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Business Model

The document proposes an innovative business idea competition entry about creating an app to address problems with vehicle maintenance and servicing. It notes issues like a lack of good quality service centers, poor roadside assistance, and irregular maintenance. The proposed solution is an app that would provide door-to-door pick up and drop off service with trained mechanics, 24/7 emergency roadside assistance, and easy access to quality service centers through a membership model. The target customer segment is anyone who owns a vehicle.

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Hiral Kabra
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0% found this document useful (0 votes)
34 views

Business Model

The document proposes an innovative business idea competition entry about creating an app to address problems with vehicle maintenance and servicing. It notes issues like a lack of good quality service centers, poor roadside assistance, and irregular maintenance. The proposed solution is an app that would provide door-to-door pick up and drop off service with trained mechanics, 24/7 emergency roadside assistance, and easy access to quality service centers through a membership model. The target customer segment is anyone who owns a vehicle.

Uploaded by

Hiral Kabra
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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INNOVATIVE BUSINESS IDEA COMPETITION

Names: HEERAL KABRA

APURVA AMRITKAR

EMAIL: [email protected]

[email protected]

Contact: 8308383505

PROBLEM STATEMENT:
Automobile has become a major part of our daily lives in the 21 st century.

Earlier luxury, but now its become a necessity, especially in the urban areas.

But every aspect comes with some drawback.

A few problems seen by anyone who uses a car/bike/any vehicle are listed below :

 Very few good quality and feasible servicing centres available. (most of them being brand
specific)
 Poor roadside emergency rescue services.
 Irregular maintenance of the vehicle.
 Few trained, efficient & trusted mechanics.
 Etc.

BUSINESS MODEL:

SOLUTION/IDEA:

Designing an app which will be customer friendly, providing services extremely suitable for the urban
lifestyle. Which will build a trusted network between the user and the service provider.

KEY ACTIVITIES / UNIQUE VALUE PROPOSITION

 Door to door Pick up and Drop service.


 Efficient, highly qualified, trained mechanics.
 24 x 7 emergency roadside service.
 Easy to use service tools kit.
 Portable garage.
 Membership (with a list of benefits & insurance)
 Customised automobile accessories.
 Easy access to quality service centres anytime & anywhere.

CUSTOMER SEGMENT

 Keeping affordable prices in mind, anyone and everyone who owns any type of vehicle can
access the app as per their requirements.

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