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Tutorial Assignment 3 Mark 101

This document provides instructions for Tutorial Assignment 3 in the MARK101 Principles of Marketing course. Students are asked to analyze at least five competitors of a selected company/brand/product by completing a grid that identifies each competitor as direct or indirect, lists their strengths and weaknesses, ranks them by level of influence, and justifies each rank. The assignment is due on May 10th at 5pm.

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Ihab yassin
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139 views

Tutorial Assignment 3 Mark 101

This document provides instructions for Tutorial Assignment 3 in the MARK101 Principles of Marketing course. Students are asked to analyze at least five competitors of a selected company/brand/product by completing a grid that identifies each competitor as direct or indirect, lists their strengths and weaknesses, ranks them by level of influence, and justifies each rank. The assignment is due on May 10th at 5pm.

Uploaded by

Ihab yassin
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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MARK101: Principles of Marketing Tri 1, 2017 Tutorial Assignments

Tutorial Assignment 3 – Competitor Analysis DUE DATE: Wednesday 10th May 5pm
Name Student ID: ___________________________________

Assignment Product Category: Company/ Brand/ Product:

Complete the following grid for at least five competitors of your company, identify them as direct or indirect competitors and rank them in order of influence on your
company/ brand / product – 10 MARKS

Competitor (Ranked) Direct / Indirect Competitor Strengths Competitor Weaknesses


1)

Justification of rank:

2)
MARK101: Principles of Marketing Tri 1, 2017 Tutorial Assignments
Justification of rank:

3)

Justification of rank

4)

Justification of rank:

5)
MARK101: Principles of Marketing Tri 1, 2017 Tutorial Assignments
Justification of rank:

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