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Good examples of before and after

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Content

VISUAL NOTES TO SLIDE &

1 2 BRUSH UP 3
ENHANCEMENT DATA INPUT
1 Visual Enhancement
 Input

On demand online streaming services are becoming increasingly

popular
Please give me visual enhancement
Share of consumers who have
according to oura guidelines,
subscription to an on-
highlight Netflix
Leading video streaming online services in the United
demand video service in the
and add icons United States in 2016 and
Kingdom (UK) as of August 2016, based on monthly
2017 2016 2017
unique users (in millions)
42.3 70.0% 58%
45

Share of respondents
60.0% 50% 51%
Monthly unique users in

40 43%
35 50.0%
30 40.0% 29%
25 20.6 30.0% 22%
millions

20 17 20.0% 14%
9%
15 10.1 10.0%
10 6.2 4.9 4 2.9 2.7 2.6 2.2 0.0%
5
0

Number of Netflix streaming subscribers in the United States

from 3rd quarter 2011 to 3rd quarter 2017 (in millions)
60
Highlights:
50

Subscribers in millions
Netflix is leading on the US market compared to Amazon prime 40
and Hulu
30
Subscribers to Netflix in the US is almost 9x the number of UK
20
monthly users.
10
Netflix subscribers in the US has more than doubled over the last
6 years 0

Q3 2011
Q4 2011
Q1 2012
Q2 2012
Q3 2012
Q4 2012
Q1 2013
Q2 2013
Q3 2013
Q4 2013
Q1 2014
Q2 2014
Q3 2014
Q4 2014
Q1 2015
Q2 2015
Q3 2015
Q4 2015
Q1 2016
Q2 2016
Q3 2016
Q4 2016
Q1 2017
Q2 2017
Q3 2017
 Output

On demand online streaming services are becoming increasingly

popular
Leading video streaming online services in the United Kingdom (UK) Share of consumers who have a subscription to an on-demand video
as of August 2016, based on monthly unique users (in millions) service in the United States in 2016 and 2017

42.3 2016 2017

58%
50% 51%
43%
20.6
17 29%
22%
10.1 14%
6.2 4.9 4 9%
2.9 2.7 2.6 2.2

Subscription to
any

Number of Netflix streaming subscribers in the United States from 3rd

Highlights
quarter 2011 to 3rd quarter 2017 (in millions)

60
Netflix is leading on the US market compared to Amazon
prime and Hulu 50
40
Subscribers to Netflix in the US is almost 9x the number of UK 30
monthly users.
20
10
Netflix subscribers in the US has more than doubled over the
last 6 years 0
2012 2013 2014 2015 2016 2017
 Input

Team work is the key to success

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc consequat vehicula mi vel congue. Aenean facilisis, lacus et
dignissim sollicitudin, lorem ex interdum magna, ac fringilla arcu sem vel ex.

Please insert picture

 Output

Team work is the key to

success
Lorem ipsum dolor sit amet, consectetur adipiscing
elit. Nunc consequat vehicula mi vel congue. Aenean
facilisis, lacus et dignissim sollicitudin, lorem ex
interdum magna, ac fringilla arcu sem vel ex.
 Input

Lorem Ipsum
This is for an aviation
client. Can you add planes
that show routes and
maybe icons for the
different headings

Subtitle text
Subtitle text Subtitle text
The quick brown fox jumps over the lazy dog.
The quick brown fox jumps over the lazy dog. The quick brown fox jumps over the lazy dog.

Subtitle text
Subtitle text
The quick brown fox jumps over the lazy dog.
The quick brown fox jumps over the lazy dog.
 Output

Lorem Ipsum

Subtitle text
The quick brown fox jumps
over the lazy dog.

Subtitle text
The quick brown fox jumps
over the lazy dog.

Subtitle text
The quick brown fox jumps
over the lazy dog.

Subtitle text
The quick brown fox jumps
over the lazy dog.

Subtitle text
The quick brown fox jumps
over the lazy dog.
 Input

Loren Ipsum
Turn into a timeline

January ac eros ut metus pulvinar gravida quis vitae massa

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque June
ac eros ut metus pulvinar gravida quis vitae massa
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque
February ac eros ut metus pulvinar gravida quis vitae massa
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque
ac eros ut metus pulvinar gravida quis vitae massa
July
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque
March ac eros ut metus pulvinar gravida quis vitae massa
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque
ac eros ut metus pulvinar gravida quis vitae massa

April
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque
ac eros ut metus pulvinar gravida quis vitae massa

May
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque
 Output

Loren Ipsum

East

Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet,
consectetur adipiscing elit. consectetur adipiscing elit. consectetur adipiscing elit. consectetur adipiscing elit.
Quisque ac eros ut metus Quisque ac eros ut metus Quisque ac eros ut metus Quisque ac eros ut metus
pulvinar gravida quis vitae pulvinar gravida quis vitae pulvinar gravida quis vitae pulvinar gravida quis vitae
massa massa massa massa

Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet,
consectetur adipiscing elit. consectetur adipiscing elit.
Quisque ac eros ut metus Quisque ac eros ut metus Lorem ipsum dolor sit amet,
pulvinar gravida quis vitae pulvinar gravida quis vitae consectetur adipiscing elit.
massa massa Quisque ac eros ut

January February March April May June July

West

Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet,
consectetur adipiscing elit. consectetur adipiscing elit. consectetur adipiscing elit. consectetur adipiscing elit.
Quisque ac eros ut Quisque ac eros ut Quisque ac eros ut Quisque ac eros ut

Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet,
consectetur adipiscing elit. consectetur adipiscing elit.
Quisque ac eros ut Quisque ac eros ut
 Input

Basic grammar

Some of the word type categories

1. Noun: a thing or idea
2. Verb: An action
This feels generic. Can
3. Adverb: Tells how an action occurred
you please spice it up
4. Adjective: Tells about a noun
5. Pronoun: used to replace a noun
6. Preposition: describes a relationship
7. Conjunction: Joins words or phrases

Four main parts of a sentence:

1. The subject is who or what the sentence is addressing. This is the base of the sentence and a sentence only need a subject and
predicate to be a real sentence.
2. The predicate is the action that the subject completes
3. The object is part of the action of the subject, e.g. “They celebrated the victory”
4. Complements or predicates are used to complete a sentence where an object is not present.

“Grammar rules” that shouldn’t be counted as rules

• I before E except after C
• And, because, but, or
• Never end a sentence with a preposition
 Input

The 8 parts of speech

The 8 parts of speech

• Noun: a thing or idea
• Rock, dog, John, Democracy, birthday, gravity
• Verb: An action Please clean up. It’s okay to restructure.
• Like run, jump or read;
• A state of being: Like is or was
• Adverb: Tells how an action occurred
• Quickly, slowly, carefully
• Adjective: Tells about a noun
• Big, red, Fred’s
• Pronoun: used to replace a noun
• It, I, them
• Preposition: describes a relationship
• On, over, for, beside
• Conjunction: Joins words or phrases
• And, or, because
• Interjection: A word of surprise
• Wow! Oh my!
 Output

The 8 parts of speech

A thing or idea
rock, dog, John, democracy, An action
birthday, gravity like run, jump, or read
Noun Verb Or a state of being
like is or was

A word of surprise Tells how an action occurred

Interjection Adverb
Wow! Oh my! Quickly, slowly, carefully
The 8
parts of
speech
Conjunction Adjective
Joins words or phrase Tells about a noun
and, or, because big, red, Fred’s
Preposition Pronoun

Describes a relationship Used to replace a noun

on, over, for, beside it, I them
 Output

Basic grammar

Four main parts of a sentence

The subject is who or what The predicate is the action

the sentence is addressing. that the subject completes
This is the base of the
Some of the word types categories sentence and a sentence
actually only need a subject
and predicate to be a real
sentence.
Noun: A thing or idea 1 2
1
Conjunction: The object is part of the Complements or predicates
Joins words or Verb: An action action of the subject, e.g. are used to complete the
7 2
phrases “They celebrated the sense of subject or object
victory”

Preposition: Adverb: Tells

6 3
Describes a how an action
relationship occurred 3 4
5 4
Pronoun: Used to Adjective: Tells “Grammar rules” that shouldn’t count as rules
replace a noun about a noun
Never end a
I before E except And, because,
sentence with a
after C but, or,
preposition
 Input

6 creative bullet points

Make the bullets

more interesting

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consectetur adipiscing elit, sed do
eiusmod tempor incididunt ut labore
Lorem ipsum dolor sit amet, et dolore magna aliqua. Lorem ipsum dolor sit amet,
consectetur adipiscing elit, sed do consectetur adipiscing elit, sed do
eiusmod tempor incididunt ut labore eiusmod tempor incididunt ut labore
et dolore magna aliqua. et dolore magna aliqua.

4 5
1 ID 2 Email 3 Turnaround Overnight 6 Delivery
Cost

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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do
consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore
Lorem ipsum dolor sit amet,
eiusmod tempor incididunt ut labore et dolore magna aliqua.
consectetur adipiscing elit, sed do
et dolore magna aliqua.
eiusmod tempor incididunt ut labore
et dolore magna aliqua.
 Output

6 creative bullet points

1 3 5

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consectetur adipiscing elit, sed do consectetur adipiscing elit, sed do consectetur adipiscing elit, sed do
eiusmod tempor incididunt ut labore eiusmod tempor incididunt ut labore eiusmod tempor incididunt ut labore
et dolore magna aliqua. et dolore magna aliqua. et dolore magna aliqua.

2 4 6

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consectetur adipiscing elit, sed do consectetur adipiscing elit, sed do consectetur adipiscing elit, sed do
eiusmod tempor incididunt ut labore eiusmod tempor incididunt ut labore eiusmod tempor incididunt ut labore
et dolore magna aliqua. et dolore magna aliqua. et dolore magna aliqua.
 Input

Highest-paid National Basketball Association players in 2018 (in

million U.S. dollars)

Salary Endorsements

Earnings in million U.S. dollars

0 10 20 30 40 50 60 70 80 90

LeBron James (Cleveland Cavaliers) 33.3 52

Stephen Curry (Golden State Warriors) 34.7 42

Kevin Durant (Golden State Warriors) 25 33

James Harden (Houston Rockets) 28.3 20

Royalty free King James

Russell Westbrook (Oklahoma City Thunder) 28.5 19
picture and lose the
franchises on the y-axis
Damian Lillard (Portland Trail Blazers) 26.2 14

Blake Griffin (Detroit Pistons) 29.5 6

Giannis Antetokounmpo (Milwaukee Bucks) 22.5 13

Carmelo Anthony (Oklahoma City Thunder) 26.2 7

Anthony Davis (New Orleans Pelicans) 23.8 9

Source: Statista
 Output

Lebron James is the highest-paid

NBA player due to endorsements

Highest-paid NBA players in 2018, earnings in USDm

Salary Endorsements

LeBron James 33.3 52

Stephen Curry 34.7 42

Kevin Durant 25 33

James Harden 28.3 20

Russell Westbrook 28.5 19

Damian Lillard 26.2 14

Blake Griffin 29.5 6

Giannis Antetokounmpo 22.5 13

Carmelo Anthony 26.2 7

Anthony Davis 23.8 9

Source: Statista
 Input

Airbnb success story

Show the historic traction
Where they started more creatively
2 guys rent out 3 extra air mattresses at their home
Where they are now, 10 years later
4 million listings worldwide
Present in 191 countries and 65 000 cities
Total of 260 million+ guest arrivals since 2008 and 2 million
people staying in an Airbnb home each night

The journey
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque
ac eros ut metus pulvinar gravida quis vitae massa. Praesent nec
varius dolor. Integer ac libero id odio pulvinar molestie. Proin at
enim non diam laoreet volutpat. Sed scelerisque lobortis
accumsan. Class aptent taciti sociosqu ad litora torquent per
conubia nostra, per inceptos himenaeos. Integer massa magna,
consequat eu mattis id, condimentum vitae sapien.
Maecenas consectetur elit a commodo maximus. Aliquam
maximus urna at feugiat pharetra. Nam nisi mi, accumsan eu
malesuada quis, luctus eget dolor. Proin vitae sagittis arcu. In leo
purus, tempor sed erat a, porttitor dignissim augue. Donec
suscipit lacinia facilisis. Sed eu sem nec velit sagittis fermentum.
 Output

Airbnb success story

The journey
Where they are now,
10 years later Lorem ipsum dolor sit amet,
consectetur adipiscing elit.
Quisque ac eros ut metus pulvinar
4 million listings worldwide gravida quis vitae massa. Praesent
nec varius dolor. Integer ac libero
Present in 191 countries and id odio pulvinar molestie. Proin at
65 000 cities enim non diam laoreet volutpat.
Sed scelerisque lobortis
Total of 260 million+ guest
accumsan.
arrivals since 2008 and 2
million people staying in an Class aptent taciti sociosqu ad
Airbnb home each night litora torquent per conubia nostra
Maecenas consectetur elit a
commodo maximus. Aliquam
maximus urna at feugiat pharetra.
Where they Nam nisi mi, accumsan eu
started malesuada quis, luctus eget dolor.
Proin vitae sagittis arcu.
2 guys rent
In leo purus, tempor sed erat a,
out 3 extra air
porttitor dignissim augue. Donec
mattresses at
suscipit lacinia facilisis. Sed eu
their home
sem nec velit sagittis fermentum.
 Input

Lorem ipsum
Lorem Ipsum is simply dummy text of the printing
Visually enhance and
make sure it looks more
Vs. like a funnel

Lorem ipsum
Lorem ipsum Lorem ipsum
Process includes Lorem ipsum
Lorem ipsum Lorem ipsum
Lorem ipsum Lorem ipsum
Lorem ipsum dolor sit amet, dolore iuvaret
Lorem ipsum dolor sit amet, dolore iuvaret
Lorem ipsum Lorem ipsum perpetua sea ne.
perpetua sea ne.
Lorem ipsum Lorem ipsum
Lorem ipsum Lorem ipsum 5
5

Lorem ipsum dolor sit amet, dolore

iuvaret perpetua sea ne.
Eos eu eirmod phaedrum, dicit
vocent impedit pro an
 Output

Lorem ipsum
Lorem Ipsum is simply dummy text of the printing

Lorem ipsum Lorem ipsum

Vs.
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Lorem ipsum dolor

Lorem ipsum

Lorem ipsum
Lorem ipsum
Lorem ipsum
Lorem ipsum

Lorem ipsum
Lorem ipsum

Lorem ipsum dolor sit amet, dolore

Lorem ipsum Lorem ipsum iuvaret perpetua sea ne. Eos eu eirmod
phaedrum, dicit vocent impedit pro an

Lorem ipsum
 Input

Time schedule
Visual enhance

Short term Medium term Long term

• Lorem ipsum dolor sit amet,

• Nullam vulputate condimentum tortor at viverra. • Donec ac hendrerit odio. Praesent ut
consectetur adipiscing elit, sed do
Ut blandit eleifend sapien quis feugiat. placerat nulla.
eiusmod tempor incididunt ut
• Pellentesque fermentum nisi leo, id ultrices arcu • Vivamus at leo malesuada, aliquet purus
labore et dolore magna aliqua.
pellentesque at. Aenean iaculis non erat vitae et, feugiat turpis. Sed ipsum lorem, sagittis
• Ut enim ad minim veniam, quis
luctus. sit amet finibus vel, interdum suscipit
nostrud exercitation ullamco
• Donec venenatis enim a lectus varius commodo. neque. Sed nec tortor nec justo aliquet
laboris nisi ut aliquip ex ea
Etiam gravida orci sapien, eu tempor diam laoreet eu a ante.
commodo consequat.
imperdiet nec. In nibh nibh, consequat vitae nunc • Mauris imperdiet orci et quam scelerisque
• Duis aute irure dolor in
non, fringilla eleifend nibh. ornare. Aliquam leo tortor, tempus ut est
reprehenderit in voluptate velit
• Cras lectus nulla, iaculis nec sem id, varius at, tincidunt maximus libero.
esse cillum dolore eu fugiat nulla
pariatur. pharetra quam. Sed elementum sollicitudin justo
ut luctus. Quisque vel urna ullamcorper,
vestibulum tortor nec, scelerisque risus. Morbi
nec sapien in lectus accumsan elementum ut
eget sapien.
• Quisque vel metus gravida quam imperdiet
suscipit ullamcorper ac mauris. Morbi pulvinar,
ante a elementum congue, urna augue dapibus
metus, quis facilisis diam lacus quis ligula. Nunc
Neque porro quisquam est qui dolorem ipsum quia dolor sit amet,
quis justo non sem placerat elementum. Duis
consequat eget diam nec tincidunt.
consectetur, adipisci velit...
 Output

Time schedule

Short Term Medium Term Longer Term

▪ Lorem ipsum dolor sit amet, consectetur ▪ Nullam vulputate condimentum tortor at ▪ Donec ac hendrerit odio. Praesent ut
adipiscing elit, sed do eiusmod tempor viverra. Ut blandit eleifend sapien quis placerat nulla.
incididunt ut labore et dolore magna feugiat. ▪ Vivamus at leo malesuada, aliquet purus
aliqua. ▪ Pellentesque fermentum nisi leo, id et, feugiat turpis. Sed ipsum lorem,
▪ Ut enim ad minim veniam, quis nostrud ultrices arcu pellentesque at. Aenean sagittis sit amet finibus vel, interdum
exercitation ullamco laboris nisi ut iaculis non erat vitae luctus. suscipit neque. Sed nec tortor nec justo
aliquip ex ea commodo consequat. ▪ Donec venenatis enim a lectus varius aliquet laoreet eu a ante.
▪ Duis aute irure dolor in reprehenderit in commodo. Etiam gravida orci sapien, eu ▪ Mauris imperdiet orci et quam
voluptate velit esse cillum dolore eu tempor diam imperdiet nec. In nibh nibh, scelerisque ornare. Aliquam leo tortor,
fugiat nulla pariatur.

Neque porro quisquam est qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit...
 Input

Lorem Ipsum
Please be very creative.
Title Distribution The bar chart does not
have to keep the actual
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iuvaret perpetua sea ne. Eos eu eirmod
phaedrum, dicit vocent impedit pro an. 2. dolor sit amet, dolore iuvaret perpetua sea ne.
Ea enim adolescens deseruisse mel, ad
oratio concludaturque pri. Lorem ipsum 3. dolor sit amet, dolore iuvaret perpetua sea ne.
dolor sit amet, dolore iuvaret perpetua 4. dolor sit amet, dolore iuvaret perpetua sea ne.
sea ne. Eos eu eirmod phaedrum, dicit
vocent impedit pro an. Ea enim 5. dolor sit amet, dolore iuvaret perpetua sea ne.
adolescens deseruisse mel, ad oratio
concludaturque pri. Lorem ipsum dolor 6. dolor sit amet, dolore iuvaret perpetua sea ne.
sit amet, dolore iuvaret perpetua sea
ne. Eos eu eirmod phaedrum, dicit 7. dolor sit amet, dolore iuvaret perpetua sea ne.
vocent impedit pro an. Ea enim
8. dolor sit amet, dolore iuvaret perpetua sea ne.
adolescens deseruisse mel, ad oratio
concludaturque pri. Lorem ipsum dolor
sit amet, dolore iuvaret perpetua sea
ne. Eos eu eirmod phaedrum, dicit
vocent impedit pro an.
 Output

Lorem Ipsum

Title 01
dolor sit amet, dolore
Lorem ipsum dolor sit amet, dolore iuvaret perpetua sea ne.
iuvaret perpetua sea ne. Eos eu eirmod
phaedrum, dicit vocent impedit pro an. 02 1
Ea enim adolescens deseruisse mel, ad dolor sit amet, dolore
oratio concludaturque pri. iuvaret perpetua sea
ne.
Lorem ipsum dolor sit amet, dolore
iuvaret perpetua sea ne. Eos eu eirmod 2

phaedrum, dicit vocent impedit pro an.

03
Ea enim adolescens deseruisse mel, ad dolor sit amet,
oratio concludaturque pri. Lorem ipsum dolore iuvaret
dolor sit amet, dolore iuvaret perpetua perpetua sea ne. 3
sea ne. Eos eu eirmod phaedrum, dicit
vocent impedit pro an.
08
Lorem Ipsum dolor sit amet, dolore
iuvaret perpetua sea ne.
Ea enim adolescens deseruisse mel, ad
oratio concludaturque pri. Lorem ipsum
04 4 8
dolor sit amet,
dolor sit amet, dolore iuvaret perpetua dolore iuvaret
sea ne. perpetua sea ne.
5
7 07
6 dolor sit amet, dolore
Eos eu eirmod phaedrum, dicit vocent 05 iuvaret perpetua sea ne.
impedit pro an. dolor sit amet, dolore 06
iuvaret perpetua sea ne. dolor sit amet, dolore iuvaret
perpetua sea ne.
 Input

Lorem Ipsum

Lorem ipsum is simply dummy text Lorem Ipsum is simply dummy text of the printing and
Lorem Ipsum is simply dummy text of the printing and
typesetting industry. Lorem Ipsum has been the industry's
typesetting industry. Lorem Ipsum has been the industry's
standard dummy text ever since the 1500s, when an unknown
standard dummy text ever since the 1500s, when an unknown
printer took a galley of type and scrambled it to make a type
printer took a galley of type and scrambled it to make a type
specimen book. It has survived not only five centuries, but also
specimen book. It has survived not only five centuries, but also
the leap into electronic typesetting, remaining essentially
the leap into electronic typesetting, remaining essentially
unchanged
unchanged.

Make this more special. I

don’t want 4 regular pie
charts ☺

Lorem Lorem Lorem Lorem

xxx
xxx
xxx xxx
 Output

Lorem Ipsum

Lorem ipsum is simply dummy text

xxx Lorem Ipsum is simply dummy text of the printing and typesetting
industry. Lorem Ipsum has been the industry's standard dummy
xxx text ever since the 1500s, when an unknown printer took a galley of
type and scrambled it to make a type specimen book. It has
xxx survived not only five centuries, but also the leap into electronic
typesetting, remaining essentially unchanged.
xxx

LOREM LOREM LOREM LOREM

Lorem Ipsum is simply dummy text of the printing and typesetting

industry. Lorem Ipsum has been the industry's standard dummy
text ever since the 1500s, when an unknown printer took a galley
of type and scrambled it to make a type specimen book. It has
survived not only five centuries, but also the leap into electronic
typesetting, remaining essentially unchanged
 Input

Lorem Ipsum
Please beautify this.
Numbers does not have to
be reflected 1-to-1
Option 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit,
sed do eiusmod tempor incididunt ut labore et dolore

Option 2
Lorem ipsum dolor sit amet, consectetur adipiscing elit,
sed do eiusmod tempor incididunt ut labore et dolore

Option 3

Lorem ipsum dolor sit amet, consectetur adipiscing elit,

sed do eiusmod tempor incididunt ut labore et dolore
 Output

Lorem Ipsum

20%
50%

Option 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit,
sed do eiusmod tempor incididunt ut labore et dolore

Option 2
Lorem ipsum dolor sit amet, consectetur adipiscing elit,
sed do eiusmod tempor incididunt ut labore et dolore

Option 3
Lorem ipsum dolor sit amet, consectetur adipiscing elit,
sed do eiusmod tempor incididunt ut labore et dolore

100%
 Input

Low adoption Medium adoption High adoption

35

29.5
30 Clean this up, add a marker for
today and use a VR picture for
full screen.
Economic impact in billion U.S. dollars

25
Takeaway box
19.7
20

15.6

15
12.6

10.4
10
7.1 6.7
5.8
4.2 3.8
5
3.1
2.5 2.5
1.6
0.9

0
2016 2017 2018 2019 2020

Source: Statista
 Output

Global economic impact of VR and AR, forecast USDb

Low adoption Medium adoption High adoption Takeaway box

30

20

Today 16
13
10
7 7 6
3 4 4
3
3 2
1
2016 2017 2018 2019 2020

Source: Statista
3 Brush Up
 Input

Here it go again!

Visually enhance

1 Priority: High 2 Priority: medium-high

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Etiam vel risus eget nibh dictum efficitur eget ac dui. Etiam vel risus eget nibh dictum efficitur eget ac dui.
Donec ullamcorper gravida consectetur. Sed posuere Donec ullamcorper gravida consectetur. Sed posuere
quam felis, a varius turpis rutrum eu. quam felis, a varius turpis rutrum eu.

4 Priority: Low

3 Priority: medium
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Etiam vel risus eget nibh dictum efficitur eget ac dui.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec ullamcorper gravida consectetur. Sed posuere
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Donec ullamcorper gravida consectetur. Sed posuere
quam felis, a varius turpis rutrum eu.
 Output

Here it go again!

Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Etiam vel risus eget nibh dictum efficitur eget ac dui.
Priority: High 1 Donec ullamcorper gravida consectetur. Sed posuere
quam felis, a varius turpis rutrum eu.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam vel
risus eget nibh dictum efficitur eget ac dui. Donec ullamcorper
Priority: Medium-high 2 gravida consectetur. Sed posuere quam felis, a varius turpis rutrum
eu.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam vel risus eget
Priority: Medium 3 nibh dictum efficitur eget ac dui. Donec ullamcorper gravida consectetur. Sed
posuere quam felis, a varius turpis rutrum eu.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam vel risus eget nibh
Priority: Low 4 dictum efficitur eget ac dui. Donec ullamcorper gravida consectetur. Sed posuere
quam felis, a varius turpis rutrum eu.
 Input

Selskapets struktur vurderes i lys av behovet for å være et konsern eller en helhetlig enhet
gjennom overlapp mellom fire faktorer

Struktur

Kostnader Kompetanse
Konkurrenter
Kunder
• Cost and experience • Players • Company structure
sharing • End users •
Relative market shares (functional units)
• Capital intensity • Purchase criteria • Ability to exit one business • Plant and machinery
• Profitability • Distribution channels without harming position in • Product R & D
• Regional barriers others • Employee skills profile
• Prices and gross margins
• Growth rates
• Product substitution
Fit to page Bakgrunn
• A business is defined as an arena within which it is possible to establish and maintain a competitive
advantage
• The four principal determinants of boundaries are related to costs, customers, competitors and
competencies.
• Once identified, these boundaries define the arena within which
- scale leads to differentiated competitive performance
- relative market share plus shared cost advantages determine relative cost positions
- independent pricing decisions cannot be made without relative market share consequences
 Output

Selskapets struktur vurderes I lys av behovet for å være et konsern

eller en helhetlig enhet gjennom overlap mellom fire faktorer
Struktur

Kostnader Kunder Konkurrenter Kompetanse

• Cost and experience • End users • Players • Company structure

sharing • Purchase criteria • Relative market shares (functional units)
• Capital intensity • Distribution channels • Ability to exit one • Plant and machinery
• Profitability • Regional barriers business without harming • Product R & D
• Prices and gross margins position in others • Employee skills profile
• Growth rates
• Product substitution

Bakgrunn
• A business is defined as an arena within which it is possible to establish and maintain a competitive advantage
• The four principal determinants of boundaries are related to costs, customers, competitors and competencies.
• Once identified, these boundaries define the arena within which
- scale leads to differentiated competitive performance
- relative market share plus shared cost advantages determine relative cost positions
- independent pricing decisions cannot be made without relative market share consequences
 Input

Leading video streaming online services in the United Kingdom (UK) as of August 2016, based on monthly
unique users (in millions)

45
42.3

40

35
Monthly unique users in millions

30

Please clean up according to our guideliens

25

20.6
20
17

15

10.1
10

6.2
4.9
5 4
2.9 2.7 2.6 2.2

0
YouTube Vimeo BBC iPlayer Channel 4 Netflix Dailymotion NOW TV itv Hub Amazon Video Sky Go Channel 5

Note: United Kingdom; August 2016; 18 years and older; internet users

Further information regarding this statistic can be found on page 8.

Source: Verto Analytics ID 616922

 Output

Leading video streaming online services in the United Kingdom

(UK) as of August 2016
Monthly unique sessions, millions

42.3

20.6
17,0

10.1
6.2
4.9 4,0
2.9 2.7 2.6 2.2
 Input

Lorem Ipsum

Please make this better

and keep the curved
lines between the years

Lorem Ipsum" or some

of "Lorem ipsum dolor
sit amet,

2015
Lorem Ipsum" or some Lorem Ipsum" or some
of "Lorem ipsum dolor of "Lorem ipsum dolor 71%
sit amet, sit amet,

2009 Lorem Ipsum" or some 2013

2005
of "Lorem ipsum dolor
52% 39%
2% sit amet,

2007 Lorem Ipsum" or some

of "Lorem ipsum dolor 2011 Lorem Ipsum" or some
31% sit amet, of "Lorem ipsum dolor
9% sit amet,
 Output

Lorem Ipsum

71%
52% 39%
31%
2% 9%

2005 2007 2009 2011 2013 2015

Lorem Ipsum" or some Lorem Ipsum" or some Lorem Ipsum" or some Lorem Ipsum" or some Lorem Ipsum" or some Lorem Ipsum" or some
of "Lorem ipsum dolor of "Lorem ipsum dolor of "Lorem ipsum dolor of "Lorem ipsum dolor of "Lorem ipsum dolor of "Lorem ipsum dolor
sit amet, sit amet, sit amet, sit amet, sit amet, sit amet,
 Input

IoT*

Add icons and make nice

Oil and gas

Wearables Connected
homes
Connected Connected
cars cities
Industrial
internet

Transport

*Illustration does not reflect market size

 Output

IoT*
*Illustration does not reflect market size

Oil and gas

Wearables Connected Connected Connected Industrial

cars homes cities internet

Transport
 Input

Minerva model

Recreate
 Output

Minerva model
Concrete Experience (CE)
Feeling

Accomodator Diverger
Activist Reflector
Active Experimentation (AE) Reflective Observation (RO)
Doing Watching

Converger Assimilator
Pragmatist Theorist

Abstract Conceptualization (AC)

Thinking
 Input

How are we going to do it?

This feels generic. Can
you please clean it up

6 1
1. Plan
2. Research
5 2 3. Analyse
4. Discuss
5. Implement
4 3 6. Reflect
 Output

How are we going to do it?

6 1 Set a goal

1 2 Research
5
3 Get an idea

4 Compare
2
5 Implement
4

3 6 Approval
 Input

The process
Fit to page

Quarter 1 Quarter 2 Quarter 3 Quarter 4

Overall Scoping and planning Execution Evaluation

Ut sit amet erat pellentesque, molestie lectus id, Curabitur semper

Lorem ipsum dolor sit bibendum lectus. Maecenas vestibulum metus in sem pharetra ipsum a
Finance amet, consectetur posuere convallis. Sed ut porttitor odio, non tempus egestas. Vestibulum
adipiscing elit. Integer et
enim. Morbi in nisi et augue semper interdum. porttitor mattis nisl,
lacinia arcu, ut convallis
at semper massa
risus.
mattis et.
Donec tempor lectus quis Pellentesque tempus rhoncus mauris, vel convallis
IT accumsan interdum. In mi neque faucibus eu. Donec at orci ut nisl pharetra Cras consequat turpis
tellus, tincidunt a diam accumsan. Cras euismod est quis magna vestibulum ipsum, sodales
varius, aliquam dignissim dapibus sed non est. Ut ut venenatis velit, non interdum fermentum nibh
est. nulla. malesuada id.

Management Donec mattis malesuada

velit sit amet Quisque quis nulla orci. Pellentesque viverra turpis tellus.
pellentesque. Morbi Fusce vitae malesuada odio, at viverra felis. Etiam augue Vivamus in mi
laoreet eu tortor et turpis, gravida quis ligula facilisis, fermentum blandit orci
vestibulum. pellentesque leo. dictum hendrerit

Vestibulum condimentum, mauris sit amet mollis eleifend, lacus neque scelerisque erat, a sodales nibh enim eu erat.
 Output

The process

Quarter 1 Quarter 2 Quarter 3 Quarter 4

Overall Scoping and planning Execution Evaluation

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Finance amet, consectetur bibendum lectus. Maecenas vestibulum metus in pharetra ipsum a egestas.
adipiscing elit. Integer et sem posuere convallis. Sed ut porttitor odio, non Vestibulum porttitor
lacinia arcu, ut convallis tempus enim. Morbi in nisi et augue semper mattis nisl, at semper
risus. interdum. massa mattis et.

Donec tempor lectus Pellentesque tempus rhoncus mauris, vel convallis Cras consequat turpis
IT quis accumsan neque faucibus eu. Donec at orci ut nisl pharetra ipsum, sodales
interdum. In mi tellus, accumsan. Cras euismod est quis magna fermentum nibh
tincidunt a diam varius, vestibulum dapibus sed non est. Ut ut venenatis malesuada id.
aliquam dignissim est. velit, non interdum nulla.

Donec mattis malesuada Quisque quis nulla orci. Pellentesque viverra turpis Vivamus in mi blandit orci
Management velit sit amet tellus. Fusce vitae malesuada odio, at viverra felis. dictum hendrerit
pellentesque. Morbi Etiam augue turpis, gravida quis ligula facilisis,
laoreet eu tortor et fermentum pellentesque leo.
vestibulum.

Vestibulum condimentum, mauris sit amet mollis eleifend, lacus neque scelerisque erat, a sodales nibh enim eu erat.
3
Notes to Slide &
Data Input
 Input

Recreate
 Output

Lorem Ipsum

Medical staff Business models

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consectetur adipiscing elit. consectetur adipiscing elit.
Nunc consequat vehicula mi Nunc consequat vehicula mi
vel congue. vel congue.

Big data Scope our target

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consectetur adipiscing elit. consectetur adipiscing elit.
Nunc consequat vehicula mi Nunc consequat vehicula mi
vel congue. vel congue.

Smartphones Lorem Ipsm dolor sit Focus on direction

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consectetur adipiscing elit. adipiscing elit consectetur adipiscing elit.
Nunc consequat vehicula mi Nunc consequat vehicula mi
vel congue. vel congue.

Our business DNA Keep up with the pace

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consectetur adipiscing elit. consectetur adipiscing elit.
Nunc consequat vehicula mi Nunc consequat vehicula mi
vel congue. vel congue.
 Input

Turn into proper slide

 Output

Key trends: new competitors

Digital disruptors use digital technology to enter the market for banking services and to deliver a more seamless costumer
experience

Examples how new competitors are making their way into banking Conclusion

▪ Technology firms do not replicate

the universal banking model.
Lorem ipsum dolor Lorem ipsum dolor However they innovate <…> it,
sit amet, sit amet, undermining the traditional
consectetur consectetur integrated banking business model.
adipiscing elit, sed adipiscing elit, sed
do eiusmod tempor do eiusmod ▪ Google, twitter, facebook and
incididunt ut labore tempor incididunt Alibaba do not want to enter the
et dolore magna ut labore et banking business as such; but they
are interested in selling banking
products, apps and services to
consumers in order to <…>
acquisition traction and to provide
add-on services.
Barclays UK has Lorem ipsum
launched peer- dolor sit amet, ▪ Positioning themselves across the
to-peer Twitter consectetur entire payment process gives them
payments, via its adipiscing elit, an opportunity to earn high-
mobile sed do eiusmod frequency, low margin revenue as
application Pingit well as the ability to capture
purchase behaviour insights.
 Input

Daily Domestic Chart for Monday November 6th, 2017

Make real slide in our

style
 Output

Daily Domestic Chart for Monday November 6th, 2017

Rank Movie Distributor Gross USD Change Thtr. Per thtr. USD Total Gross USD Days

1 Thor: Ragnarok Walt Disney 8,247,661 -74% 4,08 2,021 130,992,650 4

A Bad Moms STX

2 1,338,730 -69% 3,615 370 22,623,997 6
Christmas Entertainment

3 Jigsaw Lionsgate 530,308 -68% 2,941 180 29,224,925 11

4 Geostorm Warner Bros. 255,687 -73% 2,666 96 29,185,059 18

Tyler Perry’s Boo

5 Lionsgate 240,819 -78% 2,202 109 43,090,432 18
2!

Blade Runner
6 Warner Bros. 231,766 -67% 1,464 158 85,774,268 32
2049

7 Happy Death Day Universal 216,005 -66% 2,184 99 53,069,225 25

Thank You for

8 Universal 208,680 -65% 2,083 100 7,511,265 11
Your Service
 Input

Average franchise value by sports league in the U.S. from 2007 to

2018 (in million U.S. dollars)

National Football League Major League Baseball National Basketball Association National Hockey League

3000

Add icons and background picture

2500
Average franchise value in million U.S. dollars

2000

1500

1000

500

0
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

Source: Statista
 Output

Average franchise value by sports league in the U.S.

USDm

3000

2500

2000

1500

1000

500

0
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

Source: Statista
 Input

IoT*

Add icons and make nice

Oil and gas

Wearables Connected
homes
Connected Connected
cars cities
Industrial
internet

Transport

*Illustration does not reflect market size

 Output

IoT*
*Illustration does not reflect market size

Oil and gas

Wearables Connected Connected Connected Industrial

cars homes cities internet

Transport
 Input

Recreate and change

colors to our guidelines
 Output

Business models: Overview

Challenges Business models

▪ Increased cost pressure Banking value chain

▪ Disaggregate value
Financial Product Transaction Support
chains (standardization) Client accessing
advisory development processing functions

▪ New, agile entrants

TA Trusted advisor
▪ Accelerated innovation
cycles
Product
PL
▪ More sophisticated and leader
Choice

thus more demanding

Transaction
clients0.1 TC
companion

Managed
MS
solutions

UB Universal bank

Hybrid models will co-exist with pure-play business models, if the bank is able to create a trategic
differentiator from managing the interface between client relationship, product development or
transaction processing
 Input

Passenger Cars

Please turn this into a good

comparable chart – could be bar
chart or some sort of treemap

Source: Statista
 Output

European revenue by passenger cars in percent

8.3% 8.2%

8.8%

6.4% 4.4%
4.7%

37.9% 8.8% 5.8% 3.6% 3.6%

Source: Statista
 Input

Make it editable and in

our style
 Output

Business models: disaggregation of value chain

Key trends and disruptive innovations drive the disaggregation of the value chain through greater standardization

Evolution of the value chain

Integrated value chain Disaggregated value chain

Support

Support

Product
development

Transaction Product Client Client Transaction

management development accessing and accessing and management
advisory Support
advisory

Banking has traditionally been an The value chain components each follows Disruptive innovations combined with
integrated business, where financial a different economic logic and has standardisation of processes and services
institutions have distributed self-developed different technological and procedural facilitate the trend towards value chain
products through proprietary channels and requirements. Thus disaggregation is a disaggregation, creating benefits of scale
have fulfilled all transaction and support natural progression if interfaces are or scope to the specialized firms.
services in-house. sufficiently standardised.
 Input

Unilever owned companies

Please spice this up

Brand Product Country Release

Knorr Food Germany 1838

Lux Soap United Kingdom 1925

Dove Personal care UK 1955

Lipton Tea United kingdom 1890

Sunsilk Hair care United Kindom 1954

Magnum Ice cream Belgium 1989

 Output

Unilever owned companies

Product: Food
Country: Germany…
Release: 1838 ……

Product: Soap
Country: United Kingdom
Release: 1925

Product: Ice cream ……

Country: Belgium…
Release: 1989

Product: Tea
Country: United Kingdom
Release: 1890

Product: Personal care……

Country: United Kingdom…
Release: 1955

Product: Hair care

Country: United Kingdom
Release: 1954
 Input

Loren Ipsum Use your creative

powers and turn the
timeline into something
more visually
appealing

January: Scope February: Plan May: Choose direction July: Choose a leader
March: Prioritise June: Review target
 Output

Loren Ipsum

Review
Scope Prioritise
target

January February March April May June July

Choose Choose a
Plan
direction leader
 Input

Size of global consulting market from 2011 to 2020, by segment (in

billion U.S. dollars)

Strategy Operations Human Resources Financial Advisory Technology

350

300
53
52
50
250 49
48
Market size in billion U.S. dollars

47 85
46 81
45 77
200 44 74
43 70
67
64
61
58
150 55 37
36
34
32
30
31
Worldmap as background
28 86
100 25
26 27
75 78
82
and highlight financial
71
61 64 67 advisory
56 59

50

31 32 33 34 35
26 27 27 28 29
0
2011 2012 2013 2014 2015 2016 2017* 2018* 2019* 2020*

Source: Consultancy.uk, Clairfield International, Forrester Research, Statista

 Output

Size of global consulting market from 2011 to 2020, by segment

USDb
Strategy Operations Human Resources Financial Advisory Technology

53
52
50
49
48
47 85
46 81
45 77
44 74
43 70
67
64
58 61
55 37
34 36
31 32
28 30 86
26 27 78 82
25 71 75
64 67
56 59 61

27 27 28 29 31 32 33 34 35
26
2011 2012 2013 2014 2015 2016 2017* 2018* 2019* 2020*

Source: Consultancy.uk, Clairfield International, Forrester Research, Statista

 Input

Lorem ipsum

Option Description Lorem ipsum Light Dark Total

Option 1 Dolor sit amet, consectetuer Nunc viverra imperdiet enim. 33 67 33

adipiscing elit. Maecenas porttitor Fusce est. Vivamus a
congue massa. Fusce posuere, tellus.Pellentesque habitant morbi
magna sed pulvinar ultricies, purus tristique senectus et netus et
lectus malesuada libero, sit amet malesuada fames ac turpis
commodo magna eros quis urna. egestas. Proin pharetra nonummy
pede. Mauris et orci.
Can you please visually
enhance this? I’d be great
Option 2 Dolor sit amet, consectetuer Nunc viverra imperdiet enim. 33 if67
the light, dark
33and total
adipiscing elit. Maecenas porttitor Fusce est. Vivamus a can be visualized in one
congue massa. Fusce posuere, tellus.Pellentesque habitant morbi chart.
magna sed pulvinar ultricies, purus tristique senectus et netus et
lectus malesuada libero, sit amet malesuada fames ac turpis
commodo magna eros quis urna. egestas. Proin pharetra nonummy
pede. Mauris et orci.

Option 3 Dolor sit amet, consectetuer Nunc viverra imperdiet enim. 33 67 33

adipiscing elit. Maecenas porttitor Fusce est. Vivamus a
congue massa. Fusce posuere, tellus.Pellentesque habitant morbi
magna sed pulvinar ultricies, purus tristique senectus et netus et
lectus malesuada libero, sit amet malesuada fames ac turpis
commodo magna eros quis urna. egestas. Proin pharetra nonummy
pede. Mauris et orci.
 Output

Lorem Ipsum

33 33 33

33% 33% 33%

67 67 67

Option 1 Option 2 Option 3

Dolor sit amet, consectetuer Dolor sit amet, consectetuer Dolor sit amet, consectetuer
adipiscing elit. Maecenas porttitor adipiscing elit. Maecenas porttitor adipiscing elit. Maecenas porttitor
congue massa. Fusce posuere, congue massa. Fusce posuere, congue massa. Fusce posuere,
magna sed pulvinar ultricies, purus magna sed pulvinar ultricies, purus magna sed pulvinar ultricies, purus
lectus malesuada libero, sit amet lectus malesuada libero, sit amet lectus malesuada libero, sit amet
commodo magna eros quis urna. commodo magna eros quis urna. commodo magna eros quis urna.

Lorem ipsum Lorem ipsum Lorem ipsum

Nunc viverra imperdiet enim. Fusce Nunc viverra imperdiet enim. Fusce Nunc viverra imperdiet enim. Fusce
est. Vivamus a tellus.Pellentesque est. Vivamus a tellus.Pellentesque est. Vivamus a tellus.Pellentesque
habitant morbi tristique senectus et habitant morbi tristique senectus et habitant morbi tristique senectus et
netus et malesuada fames ac turpis netus et malesuada fames ac turpis netus et malesuada fames ac turpis
egestas. Proin pharetra nonummy egestas. Proin pharetra nonummy egestas. Proin pharetra nonummy
pede. Mauris et orci. pede. Mauris et orci. pede. Mauris et orci.
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no borders
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