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Channel Mapping Template PDF

This document outlines a channel mapping process for understanding a customer's experience across different channels to improve brand value. It suggests mapping the customer, their various channels of interaction, the experiences they have, and how this impacts the brand value.

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Victoria Salazar Gómez
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131 views1 page

Channel Mapping Template PDF

This document outlines a channel mapping process for understanding a customer's experience across different channels to improve brand value. It suggests mapping the customer, their various channels of interaction, the experiences they have, and how this impacts the brand value.

Uploaded by

Victoria Salazar Gómez
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Channel Mapping Notes sheet

CUSTOMER

Customer
CHANNLES

Channles
Experience
EXPERIENCE

Brand Value
BRAND VALUE

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Designed by the authors of “Design. Think. Make. Break. Repeat. A Handbook of Methods” (BIS Publishers)
www.designthinkmakebreakrepeat.com

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