
reactions of the automatic nervous system are transmitted to the muscles and the muscles
create movements, without giving information to the brain, suspension and resumption of
operations are done by mutual dependence through the sharing of information amongst the
various members.
 As this production system evolves, the system then shifts from "one-by-one production" to
"flow production".
 Furthermore, as the capacity of the operations increases for each process then
synchronization amongst operations takes place during the process from prototype
production to mass production.
 Lean Production, often simply "lean", is a systematic method for waste minimization within
a manufacturing system without sacrificing productivity. Lean also considers waste created
through overburden and waste created through unevenness in workloads working from the
perspective of the client who consumes a product or service, "value" is any action or
process that a customer would be willing to pay for.
 For achieving this Lean Production, Efftronics uses Just in Time (JIT) and 5S methods.
Using these two methods have shown fruitful results for the organization fast few years.
CHAPTER 9

HRD MEASURES AND MANPOWER


PLANNING
9.1. HRD MEASURE (INCLUDING WELFARE MEASURES)
Employees Welfare Activities:

 Since 1985, the establishment of the organization the company was keen in employee
welfare activities.
 It offers all its employees Morning Breakfast, Lunch and Evening snacks at subsidized
prices. Per a day if the person pays Rupees Thirty he/she can avail all the three facilities.
 There are two Doctors available in the office all day the consultation for all the employees
is completely free of cost.
 There will be complete body medical tests conducted for each employee free of cost.
 The Employee Provident Fund is applicable to all employees in the organization for which
the employee contribution (12% of base salary) + employers contribution (12% of base
salary).
ESI (Employee State Insurance):
 The employee who are having salary less than Rs. 21,000 are eligible of this ESI for which
the employer pays (4.75% base pay) + employee pays (1.75% base pay). This is a central
and state collaborated scheme.
 There will be separate ESI hospitals for every zone. So, in this scheme the employee parents
are also covered for health insurance.

9.2. MANPOWER PLANNING


HR Department takes care of this Manpower Planning by using the dynamic statistics of the Men in
work and the men required for work. They will keep the track of vacancy count (based on the
organization structure and requirement).
In case of a huge order, more men will be required at times suddenly. So, they outsource few
workers as and when required.
Modes of recruitment:
 Campus Recruitment
 Job Fairs
 On every Friday there will be walk-in interviews.

CHAPTER 10

PERFORMANCE APPRISAL
SYSTEM & FUTURE PLANS FOR
GROWTH OF THE ORGANIZATION
10.1. PERFORMANCE APPRISAL SYATEM:
 Every Financial Year there will be performance assessment and the according to the out
puts from this there will be pay scale revision.
 The employee must fill an online form claiming his rating for different factors mentioned in
the appraisal form and then this immediate manager will mention his comments on the
factors and give his rating.
 Then if there are huge differences between the employee rating and manger rating. Then
Department HR or Line HR will conduct separate discussion with the employee and his
manager and then finalize the ratings.
 In promotion process also, this performance appraisal will play a key role. The employee
consistency will be checked before promotion.
 There will be significant marks for KRA, Character and Quality independently as required
for the job role. There will marks from 1 to 5 for all the above mentioned factors.
 Many other factors like Volume of work done, Responsibility for work, Learning Attitude,
Appearance, Consistency of work and how regular is he to office etc. are measured and
rating like good, fair and bad are given.
 The Productivity analysis is done on a regular basis and that detailed report will be
reviewed by the HR team.
 If the employee productivity is bad/poor he need to attend some training provided by the
company and a time of 3 to 6 months’ will be given and if they do improve they will
continue in the organization otherwise they will be asked to leave.

10.2. FUTURE PLANS FOR THE GROWTH OF THE ORGANIZATION:


 The company has entered it Data Logger business into Sri Lankan Railways and
Bangladesh Railways as of now. So, it wants to deliver even other Railway products also to
those two countries.
 IOT is a huge sector the company has just entered as of now it wants to expand the
business in this sector by providing value-based services.
 It wants to expand it smart city concepts like smart water and smart transport to other cities
in Andhra Pradesh as of now it is delivering to only Vijayawada and Vizag Cities only.
 It has entered online marketing of LED lights. As of now Efftronics products were only
available in Amazon (E-Commerce website) soon it wants to sell in other E-Commerce
website also.
 New Full-fledged office of Efftronics System Private Limited construction started last year
in Guntur District.
CHAPTER 11

VIEWS OF MANAGERS AT
VARIOUS LEVELS AND NON-
MANAGERIAL STAFF
11. VIEWS OF MANAGERS AT DIFFERENT LEVELS AND NON-
MANAGERIAL STAFF:
HR-Department:
 The type of Organization structure in Efftronics System Private Limited is Functional.
 As the location of the office is in Vijayawada a non-metro city so finding a qualitative
resource is becoming difficult. In metros as there will more options to switch the talented
resources are prefer metro cities.
Finance-Department:
 The Financial statements like Balance Sheet and Profit/Loss statements of the organization
are made as per the Companies Act 2013.
 The Annual Accounts will be audited by a Charted Accountant.

Production-Department:

 The type of acquiring raw material is Just in Time method. The Production followed is Lean
Production system in Efftronics System Private Limited.
 As and when required out-sourced employees are taken for production teams. Mostly during
the last quarter of the Financial Year.

R&D-Department:

 The R&D Department takes care of using the new techniques and technologies to develop
best products and services to the clients.

Marketing-Department:

 The clients are given demos and at times few products like LED lights and Battery
Monitoring Units are installed for a trail period of 20-30 days for free of cost to gain the
required confidence.

Logistics-Department:

 At few times the product manufacturing and packaging may be delayed due to many
reasons. So, at that time the logistics teams need to plan according the way of transport so
that the product delivery is not delayed.
CHAPTER 12

ADVANTAGES AND DRAWBACKS


OF THE ORGANIZATION AND ITS
STRUCTURE
12.1 ADVANTAGES AND DRAWBACKS OF THE ORGANIZATION
STRUCTURE:
 The organization structure of Efftronics Systems Private Limited is good in almost all the
aspects except one (Production Team).
 There must be separate managers under Production Manager for each wing like for shop
floor one manager, for dispatch one manager and same should be the case with PCB
assembling and Primary Testing.
 It will be easy for production manager to monitor the teams well by the help of these
managers. The team members also need not wait for the production manager all the time if
the supervisor is also not aware of the issue they can take help from the manager.
 The company should increase its marketing and advertising techniques and need to look for
new customers as well.
 Expansion of the company can be done in the global level.
 More benefits can be given to employees in the form of bonus and salary increments.
12.2 CONCLUSION AND LEARNING EXPERIENCE
Learning Experience at the Efftronics System Private Limited was tremendous. It was very
interesting to learn and understand many new things through observation and through support from
the management of the company.
The employees shared their experience and helped me in knowing what the company is all about
and the steps and processes it undergoes. I was given a brief introduction of the company and the
company’s vision, mission and the core values to be followed by the direct interaction with the
employees of the company. I was able to understand how a manufacturing industry works. Today
the company is manufacturing different kinds of devices related to Smart Signaling, Smart Cities
and Smart Lighting. The manger supervises the employees work and gives them the required inputs
to do the work more effectively and productively. This experience has helped me to learn the
organization working principles and Organization Structure. I would like to thank the HR-Team for
allowing me to do my OST in the organization.

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