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Statement of Work - Digital Marketing

This statement of work outlines a digital marketing and SEO project for a client's website. It includes setup tasks like on-page optimizations, tracking, and local listings. Ongoing work covers optimization, link building, and reporting. The project follows a timeline over 5 months at a cost of $________ with $________ monthly maintenance. Key assumptions are providing access to analytics and accounts. The client and company agree to the terms.

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Ion Gîlea
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100% found this document useful (1 vote)
688 views3 pages

Statement of Work - Digital Marketing

This statement of work outlines a digital marketing and SEO project for a client's website. It includes setup tasks like on-page optimizations, tracking, and local listings. Ongoing work covers optimization, link building, and reporting. The project follows a timeline over 5 months at a cost of $________ with $________ monthly maintenance. Key assumptions are providing access to analytics and accounts. The client and company agree to the terms.

Uploaded by

Ion Gîlea
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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STATEMENT OF WORK - DIGITAL MARKETING

Statement of Work

Date ____________________

Client ____________________

Job Name ____________________

Requested by ____________________

From ____________________

Summary
This project involves digital marketing and SEO for the website of ____________________. This
project will follow the timeline outlined below and does not include ongoing maintenance of the
site outside of what may be stated in the scope.

Project Scope
This SOW covers the following activities and deliverables.

Setup
On page optimizations: blah blah.
Conversion tracking
Google My Business setup and optimization.
Citation building
Rich media keywording: video and images
Retargeting ads setup
Analytics setup and reporting
Expanded service areas

On-going monthly
Conversion rate optimization
Link building
Citation building

STATEMENT OF WORK - DIGITAL MARKETING


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Schedule

Task Finish Date

Setup + Month 1 ____________________


Month 2 ____________________
Month 3 ____________________
Month 4 ____________________
Month 5 ____________________

Price
The price of this project as agreed upon is ____________________ and ____________________
monthly.

Key Assumptions
This agreement is based on the following assumptions.

You provide Company FTP access to website file.


You grant ____________________ access to Google Analytics account for
____________________.
You grant ____________________ access to your YouTube account.
You grant ____________________ access to your YouTube account.

Acceptance

The client named below verifies that the terms of this Statement of Work is acceptable. The parties

hereto are each acting with proper authority by their respective companies.

STATEMENT OF WORK - DIGITAL MARKETING


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____________________ ____________________
Company name Company name

____________________ ____________________
Full name Full name

____________________ ____________________
Title Title

____________________ ____________________
Date Date

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