SM Assignment No 5
SM Assignment No 5
Strategic Management
Assignment No. 5
Saturday 6 ± 9pm
WHO MOVED MY CHEESE
ONCE, long ago in a land far away, t here lived four little characters who ran through
a Maze looking for cheese to nourish them and make them happy. Two were mice,
named "Sniff" and "Scurry" and two were Little people, their names were "Hem" and "Haw."
They all shared something in common: every morning, they each put on their jogging suits
and running shoes, left their little homes, and raced out into the Maze looking for
their favourite cheese.
Finally, Sniff, Scurry, Hem and Haw all discovered what they were looking for. They each
found their own kind of cheese one day at the end of one of the corridors in cheese Station C.
Every morning after that, the mice and the Little people dressed in their running clothes
and went to Cheese Station C.
Sniff and Scurry continued to wake early every day and race through the Maze, always
following the same route. When they realized that the cheese was running low, they
moved on to find new cheese.
In the beginning Hem and Haw also raced toward Cheese Station C every morning. But
after a while, they awoke each day a little later, dressed a little slower, and walked to
Cheese Station C.
Hem and Haw didn¶t realize that the cheese was low, until one day the cheese was no
longer there. "What! No Cheese?". "Who moved my Cheese?" he shouted. "It's not fair! " They
sat and contemplated about what to do. They were afraid to look for cheese elsewhere.
They were afraid of change. While Sniff and Scurry had quickly moved on, Hem and Haw
continued to ³hem and haw´. Haw started to get depressed. He had made future plans based
on this Cheese. The next day Hem and Haw left their homes, and returned to Cheese
Station C again, where they st ill expected, som ehow, to find their Cheese. But the situation
hadn't changed; the Cheese was no longer there. The Little people didn't know what to do.
Hem and Haw just stood there, immobilized like two stat ues.
Haw eventually was able to see what he was doing, laughed at himself, faced his fears
and followed Sniff and Scurry into the maze in search of new cheese, while Hem remained
behind, thinking that somehow, someway, his cheese will someday be replaced. Soon, Haw
realized that he was enjoying the change of pace and that t he hunt really wasn¶t so
bad. So he understood and embraced change, he wrote what he had learned on the wall, hoping
the signs would help Hem find his way. Finally, he met Sniff and Scurry in the new cheese
station they had discovered.
The story ended with Hem realizing that when you can read the writing on the wall,
you can do well in changing times. This book is a simple parable that tells an amusing story
of 4 characters who live in a maze and look for cheese to nourish* them and make them
happy. They represent the way different people behave when they face change in their life.
In this parable* cheese is a metaphor for what we want to have in life: a job, a relationship,
money, a big house, freedom, health, recognition, etc. And the maze represents where you
spend time looking for what you want.
The moral of the story is that, sooner or later, each of us will experience change in our lives,
and we will all deal with it in different ways. The ones who move on will have a chance to find
a new source of comfort, while those that remain behind are condemned to failure.