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Business Level Strategy

The document outlines several strategic business models and frameworks including cost leadership, differentiation, Porter's Five Forces analysis, the BCG matrix, and the Ansoff Matrix. It also briefly describes a price-skimming strategy and defines the four categories in the BCG matrix: dogs, question marks, stars, and cash cows.

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Akshay
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10 views

Business Level Strategy

The document outlines several strategic business models and frameworks including cost leadership, differentiation, Porter's Five Forces analysis, the BCG matrix, and the Ansoff Matrix. It also briefly describes a price-skimming strategy and defines the four categories in the BCG matrix: dogs, question marks, stars, and cash cows.

Uploaded by

Akshay
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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1) Cost leadership

2) Differentiation
3) Integrated low-cost differentiation
4) Focused differentiation
5) Focused low cost
6) Acquisition Strategy
7) Price-Skimming Strategy-If your goal is to increase profits, consider using a
price-skimming strategy. It involves adjusting the cost of goods or services over
time. For example, you can set a relatively high initial price for a new product in
the first few months and then lower it.
8) Porter's Five Forces ( Site ) - Porter's Five Forces is a simple but powerful tool
for understanding the competitiveness of your business environment, and for
identifying your strategy's potential profitability.
1) Competitive Rivalry
2) Supplier Power
3) Buyer Power
4) Threat of Substitution
5) Threat of New Entry
9) BCG Matrix- site

Dogs: These are products with low growth or market share.

Question marks or Problem Child: Products in high growth markets with low market
share.

Stars: Products in high growth markets with high market share

Cash cows: Products in low growth markets with high market share

10) The Ansoff Matrix - site Sometimes called the Product/Market Expansion Grid,
the Matrix (see figure 1, below) shows four strategies you can use to grow. It
also helps you analyze the risks associated with each one. The idea is that each
time you move into a new quadrant (horizontally or vertically), risk increases.

11)

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