Management Theories
Management Theories
Serious attention to management began in the early years of this century. One of the critical
problems facing managers at that time was how to increase the efficiency and productivity of
the work force. The effort to resolve these issues marked to beginning of the study of modern
management. It was eventually labeled the classical approach, as is usually the case with the
beginning efforts of every field of study.
The classical approach to management can be better understood by examining it from two
perspectives. These two perspectives are based on the problems each examined.
One perspective concentrated on the problems of lower level managers dealing with the
every day problems of managing the work force. This perspective is known as scientific
management.
The other perspective concentrated on the problems of top managers dealing with the
everyday problems of managing the entire organization. This perspective is known as
classical organization theory.
Frederick Winslow Taylor, an American engineer, was the founder of the scientific
management school of thought. He spent the greater part of his life working on the problems
of achieving greater efficiency on the shop-floor. The solutions he came up with were based
directly on his own experience at work, initially as a shop-floor worker himself and later as a
manager. His career began as an apprentice in engineering. He later moved to the Midvale
Steel Company and in the course of 11 years he rose from laborer to shop superintendent. In
1889 he left Midvale to join the Bethlehem Steel Company, where he consolidated his idea
and conducted some of his most famous experiments in improving labor productivity.
As stated earlier, at the beginning of the 20th century skilled labor was in short supply,
especially in the U.S. To expand productivity, ways had to be found to increase the efficiency
of workers. In an effort to address these problems, Taylor built the body of principles that
now constitute the essence of scientific management.
The real trouble, Taylor decided on reflection, was that no one knew how much work it was
reasonable to expect a man to do. Either employers gauged a "fair day's work" by a general
impression gained from observation or, as in his case, by actually working on some of the
jobs themselves - or they had a record of the shortest time in which certain jobs had ever been
performed. And there was plenty of room for argument about either standard.
Taylor based his managerial system on production-line time studies. Instead of relying on
traditional work methods, Taylor analyzed and timed steel workers' movements on a series of
jobs. With time study as his base, Taylor broke each job down into its components
("elements") and designed the quickest and best methods of operation for each part of the job.
He thereby established how much workers should be able to do with the equipment and
materials at hand. Taylor also encouraged employers to pay more productive workers at
higher rates than others. The increased rate was carefully calculated and based on the greater
profit that would result from increased production.
Thus, workers were encouraged to surpass their previous performance standards and earn
more pay. Taylor called his plan the differential rate system. Under this system, a man
received on piece rate if he produced the standard number of pieces and another rate if he
surpassed the standard, and in the latter case, the higher rate would be applied to all the
pieces he produced, not merely to those over the standard.
Case 1: If the worker produced 3 pieces a day, he would get $1.50, which is 3x0.50.
Case 2: If the worker produced 4 pieces a day, he would get $2.40, which is 4x0.60.
Case 3: If the worker produced 2 pieces a day, he would be fired.
Management, Taylor said, could well afford to pay the higher rates because of the economies
achieved through better methods and the elimination of slowdowns.
Taylor also called for a drastic reorganization of supervision. His system embodied two new
concepts: (1) separation of planning and doing and (2) functional foremanship.
When Taylor first entered industry, it was customary for each man to plan his own work,
generally following a pattern he had learned by watching others when he was an apprentice.
The order, in which the operations were performed, for example, was entirely up to the man
insofar as it was not dictated by the nature of the job: so was the selection of the tools. The
foreman or gang boss simply told the worker what jobs to perform, not how to do them
except, possibly, in the case of new work.
Taylor's plan also supplemented the gang boss with a number of functional foremen, each of
whom was a specialist in one type of work - for example, in the use of a lathe or a grinder.
The specialists occupied a "Planning room", and each gave orders to the workmen on his
specialty. Thus, if the gang boss assigned a worker to a job that called for several different
operations, the man would be told how to proceed by seven or eight other bosses.
But the essence of scientific management, Taylor believed, lay in none other than what called
"mental revolution". If workmen were paid handsome amounts for producing more and were
shown how to do so, they would cease their slowdowns. Since management would be
enjoying the fruits of increased productivity, it would be happy to pay the higher wages.
Interests of management and labor would be identical, and there would be no reason for strife
between them. Neither side would be interested in getting the larger percentage of the pie
because both would profit so much more by working together to increase its size. This would
automatically mean bigger slices for both, and relative shares would be unimportant.
He believed that workers, who met the higher standards, need not fear of layoffs because
their companies benefited from the increase in productivity. The higher payments would
continue because they were ‘scientifically correct’ rates set at a level that was best for the
company and for the worker. At the same time, no one would be hurt by the differential
system. Workers who fell below the standard in productivity would find other work "in a day
or two", as he put it, because of the existing labor shortage.
By 1893, Taylor decided he could best put his ideas into effect as a private consulting
management engineer. He was soon able to report impressive improvements in productivity,
quality, worker morale, and wages while working with one client Simonds Rolling Machine
company. In one operation, Simonds employed 120 women workers to inspect bicycle ball
bearings. The work was tedious, the hours were long, and there seemed little reason to
believe improvements could be made. Taylor proved otherwise. First, he studied and timed
the movement of the best worker. Then he trained the rest in the methods of their more
effective co-workers and transferred or laid off the poorest performers. He also introduced
rest periods during the workdays, along with his differential pay rate system and other
improvements. The results were impressive: expenses went down while productivity, quality,
earnings, and worker morale went up.
Although Taylor's methods led to dramatic increases in productivity and to higher pay in a
number of instances, workers and unions began to oppose his approach. Like the workers at
Midvale, they feared that working harder or faster would exhaust whatever work was
available and bring about layoffs. The fact that workers had been laid off at Simonds and in
other organizations using Taylor's methods encouraged this fear. As Taylor's ideas spread,
opposition to them continued to grow. Increasing numbers of workers became convinced that
they would lose their jobs, if Taylor's methods were adopted.
By 1912, resistance to Taylorism had caused a strike at the Watertown Arsenal in USA, and
hostile members of the US Congress called on Taylor to explain his ideas and techniques.
Both in his testimony and in his two books, Shop Management and The Principles of
Scientific Management, Taylor outlined his philosophy. It rested, he said, on four basic
principles:
1. The development of a true science of management, so that the best method for
performing each task could be determined.
2. The scientific selection of the workers, so that each worker would be given
responsibility for the task for which he or she is best suited.
3. The scientific education and development of the worker.
4. Intimate, friendly co-operation between management and labor.
Taylor also contended that in order for these principles to succeed, "a complete mental
revolution" on the part of management and labor was required. Rather than quarrel over
whatever profits there were, they should both try to increase production and profits to be
shared.
In short, Taylor believed that management and labor had a common interest in increasing
productivity. And increasing productivity is the explanation for the development of western
economy.
FOLLOWERS OF TAYLOR
Henry L. Gantt
Gantt was a contemporary and colleague of Taylor's at the Bethlehem Steel Company, and he
strongly supported the ideas of scientific management propounded by Taylor. He also
emphasized the concept of mutuality of interests between management and workers. He
stressed the need to appreciate that" in all problems of management, the human element is the
most important".
Gantt made improvement in Taylor's incentive system, and developed what is known as the
"task and bonus plan". This is the foundation of many incentive plans in our times. Under
this incentive plan, the worker is paid a guaranteed daily wage whether or not he completes
the standard work. But if he completes four’s work in three hours or less, he is paid for four
hours.
Gantt is perhaps best known for his development of graphic methods of describing plans and
making possible better managerial control. He emphasized the importance of time, as well as
cost, in planning and controlling work. This led eventually to the famous Gantt chart-a chart
used for planning and following up work progress against time. The Gantt chart is regarded
by some social historians as the most important social invention of the twentieth century.
Frank and Lillian Gibreth
Frank and Lillian Gilbreth, a husband and wife team have been regarded as important
contributors to scientific management. Frank Gilbreth became interested in motion study and
reduced the number of movements in bricklaying from eighteen to five. This increased the
productivity of bricklayers from 120 to 250 bricks per hour. Frank emphasized the need of
developing or discovering the "one best way of doing a given task", whereas Lillian
concerned herself with the human aspects of management. The Gilbreth held that the most
important cause of workers dissatisfaction was the lack of management's interest in them.
They emphasized that management should understand their needs and personality.
Frank Gilbreth's system became known as 'speed work', and the speed came not from
rushing the workers to work faster but from cutting down unnecessary motions. He identified
eighteen on-the-job motions and called them THERBLIGS. (Therbligs is Gilbreth spelt
backwards with the transposition of one letter). The on-the -job motions are: (i) search, (ii)
find, (iii) select, (iv) grasp, (v) position, (vi) assemble, (vii) use, (viii) disassemble, (ix)
inspect, (x) load transport, (xi) pre-position, (xii) release load, (xiii) transport empty, (xiv)
wait when avoidable, (xv) avoidable delay, (xvi) rest for overcoming fatigue, (xvii) plan, and
(xviii) hold.
Frank Gibreth also invented a flow chart which showed the progress of an entire operation
through time and various tasks involved in it.
Every operation is broken down into tasks which enable the identification and elimination of
unnecessary motions.
Engineers were the prime contributors to scientific management; practicing executives were
the major contributors to classical organization theory. As with scientific management there
were many contributors to the classical organization theory. Henri Fayol is singled out for
discussion, however, because his ideas reflect classical organization theory.
Henri Fayol (1841 - 1925)
Henri Fayol, the celebrated French industrialist and theorist, began his working life as young
mining engineer at the age of 19. He spent his entire working life with the same company,
rising to Managing Director at the age of 47and only retiring after his 77th birthday. Under his
leadership the company prospered despite its near-bankrupt state when he took over.
He published a book entitled Administration Industrielle et Generale(The prince) in 1916
and that brought to light the distillation of his lifetime’s experience of managerial work.
The works of Taylor and Fayol are essentially complementary. They both realized that the
problem of human resources and their management at all levels is the key to business success.
Both applied scientific method to this problem. Taylor worked primarily on the operative
level, from the bottom of the organizational hierarchy upward. Fayol concentrated on the
managing Director (his term) and worked downward. Fayol was perhaps the first individual
to discus management as a process with specific functions that all managers must perform.
He proposed planning, organizing, commanding and controlling as the four management
functions.
Fayol found that activities of an industrial undertaking could be divided into six groups
technical (production), (2) commercial (buying, selling, and exchanging), (3) financial
(search for, and optimum use of, capital), (4) security (protection of property and persons),
(5) accounting (including statistics), and (6) managerial (planning, organization, command
coordination, and control). Pointing out that these activities exist in businesses of every size,
Fayol observed that the first five were well known, and consequently he devoted most of his
book to an analysis of the sixth.
Fayol developed fourteen managerial principles for which he became known. He stated that
principles of management are flexible, not absolute, and must be usable regardless of
changing and special conditions.
In concluding discussion of his principles of management, Fayol observed that he had made
no attempt to be exhaustive but had tried only to describe those he had the most occasions to
use. The fourteen general principles of management developed by Fayol are presented below.
Fayol's General Principles of Management are:
The building blocks of organizations are clearly defined offices (positions) organized into a
hierarchy with a fixed chain of command. Weber's ideal bureaucratic organization was
designed for efficiency, predictability, and the reign of rules". To Weber the rational
structuring of organizations was a reaction against the unwarranted influence of political
control and the power of charismatic personalities of royalty.
Limitations
One major criticism of the classical approach is that the majority of its insights are too
simplistic for today's complex organizations. Critics argue that the scientific management and
classical organization theory are more appropriate for the past, when the environments of
most organizations were very stable and predictable. The changing environment, changing
worker expectations, and changing expectations of society today are tremendous.
Neo-classical theory is built on the basis of classical theory. It modified, improved, and
extended the classical theory. The neo-classical approach to management has two branches.
The first branch, the human relations approach, became very popular in the 1940s and 1950s.
The second branch, the behavioral science approach, became popular in the 1950s and still
receives a great deal of attention today.
2.3.1 The Human-Relations Approach
The term human-relations refer to the manner in which managers interact with subordinates.
To develop good relations, followers of this approach believed, managers must know why
their subordinates behave as they do and what psychological and social factors influence
them. While scientific management concentrated on the physical environment of the job,
human relations concentrated on the social environment.
The very significant contribution to the human-relations school of thought came from
Professor Elton Mayo, an Australian by birth and a Psychologist by training. He has been
described as the founder of the human-relations movement, whose advocates have stressed
the need for managerial strategies to ensure that concern of people at work is given the
highest priority.
The Hawthorne Studies
The Hawthorne Studies made one of the early important contributions to the human-relations
approach. These were studies conducted at the Hawthorne plant of the Western Electric
Company in Chicago, USA, between 1927 and 1932, in a number of different stages .
The main conclusions to be drawn from these studies are: