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Info Graphics

An information graphic (infographic) is a visual representation of data or information that condenses large amounts of textual or numerical data into a combination of images and text to allow viewers to quickly grasp the essential insights. Infographics are not new but the internet has helped popularize their use as a content medium. Popular types of infographics include statistical, informational, timeline, process, geographic, comparison, hierarchical, list, and resume infographics. Each type is suited to effectively communicate different types of information.
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0% found this document useful (0 votes)
80 views3 pages

Info Graphics

An information graphic (infographic) is a visual representation of data or information that condenses large amounts of textual or numerical data into a combination of images and text to allow viewers to quickly grasp the essential insights. Infographics are not new but the internet has helped popularize their use as a content medium. Popular types of infographics include statistical, informational, timeline, process, geographic, comparison, hierarchical, list, and resume infographics. Each type is suited to effectively communicate different types of information.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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What does Information Graphic (Infographic) mean?

An information graphic (infographic) is a visual representation of a data set or instructive material. An


infographic takes a large amount of information in text or numerical form and then condenses it into a
combination of images and text, allowing viewers to quickly grasp the essential insights the data
contains. Infographics are not a product of the Web, but the Internet has helped popularize their use as
a content medium.

Infographics are all around, from pie charts to diagrams to the organizational chart in an office setting.
That said, it is the infographics about social topics, surprising facts, historical perspectives and so forth
that tend to be shared through email and social media. These can be data-based infographics, like the
rise in Internet use, or fact-based, like the decreasing length of celebrity marriages. The ability to
package more information in a smaller space makes infographics an attractive tool for instruction and
marketing.

9 of the most popular types of infographics are:

1. Statistical infographics If you want to visualize survey results, present data from multiple
sources, or backup an argument with relevant data, then a statistical infographic will
work well.

A statistical infographic puts the focus on your data. The layout and visuals will help you
tell the story behind your data.

Your storytelling devices can include charts, icons, images and eye-catching fonts.

2. Informational infographics An informational infographic template is ideal for if you want


to clearly communicate a new or specialized concept, or to give an overview of a topic.

Typically, an informational infographic is divided into sections with descriptive


headers. Numbering each section will help your infographic design flow. Plus, we’ve
found that people tend to like infographics with numbers in the title.

This informational infographic template is one of our most popular by far. It keeps the
information brief with 5 points. Descriptive headers and illustrative icons help
communicate each point clearly:

3. Timeline infographics are an effective way to visualize the history of something, or to


highlight important dates, or to give an overview of events.

Because humans tend to make sense of time spatially, a visual like a timeline infographic
can help create a clearer picture of a timeframe. Visuals aids like lines, icons, photos,
and labels all help to highlight and explain points in time.
For example, this simple timeline template emphasizes each year using a larger font.
Each point in time is illustrated using a colorful icon:

4. Process infographics While a timeline infographic will highlight points in time, a process
infographic is ideal for providing a summary or overview of the steps in a process.

Process infographics will allow you to simplify and clarify each step. Most process
infographics follow a straightforward top-to-bottom or left-to-right flow. Numbering the
steps will make your process easy to follow.

For example, this process infographic template uses a different colors for the headers of
each step. Notice how the colors of numbered icons on the right side of the infographic
correspond with the headers.

5. Geographic infographics o you want to visualize location-based data, demographic data


or large quantities of data? In those cases, try using a geographic infographic template.

Geographic infographics use map charts as the focus visual. Different types of map
charts work better for different types of data.

6. Comparison infographics Whether you want to compare options in an unbiased way, or


you want to make one option seem better, a comparison infographic can do that.

Typically, comparison infographic are split down the middle vertically or horizontally,
with one option on each side.

7. Hierarchical infographics A hierarchical infographic can organize information from


greatest to least.

One famous example of this is the pyramid visualizing Maslow’s Hierarchy of Needs.
Humanity’s most important needs at the base of the pyramid, ascending to humanity’s
least important needs in the smallest segment at the top.

8. List infographics If you want to share a collection of tips, or a list of resources, or a list of
examples, then why not create…a list infographic!

List infographic templates are generally straightforward–the goal is to make them more
eye-catching than a basic list. Visuals like icons can replace bullet points, and creative
fonts and colors can make each item stand out.

Numbering the points in your list will help your information flow.

9. Resume infographics With the current job market being so saturated, job seekers need
to find creative ways to set themselves apart. That’s why infographic resumes have
gained a lot of popularity in recent years.
Infographic resume won’t be able to entirely replace a traditional resume in most cases.
But they’re a great document to bring to an interview, to publish on your portfolio site,
or to include in an email application.

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