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KPI Parameter - DSR

The document outlines the key performance indicators (KPIs) used to evaluate direct sales representatives (DSRs) and determine their eligibility for monthly incentives. It lists the performance metrics measured, their associated scores, and clarification on how scores are calculated. Achieving a minimum 70% total score is required to qualify for incentives, and performance below certain thresholds in areas like value and quantity targets, SKU placement, and weekly memos will result in not being eligible for portions of the incentive.

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Shamsul Arefin
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217 views2 pages

KPI Parameter - DSR

The document outlines the key performance indicators (KPIs) used to evaluate direct sales representatives (DSRs) and determine their eligibility for monthly incentives. It lists the performance metrics measured, their associated scores, and clarification on how scores are calculated. Achieving a minimum 70% total score is required to qualify for incentives, and performance below certain thresholds in areas like value and quantity targets, SKU placement, and weekly memos will result in not being eligible for portions of the incentive.

Uploaded by

Shamsul Arefin
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
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DSR KPI

Parameter Score

Secondary Value Achievement 30

Secondary Quantity Achievement 20


Achievement of Smart phone target (qty) 15
SKU placement Target 15

Weekly memo making 10


Retail Expansion 10

Special Note : Concern dealer & ZSM will fix the total amount for per DSR incentive.Total incentive will calculate based on
achieved score. But if any DSR fail to achieve minimum 70% score then he won't eligible for monthly incentive.
Clarification

Below 80% achievement of value target won't eligible for KPI.


Achievement more than 98% will get additional 5 point.
Achievement from 80-98% will get proportionate score.

Below 80% achievement of value target won't eligible for KPI.


Achievement more than 98% will get additional 5 point.
Achievement from 80-98% will get proportionate score.
More than 90% achievent is criteria for getting this score.
80% SKU achievement is must for 80% of given model.

45% weekly achievement will get 100% score 40-44% will get
proportionate score. Below 40% weekly memo making won't
consider for incentive.
100% achievement is eligibility score for incentive.

he total amount for per DSR incentive.Total incentive will calculate based on
minimum 70% score then he won't eligible for monthly incentive.

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