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Case Study Analysis of ST

1) St. George University is analyzing why its student enrollment is slowly decreasing. 2) Key factors identified include uncompetitive salaries leading to faculty moonlighting, aged facilities, and low morale among employees and students. 3) The top recommendation is to increase faculty salaries to be competitive with other universities to address the primary cause of declining enrollment.

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Evita Faith Leong
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5K views

Case Study Analysis of ST

1) St. George University is analyzing why its student enrollment is slowly decreasing. 2) Key factors identified include uncompetitive salaries leading to faculty moonlighting, aged facilities, and low morale among employees and students. 3) The top recommendation is to increase faculty salaries to be competitive with other universities to address the primary cause of declining enrollment.

Uploaded by

Evita Faith Leong
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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CASE STUDY ANALYSIS OF ST.

GEORGE UNIVERSITY

Jasmin Jaye Iligan


Evita Faith Leong
Charmis Morales
I. TITLE OF THE CASE:
St. George University
II. TIME CONTEXT:
October 2017
III. PERSPECTIVE:
The University President of St. George University
IV. CENTRAL ISSUE:
Why st. george university is slowly decreasing enrolment
V. STATEMENT OF OBJECTIVES:
 To find out the factors affecting school enrolment
 To make recommendations for the improvement of school enrolment
VI. AREAS OF CONSIDERATION

STRENGTH WEAKNESSES
 Quality brand image  Salary rate are uncompetitive
 A prestigious school of higher learning  Modern facilities have aged in time
 Successfully sustained enrolment  The employees and students have low
 Tuition fees are competitive morale
 Recognized by CHED and PAASCU
 Best university in the country
 Lies in a four hectare land
 Rooms are air conditioned
 And laboratory facilities are complete
 Exists for more than a hundred years
OPPURTUNITIES THREATS
 The location is in a large city, so an  Worsening economic condition
increase of population will give higher  Educational standards ( may be
chances of an increase of students who eliminated as a university if it will not
will enroll In the school pass the PAASCU)
 Due to technical changes, the university
may not catch up with the technological
advances of the other schools and
modern facilities will age with time
VII. ALTERNATIVE COURSES OF ACTION
 Increase the salary rate of faculty members to be at par with other competing universities
 Dispose old facilities and purchase new ones
 Team building and seminars to impose leadership skills and to build higher morale among teachers
and students
 Set standards in hiring professors
 Innovate laboratory facilities and some university infrastructures.
VIII. DECISION MATRIX
CRITERIA WEIGHT FACULTY OLD FACILITIES SEMINARS HIGH HIRNG
MEMBER DISPOSAL AND AND TEAM STANDARDS
SALARY ACQUISITION BUILDING
INCREASE OF NEW ACTIVITIES
FACILITIES

Rating Total Rating Total Rating Total Rating Total


1. Implementation 4 4 16 3 12 4 16 4 16
2. Risk 4 4 16 3 12 2 8 4 12

3. Cost 4 5 20 5 20 3 12 2 8
4. Benefit 4 2 8 1 4 2 8 2 8

5. Effectivity 4 2 8 2 8 2 8 3 12
Grand Total 20 17 68 16 56 17 52 18 56
LEGEND:

In implementation, 5 being the hardest to implement and 1 as the easiest to implement

In risk, 5 being the most risky, and 1 as the least risky

In cost, 5 is the most costly, and 1 is the least costly

For benefit derived, 5 is least beneficial and 1 as the most beneficial

For effectivity , 5 for the least effective, and 1 with highest effectivity

IX. Conclusion
The main problem of St. George University is the moonlighting of some faculty
members. This may be due to the fact that the salary rate are uncompetitive. Thus, absence
of highly competent professors followed by lack of leadership of top and middle
administration together with low morale teachers and students. And finally obsolete
facilities of the universities. These issues are might be the reasons why students are
transferring to other school and a reason for a slow consistent decrease of enrolment.
X. Recommendation
Currently, St. George University should focus on increasing the salary of its faculty
members. Formation of assessment team may be the first move of the university in order to
increase the salary rates. Review of salary rates is also one of the actions taken together with
the implementation of such increase in salary, and a periodic evaluation to know the
effectiveness of the chosen action. The university should also focus on innovating its
facilities in order to compete with other universities, and strategize in hiring professors and
conduct team buildings to increase the morale of teachers and students.
XI. ACTION PLAN

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