The Frankfurt School was an independent intellectual institute founded in Frankfurt, Germany in the 1920s. Key members included Theodor Adorno, Max Horkheimer, Walter Benjamin, and others. They sought to understand why capitalist society was able to maintain stability without workers revolting, as Marxist theory predicted. When the Nazis rose to power, the School moved to the US, where they developed influential theories about popular culture, capitalism, and the roots of authoritarianism and the Holocaust.
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Transcript-The Frankfurt School
The Frankfurt School was an independent intellectual institute founded in Frankfurt, Germany in the 1920s. Key members included Theodor Adorno, Max Horkheimer, Walter Benjamin, and others. They sought to understand why capitalist society was able to maintain stability without workers revolting, as Marxist theory predicted. When the Nazis rose to power, the School moved to the US, where they developed influential theories about popular culture, capitalism, and the roots of authoritarianism and the Holocaust.
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Transcript: The Frankfurt School (BBC)
00:00 I know to write poetry after Auschwitz
00:03 is barbaric 00:04 That’s the German thinker Theodor Adorno 00:06 in the wake of the Second World War. This 00:09 famous aphorism was more than a bleak 00:11 one-liner it came from the heart of a 00:13 philosophy that Adorno and his 00:15 intellectual comrades had developed over 00:17 the previous quarter century of turmoil 00:19 Adorno, Max Horkheimer or Benjamin and 00:22 others had come together in an 00:24 independent Institute set up at 00:25 Frankfurt University in the aftermath of 00:27 the first world war the Frankfurt School 00:29 as they became known set themselves the 00:31 goal of making sense of 1920s Germany 00:34 how they wanted to know did capitalism 00:36 keep workers and consumers cooperating 00:39 to find out they turned not to the 00:40 economy but to culture but then in the 00:43 1930s they were forced to flee the Nazis 00:45 and ended up in California where these 00:47 austere German mandarins crashed into 00:49 the full-tilt alien technical a 00:51 brashness of the 1940s popular culture 00:53 It spurred them into developing a highly 00:56 influential worldview that sought to 00:58 make sense of both Hollywood and the 01:00 Holocaust. With me to discuss the ideas 01:02 and impact of the early Frankfurt School 01:04 are Roman Goiz professor in the Faculty 01:06 philosophy at the University of 01:08 Cambridge as the Lesley professor in 01:11 political aesthetics at Birkbeck College 01:12 University of London and Jonathan Wright, a 01:15 freelance historian and philosopher. 01:16 Jonathan Wright can you set the 01:18 political and intellectual scene of 01:20 1920s Germany for us please? Well, I think 01:24 when we look back at it from the point 01:25 of view of the 21st century we tend to 01:27 think of it as the prelude to the rise 01:29 to power of Hitler and the Nazi Party. 01:32 But, of course, that wasn't how it felt to 01:34 people at the time and it's very it's 01:37 very difficult to make sense of the 01:38 twenties in Germany; it's very 01:40 paradoxical because it's dominated by 01:41 two completely different moods -- there's a 01:43 mood of despair. There's been the 01:45 experience of defeat in the 1914-18 01:48 war I think something like to two million 01:51 people dead and four million injured in 2
01:54 the war. It was a war of choice which had
01:57 led to a humiliating defeat and peace 02:00 terms -- reparation terms which were deeply 02:03 resented, so there was that. There was… 02:05 there was the experience of depression 02:06 and defeat but there was also 02:08 paradoxically an extraordinary feeling 02:10 of hope and this 02:12 art historian called Fritz Axel who 02:14 was in in Berlin in, I think, 1918, and he 02:18 said we've lost the war but we've gained 02:20 hope. And there was a sense that an oath 02:25 an outdated 19th century culture had 02:29 died and that something new and youthful 02:32 was going to come was going to replace 02:34 it it was it was that if you like it was 02:36 a kind of Obama moment it was a moment 02:38 of the youth and hope and the idea was 02:40 that the the bad old past was over but 02:43 swirling around was unrest was inflation 02:46 just over there was the image of the 02:49 Russian Revolution and the power that 02:51 that might bring and a power of thought 02:53 a thought that it might have seemed 02:54 Marxism to take over a vast continent of 02:56 the country so that was playing into it 02:58 as well and some people thought that 03:01 because of all this Germany might have 03:03 expected to face some sort of revolution 03:07 of some sort of mass political unrest go 03:10 for communism but they didn't so why 03:13 then people ask what begin to ask why 03:15 did that not happen you know as an old 03:17 friend of mine sadly no longer alive was 03:20 3
a little girl in Berlin in the end she
03:24 remember her first memory was 1917 and 03:26 her mother coming into the bedroom and 03:28 saying miner kinder miner kinder my 03:30 children there is revolution in Russia 03:32 and we are all going to be free and I 03:35 think that that was not an unusual thing 03:38 I mean Germany was in turmoil you can 03:40 talk about a German revolution in 03:42 nineteen eighteen nineteen as well as 03:44 the Soviet revolution in 1917 and it was 03:47 possible to see them as part of a part 03:49 of a sequence um the the Communists when 03:55 the comments party got the German 03:56 Communist Party did get something like 03:58 ten or fifteen percent of the vote 04:00 throughout the twenties so there was a 04:01 continuing appeal of the Soviet ideal 04:05 but on the other hand the left in 04:07 Germany was unbelievably fractious one 04:11 of the leaders of the left said yeah we 04:12 socialists a very good struggle but 04:15 unfortunately but we struggle with 04:16 socialists and not with capitalists and 04:19 I guess that the the the problem was 04:21 that the Communists were a Marxist party 04:25 obviously and so 04:26 with to some extent the Social Democrats 04:28 4
but they had different ideas about what
04:29 Marxism implied there was this script 04:31 about where Marx where the working class 04:33 was supposed to rise up and defeat 04:37 capitalism and so the question on 04:39 everybody's it the question that the 04:41 left was divided about was why isn't the 04:44 working class acting the role assigned 04:46 to it in mark in the Marxist plot yes 04:48 because it was ten or fifteen but they'd 04:51 expected a bigger or lesser Lesley 9024 04:53 this Institute for Social Research was 04:55 set up privately and very importantly 04:58 independently of the state can you 05:00 introduce us to the key figures involved 05:02 well in the initial period it's it's set 05:08 up by a vehicle for its vial and then 05:10 Karl Grunberg takes control of it but I 05:14 think the period when it's coming into 05:16 its own in the later twenties there's 05:19 max Horkheimer as certainly a 05:22 significant figure who takes over 05:23 directorship of the Institute from 1930 05:26 and he brings into its orbit Ted or 05:31 Adorno and as time goes on a number of 05:36 other figures Herbert Marcuse Irish from 05:39 Valtor benjamine on the fringes of it so 05:43 these are some of the main players 05:45 5
within the Institute and and viol is a
05:49 Jewish businessman why did he put his 05:52 money and his own is is his mind to 05:55 doing that I think he's caught up in the 05:58 sort of tendencies fascinations hopes 06:02 and interest that Jonathan has been 06:04 describing as in Germany of the 1920s 06:09 this sense that change may happen could 06:13 happen the proximity to Russia and the 06:19 Soviet revolution and the the fact of 06:22 various uprisings in Germany not just in 06:26 eighteen and nineteen but on until 1923 06:29 really where there are small Soviet 06:33 republics declared in various parts of 06:36 Germany vile even though he was a 06:39 you know was also confident and hopeful 06:43 that Germany too could become a 06:46 Bolshevik or communist country and the 06:49 Institute is set up to in a sense 06:53 explore that process in in some ways 06:56 forward that process as that wave 06:59 recedes it becomes much more about why 07:03 has the process not happen what is 07:05 workers consciousness and and they get 07:08 involved in various sort of empirical 07:09 studies to think about what is the 07:11 average German white-collar worker or 07:14 blue collar worker thinking what is 07:16 6
their relationship to Germany and to cap
07:20 the capitalist society within which they 07:22 find themselves 07:23 as I understand in universities were 07:24 very bound into the state sometimes if 07:27 there are fruitful results particularly 07:28 in science for instance and mean it's 07:31 important i I use the word independent 07:32 in my introduction to this and the fact 07:34 that this was an independent Institute 07:36 for Social Research was important wasn't 07:39 it the independence was a very important 07:41 factor although it does have a position 07:44 within the University of Frankfurt by 07:48 and Horkheimer when he takes over 07:51 directorship of it is a professor of the 07:53 university of frankfurt but it it does 07:56 sit very askew with normal German 08:01 academic process and it was certainly 08:03 established to do that to be absolutely 08:05 critical of the two main tendencies 08:09 within Germans scholarly thought at that 08:14 time so Adorno presents himself as a 08:16 social philosopher to overturn 08:21 traditional philosophical metaphysical 08:24 thinking as it might be carried out 08:27 within the university and at the same 08:29 time to present the institute as a 08:33 7
scientific body that can do science
08:36 better than the scientists in the 08:37 university who are too tied up in the 08:40 matter that they're looking at to have 08:43 any kind of social understanding of the 08:45 effects of science and technological 08:47 progress and development so I never talk 08:50 about independent minded men marks for 08:51 climates see 08:52 Adani order Benjamin as I'm Fred I call 08:55 him and and later from and Mikasa and 08:58 but let's order those three and yet 09:00 there were they're known as a Frankfort 09:01 school is it possible to say briefly 09:04 what they had in common what was their 09:07 aim as a school did they bring something 09:10 between them as one or two main points 09:13 that drove through I think that the 09:19 notion of a school is a coherent set of 09:24 ideas is a little bit difficult in that 09:27 it develops over time and they one of 09:30 the key factors of their thinking is 09:34 that thinking is tied up early to the 09:36 historical moment and everyone thinks 09:38 about the historical moments at Germany 09:40 passes through from 1923 to 1969 or 09:46 whenever we want to sort of close the 09:48 the period that there are many different 09:51 8
exigencies and contingent moments so
09:54 it's hard to have a summary but I think 09:56 all of them are united by a sense that 10:03 philosophical thinking is necessary but 10:08 it needs to think the world in its 10:10 entirety it can't take off into this 10:12 metaphysical plane and just say 10:17 Universal timeless truths about human 10:20 action philosophy is grounded in social 10:23 reality and in living experiencing human 10:27 beings on the one hand and that science 10:31 is a strong force within the world but 10:39 it is being used predominantly to 10:45 exploit nature to make money for the 10:54 capitalist system or to dominate and 10:59 oversee social groups and so it's not 11:03 being used in order to forward any sort 11:05 of aim of human 11:06 liberation and human liberation would be 11:08 I suppose one of the central ways in 11:11 which the Frankfurt School thinks theory 11:13 should be used to further that cause 11:15 Roman guys these people are on the 11:17 political left so you might expect them 11:19 to concentrate on the economy but they 11:22 seem to concentrate more on Germany's 11:24 culture how surprising was that and why 11:27 did they choose to do that or just to 11:30 9
take up the points that the two previous
11:32 speakers made I think one of the really 11:35 important things that holds them 11:36 together to the extent to which you can 11:38 hold them together is the idea that 11:40 philosophy has to be critical that is uh 11:44 it shouldn't be like science it 11:46 shouldn't be descriptive of the world 11:48 it shouldn't affirm the world it has to 11:51 criticize the world now what it means to 11:53 criticize the world is very very 11:55 different and they have their own views 11:57 about that but their view is always it 11:59 has to be critical now in the particular 12:03 situation which they found themselves of 12:05 course they expected along with everyone 12:07 else for the German working class to 12:10 rise up and overthrow the capitalist 12:12 mode of production that didn't happen 12:15 and now the question is why didn't did 12:17 you expect a man to be for a moment did 12:20 expect that happen because of a theory 12:21 or because they they they were getting 12:24 messages from the people or it look like 12:27 that from various little soviet enclaves 12:31 they were time-bar which were just 12:32 referred to 12:33 well they stabbed at the end of a long 12:35 10
tradition of social democratic thought
12:37 and left-wing thought which assumes that 12:40 the only way to understand this society 12:42 is to understand it as a society that's 12:44 based on the exploitation of workers and 12:46 that the workers won't put up with this 12:48 forever so they have this theory and 12:51 then they have the egg the example of 12:53 the Soviet Union in front of their eyes 12:55 and so it's almost inevitable for them 12:58 to think that well this is what's going 13:00 to happen but it doesn't happen and 13:02 again to just to pick up what what 13:04 Jonathan said for a philosopher failure 13:08 is much more important than success 13:10 failure is the thing that stimulates you 13:13 to think if your society puts all of its 13:15 efforts into a war and it 13:18 you have to ask the question why if it 13:21 succeeds you don't have to ask the 13:23 question why because you can 13:24 complacently think that you succeeded 13:26 because of course you're naturally 13:28 superior that's what every society 13:30 thinks about itself so this moment of 13:32 defeat after the First World War is a 13:35 moment of great stimulation and the 13:37 failure then of the proletariat to rise 13:39 11
up and imitate the the the the things
13:43 that happened in the Soviet Union is 13:45 also a big a theoretical moment for them 13:48 because it causes them to reflect on 13:51 what was wrong with the natural leftist 13:54 assumptions that they took over from 13:56 this tradition namely that all of this 13:58 would happen by itself that the 14:00 exploitation of the workers would be 14:02 more and more severe and they would 14:05 there and overturn the system and why 14:07 hasn't that happened why hadn't I 14:09 haven't they turned to culture because 14:10 they saw as I understand it please 14:12 please try Vella that capitalism had 14:17 induced or given or the proletariat had 14:21 accepted you disentangle that and their 14:25 their obedience to the system and 14:28 inculcated at what they called a false 14:30 consciousness and that was one of the 14:32 things they concentrate on why was this 14:34 false consciousness there that that 14:36 repressed with connivance of those who 14:39 were repressed what they should have 14:41 done which was rise up they thought that 14:44 the whole tradition of social democratic 14:46 thought in which they grew up was too 14:48 focused on the economy and wasn't 14:51 12
sufficiently interested in other aspects
14:53 of the society and they thought that if 14:56 you understood society as a whole you'd 14:58 see that there was an economy but there 15:00 was also a culture and the two of them 15:02 in Turkey were interconnected in various 15:04 ways and so part of the reason why the 15:06 proletariat did rise up was of course 15:08 because the capitalist class was very 15:10 strong but another part of the reason 15:12 was because the members of the working 15:14 class had the wrong form of 15:16 consciousness they were deceived about 15:18 their own interests and therefore it was 15:20 a task which previous social democratic 15:23 thinkers had not posed for themselves 15:25 the task of understanding why the 15:27 workers had the false consciousness that 15:29 they had 15:30 Jonathan briefly Horkheimer said he 15:33 wanted to develop develop a critical 15:34 theory to explore and perhaps make and 15:41 exploded this false consciousness what 15:43 was new about that well he made this 15:46 contrast between traditional theory and 15:49 critical theory and some people say that 15:50 really he was using the word critical 15:51 theory because he was a bit too 15:53 13
frightened to use the word Marxism
15:55 that's not quite true I mean the general 15:57 idea of criticism is his saying critical 16:00 theory recognizes that every theory is a 16:03 response to a certain interest that the 16:06 theorist has and critical theory is 16:10 based on the interest the future 16:12 interests of the oppressed traditional 16:15 theory is based on complacency about the 16:17 status quo that's the general 16:19 distinction but there is a there's a 16:21 deeper point in this idea of criticism 16:23 the word criticism is one that is all 16:25 over the work of Karl Marx but the 16:28 Marxism of the Communist Party didn't 16:30 make much of this idea of criticism the 16:32 Marxism of the Communist Party thought 16:33 in terms of laws of iron laws of history 16:38 that were propelling the historical 16:40 process what Horkheimer and the other 16:43 members of the Institute were very 16:45 impressed by was an argument of Marx's 16:47 right at the beginning of Volume one of 16:49 capital about where Marx talks about the 16:52 fetish character of the commodity and 16:54 the idea here is that it's not just 16:57 consciousness that is false there's 16:59 something about the whole economic 17:00 14
system that is false because what
17:02 capitalism brings about is the idea that 17:05 commodities can't be understood just in 17:08 terms of what they sow things can't be 17:09 understood just in terms of what they 17:11 are in themselves but in terms of what 17:13 they can be exchanged with everything 17:15 becomes replaceable by something else 17:17 that's what that's the essence of 17:19 fetishism in Marx's theory so that the 17:21 idea that the task of critical theory is 17:24 to undo this work of fetishism and 17:27 enable us to see objects as they really 17:30 are in themselves rather than just see 17:32 them in terms of their exchange ability 17:33 with other things and clearly that's one 17:35 of the tasks that art the idea that we 17:37 to bring us into confrontation with 17:39 objects as they really are in themselves 17:40 and not just in terms of their 17:42 equivalents 17:43 Bremen goes can you take that on can you 17:45 take us into the way Johnston's outlined 17:47 very clearly where that takes us into 17:49 the the use or examination of or belief 17:52 in and the centrality of culture to any 17:55 debate about levering the working 17:57 classes out of what they saw as passive 17:59 15
repression repression well I think they
18:03 all think that there is an inherent 18:06 problem in all forms of culture 18:09 including art they think that forms of 18:13 art have a natural tendency to make 18:16 people conformist because a work of art 18:19 in fact is connected with the pleasure I 18:22 take pleasure in a work of art otherwise 18:24 we wouldn't produce works of art and we 18:26 wouldn't consume them but the pleasure 18:28 that I take in a work of art is 18:31 therefore naturally connected with a 18:34 certain sense of relaxed acceptance of 18:37 the world in which that work of art 18:38 exists so they think that in fact if you 18:43 want to understand how you might resist 18:47 the the the the domination of the of the 18:51 economic factors that exist in the world 18:53 at the moment you one of the ways you 18:56 can do that is to try to see whether you 18:58 would get a form of art which turned 19:01 itself against itself so you could find 19:04 you could find a form of culture that 19:06 was negative rather than being 19:08 affirmative this distinction between an 19:10 affirmative culture and a negative 19:12 culture or an affirmative culture in a 19:14 critical culture is very important for 19:16 16
them and so they find avant-garde works
19:19 of art like bear of particular 19:22 importance so for them the point of the 19:24 work of art is not to make me happy but 19:27 as Adorno says in a famous passage the 19:30 point of the work of art is to make me 19:31 unhappy 19:32 because if I'm happy I'm going to accept 19:35 the world in which I live really what 19:38 the work of art should do is it should 19:40 be oppositional it should make me 19:42 unhappy and focus that unhappiness on 19:45 motivating me to see what the true 19:48 horrors of the world in which I exist 19:50 are as well as do they drew on many 19:53 ideas but I'd like to pick up Sigmund 19:56 Freud on 19:57 they drew which I think relates to what 19:58 Roma just said can you bring that into a 20:03 remark or sorry a paragraph or two about 20:05 the way Freud played into what they were 20:08 doing about culture thinking about 20:09 culture sorry I think through it's very 20:13 important for them in terms of this 20:17 whole question of acceptance and 20:19 conformism so the elements of Freud 20:23 which they take over in particular would 20:25 be questions around regression or 20:32 17
sadomasochism or you know what why do we
20:36 get pleasure out of watching other 20:41 people's charmed lives being played out 20:45 on screen or what why do we take 20:48 pleasure in Donald Duck taking a beating 20:50 in the cartoons and find that amusing 20:52 and Adorno's verdict or matters it's 20:55 accommodating us to our own beatings 20:57 because essentially we are 21:00 sadomasochistic subjects within a 21:02 society that keeps us endlessly 21:04 suffering and turns that suffering into 21:06 a type of pleasure and one could see 21:08 then how fraud yein notions of 21:11 regression might play a role there and 21:14 and this also come comes to be part of 21:19 the explanation for why people become 21:22 susceptible to the charms of the 21:24 dictator equally as to the charms of the 21:27 Hollywood star who who addresses the 21:30 audience as infantilized subject whose 21:34 desires can be fulfilled by this other 21:36 figure it does suggest that they have a 21:38 feeling of the malleability of the 21:40 proletariat but these people just yield 21:43 surrender to what's given to them and 21:45 they don't read have any minds of their 21:46 own and that has been part of the 21:52 18
criticism but I don't think it's part of
21:56 the impulse for the thinking it's trying 22:01 to address the fact that there's an 22:03 incredible totality that emanates from 22:07 the mode of production that capital is 22:10 and the fetish of the commodity and the 22:13 social relations on which it's based on 22:15 all of its values of competition and so 22:18 on is is forced outwards across the 22:22 whole society and it is as if everybody 22:25 affected by that is its is trapped in a 22:29 kind of cage of only certain modes of 22:33 existence and and nobody can resist that 22:37 in a sense and their analysis is not 22:39 just directed at the working class as 22:42 dupes allure dopes of these systems for 22:45 everybody you know from the scientists 22:47 to the journalists to the bureaucrat is 22:51 carrying out the the logics of the 22:54 society can I just saw reporting around 22:56 before we move on would you almost be 22:59 saying would they almost be saying that 23:01 if you're happy you do really don't know 23:03 what's going on if you're happy or 23:05 missing out on the real world your your 23:08 feeling of and your acceptance of or 23:11 you're seeking for happiness is 23:13 basically unreal and profoundly well 23:16 19
let's put it's a third right um they
23:20 think that if you're happy in any 23:23 society known to us you're liable to be 23:27 happy only by virtue of being rather 23:30 obtuse and that being happy will make 23:32 you rather obtuse you're not going to go 23:35 further well how far would you like me 23:39 to go I'm happy to go as far as you 23:41 don't use that word is mad I can't use 23:45 which word happy use that I've had very 23:46 good Freud has this very useful concept 23:49 I think it talks about gain through 23:51 illness and the idea is that people 23:53 become neurotic not actually because 23:56 because because it it actually gets them 23:59 something you produce neurotic symptoms 24:01 and that actually makes your life easier 24:03 to live and I think that's rather the 24:05 way to think about the there's the 24:07 possible happiness of the working class 24:09 that they gain through working as if 24:12 there was nothing nothing possible 24:15 except a commodity society annexed an 24:17 exchange society so it's not completely 24:19 false it's not completely crazy to think 24:21 that if you're a conformist 24:23 get on better right there is a way I 24:26 mean there is a way which I think is 24:27 20
very important to keep in mind in which
24:28 they're not worried about not being 24:31 affirmative they're happy to be 24:34 completely negative that's one of the 24:36 things they hated most about the United 24:39 States they go to the United States and 24:41 the first thing they're confronted with 24:43 is people telling them to keep smiling 24:45 all the time people telling them to be 24:47 happy people telling them to breasts at 24:50 one point says it's really exhausting to 24:53 live in this country everybody's always 24:55 telling me to keep smiling but sometimes 24:57 I just prefer to be depressed and look 24:59 in the air and not do anything 25:00 and so they have no objection to to this 25:03 Schopenhauer Ian's view that the world 25:05 is basically the world's we live in is a 25:07 basically a horrible place and an evil 25:10 place because it could be so much better 25:13 but it is only what it is so it could be 25:17 paradise Adorno says but instead of 25:20 being paradise it's really just 25:22 California which takes us to America 25:25 Jonathan they left and the Nazis got 25:28 busy they knew they had no place that 25:30 are these people and so they went first 25:32 Geneva and then to America 25:34 21
Benjamin alas that took his own life in
25:38 he was trapped and the others and in 25:41 America they joined people in Brecht and 25:42 Thomas Mann on the west coast why didn't 25:45 they go to the Soviet Union I don't get 25:47 cross their mind to go to the Soviet 25:49 Union I mean one of the points about 25:51 their analysis of contemporary society 25:52 was that they thought capitalism had 25:54 changed it wasn't just of Marxism needed 25:57 to be reformed it was that the world had 25:59 changed and they used this phrase late 26:01 capitalism or state capitalism to and 26:04 the and the idea was that that actually 26:06 the Soviet Union was a capitalist 26:08 country - they were never tenth well 26:11 Benjamin was tempted by the solutely and 26:13 the other copper Union um George Lucas 26:16 where he wasn't glad of the group 26:17 absolutely he was no cohere was no 26:19 intellectual beer um and you know they 26:22 they were rich prosperous bourgeois 26:24 people they depended on the vast 26:26 investments which the IAM which had gone 26:28 into the into the Institute at its 26:31 foundation as Esther was explaining and 26:33 Max Horkheimer was sensible enough to 26:35 move the 26:36 22
into to Switzerland and then to America
26:39 they were because they thought that 26:42 everybody was compromised by the system 26:44 they didn't they weren't trying to make 26:47 themselves into into Saints into into 26:50 pure into heroes of of political purity 26:54 America was much the most convenient 26:56 place for them to go and actually they 26:57 they were anti-american but they were 26:59 also especially after after the second 27:03 world war they were also very anti 27:04 anti-american right let's stick with 27:07 America for a moment as the they start 27:09 in New York they earn a they obviously 27:12 keep their own language keeper and 27:14 magazines keep very much to themselves 27:15 or regarded as strange mandarins but 27:18 then that's not nothing new in America 27:19 all sorts of groups coming and regarded 27:22 as strange that's one of the strengths 27:23 or characters of the country but when 27:25 they get to Hollywood that's where they 27:27 meet consumer culture that's where they 27:30 meet public capitalism that's where they 27:32 meet what we nowadays call celebrity 27:35 what did they make of that I think this 27:38 was a very striking experience 27:41 especially for Adorno and Horkheimer who 27:44 23
are in Los Angeles in Hollywood at the
27:49 heart of the Beast of American mass 27:51 popular culture and it is as if they 27:55 have turned up somewhere that is the 27:57 antithesis to all that they remember 28:00 about Europe which of course has been 28:02 destroyed by the Nazis but a tradition 28:04 of high modernist music difficult 28:10 avant-garde culture all that is being 28:13 destroyed by the Nazis and they 28:15 personally have left it all behind to 28:17 turn up in a place of slip-on shoes 28:19 and off the peg clothing and cheap 28:24 plastic goods and Hollywood stars and 28:28 advertising this whole environment 28:31 glaring down at them from billboards and 28:33 in terms of their sensibility they just 28:36 find it repulsive what it enables them 28:42 to think about is this notion that 28:44 culture this place that should 28:48 be a space for subjective expression and 28:51 with a little glimmer of sort of utopian 28:54 non instrumentalized life in it has 28:56 become industrialized and so they talk 28:59 of the culture industry which should be 29:01 an anatomy but it's not it's it's what 29:03 powers the whole of California in their 29:06 writings Wilder in America they changed 29:08 24
the game when they came back Europe is
29:10 there any trace of the fact that yes 29:12 it's all they say it is all the things 29:14 you say a German is full of high culture 29:16 and ology but the German high culture 29:18 led to them going into voluntarily going 29:20 into a massive war and the Americans 29:24 slipped slip-on shoes and was struggling 29:27 towards producing and uh what people 29:30 think of as a great democracy did they 29:32 not ever make that comparison I think 29:36 also things that people wanted to see 29:39 yeah they well I mean obviously they 29:43 they realize the for all the culture 29:47 that was produced in Germany it could 29:48 not it did not prevent the ultimate 29:51 barbarism of Nazism which is did 29:55 disappear in their writings and I'm not 29:56 trying to be I'm not I am interrogator I 29:59 didn't mean to be I just was interested 30:01 so then afterwards but what about well 30:03 in America don't they see it while 30:04 leather none between 40 and 45 no six a 30:08 remand you want to come see your again 30:10 presupposing that there must be a 30:12 solution if it's not European high 30:15 culture it's going to be American 30:17 culture industry and that's exactly what 30:20 25
they're rejecting they're rejecting the
30:22 necessity to choose there we get 30:24 rejecting the view that well if it's not 30:26 one it must be the other there they're 30:28 standing up for their ability to say no 30:31 it's not that and it's not also not the 30:34 only other alternative that's around at 30:35 the moment and then if you say to that 30:37 well what are you to do well that's the 30:39 question that really disturbs them and 30:41 they don't know what to say about that 30:42 but they still stand up for their 30:44 ability to reject both sides of any 30:46 given Toccata me yeah 30:47 Adorno has this wonderful little essay 30:51 that he wrote when he was in America 30:52 about Hollywood films he says it's Avera 30:55 it's like these children's stories where 30:58 a witch is 31:00 offering some poison broth to some 31:02 children and she's saying young young 31:04 yeah this is really gorgeous you're 31:05 really going to enjoy this and he says 31:08 this is the basic trick that Hollywood 31:10 plays and he says where did they learn 31:11 this prep trick they learned this trick 31:13 from Richard Wagner the great you know 31:15 the operatic could be the composer of 31:19 26
music dramas of in 19th century Germany
31:22 in Encino from some people's point of 31:23 view that the great hero of German 31:25 culture so if there's something wrong 31:27 with Hollywood where does it come from 31:28 it comes from the hearts of what's 31:30 rotten in Germany ruin guys they seem to 31:33 thought the top of the culture was 31:34 subtly oppressive as well not not fun 31:37 sadly present but there was but high art 31:40 of the glimpses of her could you address 31:42 those two points please well if you 31:46 think that popular culture has as its 31:49 function to make people satisfied with 31:52 the status quo and to hide from them the 31:58 reality of the life they're living then 32:00 it isn't surprising that you think 32:02 there's something deficient about that 32:04 the the model of an alternative way of 32:10 doing art which they think might have 32:13 some critical potential is something 32:16 like the music of alban berg Adorno had 32:20 been a trained musician as you know and 32:23 and work with a student of composition 32:25 of barek and so if you think of Barracks 32:28 operas like lulu or or watt sec that's 32:32 the model i think that they have of what 32:34 kind of art could be both liberating and 32:39 27
encourage reflection and there the basic
32:42 idea is that this is a work of art 32:44 that's inherently negative it presents 32:48 happiness but it presents happiness only 32:51 in the form of a contrast with 32:55 everything that's presented in the world 32:57 so you see the world in which votes act 32:59 lives it's horrible he's oppressed by 33:02 the captain he's oppressed he's betrayed 33:04 by his wife everything goes wrong and 33:06 somehow the presentation of that work of 33:09 art of that world of horror in a way 33:12 that is still 33:13 old comprehensible to people with the 33:15 appropriate ascetic sensibility as 33:18 something that they can enjoy gives you 33:20 a negative image of what the world could 33:23 be like the world could be like exactly 33:25 the opposite of the world that's that's 33:28 that's described in but second because I 33:30 think that that's interesting to reflect 33:34 back on the culture industry is 33:36 precisely not giving an image of 33:38 difference or other nurses until Adorno 33:41 has this phrase the dreams do not dream 33:45 that popular culture is precisely not an 33:47 escapism it's precisely the pushing 33:51 through of exactly the same values that 33:53 28
exist in the sphere of work and
33:55 everywhere else or the kind of 33:56 domination competition between people 34:00 and and so on whereas hi this this 34:02 different avant-garde culture also 34:05 embodied in Beckett even in its blacks 34:10 dumpy negativity at least proposes that 34:13 things could be different from what we 34:16 have it could be other world if you 34:18 think of a holic there's a famous 34:19 Hollywood film from the 40s called It's 34:21 a Wonderful Life and that is it where 34:24 sums up what they thought about the 34:26 nature of these Hollywood films they 34:28 were kitschy sentimental ways of saying 34:31 the life you live is wonderful 34:33 and that was the thing they were most 34:34 and of course but sec doesn't say the 34:37 life this person leads is wonderful he 34:39 says it says the life he leads is really 34:42 terrible think to yourself about what 34:44 something different might be but that is 34:46 no the popular culture is it I mean they 34:48 saw the Hollywood by the puppet culture 34:50 but there's also some other popular 34:51 culture going going in the States I mean 34:53 people singing protest songs strumming 34:55 guitars in the Midwest on railroads 34:57 29
writings which actually pointed to the
34:59 other side of America etiquette 35:00 Steinbeck and grab the brass I mean 35:02 there's a lot of evidence going all over 35:04 the place there was Mark Twain as well 35:06 underdog has definitely had a soft spot 35:07 for Mark Twain it's and we should 35:09 remember actually that these guys were 35:11 not just theorists and I mean they 35:12 wanted to be artists in a way I'm 35:15 Benjamin was a translator he wrote an 35:17 extraordinary I mean he was a he was an 35:19 essayist he was a developer of the art 35:21 of the essay all of them were interested 35:24 in using a four isms were writing sort 35:26 of philosophy in the form of 35:27 poetry rather than in the fourth and I 35:29 think the word theory but gets us off on 35:31 and you know Adorno in the in in the 35:34 thirties planned to write a opera he 35:36 wrote on the brighter of it brett-o for 35:38 his called des des indiana jo it's a 35:41 it's a it's an opera about Huckleberry 35:43 Finn and Tom Sawyer that was what that 35:46 that would have been his masterpiece if 35:48 he'd managed to become the great 35:49 musician that he wanted to be 35:50 can we talk when they come back to 35:52 30
Europe Roman guys after the defeat of
35:54 the Nazis they returned to Frankfurt 35:56 Adorno and Horkheimer do would what did 35:59 how did they how would that what was 36:02 their thinking now after Germany after 36:06 fascism after so did that he can change 36:08 how did they imply how did they apply 36:11 their philosophy as it were in the late 36:13 forties in Germany - Germany did it 36:15 change they thought would give it I'm 36:16 saying yes well um I have what I think 36:20 is a rather non-standard view one that's 36:22 not shared by most people which is that 36:24 I think they're real theoretical work 36:26 was the work they did in the United 36:28 States they hated it but precisely 36:30 because they hated it so much it was 36:32 very productive for them and so when 36:34 they went back to Frankfurt they 36:37 essentially continued doing the same 36:39 sorts of things they had done in the 40s 36:42 developing the position they they they 36:45 had their Adorno at one point says and I 36:48 think this is very important for the 36:49 discussion the only thing that's true 36:51 are exaggerations and so I think you 36:55 have to see that all of their 36:57 theoretical activity is an attempt to 36:59 31
draw attention to certain things by
37:02 exaggerating certain salient features so 37:06 of course they knew that there were 37:07 parts of popular culture that were not 37:09 quite like Hollywood they knew that but 37:11 they also thought that exaggerating it 37:13 by presenting the culture industry as if 37:16 that was the only thing was a kind of 37:18 wake-up call and it was cognitively very 37:21 important and so they go back to Germany 37:23 and they attempt to bring - to bring 37:26 back the sense of the seriousness of the 37:29 seriousness of a certain kind of high 37:31 culture without allowing that to be 37:34 compromised by the National Socialist 37:36 past 37:37 and I think also they take the kind of 37:41 partly empirical work they've been doing 37:43 into the personality and so on in 37:45 America and reapply that back in Germany 37:47 to ask how could these people have 37:49 become susceptible to Nazism are there 37:52 still traces of fascism or Nazism within 37:55 gem society what is democracy how do you 38:00 keep democracy and and it's those 38:05 questions that play very closely into 38:08 the the German student movement of the 38:10 sixties who then start to perceive 38:13 32
elements of continuing fascism within
38:17 the society and so there's this direct 38:19 kind of inflow of their ideas into 68 38:22 and they're mobilizing students but 38:24 their belief in the redeeming the 38:26 possible redeeming place of high art 38:30 isn't that not challenged by what we 38:32 began this program with a quotation from 38:34 Adorno to write poetry after Auschwitz 38:36 is barbaric Johnson well you know I took 38:42 her back a bit I think that it was as 38:44 they when they got back to Germany they 38:46 thought of themselves as anachronism I 38:48 think one very important point is the 38:49 death of felter Benjamin in was it 1940 38:54 was that that sort of brought that that 38:58 really knocked the stuffing out of them 39:00 I think they they all regarded Benjamin 39:02 as the most talented of them all and 39:04 they felt that they hadn't treated him 39:06 very well they were very rude to him in 39:08 a way but they thought that that was 39:09 going to stimulate him into new work 39:11 which was never going to be and I think 39:12 there was a real sense of mourning bound 39:15 they went on living but it was a kind of 39:16 afterlife and obviously when they got 39:19 back and but if the sixties were 39:21 33
confronted by left-wing students they
39:23 were they were completely puzzled by 39:25 this I mean Adorno writes about how very 39:27 strange it is to have him find himself 39:28 constantly being attacked as a cultural 39:31 and political reactionary because he'd 39:33 spent his whole life sort of tried to 39:35 core to the opposite criticism so 39:37 raymond goes did bleak worldview 39:41 continued um yes he um when Adorno as 39:47 the previous figures have said 39:50 Adorno and Horkheimer become kind of 39:52 patron saints of the of the student 39:55 movement in the 60s and then at a 39:59 certain point there's a rupture between 40:01 the students and the two of them famous 40:04 occasion as you know students occupy the 40:07 Institute for Social Research and it 40:09 Rona calls the police to have them 40:10 thrown out so he reacts just in the way 40:13 every other bourgeois professor would 40:14 have acted in they in similar 40:16 circumstances and the interesting part 40:18 about it is that he is completely 40:21 nonplussed by the students reaction to 40:23 this he says oh I only thought I was 40:28 describing some theoretical models and 40:31 they tried to realize these with Molotov 40:34 34
cocktails and so you see that by this
40:36 point he's got completely out of touch 40:39 with the world I think Jonathan was 40:40 right benjamine in a funny way was a 40:44 stable he didn't look like it at the 40:46 time but he was a kind of stabilizing 40:47 element in the whole thing and they 40:49 somehow lose a bit of touch with reality 40:52 back in the new Germany finally and 40:55 briefly so do you think they've used a 40:57 relevant and prevalent today 41:00 I think Adorno do knows thinking on mass 41:04 culture which went through a period of 41:06 being very unfashionable post-modernism 41:08 which embraced popular culture hated 41:11 Adorno he was the bogeyman but I think 41:13 in an era of X Factor earning and 41:16 creative industry PLC Britain his ideas 41:20 have come back quite forcefully and he's 41:21 been certainly read again well thank you 41:24 very much so Lesley Jonathan ray Raymond 41:26 guys thank you for hurtling through that 41:28 and next week we'll be talking about the 41:32 Glencoe massacre 1692 thank you for 41:35 listening
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